The Startup Ideas Podcast

I sit down with Imran Muthuvappa to get a hands-on walkthrough of Hermes Agent, a personal AI agent that ships with built-in memory, 40+ tools, and pre-installed skills out of the box. Imran walks me through why he migrated from OpenClaw, how to install Hermes on a Mac or even an Android phone via Termux, and how he cut his token spend by roughly 90% using OpenRouter. We get into agent design (one agent vs. multiple), connecting Hermes to Telegram and Obsidian, and the kinds of prompts that turn a personal agent into a daily operating system. By the end, I have a practical roadmap to install Hermes, pick a model, and start automating real parts of my life and business Timestamps 00:00 – Intro 01:38 – Why Imran Left OpenClaw (Memory, Gateway, Tokens) 04:26 – Hermes Setup Tour and 40+ Built-In Tools 07:06 – Installing Hermes on Mac, Linux, and WSL 12:21 – Telegram and Android Agents 17:09 – Auditing Your Life With Your Agent 20:04 – Must-Know Hermes Tips: Updates, Tailscale, Telegram 21:07 – Should You Migrate From OpenClaw? 25:58 – Hermes + Obsidian as a Daily Dashboard 27:16 – Must-Use Prompts for a Personal Agent 31:29 – Must-Install Skills: Obsidian, Honcho Memory, G-Stack 33:04 – What G-Stack Is and Why It Matters 34:18 – Customization Is a Trap; Output Is the Skill 35:19 – Closing Thoughts Key Points Hermes Agent solves OpenClaw's three biggest pain points: built-in memory (writes to SQLite on successful tasks), gateway stability, and token visibility. Installation is a single command on Mac, Linux, or WSL, and Hermes ships with 40+ tools and popular skills (Apple Notes, Reminders, iMessage, Find My) pre-installed. Switching to Hermes with OpenRouter can cut token spend by roughly 90%, from about $130 per five days to around $10 per five days in Imran's case. You can run Hermes on a cheap Android phone via Termux + Termux API, unlocking SMS, sensors, and on-device social posting as a cheap alternative to a Mac Mini. The real skill is defaulting to your agent for work, then meta-prompting it nightly: "What am I procrastinating? What should I automate? What tool can you build me tonight?" Imran recommends pairing Hermes with Obsidian for a clean daily dashboard and installing G-Stack (a Y Combinator-style startup skill from Gary Tan) if you are building a product. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND IMRAN ON SOCIAL X/Twitter: https://x.com/imranye Alif: https://alif.build

I go live and get my hands dirty with Claude Design, Anthropic's new design tool in research preview. Across roughly an hour, I run a real workflow end-to-end: pulling a product idea from Idea Browser, generating wireframes, iterating into visual designs, building a pitch deck, and attempting a 30-second video ad. I share my first reactions in real time and take feedback from the chat. By the end, I land on a clear verdict — best-in-class for wireframes and visuals, weaker for video — and give you a practical sense of where this tool fits in your workflow. Timestamps 00:00 – Intro 00:50 – Claude Design walkthrough 03:48 – Picking a product idea from Idea Browser: Senior Brains 05:54 – Wire-framing Senior Brains 13:54 – Reacting to the generated wireframe 20:44 – Building a pitch deck for Senior Brains 30:39 – Reacting to a pitch deck 34:58 – Reacting to Hi-Fi wireframe 40:40 – Creating a 30-second animated video ad 48:58 – Reacting to animated video ad 58:10 – Final verdict and recommendations Key Points Claude Design's wireframing is the strongest capability I've seen in a design tool to date, especially the questionnaire that extrapolates like a product manager. The pitch deck generation nails roughly 90% of the output with minimal input, which saves hours. Visual design mockups come through clean and usable, ready to iterate with 30 minutes of back-and-forth. Video generation lands at about a 5/10 — workable as a social post, weaker as a real commercial. Start with wireframes first to conserve tokens and sharpen feature decisions before committing to high fidelity. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

In this episode I sit down with my friend Sirio, one of the most creative AI minds I know, to break down Seedance V2. Sirio walks us through the exact use cases, prompts, and tactics he's using to build on top of this model inside his platform Enhancor, covering multi-input generation, virtual try-ons, ad translation, AI influencers with lip sync, video extension, and 3D product template replacement. I wanted this to go beyond the "look how cool this is" tutorials and focus on how creators and founders can actually build businesses, run ads, and produce creative assets with it. By the end, you'll have a practical playbook for Seedance V2 and a clear view of where it fits alongside other models like Kling 3, Veo, and fine-tuned options. Timestamp 00:00 – Intro 02:22 – Demo 1: Replacing Characters and Background in a Green Screen Scene 08:03 – Prompting Tactics and Optimize Prompts 09:45 – Demo 2: Virtual Try-On in Montreal (Minus 30 Degrees) 13:05 – Demo 3: Ad Translation and Character Replacement (Chinese to English) 16:02 – Demo 4: 3D Product Template with Brand Texture Swap 18:40 – Demo 5: Video Extension and Filling in the Middle 20:55 – Demo 6: AI Influencers and Prompting Realistic Emotion 29:31 – What Happens to Adobe Over the Next Five Years Key Points Seedance V2 is the first widely available video model to support true multi-input generation — up to two images, two videos, and an audio file combined in a single prompt. Treat Seedance V2 as a video editor, not just a generator: character swap, background swap, text preservation, ad translation, and template population all work from natural-language prompts. Seedance rewards highly specific prompts; I pair my own draft with Claude Opus 4.6 to optimize prompts for vision models. Strong source reference images remain the single biggest quality lever — the model mimics taste from what you feed it. For AI influencers and lip sync, describe muscle movements and emotional transitions rather than simply labeling an emotion like "sad" or "happy." Seedance V2 is the current default for editing and generating video, yet other models (Kling 3 for cinematic feel, Enhancer V4 for talking-head realism) still win on specific use cases. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SIRIO ON SOCIAL Enhancor AI: https://www.enhancor.ai Instagram: https://www.instagram.com/heysirio/ Youtube: https://www.youtube.com/@SirioBerati

I sit down with Amir, who's back on the pod, and we walk through the full stack of taking a business idea from zero to a validated, A/B-tested landing page in a single session. I use Idea Browser's new MCP integration with Claude Code to pull project context, generate a lead magnet concept, design a landing page in Paper, and then wire up analytics and live experiments through HumbleLytics — all without writing a single line of front-end code manually. We cover the tools, the workflow, and why this stack creates massive arbitrage for marketers and builders right now. Timestamps 00:00 – Intro and Episode Preview 02:30 – Building a Growth Strategy with Idea Browser 06:10 – Designing Landing Pages in Paper 08:38 – Refining Copy, Layout, and Components in Paper 20:06 – Deploying Landing Page and Adding HumbleLytics Analytics 28:38 – Running A/B Experiment on the Headline 32:44 – The Arbitrage Opportunity and Closing Thoughts Links Mentioned: Amir’s Agentic Marketing Skill: https://startup-ideas-pod.link/amir_marketing_skill Key Points Idea Browser now connects to Claude Code as an MCP, letting you pull project context, growth strategies, and skills directly into the terminal for building and iterating on business ideas. Paper replaces the traditional Figma-to-developer handoff by letting you design, iterate, and refine landing pages visually — all connected to Claude Code so changes stay in sync. HumbleLytics enables no-code A/B experiments that dynamically update page content without deploying new code, so you can test headlines, CTAs, and layouts in real time. Storing performance context (A/B results, revenue data, growth metrics) back into Idea Browser compounds your results over time because every future decision is informed by past data. This full stack — Idea Browser, Paper, Claude Code, HumbleLytics — creates a significant arbitrage opportunity right now because almost nobody is using it at this level. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community X/Twitter: https://x.com/amirmxt Youtube: https://www.youtube.com/@amirmxt

I sit down with Ras Mic to break down how AI agents actually work and why most people are using them wrong. Ras Mic explains the mechanics of context windows, makes the case that agent md files are largely unnecessary, and shares his step-by-step methodology for building custom skills that make agents dramatically more productive. Whether you're coding with Claude Code or automating workflows with OpenClaw, this episode gives you the foundational knowledge to stop wasting tokens and start getting real results from your AI tools. Timestamps 00:00 – Intro 00:42 – The Models Are Good Now 01:20 – How Context Windows Actually Work 04:55 – The Power of Skills 09:17 – How to create Skills 16:35 – Skill Maxxing 19:05 – What you need too build a project 20:40 – Recursively Building and Improving Skills 29:23 – Context Window Management and Token Efficiency 33:02 – Closing Thoughts Key Points The models (Opus 4.6, GPT 5.4) are exceptionally good now — the differentiator is the context and harness you build around them. Agent md and claude md files get loaded into context on every single turn, burning tokens and degrading performance as the context window fills up. 95% of users can skip them entirely. Skills use progressive disclosure: only the name and description sit in context until the agent determines it needs the full file, saving thousands of tokens per conversation. The best way to create a skill is to walk through the workflow with the agent step by step, achieve a successful run, and then have the agent write the skill based on that real context. Recursively refine skills by feeding failures back into the agent and having it update the skill file so the same mistake is avoided going forward. Scale for productivity by starting with one agent and building up workflows before adding sub-agents — start simple, then expand. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIC ON SOCIAL X/Twitter: https://x.com/Rasmic Youtube: https://www.youtube.com/@rasmic

I sit down with Flo, founder of Lindy, to get a live demo of their new product, Lindy Assistant, an AI executive assistant that lives in iMessage and works proactively across email, calendar, Slack, Notion, and 100-plus other tools. Flo walks me through a real day of his own Lindy usage, showing how it drafts email replies, prepares meeting briefs, updates CRMs, and handles calendar changes without being asked. We compare Lindy to OpenClaw and Claude's ecosystem, talk pricing, edge-case power users, and where Lindy goes over the next five years. Try the ultimate AI assistant: https://startup-ideas-pod.link/lindy Timestamps 00:00 – Intro 01:09 – What Lindy Assistant is and why Flo built it 02:27 – The daily morning brief 05:16 – Setup: two steps, two minutes, out of the box 05:53 – Get the most out of Lindy Assistant 09:42 – My three assistant use cases: research, scheduling, and sales leads 15:51 – Lindy vs. OpenClaw 17:57 – Lindy vs. Claude ecosystem 19:51 – Where Lindy goes over the next five years 23:42 – Integrations overview (100-plus tools) 24:42 – What Lindy does well and what it does not replace 26:52 – Pricing: starts at $49/month 27:15 – How power users are using Lindy 28:18 – Voice memos, incoming phone calls, and outbound calls 30:00 – How to use Lindy alongside a human executive assistant Key Points Lindy Assistant lives in iMessage, connects to email, calendar, Slack, Notion, and 100-plus other apps, and acts proactively without being prompted. Setup takes two minutes: provide a phone number and connect a Google account, and Lindy ingests existing email and tool data immediately. Lindy pre-drafts email replies, preps meeting briefs, updates CRMs after calls, flags billing issues, and reschedules dinners at closed restaurants — all without user initiation. The voice and tone of the assistant took extensive prompt engineering; the lowercase, casual register is intentional and difficult to achieve with current models. Lindy targets the "chief everything officer" — the overwhelmed founder or executive — rather than developers or power users who want a fully programmable agent. Pricing starts at $49/month for 90-plus percent of users; heavy users can exceed that and are prompted to upgrade. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FLO ON SOCIAL X/Twitter: https://x.com/Altimor Lindy: https://www.lindy.ai

I go solo on this episode to walk through the full list of AI trends and opportunities keeping me up at night — literally. From the one-hour company stack to ambient businesses, vertical AI, the agent economy, and the real security threats I see coming, I cover what I believe is the most asymmetric window in startup history. I share the frameworks I use to think about what to build, what to avoid, and why acting now matters more than waiting for things to settle down. Timestamps 00:10 – Intro 01:09 – 1) The One-Hour Company Stack 02:09 – 2) Old vs. new startup timeline 03:58 – 3) Ambient businesses and autonomous companies 05:18 – 4) The agent economy timeline 07:17 – 5) Agent hiring Agents 08:01 – 6) The Vertical Agent Map 09:39 – 7) Vertical AI vs. Vertical SaaS 10:53 – 8) Boring goldmine verticals 11:40 – 9) SaaS Pricing Evolution 13:26 – 10) Seat-Based vs Outcome-Based 14:51 – 11) The SaaS graveyard 16:04 – 12) The scarcity flip 17:03 – 13) The Premium Stack 18:21 – 14) The experience economy boom 18:59 – 15) Founder-agent fit 20:32 – 16) Ghost team org chart 21:56 – 17) The micro monopoly math 24:00 – 18) Agent attack surface 25:19 – 19) Agent Injection vs Phishing 26:34 – 20) Agent permission stack 27:37 – 21) The closing window 28:46 – 22) why this window is asymmetric 29:34 – 23) Building in public 30:50 – Final Thoughts Key Points I can build, launch, and get a first customer in under an hour using today's agent engineering tools and a pre-existing audience. Vertical AI taps directly into labor P&L — it replaces headcount, not just software licenses — making the TAM 10x larger than vertical SaaS. Ambient businesses running on near-zero daily human input are early but real; the arrow of progress points here. The value shift I see coming: execution gets commoditized, judgment and physical presence become premium. Agent injection is the new phishing — and I believe it scales faster and hits harder than any phishing attack did. The 100 true fans model now applies in the AI age; with agents cutting costs, 100 paying customers at $500–$1,000 a month builds a real business. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I break down the seven distribution strategies every vibe coder and builder needs to actually get customers. With 200,000 new projects launching daily on platforms like Lovable, the real bottleneck is distribution and I believe the wealthiest people over the next decade will be marketers, because code is now commoditized. I walk through each strategy with step-by-step instructions you can start this week, from MCP servers and programmatic SEO to acquiring newsletters and building AI repurposing engines. Timestamps 00:00 – Intro 01:07 – The Great Flip: Distribution Over Engineering 03:08 – The Build-First Trap 04:18 – Strategy 1: MCP Servers as Your Sales Team 06:49 – Strategy 2: Programmatic SEO (10,000 Pages) 10:09 – Strategy 3: Free Tool as Top of Funnel 13:03 – Strategy 4: Answer Engine Optimization (AEO) 15:48 – Strategy 5: Viral Artifacts (Make Outputs Shareable) 18:56 – Strategy 6: Buy a Niche Newsletter 21:40 – Strategy 7: AI Content Repurposing Engine 25:13 – Final Takeaways Key Points Distribution is the new moat — AI can build the product, but it can't build your audience or brand. Building an MCP server in 2026 is like building for mobile in 2010; early movers will own AI-native distribution channels. Programmatic SEO can scale to 300,000 monthly visitors if you create 10,000 quality pages that each pull just 30 visits a month. Free tools act as always-on marketing: you can vibe code one in a day, ship it by lunch, and it markets itself forever. Answer engine optimization (AEO) is where SEO was in 2010 — Peter Levels saw AI referrals jump from 4% to 20% in one month. You can buy a 10,000-subscriber niche newsletter for $5,000–$20,000 and inherit a direct channel to your exact audience on day one. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I sit down with Dotta, the pseudonymous co-founder of Paperclip, the open-source agent orchestrator that exploded to 30,000 GitHub stars in under three weeks. We walk through a live demo where I pick a startup idea from my idea browser and we spin up a full AI-agent company in real time — hiring a CEO, founding engineer, QA agent, video editor, and content strategist inside Paperclip. Dotta shares practical tips on agent configuration, memory systems, skill installation, and the "Memento Man" mental model for keeping agents on track. The conversation covers everything from token spend management and agentic design patterns to the future of importable, shareable companies and the upcoming Maximizer Mode. Skills to build your agent team: https://startup-ideas-pod.link/skill-suite Timestamps: 00:00 Intro 02:32 What is Paperclip 04:21 Choosing a Startup Idea for the Demo 05:48 Setting Up your agents 07:51 Hiring Your First Agent and Creating a Plan 12:39 Agent Configuration and Persona Setup 17:08 Skills: Installing and Managing Agent Capabilities 21:02 How to Get Top-Quality Output from Agents 24:05 Token Spend Tracking and Subscription Usage 25:49 Agentic Design Patterns and QA Loops 29:05 Taste and Values: What AI Still Cannot Do 30:09 How Many Agents Run the Paperclip Project 32:32 Routines: Automating Recurring Agent Tasks 36:36 Who Is Using Paperclip Today 38:57 Shareable and Importable Companies 42:49 The Unproven Frontier: Do Agent Orgs Actually Work? 42:49 Maximizer Mode and What's Next 44:29 Did Dotta Expect It to Go This Viral? Key Points Paperclip is a bring-your-own-bot orchestrator: it works with Claude Code, Codex, OpenCode, and any model on OpenRouter, so you are not locked into a single provider. AI agents are "Memento Man" — they wake up capable but with zero memory, so you need heartbeat checklists, persona prompts, and written context to keep them effective. The biggest lever for quality output is encoding your own taste and values into agent skills and brand guides, because AI can do everything except know what you actually want. Agentic design patterns like engineer-to-QA review loops matter more than one-shotting an entire startup; structure prevents compounding errors. Paperclip tracks every token spent and every task completed, solving the problem of running dozens of agent windows with zero accountability. Importable, shareable company templates (like Gary Tan's G-Stack or a full game studio) point toward a future where you "aqua-hire" proven agent teams instead of building from scratch. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DOTTA ON SOCIAL X/Twitter: https://x.com/dotta Paperclip: https://paperclip.ing Github: https://github.com/cryppadotta

I break down Firecrawl and it solves AI’s biggest blind spot, access to clean web data. I walk through the full AI agent stack every builder needs, explain why this is the "AWS moment" for web data, and share a dozen startup ideas you can build this week using Firecrawl for scraping, enrichment, and automation. Whether you want to launch a niche SaaS, a lead gen service, or a data-as-a-service business, this episode gives you the frameworks and the specifics to get started. Shoutout Firecrawl - Turn websites into LLM-ready data: https://startup-ideas-pod.link/firecrawl Timestamps 00:00 – Intro 02:14 – Why this matters now 07:40 – What is Firecrawl 11:20 – How does Firecrawl work 12:57 – The Agent Stack 14:35 – 7 Startup Ideas 24:01 – Firecrawl Hired an AI Agent as an Employee 26:24 – Final Thoughts Key Points AI models are only as good as the data they can access — clean, structured web data is the new critical infrastructure. Firecrawl replaces thousands of lines of custom scraping code with a single API call that returns clean markdown, structured JSON, and screenshots. The biggest opportunity is taking horizontal SaaS categories (SEO tools, job boards, price trackers) and building hyper-niche versions using Firecrawl at a fraction of the cost. I think about the AI agent stack in five layers: agent harness, search layer, web data layer, ops brain, and outbound/audience stack. The real business model is selling the data output, not the tool — you can charge $200 to $5,000 per month per client with margins above 95%. Vertical software always wins because people pay for specificity; Constellation Software built a ~$75 billion company on this principle. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ \FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I sit down with Moritz Kremb, an OpenClaw power user and agency builder based in Berlin, to break down how to actually make OpenClaw useful. Moritz walks through a 10-step optimization guide covering everything from troubleshooting and memory management to model selection and security basics. He then demos two real systems he built with OpenClaw: a full short-form video content pipeline and a conversational CRM. This episode is for anyone who tried OpenClaw, hit a wall, and wants a clear path to turning it into a superhuman digital employee. Timestamps 00:00 – Intro and episode promise 02:17 – What is OpenClaw 03:17 – OpenClaw vs. ChatGPT vs. Claude Code 07:43 – Where Claude Cowork and Dispatch fit in 09:47 – Why choose OpenClaw over Cowork 11:03 – Step 1: Setting up OpenClaw 14:46 – Step 2: Personalize your workspace files 18:04 – Step 3: Fix and optimize memory 22:43 – Step 4: Choose the right model (OAuth method) 25:56 – Anthropic ban and model provider gray areas 27:33 – Step 5: Organize Telegram groups and topics 30:19 – Step 6: Understand the three browser modes 35:18 – Step 7: Skills — built-in, marketplace, and custom 39:03 – Step 8: Optimize the heartbeat file 42:00 – Step 9: Security basics and prompt injection 48:08 – Step 10: Least access principle and agent-owned accounts 49:52 – Use case 1: No AI Slop content system 58:37 – Use case 2: Conversational CRM 01:01:15 – Final thoughts on the future of personal agents 01:02:55 – Jensen Huang's take: OpenClaw as the new computer Key Points Upload the OpenClaw documentation into a Claude project to create a dedicated troubleshooting baseline — it solves roughly 99% of setup issues. Use the OAuth method (your existing $20 ChatGPT or Anthropic subscription) to avoid expensive API costs, and always configure backup models. Memory problems are almost always caused by memory never being saved in the first place; add an auto-save instruction to the heartbeat file so it logs every 30 minutes. Organize your OpenClaw conversations into separate Telegram groups and topics with group-specific system prompts to avoid context bleed. Stronger models are meaningfully more resistant to prompt injection; pair that with least-access principles and agent-owned accounts for a solid security posture. Custom skills are the path to real automation — whenever you do something repeatedly, tell your OpenClaw to turn it into a skill. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MORITZ ON SOCIAL X: https://x.com/moritzkremb Youtube: https://www.youtube.com/@promptwarrior/videos Instagram: https://www.youtube.com/@promptwarrior/

I sit down with Remy Gaskell to break down how anyone can build AI agents to run entire departments of their business. Remy walks through the core concepts: agent loops, context files, memory, MCP tool connections, and skills. We put everything together by building a fully functional executive assistant live on screen. This is a beginner-friendly crash course that covers Claude Code, Codex, Cowork, Antigravity, Manus, and OpenClaw, showing that once you understand how to "drive," you can jump into any agent platform. By the end, listeners know exactly how to set up markdown-based context files, connect their everyday tools, and create reusable skills that compound over weeks and months. Timestamps 00:00 – Intro 01:35 – Agents vs Chat 03:22 – The Agent Loop 05:46 – How Agents work 06:39 – Demoing Agents (Claude Code, Codex, Antigravity) 08:52 – Security and Agent Permissions 10:43 – Comparing Results Across Three Platforms 13:57 – Startup Idea: Cold Email Website Offer 14:50 – Folder Structure and Department-Based Agents 15:52 – Onboarding an Agent Like a Real Employee 17:05 – Voice-to-Text With Monologue and WhisperFlow 18:04 – Chat Memory vs. Agent Memory 19:34 – Building the agents md 22:20 – Context Engineering Over Prompt Engineering 24:29 – How Memory Compounds and Reduces Errors 30:27 – How Big Can memory md Get? 31:43 – Connecting Tools via MCP (Model Context Protocol) 34:49 – Working in Claude Code for High-Value Tasks 37:09 – Why the Real Value Is in Stacking, Not Summarizing 40:04 – What Are Skills? (SOPs for AI) 43:08 – Creating Skills 48:36 – Real-World Example: Ads Analyst Skill: 4-Hour Process in Minutes 50:37 – Chaining Skills together 52:01 – Real-World Example: Automated Car Search 53:34 – OpenClaw and Migrating Agents to More Autonomous Platforms 55:19 – Which Platform Should Beginners Start With? 56:28 – Global vs. Project-Level Skills, Context, and MCPs Key Points Agent platforms (Claude Code, Codex, Cowork, Antigravity, Manus, OpenClaw) are all running the same observe-think-act loop under the hood — learning one means you can use any of them. The shift from chat to agents requires moving from prompt engineering to context engineering: load the agent with rich context so simple prompts produce excellent results. A memory md file creates a self-improving loop where the agent learns preferences across sessions and makes fewer errors over time. MCP (Model Context Protocol), built by Anthropic, acts as a universal translator between your agent and every tool it needs — Gmail, Calendar, Stripe, Notion, and more. Skills are reusable SOPs packaged as markdown files; once you explain a process once, you can invoke it repeatedly, and they compound as you add three to five per week. Scheduled tasks turn skills into automated workflows — morning briefs, car searches, ad library analyses — that run on a cron without any manual trigger. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND REMY ON SOCIAL X:https://x.com/remy_gaskell Youtube: https://www.youtube.com/@aiwithremy Instagram: https://www.instagram.com/aiwithremy/

I break down Andrej Karpathy's new open-source project, Autoresearch: what it is, how it works, and why some of the smartest people in tech are losing their minds over it. I walk through 10 concrete business ideas you can build on top of Autoresearch loops, from niche agent-in-a-box products to always-on A/B testing agencies. I also cover Karpathy's companion launch, Agent Hub, share community reactions, and show you step by step how to get started using Claude Code and a Colab GPU. I'm hosting a free workshop so you can build your business in the age of AI. Sign up here: https://startup-ideas-pod.link/build-with-ai-2026 Links Mentioned: Autoresearch Github: https://startup-ideas-pod.link/autoresearch Timestamps 00:00 – Intro 00:45 – How Autoresearch Actually Works 02:40 – Visual Walkthrough of the Autoresearch Loop 03:37 – Mental Model: Your Research Bot That Runs While You Sleep 05:26 – Idea 1: Niche Agent-in-a-Box Products 06:48 – Idea 2: A/B Testing for Marketing (Landing Pages & Ads) 08:45 – Idea 3: Research as a Service 09:43 – Idea 4: Power Tool Inside Your Own SaaS 10:49 – Idea 5: Agency That Runs 100× More Tests 12:05 – Idea 6: Auto Quant for Trading Ideas 13:44 – Idea 7: Always-On Lead Qualification & Follow-Up 14:21 – Idea 8: Finance Ops Autopilot for Businesses 15:09 – Idea 9: Internal Productivity Lab for Your Org 15:53 – Idea 10: Done-for-You Research & Due Diligence Shop 16:41 – Non business use cases 18:27 – Karpathy's Agent Hub Announcement 19:50 – How to Get Started with Autoresearch 22:21 – Final Thoughts Key Points Autoresearch is an open-source AI agent that sets a goal, runs experiments in a loop on a GPU, keeps the winners, and discards the rest — all while you sleep. You need an NVIDIA GPU to run it (tested on H100), but you can rent one cheaply through Lambda Labs, Vast AI, RunPod, Google Cloud, or Google Colab. The fastest way to get started is to use Claude Code to walk you through installation, then run it on Google Colab with a T4 GPU runtime. Ten business ideas built on Autoresearch span niches like SaaS optimization, A/B testing agencies, trading backtests, CRM lead scoring, and done-for-you due diligence. Karpathy also launched Agent Hub — essentially a GitHub designed for agent swarms to collaborate on the same codebase. The project already has 25,000+ GitHub stars and is growing fast; early movers who tinker now build an unfair advantage. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I sit down with Oliver Henry, a full-time employee who is generating hundreds of dollars in monthly recurring revenue from mobile apps he barely touches, thanks to an AI marketing agent he built on OpenClaw called Larry. We walk through how Larry autonomously creates TikTok slideshow content, reads analytics, iterates on hooks and CTAs, and feeds performance data back into the content loop. Oliver also shares how he packaged the entire system as a free, downloadable skill on Larry Brain so anyone can replicate it. By the end of the episode, you will understand the full “Larry Loop”—from content creation to conversion optimization and why skills are poised to reshape how we think about SaaS altogether. I'm hosting a free workshop so you can build your business in the age of AI. Sign up here: https://startup-ideas-pod.link/build-with-ai-2026 Links Mentioned: Larry Brain: https://startup-ideas-pod.link/Larry-brain QMD Skill: https://startup-ideas-pod.link/qmd-skill Timestamps 00:00 – Intro 01:25 – Background on Marketing IOS app with OpenClaw 06:43 – Larry’s first posts and iterating 03:55 – Posting Strategy and First viral hit: 137K views 12:01 – Communicating with Larry via WhatsApp 12:53 – Mission control vs. single-agent workflow 14:36 – The CTA problem: views without conversions 17:07 – The Larry Loop explained: analytics → content → metrics → iterate 18:15 – Boomers, engagement bait, and the algorithm boost 20:33 – The importance of iteration 23:36 – How Larry brainstorms and validates new hooks 27:57 – The power of OpenClaw 30:04 – The vision for Larry 31:49 – Model choices: Claude vs. OpenAI and over-optimization 34:38 – OpenClaw vs. cloud alternatives (Manus, Cowork) 37:39 – Getting started: Larry Brain onboarding and 80+ skills 40:13 – Ernesto Lopez: $70K MRR using the Larry Loop 41:27 – Doing all of this with a full-time job 42:28 – QMD Skill for cutting token usage and closing thoughts Key Points An AI agent (Larry) built on OpenClaw autonomously creates TikTok slideshows, reads analytics, and iterates on content—driving hundreds of dollars in MRR with almost zero manual effort. The “Larry Loop” is a full-funnel feedback cycle: TikTok analytics feed into content creation, and app metrics feed back into the top of the funnel so the agent continuously improves. Posting TikTok content as a draft (rather than directly via API) lets you add trending sounds and avoids the algorithm penalty for bot-posted content. Hooks drive views; CTAs drive conversions. Diagnosing which is underperforming is the key to scaling. OpenClaw skills are locally owned, fully editable, and free from hosting or subscription costs—Oliver argues they will change how we think about SaaS. Picking a model (Claude or OpenAI) matters far less than learning how to work with it; 98% of users will see little difference between incremental model upgrades. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND OLIVER ON SOCIAL X: https://x.com/oliverhenry Larry Brain: https://www.larrybrain.com

I walk through a complete 30-step playbook for building a modern SaaS company using AI agents, media, and sub-niche positioning. The core argument is that SaaS is evolving rather than dying, and the builders who win are the ones who combine a focused workflow product with a media flywheel and agent-powered execution. Drawing on my experience advising TikTok, Reddit, and building three venture-backed companies, I lay out a step-by-step framework any solo builder or small team can follow from niche selection through to becoming the default execution layer in their market. I'm hosting a free workshop so you can build your business in the age of AI. Sign up here: https://startup-ideas-pod.link/build-with-ai-2026 Timestamps 00:00 – Intro 01:18 – Step 1: Start with a sub-niche inside a big market 02:21 – Step 2-5: Map Workflow end to end 06:37 – Step 6-7: Create scroll-stopping content 10:15 – Steps 8–9: Double down on organic and run paid ads on winners 11:11 – Step 10: Capture emails from day one 11:47 – Steps 11–13: Manually perform the workflow and document every step 13:40 – Steps 14–16: Turn mechanical tasks into agent workflows and connect to real tools 14:47 – Step 17: Add orchestration, retries, and verifications 16:32 – Steps 18–19: Store user preferences and launch with high-touch onboarding 18:20 – Steps 20–21: Publish measurable proof and move to per-task pricing 21:21 – Steps 22–23: Outcome pricing and compounding value 22:07 – Steps 24–27: Expand workflows, build switching costs, create case studies 23:25 – Steps 28–30: Hire from the niche, reinvest profits, become the default layer 24:08 – Closing thoughts Key Points Start in a specific sub-niche, not a broad market — that is where sustainable cash flow lives, not VC competition. The future of SaaS starts as a service business: manually performing the workflow is how I learn what to automate. Media is a core business function, not an afterthought — content creation runs in parallel with product development from day one. Mechanical tasks are AI's strongest suit; separating judgment tasks from mechanical tasks is the key architectural decision. Per-task and outcome-based pricing is replacing per-seat models, and indie builders have a structural advantage in making that shift. Orchestration — coordinating agents, validating outputs, and resolving issues — is the new interface layer and the highest-value position to own. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I sit down with Cody Schneider, growth engineer and co-founder of Graph, for a live, hands-on crash course in GTM (go-to-market) engineering powered by Claude Code. Cody walks through how he runs multiple AI agents simultaneously to handle everything from bulk Facebook ad creation and LinkedIn outreach to cold email campaigns and live data analysis — tasks that used to require a team of dozens. By the end of the episode, you'll have a full understanding of how to set up your own agent workflow, the specific tools involved, and why domain expertise paired with AI is the real competitive advantage right now. Cody’s GTM Toolkit: AI/Agent Tools: Claude Code, Perplexity API, OpenAI Codex Marketing & Outreach: Instantly AI (cold email), Phantom Buster (LinkedIn scraping/automation), Apollo API (data enrichment), Million Verifier (email verification), Raphonic (podcast host scraping): Advertising: Facebook Ads API, Facebook Ads Library (competitor research), Nano Banana Pro (AI image generation), Kai AI (bulk image generation), HeyGen API (UGC/video generation) Infrastructure & Deployment: Railway.com (servers, on-the-fly databases/Postgres), Vercel (deployment) Data & Analytics: Graphed / Graphed MCP (data warehouse, live data feeds), Google Analytics 4 CRM & Communication: Salesforce (mentioned as comparison), Intercom, SendGrid API, Slack, Cal.com API Productivity & Design: Notion, Super Whisper (voice transcription), Claude Code front-end design skill, HTML to Canvas (for converting React components to PNGs) Timestamps 00:00 – Intro 02:02 – What Is GTM Engineering? 05:12 – Setting Up Your Agent Workspace & Environment File 07:54 – Live Demo: LinkedIn Auto-Responder 09:56 – Live Demo: Bulk Facebook Ad Generator 12:31 – Live Demo: Cold Email Campaign Automation (Raphonic + Instantly) 14:47 – Live Demo: Creating Notion Documents via Claude Code 16:46 – Live Demo: Bulk Ad Creative Generator 26:05 – Live Demo: LinkedIn Engagement Scraper to Cold Email Pipeline 28:16 – Context Switching Across Tasks 29:19 – Live Demo: Bulk Ad Generator 31:41 – Live Demo: Data Analysis: Turning Off Low-Performing Ads 35:28 – Summary of GTM Engineering Workflow 37:48 – Deploying Agents and On-the-Fly Databases with Railway for Data Analysis 41:28 – The Dream of Autonomous Marketing 48:50 – Building API-First Products and Agent-Native Infrastructure Key Points GTM engineering has evolved from Clay-style data enrichment workflows into full-stack agent orchestration — where one person running multiple Claude Code agents can replace the output of a large team. The practical setup starts with a single folder containing your environment file (API keys for every tool in your stack), transcription software like Super Whisper, and Claude Code. Cody demonstrates running seven or more agents simultaneously across LinkedIn outreach, Facebook ad creation, cold email campaigns, Notion document generation, and live data dashboards. Code-generated ad creative (React components exported as PNGs) costs nearly nothing to produce at scale and allows rapid testing of messaging variations before investing in polished visuals. Deploying proven workflows to Railway turns one-off agent tasks into always-on, autonomous processes that run 24/7. Domain expertise is the real multiplier — the vocabulary you bring from your field determines the quality of output you can extract from these tools. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL: Cody’s startup: https://www.graphed.com/ X/Twitter: https://x.com/codyschneiderxx Youtube: https://www.youtube.com/@codyschneiderx

I take Perplexity Computer for its first real spin and test five use cases that founders can use right now to make money and move faster. I connect my Gmail live, let the AI send cold outreach on my behalf, set up daily competitive intelligence monitoring, research 50 VCs for a mock Series A, and kick off a full investment memo on Shopify, all in a single session. By the end, I walk away genuinely impressed and convinced the $200/month Max plan can pay for itself with one closed deal. Timestamps 00:00 – Intro 00:35 – What We're Testing Today 02:35 – Use Case 1: Warm Outbound at Scale 15:31 – Use Case 2: Automated Competitive Intel 25:11 – Use Case 3: Investor Pipeline Research (50 VCs) 26:58 – Use Case 4: Turn a Podcast Into a Content Machine 31:39 – Use Case 5: Live Market Diligence (Shopify Investment Memo) 34:17 – Bonus: Additional Use Cases Worth Trying 36:06 – Closing Thoughts and Takeaways Key Points Perplexity Computer runs multiple research tasks in parallel using sub-agents, skills, and tools — functioning like a virtual analyst working across the open internet. The cold outreach workflow found real email addresses, researched each prospect's recent activity, and drafted hyper-personalized emails that reference specific details — then sent them through a connected Gmail account. Setting up recurring competitive intelligence monitoring (daily reports, weekly sponsor tracking) is where the tool shifts from a one-off assistant to a persistent agent running on autopilot. The VC pipeline research use case demonstrates how founders who lack a warm network can still build a structured, targeted investor list with fund sizes, thesis alignment, and partner contacts. At $200/month on the Max plan, the cost pays for itself if even one sponsorship deal or investor meeting closes from the outreach. The platform already supports connectors for Gmail, Google Drive, Slack, HubSpot, Ahrefs, Reddit, and more — making it a serious contender for centralized founder workflows. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I sit down with my dear friend Vin (Internet Vin) for a deep, hands-on walkthrough of how he uses Obsidian and Claude Code together as a thinking partner, idea generator, and personal operating system. Vin demonstrates live how Claude Code can read, reference, and surface patterns across an entire Obsidian vault of interlinked markdown files — turning years of personal notes into actionable insights, project ideas, and even custom commands. This episode covers everything from the basic setup to advanced workflows like tracing how ideas evolve over time, generating contextual startup ideas, and delegating tasks to autonomous agents. If you are serious about getting the most out of LLMs, this is the episode that shows you how your own writing becomes the fuel. Link to Vin's skills and my notes: https://startup-ideas-pod.link/obsidian-commands Timestamps 00:00 – Intro 02:10 – What Is Claude Code? 06:45 – What Is Obsidian? 10:28 – Obsidian CLI: Giving Claude Code Access to Your Vault 14:53 – Thinking Tools: Ghost, Challenge, Emerge, Drift, Ideas, Trace 22:51 – The Role of Reflection in Building a Powerful Vault 25:15 – How This Relates to OpenClaw (Autonomous Agents) 29:13 – Live Demo: /Connect — Bridging Two Domains 31:25 – Meeting Notes & External Info 33:23 – Why Vin Keeps a Strict Separation: Human-Written vs. Agent-Written 35:42 – How Claude Code uses Obsidian 41:46 – Live Demo: /Ideas — Generating Actionable Ideas from Your Vault 47:10 – The /Graduate Command 50:29 – Why Obsidian Is the Missing Link for AI Companies 54:53 – The Alpha: Why 99.99% of People Won't Do This 57:38 – Closing Thoughts & Where to Follow Vin Key Points Claude Code is a command-line agent that can control your computer through natural language — and its power multiplies when you feed it rich, persistent context files instead of re-explaining projects every session. Obsidian is uniquely valuable because it sits on top of interlinked markdown files; the new Obsidian CLI lets Claude Code see both the files and the relationships between them. Vin built custom slash commands (/trace, /connect, /ideas, /ghost, /drift, /challenge) that let him use Claude Code as a thinking partner — surfacing latent patterns, contradictions, and ideas he would never see on his own. Writing and daily reflection are the engine of the entire system: the more you write, the more context the agent has, and the more it can do for you. Vin maintains a strict rule that only he writes into the Obsidian vault — the agent reads and generates outputs separately, so pattern detection always reflects his own thinking. Markdown files are the real oxygen of LLMs; if you are serious about building a personal OS with AI, a centralized note-taking tool built on markdown is foundational The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND VIN ON SOCIAL X: https://x.com/internetvin Youtube: https://www.youtube.com/@otherstuffpod Personal Website: https://internetvin.com/Index

I sit down with Nick Vasilescu, founder of Orgo, to break down exactly how people are turning OpenClaw — the open-source computer use agent — into a real revenue stream. Nick walks me through live demos of deploying OpenClaw for business clients, shows how sub-agents and parallelization multiply output, and shares his design-thinking framework for identifying and automating high-value workflows. We even build a TikTok trend-hunting agent from scratch during the episode to prove how fast you can go from idea to working prototype. Timestamps 00:00 – Intro 02:50 – Getting Set Up with OpenClaw 05:02 – Finding the Wedge: Automating Real Business Outcomes 07:39 – The Upwork Hack: Finding Paid Automation Jobs 09:41 – Andreessen Horowitz on Computer Use Agents 11:01 – Setting Up a Client Workspace in Minutes 12:41 – Design Thinking: Mapping Value vs. Effort 15:23 – Using OpenClaw to Prioritize Automations 17:57 – Building Automation Pipelines with Claude Code 19:33 – Sub-Agents vs. Tasks vs. Skills 23:22 – Automation Possibilities are huge 24:54 – Live Build: TikTok Trend Hunter from Idea Browser 32:09 – Start with an MVP Skill, Then Iterate 32:41 – Architecture of the TikTok Agent Script 36:59 – The Arbitrage Opportunity: Most Businesses Still Need Help 40:30 – Agents Are the New SaaS 42:42 – Demoing TikTok Trend Hunter 44:11 – Building Assets & the Abundance AI Will Bring 47:58 – Closing Advice: Get Your Hands Dirty Links Mentioned: Orgo: https://startup-ideas-pod.link/orgo Key Points OpenClaw is more than a personal assistant — it is a deployable business tool that can automate end-to-end workflows for paying clients. The fastest path to revenue is finding automation jobs on Upwork (RPA, desktop automation, workflow building) and fulfilling them with OpenClaw and Claude Code. Sub-agents allow your main OpenClaw instance to delegate specialized tasks, keeping the orchestrator free and multiplying throughput through parallelization. A design-thinking approach — mapping automation opportunities by value vs. effort — is essential before building anything. Verticalizing computer use agents for a specific industry (manufacturing, real estate, distributorships) is the major startup opportunity Andreessen Horowitz is calling out. Always start by building a lightweight MVP skill, test it, debug, and iterate before scaling. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICK ON SOCIAL Youtube: https://www.youtube.com/@nickvasiles Instagram: https://www.instagram.com/nickvasilescu/ Personal Website: https://www.nickvasilescu.com

I sit down with Frey Chu to go deep on how to use Claude Code to build AI-coded directories, specifically how to tackle the hardest part: getting valuable data. Frey walks us through three real-world directory examples (a funeral home directory, a senior living directory, and GasBuddy), we play a game guessing their traffic and monetization, and then he does a full live walkthrough of the seven-step process he used to build a luxury restroom trailer directory in four days for under $250. I also ask him about the future of directories in a world where LLMs are changing how people search. Timestamps 00:00 – Intro 02:15 – What you’ll learn 03:00 – Directory Game:Parting(Funeral Home Directory) 05:42 – Directory Game: A Place for Mom (Senior Living Directory) 08:00 – Directory Game: GasBuddy (Crowdsourced Gas Price Directory) 12:32 – The Data Moat Thesis 14:02 – Luxury Restroom Trailers: The Niche Directory Demo 15:52 – Before & After: WordPress Directory vs. Claude Code Directory 19:04 – Cost Breakdown: Built in 4 Days for Under $250 21:23 – Step 1: Scraping Raw Data with Outscraper 22:25 – Step 2: Cleaning Data with Claude Code 23:27 – Step 3: Using Crawl4AI for Automated Website Verification 28:01 – Step 4: Enriching Trailer Inventory Data 31:33 – Step 5: Scraping & Verifying Images with Claude Vision 36:33 – Step 6: Amenities, Features & Filter Data 38:31 – Step 7: Service Areas 39:15 – Niche Directory Ideas: Dementia Care, ADA Bathrooms, Tap Water Quality 43:38 – For Naysayers: Is Building a Directory Worth It in 2026? 47:51 – LLMs, AI Search & the Future of Directories Links Mentioned: Outscraper: https://startup-ideas-pod.link/outscraper Crawl4AI: https://startup-ideas-pod.link/crawl4AI Key Points Data is the moat for any successful directory — and with Claude Code plus Crawl4AI, the hardest part (data cleaning and enrichment) is now dramatically faster and cheaper. Every successful directory helps people save time, save money, or make money — and price transparency is a massive, underserved opportunity across boring niches. Frey built a fully enriched luxury restroom trailer directory in four days for under $250, a process that would have taken 2,000+ hours of manual work. Monetization depends on the niche: lead generation, vertical SaaS, agency services, ads, debit cards, affiliate, and marketplace models all work. Directories remain strong in an AI search world because users browsing a directory are in the decision-making phase, especially in high-stakes niches like health, legal, finance, and senior living. Building a directory is one of the best playgrounds to learn Claude Code, SEO, and lead generation — even if the first one is just a learning exercise. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FREY ON SOCIAL X/Twitter: https://x.com/freychu YouTube: https://www.youtube.com/@FreyChu/featured ShipYourDirectory: https://www.shipyourdirectory.com/

I sit down with Jonathan Courtney, host of Unscheduled CEO Podcast, to talk about the gap between building AI-powered products and actually making money from them. Jonathan walks through his four-step "Promoter Blueprint" — traffic, holding pattern, selling event, and conversion — and shows exactly how he uses Claude and Claude Code to execute each phase. This one is a wake-up call for any founder spending more time optimizing automations than promoting what they sell. Timestamps 00:00 – Intro and Welcome Back 04:13 – The Founder’s Real Job: Promotion, Period 09:23 – The Promoter Blueprint (Screen Share) 19:38 – Using AI with Promoter Blueprint 22:52 – Inside Claude: Jonathan's Claude Workflow 28:41 – Moving from Claude to Claude Code for Builds 30:55 – Building a $450K Webinar Campaign with Claude 37:30 – Scale Up, Abundance Over Efficiency 43:57 – Final Advice: Embrace Your Role as Promoter Key Points A CEO's primary job is promoting the business — building is secondary to getting people in the door. AI tools become "procrastination machines" when builders optimize systems that have zero customers. Every revenue engine follows four phases: traffic, holding pattern, selling event, conversion (and a loop back). Claude projects combined with Claude Code create a fast workflow for going from research to a shipped marketing asset in under an hour. The current play is abundance and scale, using AI to run five campaigns instead of one, rather than cutting headcount for efficiency. Off-the-shelf solutions still beat custom builds in many cases — always ask before you spend three days vibe-coding something. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast: https://www.unscheduledceo.com/ X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

I sit down with James Dickerson, a growth marketer, Claude Code power user, and the mind behind The Boring Marketer, to watch him build an entire marketing system live from the terminal. James walks me through his full workflow: deep research with the Perplexity MCP, positioning angle discovery, direct response copywriting, landing page creation, lead magnet design, ad creative generation with Remotion, and traffic strategy — all inside Claude Code using stacked skills and MCPs. By the end, we have a conversion-ready funnel for a fictional AI marketing agency serving boring local businesses, and James shares the free playbook he created from a two-hour recorded session so listeners can replicate the process themselves. Timestamps 00:00 – Intro and Camera Setup Chat 02:57 – Episode Preview: Building a Vibe Marketing System 06:33 – Perplexity MCP for Market Research 08:13 – Live Demo: Researching an AI Marketing Agency Niche 09:48 – Positioning Angles Skill 11:34 – Direct Response Copywriting Skill 15:43 – Playwright MCP for Competitive Intelligence 17:37 – Keeping Your MCP Stack Simple (Perplexity, Firecrawl, Playwright) 20:59 – Anthropic's Front End Design Skill 25:51 – Remotion: Creating Video Ads from the Terminal 28:47 – Landing Page Review: "Boring Money" Agency 30:43 – Orchestrator Skill: Deciding What to Do Next 34:10 – Lead Magnet Skill 34:10 – Are Skills Underrated 39:08 – Claude Code Costs: $200/Month Max Subscription 42:03 – Live Lead Magnet Review 43:28 – Keyword Research and Traffic Strategy Skills 45:23 – The Evolution of Vibe Marketing 47:11 – Remotion Setup and Ad Creation Demo 54:47 – Final Ad and SEO Page Review 57:25 – Final Thoughts Links Mentioned: Vibe Marketing Playbook: https://startup-ideas-pod.link/vibe_marketing_playbook Vibe Marketing Skills: https://startup-ideas-pod.link/Vibe_marketing_skills Key Points Spending an hour on upfront research with the Perplexity MCP produces dramatically better marketing outputs than jumping straight into prompting. Skills are instruction manuals for your AI agent — the expert perspective you build into them (the last 10–20%) is what separates great output from generic AI slop. You can build a complete marketing funnel — landing page, lead magnet, ad creative, SEO content, and traffic strategy — in a single Claude Code session. Remotion lets you create programmatic video ads directly from the terminal at zero cost, in multiple formats, with custom branding. An orchestrator skill can guide you through what to do next, removing the "I have a landing page, now what?" paralysis. The same Claude Code environment where you build products can also ship your entire marketing system — research, copy, design, and deployment in one place. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JAMES ON SOCIAL X/Twitter: https://x.com/boringmarketer  LinkedIn: https://www.linkedin.com/in/jadickerson/

I sit down with Morgan Linton, Cofounder/CTO of Bold Metrics, to break down the same-day release of Claude Opus 4.6 and GPT-5.3 Codex. We walk through exactly how to set up Opus 4.6 in Claude Code, explore the philosophical split between autonomous agent teams and interactive pair-programming, and then put both models to the test by having each one build a Polymarket competitor from scratch, live and unscripted. By the end, you'll know how to configure each model, when to reach for one over the other, and what happened when we let them race head-to-head. Timestamps 00:00 – Intro 03:26 – Setting Up Opus 4.6 in Claude Code 05:16 – Enabling Agent Teams 08:32 – The Philosophical Divergence between Codex and Opus 11:11 – Core Feature Comparison (Context Window, Benchmarks, Agentic Behavior) 15:27 – Live Demo Setup: Polymarket Build Prompt Design 18:26 – Race Begins 21:02 – Best Model for Vibe Coders 22:12 – Codex Finishes in Under 4 Minutes 26:38 – Opus Agents Still Running, Token Usage Climbing 31:41 – Testing and Reviewing the Codex Build 40:25 – Opus Build Completes, First Look at Results 42:47 – Opus Final Build Reveal 44:22 – Side-by-Side Comparison: Opus Takes This Round 45:40 – Final Takeaways and Recommendations Key Points Opus 4.6 and GPT-5.3 Codex dropped within 18 minutes of each other and represent two fundamentally different engineering philosophies — autonomous agents vs. interactive collaboration. To use Opus 4.6 properly, you must update Claude Code to version 2.1.32+, set the model in settings.json, and explicitly enable the experimental Agent Teams feature. Opus 4.6's standout feature is multi-agent orchestration: you can spin up parallel agents for research, architecture, UX, and testing — all working simultaneously. GPT-5.3 Codex's standout feature is mid-task steering: you can interrupt, redirect, and course-correct the model while it's actively building. In the live head-to-head, Codex finished a Polymarket competitor in under 4 minutes; Opus took significantly longer but produced a more polished UI, richer feature set, and 96 tests vs. Codex's 10. Agent teams multiply token usage substantially — a single Opus build can consume 150,000–250,000 tokens across all agents. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ Morgan Linton X/Twitter: https://x.com/morganlinton Bold Metrics: https://boldmetrics.com Personal Website: https://linton.ai

I sit down with Matt Van Horn, creator of the "Last 30 Days" skill for Claude Code, as he demonstrates how this tool turns anyone into a real-time research expert. By pulling trending data from X, Reddit, and the web, Last 30 Days supercharges Claude Code prompts with current intelligence. Matt walks through live demos, from discovering popular rap songs to generating cold emails to building a Moltbot competitor, showing how non-engineers can ship products using AI tools with almost no coding background. Timestamps 00:00 – Intro 01:39 – What Is "Last 30 Days" 03:29 – Live Demo: Most Popular Rap Songs 04:47 – Cold Email Frameworks Demo 07:04 – Growing an X Following Using Recent Data 07:49 – Researching Moltbot to Build a Competitor 08:26 – Best Practices for Last 30 days 09:26 – Growing an X Following Using Recent Data Results 11:17 – Best Practices for Webdesign Research 13:44 – Building an Enterprise Moltbot Clone Live 17:43 – Generating Figma Prompts and Nano Banana Images 21:54 – Advice for Non-Engineers Getting Started with Claude Code Links Mentioned: Last 30 Days Skill: https://startup-ideas-pod.link/last30days Key Points Last 30 Days searches X, Reddit, and the web for content from the past month, creating highly optimized prompts for Claude Code. The tool requires Claude Code access, an OpenAI API key (for Reddit data), and an XAI key (for X/Twitter access). Matt demonstrates using minimal prompts to generate cold email frameworks, research trending topics, and kickstart new product builds. Compound Engineering serves as a planning tool to turn research into structured project roadmaps. Non-engineers can ship functional products by combining Claude Code with ChatGPT for troubleshooting errors via screenshots. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ Matt Van Horn X/Twitter: https://x.com/mvanhorn

I sit down with Kevin Rose for a live screen share where he walks me through “Nylon,” a personal Techmeme-style news engine he vibe-coded to track AI and tech stories. He breaks down how he pulls from RSS, enriches articles with tools like iFramely, Firecrawl, and Gemini, then generates TLDRs and vector embeddings to cluster stories with real nuance. We dig into his “gravity engine,” an editorial scoring system that ranks stories by impact, novelty, and builder relevance. The bigger theme is simple: with today’s models and workflows, a solo builder can ship wild, high-leverage software fast, then refine by cutting features down to the few that matter. Timestamps: 00:00 – Intro And What Kevin Plans To Demo 03:10 – Techmeme Breakdown And How Signal Gets Ranked 06:44 – RSS Sources, Ingestion, And The Article Pipeline 11:23 – Winner Selection: RSS vs iFramely vs Firecrawl vs Gemini 13:01 – Why iFramely And Firecrawl, Explained 16:37 – TLDRs, Vector Embeddings, And Why They Beat Keyword Search 19:49 – Task Orchestration With trigger.dev And Retries 24:58 – Clusters: Expanding With Search APIs And Discovery 27:07 – The Gravity Engine: Editorial Scoring Rubric 31:31 – Product Management: Gut, Iteration, And Cutting Features 34:53 – Synthetic Audiences And Personal Software 37:03 – What “Success” Looks Like 43:52 – Retention Mechanics And The Idea Browser Example 47:19 – “Blurred Presence” Blog Project From A 12-Year-Old Idea 50:34 – This the best time to build 51:55 – How To Work With Kevin, DIGG Reboot, And VC Today Keypoints I watch Kevin’s end-to-end pipeline for turning messy RSS links into clean, enriched, clustered stories. Kevin uses a “winner” judge to pick the best source of truth per field (summary, main content, metadata). Vector embeddings plus clustering unlock meaning-level grouping that keyword search misses. trigger.dev gives durable background jobs, retries, and observability for a solo builder workflow. His “gravity engine” acts like an editorial layer that prioritizes novelty, impact, and builder relevance. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ Kevin Rose: x: https://x.com/kevinrose personal website: https://www.kevinrose.com/about Youtube: https://www.youtube.com/@KevinRose

I sit down with Kitze to unpack how he uses Clawdbot as a personal OS that runs across Discord, Telegram, and other chat surfaces. We walk through his one-gateway setup, persona-based bots, and the way he structures channels and threads to manage customers, home logistics, and engineering work. We also dig into the self-learning angle: giving an agent shell and network access so it can discover devices, build dashboards, and automate workflows end to end. We close with a lightning round of concrete examples you can adapt across your own life and business. Timestamps 00:00 – Intro 01:42 – The Personal OS Idea 04:20 – Persona Design for Clawdbot 06:00 – Discord As The Control Center 08:23 – Self-Learning Through Shell And Network Access 09:23 – Discord Threads And Agent Workflows 10:13 – Platform Choices: Telegram, Discord, Slack 11:47 – Email Automation, Security, And Model Selection 15:07 – How Agents Change Work 18:00 – Lightning Round of Clawdbot use cases 27:09 – Spellbook: Variable-Driven Prompt Templates 29:15 – Closing Thoughts Key Points I treat Clawdbot like a gateway that routes the same core agent into many persona shells for distinct jobs I keep work organized via Discord sections, channels, and threads so agent output stays searchable I lean on shell and network access to let the agent discover devices and ship automations that span apps, NAS, and smart home I use stronger models for high-trust surfaces like email and credentials, and I scope access gradually I prototype interfaces that turn prompts into parameterized forms so workflows stay reusable and fast The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND KITZE ON SOCIAL X/Twitter: https://x.com/thekitze Tinkerer Club: https://tinkerer.club Personal Website:  https://www.kitze.io

I sit down with Alex Finn to break down how he sets up Moltbot (formally Clawdbot) as a proactive AI employee he treats like a teammate named Henry. We walk through the core workflow: Henry sends a daily morning brief, researches while Alex sleeps, and ships work as pull requests for review. Alex explains the setup that makes this work; feeding the bot deep personal and business context, then setting clear expectations for proactive behavior. We cover model strategy (Opus as “brain,” Codex as “muscle”), a “Mission Control” task tracker Henry built, hardware options, and the security mindset around prompt injection and account access. Timestamps 00:00 – Intro 02:08 – Clawdbot Overview 03:33 – The Morning Brief Workflow 05:01 - Proactive Builds: Trends → Features → Pull Requests 07:27 – The Setup: Context + Expectations For Proactivity 09:38 – The Onboarding Prompt Alex Uses 12:05 – Hunting “Unknown Unknowns” For Real Leverage 12:43 – Using the right Models for cost control 14:18 – Mission Control: A Kanban Tracker Henry Built 17:16 – The future of Human and AI workflow 22:01 – Hardware And Hosting: Cloud vs Local (Mac Mini/Studio) 25:47 – The Productivity Framework 27:10 – The Possible Evolution of Clawdbot 28:53 – Security and Privacy Concerns 33:38 – Closing Thoughts: Tinkering, Opportunity, And Next Steps Key Points I get the most leverage when I treat the agent like a proactive teammate with clear expectations and rich context. Henry delivers compounding value by shipping work for review (pull requests) based on trend monitoring and conversation memory. I separate “brain” and “muscle” by delegating heavy coding to Codex while using Opus for reasoning and direction. I track autonomous work with a dedicated “Mission Control” board so progress stays visible over time. I keep risk contained by controlling environment and account access, especially around email and prompt injection. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ALEX ON SOCIAL Youtube: https://www.youtube.com/@AlexFinnOfficial/videos X/Twitter: https://x.com/AlexFinnX Creator Buddy: https://www.creatorbuddy.io/

I sit down with Furqan Rydhan, a founding team member of Applovin and cofounder Founders Inc, as he walks me through Nebula, a Slack-like workspace where every channel holds an agent that can execute real work across the tools teams already use. We watch Nebula create and edit a Google Slides deck end-to-end, including generating an image and handling failures by retrying until it lands. Furqan shows how Nebula turns one-off work into repeatable “recipes” with scheduled triggers, like adding slides daily or publishing blog posts multiple times per day. We also talk about what “business-in-a-box” looks like in the AI era; where direction, taste, and quality loops become the edge as automation gets widely available. Timestamps: 00:00 – Intro 01:51 –Building useful agents for real work 03:34 – Nebula: a Slack-like agent workspace 05:04 – Demo: Nebula creating a Deck with Google Slides 13:25 – The “business in a box” content dream (newsletters, affiliates, ads) 14:39 – Demo: Automate Blog Posting 15:52 – What stays valuable when everyone automates 21:23 – Agent workforce and Building quality loops 25:38 – Services and agencies: delivering work with fewer humans 28:53 – Final Thoughts Key Points I watch Nebula run like “cloud code for everything else,” automating real work across tools and workflows. Agents turn one-time actions into repeatable systems via triggers and schedules. The interface mirrors Slack because work already lives in channels, threads, and context. Quality becomes the differentiator: critics, scoring, and iteration loops upgrade outputs over time. Service businesses and agencies scale faster when agents handle production-heavy tasks The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FURQAN ON SOCIAL Furqan's X: https://x.com/FurqanR Fuqan’s personal website: https://furqan.com Nebula: https://www.nebula.gg

In this episode, I sit down with Boris, the creator of Claude Code and one of the key builders behind Claude Cowork, to unpack what Cowork actually unlocks and how people use it in the real world. He walks through a hands-on demo where Cowork organizes files, extracts receipt data, builds a clean spreadsheet, and even drives the browser to create and share a Google Sheet. We go deep on how “agentic” work feels different when the model takes actions across your computer, your browser, and your tools. Then I shift into Boris’s viral workflow for Claude Code: parallel sessions, plan-first execution, Claude.md as a compounding team memory, and verification loops that dramatically improve output quality. Timestamps: 00:00 – Intro 03:26 – Cowork Overview 05:51 – Demo: Folder Access + Renaming Receipts 08:23 – Demo: Turning Receipts Into A Spreadsheet 10:52 – Demo: Google Sheets + Chrome Control 15:52 – Demo: Emailing The Sheet + Parallel Tasking 22:07 – Best way to start/use with Cowork 24:22 – Where will AI and Agents Go Next 28:44 – Boris’s Claude Code Setup 41:12 – The “Claude” Pronunciation Discussion Key Points I use Cowork as a “doer,” not a chat: it touches files, browsers, and tools directly. I think about productivity as parallelism: multiple tasks running while I steer outcomes. I treat Claude.md as compounding memory: every mistake becomes a durable rule for the team. I run plan-first workflows: once the plan is solid, execution gets dramatically cleaner. I give Claude a way to verify output (browser/tests): verification drives quality. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BORIS ON SOCIAL X/Twitter: https://x.com/bcherny

In this episode, I sit down with Professor Ras Mic for a beginner-friendly crash course on using Claude Code (and AI coding agents in general) without feeling overwhelmed by the terminal. We break down why your output is only as good as your inputs and how thinking in features + tests turns “vague app ideas” into real, shippable products. Was walks me through a better planning workflow using Claude Code’s Ask User Question Tool, which forces clarity on UI/UX decisions, trade-offs, and technical constraints before you build. We also talk about when not to use “Ralph” automation, why context windows matter, and how taste + audacity are the real differentiators in 2026 software. Timestamps 00:00 – Intro 01:22 – Claude Code Best Practices 05:31 – Claude Code Plan Mode 09:30 – The Ask User Question Tool 14:52 – Don’t start with Ralph automation (get reps first) 16:36 – What are “Ralph loops” and why plans and documentation matter most 18:41 – Ras’s Ralph setup: progress tracking + tests + linting 23:48 – Tips & tricks: don’t obsess over MCP/skills/plugins 27:44 – Scroll-stopping software wins Key Points Your results improve fast when you treat AI agents like junior engineers: clear inputs → clean outputs. The biggest unlock is planning in features + tests, not broad product descriptions. Claude Code’s Ask User Question Tool forces real clarity on workflow, UI/UX, costs, and technical decisions. If you haven’t shipped anything, don’t hide behind automation—build manually before using “Ralph.” Context management matters: long sessions can degrade quality, so restart earlier than you think. Numbered Section Summaries The Real Reason People Get “AI Slop” I frame the episode around a simple idea: if you feed agents sloppy instructions, you’ll get sloppy output. Ras explains that models are now good enough that the failure mode is usually unclear inputs, not model quality. How To Think Like A Product Builder (Features First): Ras pushes a practical mindset: don’t describe “the product,” describe the features that make the product real. If you can list the core features clearly, you can actually direct an agent to build them correctly. The Missing Piece: Tests Between Features: We talk about the shift from “generate code” to “build something serious.” The move is writing and running tests after each feature, so you don’t stack feature two on top of a broken feature one. Why Default Planning Mode Isn’t Enough: Ras shows the standard flow: open plan mode, ask Claude to write a PRD, and get a basic roadmap. The issue is it leaves too many assumptions—especially around UI/UX and workflow details. The Ask User Question Tool (The Planning Upgrade): This is the big unlock. Ras demonstrates how the Ask User Question Tool interrogates you with increasingly specific questions (workflow, cost handling, database/hosting, UI style, storage, etc.) so the plan becomes dramatically more precise. Spend Time Upfront Or Pay For It Later: We connect the dots: better planning reduces back-and-forth, reduces token burn, and prevents “I built the app but it’s not what I wanted.” The interview-style planning forces trade-offs early instead of late. Don’t Use Ralph Until You’ve Built Without It: Ras makes a strong case for reps: if you can’t ship something end-to-end yet, automation won’t save you—it’ll just move faster in the wrong direction. Build feature-by-feature manually first, then graduate to loops. Practical Tips: Context Discipline + Taste Wins: Ras shares a few operational habits: don’t obsess over tools like MCP/plugins, keep context usage under control, and restart sessions before quality degrades. We wrap on a bigger point: in 2026, “audacity + taste” is what makes software stand out. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIC ON SOCIAL X/Twitter: https://x.com/Rasmic Youtube: https://www.youtube.com/@rasmic

Today I’m joined by Samuel Thompson, an internet capitalist who’s launched 100 companies in 10 years, and he walks me through a live, end-to-end build of an info product using AI. We break down how he goes from idea → AI-written book → mockups → Shopify product page → ad creatives in a ridiculously short amount of time. The big takeaway is that this isn’t just “info products,” it’s a repeatable launch system you can apply to e-comm, SaaS, mobile apps, and pretty much anything where customer acquisition matters. We also get into the real game: CAC vs LTV, conversion rates, and how to build what Sam calls a “rigged slot machine” you can scale. Timestamps 00:00 – Intro 02:32 – Choosing the offer 05:36 - Writing ebook with ChatGPT (outline → chapters → upgrade quality) 07:30 – Mockups with Canva & Envato Elements 10:25 – Shopify themes that convert (Solo Drop + Elixir) 12:05 – Finding products to sell 16:28 - Building the Shopify Store 21:16 – Using ChatGPT to generate product-page copy fast 24:13 – What “good” conversion rates look like (3–5% target range) 28:51 – Bonus gifts strategy = perceived value + conversion lift 33:26 – HeyGen for AI photo/video ad assets + voice clone insight 35:37 – Canva static ads + high-performing angles 38:57 – Big picture: one person can build a “real business” with AI Key Points Sam’s launch loop is offer → AI asset creation → Shopify page → Meta ads → iterate on math Start with low-friction products (ebook/info) to validate customer acquisition fast The real framework is CAC vs AOV vs conversion rate, not “brand vibes” 3–5% conversion rate is a strong target on a direct-response product page Use bonus gifts to increase perceived value and lift conversion Static ads + strong angles can outperform everything when the message hits The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SAMUEL ON SOCIAL: X/Twitter: https://x.com/samuelthompson

In this episode, I sat down with Chris Koerner and we go through a set of approachable startup ideas that start low-friction but can scale if you get distribution right. We start with a potential “app ecosystem” opportunity around Facebook Marketplace, plus a product-studio framework that combines short-form video, AI, and 3D printing to validate “dumb” products via demand before you invest. We then jump to more grounded, local-first ideas—bike washing/maintenance subscriptions, bar anti-spike stickers, and even vending-machine concepts like “shiny rock” drops at trailheads. We close with a weird Pokémon-card “meme + supply control” play inspired by the Kabuto King, including Chris’s own collecting “big reveal.” From there, I dig into why PSA-style grading feels slow and expensive, and we workshop a more modern grading experience (including a livestream/packaging angle and an AI-from-photo approach). Timestamps 00:00 – Intro 02:28 – Startup Idea 1: Facebook Marketplace App Studio 07:43 – Startup Idea 2: DTC Product Studio 17:05 – Startup Idea 3: Bike Washing/Maintenance Subscription 24:29 – Startup Idea 4: Anti-Drink-Spike Stickers 31:55 – Startup Idea 5: Shiny Rock Vending Machines 36:37 – Startup Idea 6: The Kabuto King and Card Grading Key Points I look for “alpha” where people are already obsessing, but the market structure is still primitive (like collectibles + grading). I treat “distribution” as the multiplier—short-form can make “dumb” products viable if the content loop is strong. I push for starting manually first (prove demand), then upgrading into infrastructure, subscriptions, and scale. I pay attention to marketplaces with huge usage but weak third-party tooling—there’s often a platform-layer opportunity there. I keep coming back to “repackaging” as a business model: same underlying thing, new wrapper, new buyer, new channel. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CHRIS ON SOCIAL: X/Twitter: https://x.com/mhp_guy Instagram: https://www.instagram.com/thekoerneroffice/ Youtube: https://www.youtube.com/@thekoerneroffice

We got Ryan Carson on the pod to break down the “Ralph Wiggum” Agent and why it’s suddenly everywhere. He walks me through a simple workflow that lets an autonomous agent build a full product feature while I sleep: start with a PRD, convert it into small user stories with tight acceptance criteria, then run a looped script that ships work in clean iterations. The big idea is you’re not “vibe coding” one giant prompt—you’re giving the agent testable, bite-sized tickets and letting it execute like an engineering team. By the end, Ryan shows how this becomes repeatable (and safer) with a memory layer—agents.md for long-term notes and progress.txt for iteration-to-iteration context. Timestamps 00:00 – Intro 02:44 – What is the Ralph Wiggum AI Agent 03:40 – Step 1: PRD Generator 06:11 – Step 2: Convert PRD to Json 09:47 – Step 3: Run Ralph 12:05 – Step 4: Ralph Picks a Task 13:14 – Step 5: Ralph Implements Task 14:49 – Tokens + Cost: What It Actually Spends 15:45 – Guardrails: Small Stories + Clear Criteria Keep It Sane 16:19 – Step 6: Ralph commits the change 16:38 – Step 7: Ralph Updates PRD json file 16:55 – Step 8: Ralph Logs to Progress txt 20:08 – Step 9: Ralph Picks another Task 20:48 – Step 10: Ralph Finishes Tasks 21:18 – Example of how Ryan uses Ralph 24:08 – How To Start Today (Ralph Repo) and Tips Links Mentioned: Ralph Wiggum Agent: https://startup-ideas-pod.link/Ralph-agent  AI Agent Skills: https://startup-ideas-pod.link/amp-skills  AMP: https://startup-ideas-pod.link/amp-code  Ryan’s Ralph Step-by-Step Guide: https://startup-ideas-pod.link/Ryans-Ralph-Guide Key Points I can’t expect “sleep-shipping” unless I translate the feature into small, testable user stories with clear acceptance criteria. Ralph works like a Kanban loop: pull one story, implement, commit, mark pass/fail, then grab the next. The real leverage is the reset: each iteration starts fresh with a clean context window, instead of one giant, messy thread. agents.md becomes long-term memory across the repo; progress.txt is short-term memory across iterations. The bottleneck isn’t “coding”—it’s the upfront spec quality: PRD clarity, atomic stories, and verifiable criteria. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND RYAN ON SOCIAL: X/Twitter: https://x.com/ryancarson Amp: https://ampcode.com

In this episode, I’m breaking down a guide from Ben Tossel on how you can actually build with AI agents without being technical. I walk through what he’s shipped as a “non-technical” builder, why he lives in the terminal/CLI, and the exact workflow he uses to go from idea → spec → build → iterate. We also talk about the meta-skill here: treating the model like your over-the-shoulder engineer/teacher, and using every bug as a learning checkpoint. The takeaway is simple: pick a tool, ship fast, fail forward, and build your own system as you go. Ben’s Article: https://startup-ideas-pod.link/Ben-Tossell-Article Timestamps 00:00 – Intro 01:04 – What Ben Has Shipped 03:21 – The Workflow: Feed Context → Spec Mode → Let The Agent Rip 07:52 – His Agent Setup 08:56 – Coding On The Go 10:07 – Things to Learn 13:33 – The New Abstraction Layer: Learning To Work With Agents 14:33 – Learning from Others 16:15 – Use The Model As Your Teacher (Ask Everything) 18:13 – Contributing to Real Products 19:13 – Why this is Different 21:31 – Asking Silly Questions 24:00 – Beyond “Vibe Coding”: A New Technical Class 24:43 – Vibe Coding is a game 27:12 – Fail Forward + Permission To Build And Throw Things Away 28:16 – Pick One Tool, Minimize Friction, Keep Shipping Key Points I don’t need to be a traditional engineer to ship—I can learn by watching agent output and iterating. The terminal/CLI is the power move because it’s more capable and I can see what the agent is doing. “Spec mode” works best when I interrogate the plan like a philosopher instead of pretending I understand everything. agents.md becomes my portable instruction manual so every new repo starts clean and consistent. The fastest learning path is building ahead of my capability and treating bugs as checkpoints—fail forward. Numbered Section Summaries The Thesis: Non-Technical Doesn’t Mean Non-Builder I open with Ben’s core claim: you can ship real software by working through a terminal with agents, even if you can’t write the code yourself—because you can read the output and learn the system over time. Proof: What He’s Actually Shipped I run through examples Ben built—custom CLIs, a crypto tracker, “Droidmas” experiments, an AI-directed video demo system, and automations that keep projects moving even when he’s away from his desk. The Workflow: Context → Spec Mode → Autonomy High Ben’s process is straightforward: talk to the model to load context, switch into spec mode to pressure-test the plan, link docs/repos for exploration, then let the model run while he watches and steers when needed. http://agents.md/ The “Readme For Agents” That Follows You Everywhere I explain why agents . md matters—one predictable place to tell your agent how you want repos structured, how to commit, how to test, and what “good” looks like so each session gets smoother. Coding On The Go: PRs, Issues, Phone, Telegram, Slack We get into the real “agent native” behavior: install the GitHub app, work via pull requests and issues, tag the agent to self-fix, and even push changes from your phone—plus using Slack as a one-person “product” with an agent in the loop. Learning The Primitives: Bash, CLIs, VPS, Skills I cover the building blocks Ben’s learning: bash commands and repeatable terminal workflows, preferring CLIs over MCPs to save context, and using a VPS + syncing to keep projects always-on. The Mindset Shift: The Model Is The Teacher The real unlock is treating the model like your patient expert—ask everything you don’t understand, bake “explain simply” into your agent instructions, and close knowledge gaps as they appear. Fail Forward, Pick One, Keep Shipping I end on the playbook: build ahead of your capability, treat it like play, give yourself permission to throw things away, and stop tool-hopping—pick one system and go deep. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I walk through Alibaba’s new AI agent tool, Accio, and show how it helps you go from “what should I build?” to actual product concepts and supplier options. I demo how it spots rising trends, pulls specific product opportunities (with context like search and sales movement), and even generates early design concepts. Then I test it on a real research task and use that to spin up a “cozy gaming” keyboard concept aimed at Gen-Z women. I close by showing how Accio can vet suppliers and even draft a supplier outreach email so you can start the sourcing process faster. Timestamps 00:00 – Intro 01:55 – Trend Spotting Demo 03:31 – Designing Products Demo 07:04 – Product Opportunity Pain Points Demo 10:10 – Supplier Search Demo 11:06 – Mechanical Keyboard Market Research and Pain Points 16:03 – Cozy Gaming Mechanical Keyboard For Gen Z Women 18:42 – Supplier Vetting + Due Diligence 22:00 – Supplier Outreach Key Points Accio compresses the e-commerce workflow: trends → product ideas → design concepts → supplier shortlists. The real leverage is pairing insights (ratings, negative tags, review pain) with concrete product recommendations. The “agent task” flow feels like a research assistant: it gathers sources, updates a plan, and synthesizes outputs. Accio can move from concept to execution by suggesting suppliers and drafting a structured inquiry email. You still need real diligence: call suppliers, vet claims, and start with small orders. Numbered Section Summaries Accio As An “Unfair Advantage” For E-Commerce I introduce Accio as an AI agent built around e-commerce workflows—idea generation, trend analysis, product concepts, and supplier sourcing. My core point is it reduces the friction that usually keeps me (a software person) from starting e-commerce. Trend Spotting That Goes Beyond Generic Charts Using a baby products example, I show that it’s not just search/sales graphs—it surfaces specific product categories and differentiators (like smart features) plus recommendations you can validate elsewhere. Turning Pop Culture Into Product Concepts (With Caveats) I try a “Squid Game” prompt to generate product directions and visuals. I’m clear this isn’t a “press button, print money” system, but it gets the creative juices flowing and connects ideas to sourcing. Finding Opportunities By Reading What Customers Hate In the senior dog pet supplies example, Accio highlights product opportunities and connects them to the underlying pain (accessibility, cognitive decline, weak ratings). I emphasize that the edge is insight—knowing why current products underperform. Supplier Discovery Without The Usual Alibaba Overwhelm I run a supplier prompt with constraints (OEM, private label, MOQ, certifications, reviews). The key is Accio structures what’s normally chaotic and gives a shortlist you can actually act on. Agent Research: Mechanical Keyboard Pain Points, Ranked I test an agent task to find unmet pain points and cluster them by theme, with “proof” from reviews/forums/Q&A. The point isn’t keyboards—it’s showing how fast you can go from “trend” to “what to build” using structured research. From Pain Points To A Launchable Niche Concept (Cozy Gaming) I pivot from the research into a niche: mechanical keyboards for Gen Z women aligned with “cozy gaming.” Accio proposes brand directions, a flagship product concept, and early roadmap thinking. Reality Check: Sourcing, Verification, And Outreach I ask for trusted suppliers and get a short list plus technical verification prompts (finish, sound profile, color matching). Accio then drafts a supplier email and shows how the workflow can extend to sending inquiries—while I remind you to vet suppliers carefully and start small. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

In this episode, I walk through a beginner-friendly, step-by-step way to set up Claude Skills so you can get more consistent, higher-value output over time. I show where to enable Skills (it’s not on by default), how to create a new skill using Claude’s “create a skill together” flow, and why Skills are different from Projects for ongoing, reusable workflows. Then I demo a real example: building a conversion-focused copywriting review skill for an agency workflow, installing it, and testing it on app store screenshots + website copy. I close with how to level up Skills by iterating them over time, using a 10-step process I reference from a “Boring Marketer” tweet. Timestamps: 00:00 – Intro 00:40 – Enable Skills (Settings → Capabilities → Skills Preview) 01:21 – Creating a new skill 06:34 – Why Skills are important Projects for “always-on” workflows 07:49 – Reviewing the skill 10:34 – Installing the skill (copy to skills / upload in Skills) 11:28 – Testing the Skill 16:14 – How to improve skill over time Key Points Skills make Claude’s output more consistent because you bake in reusable context and workflows. Skills aren’t enabled by default—turn them on in Settings → Capabilities. The easiest path for most people is “Create a skill together,” then answer Claude’s scoping questions. A strong skill includes frameworks, scoring, and an output template—not vague advice. The real power comes from iterating: test on real scenarios, critique, refine, and keep improving the skill over time. Numbered Section Summaries Why Skills Matter For Beginners I open by explaining that Skills help you get more consistent, higher-value output from Claude over time, especially if you’re a beginner and want repeatable results. Turn On Skills First Skills aren’t enabled by default, so I show the exact path: Settings → Capabilities → enable the Skills preview feature. Create A Skill (Three Paths) I walk through the three options: create with Claude, write skill instructions, or upload an existing skill Build A Real Skill: Conversion Copy Review I describe the skill I want: a conversion-focused copywriting reviewer for apps and websites, built like a specialist “employee” that can critique headlines, CTAs, value props, pricing pages, and more. Skills vs Projects (And Why Skills Win For Ongoing Work) I explain why I prefer Skills for ongoing workflows: Projects can be context-specific to a campaign, while Skills are meant to work across day-to-day work regardless of the project timeline. What Claude Generates (And Why Markdown Is Great) I show Claude generating the skill structure and markdown files (like skill md and framework docs), and I call out why markdown is practical and easy for non-technical folks to edit. Install + Test The Skill On A Real Example I install the skill (copy to Skills / upload) and test it on real assets—app store screenshots and website copy—to see if it actually follows the skill workflow. Make The Skill Better Over Time (The Improvement Loop) I share the idea that Skills shouldn’t stay static. I reference a 10-step process (understand the problem, explore failures, research, synthesize, draft, self-critique, iterate, test, finalize) and emphasize ongoing iteration based on real outputs. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Today I break down a big news item I think is flying under the radar: OpenAI quietly launched Skills for Codex, and I explain what that means (and how it differs from sub-agents and MCPs). I then share a fast-moving trend I’m watching and why it’s a strong wedge for a simple app. After that, I recommend the to-do app I’ve used for 14 years and give away a startup idea. I close with a practical 6-step framework for going from idea → viral validation → mobile app launch in 2026. Timestamps 00:00 – Intro: the new format (news, trend, app, startup idea, framework) 00:40 – AI New Item: OpenAI launches Skills for Codex 05:45 – Trend: Face Yoga 07:56 – App Recommendation: Things 09:33 – Startup Idea: Call-an-expert service for non-developers stuck at 80% done 14:44 – Framework: Viral Mobile App Framework Key Points OpenAI “Skills” make Codex/ChatGPT more reusable and consistent by packaging repeatable workflows. A “skill” is the recipe, a “sub-agent” is extra worker instances, and an “MCP” is the tool access plug. Face yoga is an emerging sub-niche with clear app potential (simple routines, monetization via paid or ads). Last 20 is a practical marketplace idea: pay for 15 minutes of expert unblock help to finish the last 20%. Viral validation favors apps that are visually obvious, explainable in three words, and tied to insecurity-driven outcomes. Numbered Section Summaries OpenAI Skills: The Quiet Upgrade I walk through OpenAI’s launch of Skills for Codex—reusable bundles of instructions/scripts/resources that can be called directly or chosen automatically. I’m excited because this makes agent workflows more consistent and scalable across tasks. The Foundation: Skill vs Sub-Agent vs MCP I clarify the taxonomy: a skill is the written playbook, sub-agents are extra “worker” copies of the model that split a big job, and MCPs are what let the model access external systems like tickets or repos. This is the mental model I want everyone using going into 2026. The Trend: Face Yoga As An App Wedge I share a niche trend I’m seeing—face yoga—and why it’s a product opportunity similar to how yoga apps became huge. I call out the obvious app angles: guided routines, jawline/face-slimming programs, and content-driven growth via short videos. The Tool: Things (My Simple Focus System) I recommend the Things to-do app because it’s simple: “Today,” “Upcoming,” and “Someday,” without a monthly fee. I also note what’s missing (I’d like more AI features), but it still wins for focus if you don’t want a “kitchen sink” system. The Startup Idea: Last 20 (Phone-A-Friend For Vibe Coders) I give away the idea: builders get stuck at 80% after using Cursor/Replit/V0, so Last 20 matches them with someone who’s solved that exact wall before. The product is a fast screen-share session—problem solved—priced per session or bundled for teams/agencies, with the marketplace taking a cut. The Distribution Framework: Viral Validation → Launch I share a 6-step process: warm up the account, design a visually obvious app, build a tiny MVP fast, post daily until something hits, build the community before the product, then launch with a hard paywall and keep content rolling. It’s a simple playbook for getting to organic traction in 2026. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

In this episode, I go over one AI news item I can’t stop thinking about, one trend you can build a business around, two tools I’m using, one startup idea you should steal, and one framework to end on. I start with a leak suggesting Anthropic is productizing “agent mode” for Claude with structured task buckets and a progress/context UI. Then I use Hyrox as an example of how I validate trends quickly with search data (and what “low competition + cheap CPC + explosive growth” signals). I wrap by pitching a hotel guest-communication concierge and the “thousand people framework” for getting to clarity on your ICP and what they’ll reliably pay for. Timestamps 00:00 – Intro 00:32 – AI New Item: Anthropic leak: Agent Task Mode for Claude 04:47 – Trend: Hyrox 08:59 – AI App: Krea and Notebook LLM 12:23 – Startup idea: Digital Hotel Concierge 15:59 – Framework: The “1000 People” For founders doing $50k+ MRR+: https://startup-ideas-pod.link/offline-mode Key Points Agent workflows get “productized” when the UI guides the task (not just a blank prompt box). Trend validation can be fast: look for explosive growth + low competition + cheap CPC, then ideate apps around it. NotebookLM’s slide generation is an underrated workflow for turning sources into clean decks. The “Guest Guide” concept is a simple AI/QR wedge: answer repetitive hotel questions and monetize per property. The thousand-people exercise forces clarity: who exactly buys, what they pay yearly, and how you reach them. Section Summaries The Claude Agent Mode Leak I break down a leak claiming Anthropic is preparing a more structured “agent mode” for Claude, organized into buckets like research, analyze, write, and build plus choices like depth, format, and outputs. The big shift is moving from “open chat” to “delegating distinct tasks” with visibility into progress and context. Productized Prompts = Better Output I explain why a blank text box can be daunting, and why UI that scaffolds intent (validate/compare/forecast, quick vs. thorough, doc vs. slides vs. spreadsheet) can make results meaningfully better. To me, it points at a future where you “check in” on agents like teammates. Trend Hunting I use Hyrox, an indoor fitness competition that’s “like the new CrossFit,” as a real example of how I sanity-check whether something is becoming a business opportunity. The workflow is simple: I see it in culture, then I go straight to Idea Browser to pull search/CPC/competition signals. Two Tools I’m Testing I call out Krea as a creative AI subscription bundling multiple models, and then I highlight NotebookLM’s slide/infographic feature as the underrated part—turning a source (including transcripts) into clean, well-designed slides with strong hierarchy. Steal This: Guest Guide I pitch a hotel digital concierge that handles common guest questions via QR-code guides, priced per property with affiliate upside, and I reference Sadie as an adjacent AI hospitality product (more on calls/reservations). Then I close with the “thousand people framework”: define the real ICP, map what they’ll pay yearly, and figure out distribution—because clarity is the driver. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I’m joined by Sahil Bloom for a throwback episode where he walks me through his “personal annual review,” a 7-question framework to reflect on 2025 and set yourself up to crush 2026. We talk about why reflection beats raw experience, how to use your calendar to surface what you’ve actually changed your mind on, and how to identify what creates vs. drains your energy. We dig into “boat anchors” (the hidden drag holding you back), what fear kept you from doing, and how to learn from both your greatest hits and worst misses. By the end, you’ll have a practical set of questions you can answer on paper to extract real insights from the year and carry them forward. Get the Personal Review Template: https://www.sahilbloom.com/annual-review Timestamps 00:00 – Intro 02:54 – Why Reflection Matters (The “Annual Review” Setup) 04:12 – Q1: What Did I Change My Mind On? 11:29 – Q2: What Created Energy This Year? 18:58 – Q3: What Drained Energy This Year? 25:05 – Q4: What Were The Boat Anchors In My Life? 33:06 – Q5: What Did I Not Do Because Of Fear? 39:51 – Q6: Greatest Hits & Worst Misses (And Why) 44:04 – Q7: What Did I Learn This Year? (Synthesize 3–10 Learnings) Key Points You don’t learn from “having a year,” you learn from reflecting on it, and that reflection becomes usable data for the next year. Your outcomes follow your energy, use your calendar to identify what creates energy and what drains it, then adjust accordingly. For “draining” activities, evaluate how you feel after (not during), because many high-value things feel hard in the moment. The fastest progress often comes from cutting what holds you back (“boat anchors”), not adding new habits or protocols. Fear is often inexperience (not inability); shine a light on it with deconstruction exercises (e.g., upsides vs. downsides) and take action. “Hits vs. misses” reflection prevents bias, overly critical people only see misses; optimists only see wins, both lose learning. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SAHIL ON SOCIAL X/Twitter: https://x.com/SahilBloom Instagram: https://www.instagram.com/sahilbloom/?hl=en YOUTUBE: https://www.youtube.com/@Sahil_Bloom

In this solo episode, I walk through 10 concrete rules to get way more out of Claude Code and Claude Opus 4.5, based directly on tips Anthropic has shared in their docs and blog posts. I show how to move from vague prompts to architected briefs that use tone, constraints, structure, and power phrases to avoid “AI slop.” I demo examples across writing, research, teaching, and planning so you can see exactly how to apply each rule. By the end, you have a practical playbook for prompting Claude like a teammate and using it as a true thinking partner in your work. Timestamps 00:00 – Intro 00:56 – Rule #1: Tone of collaboration 02:16 – Rule #2: Principle of explicitness (action verbs, quantity, audience) 03:20 – Rule #3: Define the boundaries with clear constraints 04:26 – Rule #4: Draft, plan, then act (outline → refine → execute) 06:39 – Rule #5: Demand structured output (tables, formats, schemas) 08:00 – Rule #6: Explain the “why” behind your request 09:05 – Rule #7: Control brevity vs. verbosity (expert, brief, simplifier) 10:21 – Rule #8: Provide a scaffold and templates 11:21 – Rule #9: Use “power phrases” and expert personas 12:28 – Rule #10: Divide and conquer complex projects 14:09 – Putting it all together with an example For founders doing $50k+ MRR+: https://startup-ideas-pod.link/offline-mode Key Points I share 10 specific prompting rules that come directly from how Anthropic suggests people use Claude. I show how friendly, clear, and firm prompts beat either vague or overly polite requests. I demonstrate how explicit constraints (length, style, audience, banned words) create more creative and focused outputs. I use outlines, scaffolds, and structured formats to turn Claude into a planning and synthesis engine instead of a random text generator. I introduce “power phrases” like “think step by step” and “critique your own response” to unlock more advanced reasoning. I wrap everything into a final Stoicism lecture prompt that combines persona, context, constraints, structure, and tone. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

On this episode I sit down with Rob Hoffman, who runs a portfolio of profitable SaaS businesses (Contact, Mentions, Kleo). Rob breaks down six proven customer acquisition playbooks using real examples doing between ~$20K and $300K MRR. The episode walks through concrete strategies like waitlist launches, trend-jacking, language arbitrage, AI search, signal-search, and high-ticket ads. You will learn how to go beyond “vibe coding” and use structured marketing systems to get their first customers, raise prices, and scale more predictably. Timestamps 00:00 – Intro 04:16 – 1) Waitlist Strategy: Kleo & Mentions Case Study 19:45 – 2) Wave Surfer Strategy: TrustMRR Case Study 27:54 –3) Language Arbitrage Strategy: Teachizy Case Study 33:53 – 4) AI Search Strategy: Tally Case Study 40:30 – 5) Signal Search Strategy: LocalRank Case Study 50:04 – 6) High Ticket Ad Strategy: MailScale Case Study Key Points Most indie builders can ship products but struggle to get customers; Rob packages his experience into six repeatable acquisition playbooks. The Waitlist Strategy pairs “edgy sales” content with email nurturing, scarcity, and beta cohorts to quickly reach tens of thousands in MRR. Riding an existing wave (like fake-MRR discourse on X) plus product-led virality can generate huge attention, which is better monetized with ads than subscriptions. Language and geo arbitrage—cloning a winning SaaS into another language/market—combined with non-English SEO is “marketing on easy mode.” AI search (ChatGPT, Perplexity, Claude) is an overpowered channel right now; deep “alternatives/versus/best of” pages are heavily cited and convert far better than Google traffic. Feature-first launches, faceless accounts, and enterprise plans let products like LocalRank and MailScale stack MRR with small audiences, YouTube demos, and high-ticket sales. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROB ON SOCIAL X/Twitter: https://x.com/RobHoffman_ Kleo: https://kleo.so

On this episode, I breakdown eight little-known mobile apps that each generate around $50,000+ per month and explain why they work. I walk through specific examples—from AI video generators and Bible note-takers to vinyl pricing tools and AI English tutors—then explain the common patterns behind their success. The second half of the episode is devoted to six clear frameworks for spotting high-potential niches and designing simple, sticky mobile apps around them. I end the episode with a batch of extra startup ideas built on high-intent inputs like photos, videos, and scans so listeners can “vibe code” their own profitable apps in 2026. Timestamps 00:00 – Intro 02:02 – App 1: Flashloop: AI Video Generator for Viral Character Clips 03:26 – App 2: Bible Note-Taker & Prayer Recorder for Churchgoers 06:35 – App 3: AI Home Decor Interior Design App and Visualization Pain 08:48 – App 4: Moji Lab: Emoji/Sticker Packs and Expression as a Business 11:43 – App 5: Vinyl Snap: Scanning Vinyl Records for Accurate Pricing 13:51 – App 6: Genora AI: Bundling Multiple LLMs into One Assistant 16:45 – App 7: Logo Maker: AI Generated Logos 18:57 – App 8: Menu Fit: Healthy Eating Recommendations at Any Restaurant 20:44 – App 9: LangLearn: Personal AI English Tutor and Duolingo Comparison 22:37 – App 10: Zozo Fit 3D Body Scanner: Tracking Body Change, Not the Scale 25:04 – The “ 50K MRR App Framework” 31:30 – Bonus Startup Ideas Key Points Profitable mobile apps often do one high-intent, recurring job for a specific identity-based group, then charge a subscription around that behavior. Many breakout apps turn photos, videos, or scans (high-signal inputs) into premium insights like valuations, design plans, or tailored recommendations. Simple, one-screen interfaces with clear before/after transformations make these AI-powered tools feel approachable and addictive to use. The “50K MRR App Framework” combines spending power, repeating problems, visual inputs, accuracy needs, and bad existing tools to guide idea selection. New app ideas can be generated by pairing these frameworks with underserved niches like golf swings, pet health, used cars, or RV layouts. Numbered Section Summaries Why Mobile Apps Are Printing Money in 2026 The host opens by arguing that now is an incredible time to build mobile apps, pointing to new apps that have appeared “out of nowhere” and reached $50K+ per month. He cites a tweet listing 10 such apps launched in the last 180 days and sets the goal of reverse engineering what makes them work so listeners can apply the patterns to their own ideas. The 50K MRR App Framework The “50K MRR App Framework”: find a group that (1) spends money, (2) has a repeating problem, (3) uses photos/videos as inputs, (4) cares deeply about accuracy, and (5) suffers from bad existing tools. He walks through how vinyl collectors fit every criterion and stresses that while the framework is simple, execution still requires great UX, clean UI, and the right niche. The goal is to make idea selection easier by checking all five boxes before committing to an app. Six Supporting Frameworks for Designing Hit Apps I expands into six additional frameworks: start with a “nerve” (identity, urgency, stakes, repetition); solve one job that always must be done; build around a single high-intent input (photo, address, object); use AI to unlock a premium insight (price, diagnosis, summary, design plan); wrap it in a simple, desirable interface (one screen, one button, one transformation); and create a recurring behavior loop that pulls users back daily or weekly. He summarizes these in a conceptual pipeline: high-intent input → AI premium insight → simple interface → recurring loop → $50K MRR. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

On this episode I sit down with indie app builder and designer Chris ****Raroque to walk through his real AI coding workflow. Chris explains how he ships a portfolio of productivity apps doing thousands in MRR by pairing Claude Code and Cursor instead of picking just one tool. He live-demos “vibe coding” an iOS animation, then compares how Claude Code and Cursor’s plan mode tackle the same task. The episode closes with concrete tips on plan mode, MCP servers, AI code review, dictation, and deep research so solo devs can build bigger apps than they could alone. Timestamps 00:00 – Intro 03:04 – Which Tools & Models to Use 09:16 – Thoughts on the Vibe Coding Mobile App Landscape 11:14 – Live demo: prompting Claude Code to build an iOS “AI searching” animation 18:07 – Live demo: prompting Cursor with same task 21:02 – Chris’s Best Tips for Vibe Coders Key Points You don’t have to pick one IDE copilot: Chris actively switches between Claude Code and Cursor because they have different strengths. For very complex bug-hunting, he prefers Cursor with plan mode; for big-picture app architecture, he leans on Claude Code with Opus. Non-developers should start on higher-level “vibe coding” platforms like Create Anything for mobile apps before graduating to Claude/Cursor. Plan mode plus detailed, spoken prompts dramatically improves code quality, especially for UI and animation work. MCP servers and AI code review bots let solo developers safely set up infra, enforce security, and catch bugs they’d otherwise miss. Claude’s deep research is a powerful way to choose the right patterns and libraries before handing implementation back to Claude Code or Cursor. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CHRIS ON SOCIAL Youtube: https://www.youtube.com/@raroque X/Twitter: https://x.com/raroque Instagram: https://www.instagram.com/chris.raroque/

Join me as I sit down with Jonathan Courtney to host the second annual “Sippy Awards,” the most prestigious award show in tech for the products, games, and tools that shaped 2025. We crown our most-hyped products for 2026, favorite games of the year, best productivity tools, and best products under $100. We also dive into analog tools like Traveler’s Notebook, hi-fi systems, Japanese porcelain, and simple clothing uniforms as ways to make everyday life better and de-fragment your brain. Timestamps 00:00 – Intro 03:23 – Most Hyped Product of 2026 14:43 – Game of the Year 2025 19:49 – The Way to Innovate 25:41 – Premium Domains 29:56 – Best Productivity Product 42:02 – Favorite Product of 2025 54:10 – Best products under $100. Key Points The Sippy Awards are a playful but serious way for Greg and Jonathan to highlight the products and games that genuinely improved their lives in 2025. They argue that cult classics (Wind Waker, Pinkerton, Kid A, Breath of the Wild, Elden Ring) come from creators who put the audience last and follow their own taste, even at the risk of initial backlash. Distinctive visual identities and premium dot-com domains are framed as both trust builders for users and commitment devices for founders. Their favorite productivity and lifestyle tools—ChatGPT, Things, Endel, Traveler’s Notebook, YouTube Premium, Japanese porcelain—show how small, well-crafted tools reshape daily workflows and rituals. Analog practices (morning pages, notebooks, hi-fi listening) and simple clothing uniforms are presented as ways to de-fragment your brain, reduce decision fatigue, and focus on what matters. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast: https://www.unscheduledceo.com/  X/Twitter: https://twitter.com/Jicecream  LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

I sat down with James, the Boring Marketer, to stress-test Claude 4.5 Opus against Gemini 3 Pro for real-world coding and design work. Together we live-build and compare landing pages and clickable prototypes for an “EstateClear” probate-family dashboard, then zoom out into conversion copywriting frameworks, “elevated direct response” brand voice, and ad creative workflows. The episode is a practical walkthrough of how non-technical builders can go from idea → landing page → prototype → ads using modern AI tools without vibe-coded, low-converting sites.  Timestamps 00:00 – Intro 02:00 – Startup Idea: EstateClear 03:17 – Claude Opus 4.5 04:47 – Gemini 3.0 Pro 09:02 – Reviewing Opus’ landing page 11:16 – Reviewing Gemini’s version 12:17 – Comparing the two 17:29 – Reprompting Opus 4.5 and Gemini 19:02 – Google’s vertically integrated stack (AI Studio, Anti-Gravity, TPUs, Workspace) 21:50 – Nano Banana Pro and ad creative experiments 27:35 – Opus 4.5 builds a clickable EstateClear prototype 31:38 – Gemini’s prototype and comparing product depth 36:40 – Anti-Gravity + Nano Banana workflow for mockups and code 44:41 – Claude Skills Workflow and Best Practices 56:41 – Final Thoughts Key Points Claude 4.5 Opus can act like a senior engineer for non-technical builders when paired with a tight skill and tools setup. Conversion wins come more from “elevated direct response” copy and clear page architecture than from fancy visuals alone. Claude’s front-end design skill meaningfully reduces “AI-looking” gradients and vibe-coded layouts, producing cleaner, production-grade UIs. Live tests show Opus 4.5 generates more refined layouts and deeper product thinking, while Gemini often injects clever AI product features. Google’s integration of Anti-Gravity, Nano Banana, and AI Studio points to a powerful end-to-end environment for shipping and promoting products. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JAMES ON SOCIAL X/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

On this episode I sit down with indie app builder and designer Chris Raroque to break down how solo developers can make apps that truly stand out in a world of “vibe-coded” clones. Chris walks through concrete examples from his own products, Ellie (planning), Luna (budgeting), and Amy (calorie tracking), showing how small details in animations, interactions, and haptics dramatically change how an app feels. We dig into mascots and illustrations, iconography and typography, widgets and Apple Watch apps, and the design resources Chris studies to sharpen his eye. The episode is a practical blueprint for turning AI-assisted prototypes into polished, premium-feeling apps that users remember and keep coming back to. Timestamps 00:00 – Intro 03:54 – Animation and Interactions 20:50 – Illustrations and Mascots 33:57 – Iconography and Typography 37:28 – Widgets 43:04 – Design Inspiration Resources Key Points In a world where anyone can ship an AI-generated app in 24 hours, polish and interaction design are the real differentiators. Thoughtful animations, micro-interactions, and haptics can be the difference between a tweet that flops and one that goes viral. Mascots and custom illustrations give apps a recognizable personality and can transform empty states and onboarding into memorable moments. Consistent iconography and basic typography choices have outsized impact on perceived quality, yet are often overlooked by “vibe-coded” apps. Home screen, lock screen, and watch widgets act as retention engines by giving apps constant real estate in users’ daily flows. Continuously studying well-designed apps and curated UI libraries sharpens design taste and makes it easier to brief AI tools effectively. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CHRIS ON SOCIAL Youtube: https://www.youtube.com/@raroque  X/Twitter: https://x.com/raroque  Instagram: https://www.instagram.com/chris.raroque/

On today’s episode I stress-test Gemini 3.0 in Google AI Studio to see how good it really is as a designer, not just a code generator. Across the episode, I ask Gemini to redesign my personal website in a Windows XP–inspired style, build a restaurant analytics SaaS dashboard, and create a workout mobile app inspired by the “Brain Rot” app. Along the way, I experiment with prompts, visual annotations, and reference images to see how well Gemini takes feedback. By the end, he’s rating each build. Timestamps 00:00 – Intro 00:54 – Personal Website 15:48 – SaaS 21:52 – Mobile App 26:35 – AntiGravity 27:17 – Final rating and takeaways Key Points Gemini 3.0 can now generate full, styled web and mobile UIs (not just “purple Tailwind vibe-coded” layouts) when given strong prompts and references. greg-take-02 A Windows XP–themed personal site, built from a screenshot and a short prompt, impresses Greg enough that he considers redoing his actual homepage. greg-take-02 Visual annotation inside Google AI Studio (drawing on the canvas and commenting) is a powerful way to refine icons, backgrounds, and layout without “speaking designer.” greg-take-02 A restaurant analytics SaaS dashboard (“Chef OS”) shows how combining Dribbble shots + Teenage Engineering hardware as references pushes Gemini toward more tactile, “real button” UI. greg-take-02 The “Gains” workout app, modeled on the Brain Rot app, demonstrates that AI can remix an existing product pattern into a new behavior-change app with streaks, goals, and a reactive mascot. greg-take-02 Greg’s big takeaway: good ideas + taste + references + Gemini 3.0 let non-designers ship highly differentiated experiences, raising their odds of standing out. greg-take-02 The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Get a private, on-screen walkthrough of Google’s new Gemini 3.0 with Logan Kilpatrick. We vibe-code full apps, games, and product UIs in real time. You’ll see how to go from raw idea to working product in a single prompt, then iterate visually with design, features, and AI workflows. They turn an IdeaBrowser concept into a live talent-matching platform, screenshot-clone the IdeaBrowser UI, wire up a “generate tomorrow’s idea” feature grounded in Google Search, and even add co-founder matching on top. If you’re building with AI or still on the fence, this episode shows what’s now possible with Gemini 3.0 Pro in AI Studio. Timestamps 00:00 – Intro 01:00 – What Gemini 3 is and where it lives (Gemini app, AI Studio, API) 03:03 – Vibe Coding 3D games 09:27 – Vibe Coding an idea from IdeaBrowser 25:02 – Screenshot-cloning the IdeaBrowser UI and regenerating it in Gemini Key Points Gemini 3.0 Pro in AI Studio lets you “vibe code” full apps—UI, logic, and AI features—from natural-language prompts, then iteratively refine them. Games and complex simulations are a stress-test and showcase for the model’s capabilities, not just toys. You can paste an entire business idea (like IdeaBrowser’s generational talent-matching concept) into AI Studio and get a working, multi-screen product with AI-powered workflows. Gemini 3.0 Pro is free to use inside AI Studio up to generous limits, and the API is priced at $2 per million input tokens and $12 per million output tokens under 200K input tokens. Screenshot-driven UI cloning plus “add five more features” prompts are powerful loops for product and UX ideation. You can layer social features like co-founder matching directly on top of idea-discovery products with only a few additional prompts. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND LOGAN ON SOCIAL X/Twitter: https://x.com/OfficialLoganK  Youtube: https://www.youtube.com/@LoganKilpatrickYT  LinkedIn: https://www.linkedin.com/in/logankilpatrick/

Master Your Cashflow (Templates Included): https://startup-ideas-pod.link/money-map On this episode, I share my simple financial operating system that helps me run my business. I share actual workflows that have saved one of my portfolio company from an 11-week runway crisis (when they thought they had 8 months), and the templates behind his 13-week cash tracker, Bear/Base/Bull decision framework, and one-page board report. This is a rare look inside the tactics I use to think about cash flow, dilution strategy, and building companies that don't run out of runway by accident. Bank with Brex: https://startup-ideas-pod.link/brex-sip Timestamps 00:00 – Intro: The whiteboard that saved two companies 02:08 – The Financial Rhythm: Daily, weekly, monthly cadence 03:23 – Rule 1: The 13-Week Cash Flow System 06:10 – Rule 2: Cash vs. Accrual 08:14 – Rule 3: Extend Runway 12:13 – Rule 4: Be Exit Ready 15:06 – Rule 5: Cards and Credit 18:01 – Rule 6: Track 5 Weekly Metrics 20:00 – Rule 7: The Monthly One-Pager 21:12 – Rule 8: Tools and Automation 26:11 – Rule 9: Dilution Mindset 27:59 – How to implement: The weekly rhythm in practice 29:31 – Action plan and closing Key Points Your P&L lies about survival—one portfolio company thought they had 8 months of runway but actually had 11 weeks when mapped to real cash flow The Bear/Base/Bull decision framework prevents emotional spending: if two-plus scenarios say no, wait (a $60K conference booth was rejected in bear case, approved two months later in bull case) Acquisitions happen in 48 hours—keep a 10-file data room updated quarterly so you can respond to Tuesday emails with Wednesday meetings Trust doesn't scale, policy does: weekly corporate card reviews caught an $8K personal ad spend in 7 days instead of 30 The system runs itself once built: 15 minutes Monday + 30 minutes Friday + 4 hours/month replaces heroic monthly scrambles Every dollar raised costs ownership forever—cutting $40K/month burn has the same 12-month runway impact as fundraising but with 0% dilution The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

New format, same value. I cover one startup idea, one trend, one news debate, one growth framework, one AI tool, and one product recommendation. Timestamps 00:00 – Intro 00:53 – Startup Idea 05:55 – Trend 08:17 – News Item 12:05 – Product Framework 15:31 – AI Tool 17:00 – Product Recommendation Startup Idea Solo Female Travel Safety Platform The problem: 84% of solo female travelers feel unsafe. No reliable platform answers basic safety questions. The solution: Map-based reviews where verified female travelers rate neighborhoods, hotels, and restaurants on actual safety metrics. Path to $500K ARR: 5,000 members at $30/month Hotel safety certifications at $500/month Lead magnet: Free travel safety quiz Distribution: Facebook groups (400K members), travel influencers, short-form video Trend: Gamification UI: Duolingo did it. Social platforms are built on it. More apps and websites are adding points, badges, leaderboards, and challenges. The opportunity: Launch an agency specializing exclusively in gamification. Start at $10K/month. News Item Ex-Reddit CEO: "AI Startups Have 12-18 Months" Yishan's viral take (20M views): AI apps are flash-in-the-pan cash grabs. Foundational models will crush them. Greg's counter: Great AI wrappers that own workflows, customers, and network effects will build billion-dollar companies. Remember when everyone said Apple would clone every successful app? That didn't happen. Product Framework: 3-Step Creator Growth Playbook for SaaS Attach the right creator (target 120K followers or less for higher response rates) Offer generous affiliates (30-50% lifetime, not 10-20%) Gamify the experience (contests, trips, prizes for top performers) Real example: Goji (apple cider vinegar gummy) hit hundreds of millions using gamified TikTok Shop affiliates. AI Tools: Krea AI: Alternative to Glyph AI. Generate images, video, 3D objects. Features Nodes product for building creative workflows. Mini apps: Virtual try-on, hairstyle generator, object remover, product photo editor. Product Recommendations: La Colombe Cold Brew (Light Roast) - $5-8.49 at Target for multiple servings. Light, smooth, always cold when you need it. Olipop Classic Root Beer - 35 cal, 3g sugar. Better than Diet Coke. 8.5/10. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

On this episode we dive deep into Glif. This beginner tutorial shows how AI agents on Glif automatically optimize prompts and workflows to create scroll-stopping content. We demo four agents live: Mr. Beast-style thumbnails, miniature documentaries, AI influencer videos, and automated Reddit story content. Total cost: $2. Timestamps: 00:00 – Intro 03:35 – Nano Banana Ultimate 08:53 – Diorama Shorts Creator 15:49 – AI Influencer Generator 23:27 – TikTok Reddit Story Creator 32:28 – Conclusion and Final Thoughts Key Frameworks: The ACP Funnel (Audience → Community → Product) Build businesses in this order: First create an Audience with storytelling/content (use creative AI here), then build a Community with paid memberships or IRL events, then create a Product to sell to them. This gives you the highest probability of success. Modern Social Strategy: 1 Brand + 10 People Old way: 1 brand account on multiple platforms. New way: 1 brand account + 10 different people accounts (real and AI influencers) across platforms. If 1-2 of 10 pop off, you win. Four Demos Shown: Nano Banana Ultimate: Redesigned thumbnail Mr. Beast-style with proper aspect ratios, high contrast, exaggerated expressions—got 3 variants that couldn't be achieved with regular Nano Banana Miniature Documentary Creator: Created 40-second tilt-shift video about Facebook IPO in ~5 minutes using Seadream, WAN 2.2, 11Labs—includes research, script, voiceover, animations, period music, and subtitles (agencies charge thousands; this cost $0.40) AI Influencer Generator: Generated 35-year-old woman in tennis clothing using Quen Realism and OmniHuman—creates realistic talking head videos for brand representative accounts or video ads at zero production cost Reddit Story Automation: Scraped r/SaaS for story about developer building $1M SaaS through Reddit, generated educational 60-second video with voiceover, Pexels stock footage, and subtitles—enables faceless content channels (example cited: 67% of customers from Reddit, zero CAC) Key Insight: AI agents get you 80% there but you still need to be the creative director, push agents to create better scripts, expect to iterate, and manually review for character consistency and details. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Micky and I rank the top vibe coding apps in 2025, from Cursor and Claude Code to Lovable, V0, Bolt, Windsurf, and emerging mobile-focused platforms. They break down which tools work best for technical developers versus non-technical builders, discuss the trust and ecosystem factors that matter when choosing a platform, and share hard-won lessons about the mindset shift required to build software with AI assistance. Timestamps 00:00 – Intro 01:11 – Windsurf 03:46 – Cursor 06:33 – Lovable, v0, Bolt 10:17 – Mobile vibe coding: Rork, VibeCode App, Anything 15:04 – Codex 16:52 – Claude Code 18:28 – Replit 20:23 – Chef by Convex 21:39 – Advice for Vibe Coders Key Points Community size and tutorial availability matter as much as technical capability when choosing a vibe coding platform For technical developers, Cursor and Claude Code dominate; for non-technical builders, V0 offers the best balance of power and accessibility Mobile vibe coding platforms (Rourke, Vibe Code App, Anything) represent a new wave of opportunity, especially for consumer apps monetizing through TikTok discovery Non-technical builders need a mindset shift: building real software takes time, testing, and iteration—not five prompts Betting on a platform means betting on the team and founder behind it; follow their vision to choose the right tool The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIC ON SOCIAL X/Twitter: https://x.com/rasmickyy  Youtube: https://www.youtube.com/@rasmic

Guillermo Rauch, CEO of Vercel and creator of Next.js, reveals exactly how he uses V0 to build products, pitch ideas, and ship features at startup speed. In this episode, he opens his personal V0 workflow, walks through the creation of his viral AI camera app (built in one afternoon), and shares a vault of free startup ideas you can build today, including conversational forms, AI opinion tracking, and multi-model research tools. This is a rare look inside how one of the most successful founders thinks about taste, execution, and turning ideas into reality. Timestamps 00:00 – Intro 02:01 – Inside Guillermo's V0 Workflow 10:56 – Startup Idea 1: The AI camera App 19:33 – Advice for building taste and generating ideas 22:56 – Visualizing products in your head before prompting 28:21 – Startup Idea 2: AI Forms 37:34 – v0’s AI SDK 41:55 – Startup Idea 3: Notion-style document tool with promptable blocks 43:53 – Startup Idea 4: LLM Vibes Radar 46:26 – Startup Idea 5: Deepest research Key Points Guillermo uses V0 to prototype, pitch, and refine products—often building functional demos in 15-30 minutes The viral AI camera app was built during a lunch break as proof that Nano Banana is a "GPT-4 moment for image models" Forms are underrated primitives of the internet and ripe for AI disruption through conversational interfaces Always work backwards from the ideal interface, not from technical constraints Fewer pixels are always better—delete until only the essential remains Dedicated tools with their own URL and interface can outcompete "modes" in larger products Links & Resources V0 — https://v0.app V0 Community Templates — https://v0.app/templates AI Camera Demo — https://v0bananacam.vercel.app Vercel AI SDK — https://ai-sdk.dev AI Gateway — https://vercel.com/ai Vercel Template Marketplace — https://vercel.com/templates Next.js — https://nextjs.org The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND GUILLERMO ON SOCIAL v0: https://v0.app X/Twitter: https://x.com/rauchg

In this episode, Amir takes us through how to use Claude Skills to build digital employees. We cover practical demos including an A/B testing idea agent, marketing insight analyzer, and a live build of a tweet-to-newsletter converter. You'll learn what Claude Skills actually are, why they represent the biggest leap since sub-agents, and how to build them yourself—even if you've never written a custom AI workflow before. Timestamps 00:00 – Intro 01:05 – What are Claude Projects 02:40 – Sub-agents in Claude Code explained 03:34 – Introducing Claude Skills 05:58 – Context rot and the performance degradation problem 08:01 – Why matter Claude Skills Matter 11:08 – Building a UTM link generator with Artifact Builder 17:41 – Claude Skill Demo: A/B test generator for website optimization 20:32 – Claude Skill Demo: Marketing analytics insights from campaign data 23:40 – Building a Claude Skill: Creating a tweet-to-newsletter converter skill 30:32 – Final Thoughts on Claude Skills 30:58 – Why AI adoption is falling and how better prompting solves it Key Points Claude Skills are automated workflows that apply globally or per-project, pulling context only when relevant to specific tasks Skills solve the "context rot" problem where too much context degrades LLM performance and increases hallucination You can create custom Skills using markdown files with instructions, reference documents, and executable scripts The tweet-to-newsletter converter built live demonstrates Skills' ability to match tone and style with minimal training Poor AI fluency and prompting—not the tools themselves—explain why enterprise AI adoption is declining The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community  X/Twitter: https://x.com/amirmxt  Youtube: https://www.youtube.com/@amirmxt

Get the Blueprint to create scroll-stopping videos impossibly fast and Roberto's Core Stack: https://startup-ideas-pod.link/video-protocol Timestamps: 00:00 - Intro 03:21 - Roberto’s Recording Setup 05:00 - Script Writing Process 09:55 - Live Recording Video 13:00 - File organization system 16:12 - Editing Workflow 20:37 - Optimizing 23:17 - Incorporating Visuals 30:11 - Creating AI-generated visuals 33:57 - Caption creation and typography techniques 37:32 - Adding SFX and Music 43:17 - The Final Video 46:03 - High-level Strategy Overview 49:11 - Roberto’s Studio Setup Key Points: • Roberto demonstrates his complete workflow from scripting to editing for creating viral short-form videos • He shows his garage studio setup with detailed equipment walkthrough and recording process • The editing process includes audio treatment, visual effects, and strategic pattern interrupts to maintain viewer attention • Roberto explains his approach to AI-generated visuals using tools like Nano Banana and Kling for custom B-roll Roberto’s Core Stack: Software/Apps: Promptor Pro (teleprompter app) OBS (recording software) Adobe Premiere (editing) Magic Bullet (color grading plugin) Downy (video downloader) Screen Studio (screen recording) Apple Notes (scripting) Epidemic Sound & Artlist (music/SFX) Hardware: Canon R5C camera: https://amzn.to/4hi4le4 Mac Studio: https://amzn.to/4ovCJ7O Apple Studio Displays (2): https://amzn.to/4nZeOh5 Apollo Solo (audio interface): https://amzn.to/4niL6Td Samsung T9 4TB SSD: https://amzn.to/47iloIx Amaran lights 150C: https://amzn.to/47yrINg Spotlight with optional gobo: https://amzn.to/4hsrOcS Softbox with honeycomb/grid: https://amzn.to/4qkDvWL Amaran lights F22C: https://amzn.to/4747kUe Teleprompter: https://amzn.to/472yJWx AirPods 3 (as mic option): https://amzn.to/4hk3klL Shure MV7: https://amzn.to/42Q5u6N The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROBERTO ON SOCIAL X/Twitter: https://x.com/rpnickson Instagram: https://www.instagram.com/rpn/ Newsletter: https://rpn.beehiiv.com

Join me as I chat with Jonathan Courtney about how businesses can thrive by going against current digital trends, particularly by offering premium in-person experiences while others focus on AI and virtual offerings. He shares how his company has successfully transitioned from digital-only to in-person events, charging higher prices for physical experiences that consistently sell out. The conversation explores how physical products and experiences create perceived value, authenticity, and scarcity that digital alternatives cannot replicate. Timestamps: 00:00 - Intro 01:33 - The Anti-Trend to AI 05:53 - Why IRL Events 09:09 - Frameworks for Creating IRL Events 17:20 - JC’s Process for throwing IRL Events 30:27 - The power of physical products vs. digital offerings 36:22 - Final Thoughts and Conclusions Key Points: • Jonathan Courtney explains how to profit from the "anti-trend" to AI and digital automation by focusing on in-person experiences • In-person events are becoming increasingly valuable as people seek relief from digital overload and AI-generated content • Physical products and in-person events create scarcity and authenticity that digital offerings cannot match • Building small, dedicated audiences (even just "100 true fans") can be sufficient to run successful high-ticket in-person events The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast: https://www.unscheduledceo.com X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

Go to https://startup-ideas-pod.link/idea-browser to get validated startup ideas every single day and prompts to build your big idea Join me as I chat with Alex Finn about going from no idea to building a functional app using AI tools. We use Idea Browser to find trending business opportunities, develop a wellness habit tracking app concept with ChatGPT, and build it using Codex's AI agents. The episode showcases how one person can leverage AI to find and build an idea into a product. Get the blueprint to go from idea to an app in one afternoon: https://startup-ideas-pod.link/ai-builder Timestamps: 00:00 - Introduction and overview 00:39 - Finding app ideas with Idea Browser 05:19 - Using ChatGPT to develop the app concept 17:36 - Overview of Codex and its capabilities 22:25 - Building the MVP while spinning up multiple AI agents 46:04 - Marketing strategy for launching the app Key Points: • Using Idea Browser to find validated business ideas by analyzing trends and market insights from social platforms • Leveraging ChatGPT to develop a business concept into a detailed Product Requirements Document (PRD) • Building an app with OpenAI's Codex using both local and cloud agents simultaneously • Implementing a marketing strategy through organic social media outreach The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ALEX ON SOCIAL Youtube: https://www.youtube.com/@AlexFinnOfficial/videos X/Twitter: https://x.com/AlexFinnX Creator Buddy: https://www.creatorbuddy.io/

On this episode, I review Genspark's Super AI Agent platform, testing its capabilities across multiple business applications. I go through various features including multi-agent workflows that query multiple AI models simultaneously, AI image and video generation, presentation creation, spreadsheet analysis, and a mobile photo editing app. GenSpark positions itself as a comprehensive AI platform at a lower price point ($20/month) than competitors like Manus. Try Genspark for yourself: https://www.genspark.ai/?via=sip&utm_source=youtube&utm_medium=greg Disclosure: I'm a Genspark affiliate partner and may earn a commission if you upgrade through my link. Timestamps: 00:00 - Intro 01:31 - Multi-agent chat workflow 04:47 - Testing AI image generation with multiple models 08:31 - Creating AI-generated videos 12:03 - Using AI slides for presentation creation 19:03 - Exploring AI sheets functionality 21:57 - Testing PhotoGenius mobile app 28:50 - Demoing MCP integrations 32:16 - Testing the AI calling agent feature 33:11 - Final Thoughts and Recommendations Key Points: • GenSpark AI offers multi-agent workflows that query multiple AI models (GPT-5, Claude Sonnet 4, Gemini) simultaneously and provides the best output • The platform includes AI image generation, video creation, slides, sheets, and a mobile app called PhotoGenius for photo editing • GenSpark features an AI calling agent that can make phone calls on your behalf and transcribe conversations • The platform integrates with various tools through MCP (Messaging Communication Protocol) connections to Gmail, Calendar, and other services The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with PJ Ace from Genre AI as he breaks down his comprehensive process for creating viral AI videos that have garnered millions of views for clients like David Beckham and Origin Financial. He demonstrates how to use a combination of AI tools to script, generate images, animate characters, and edit professional-looking commercials. The conversation also explores how emerging technologies like Sora will transform the industry while emphasizing that great creative ideas will remain the most valuable asset. Timestamps: 00:00 - Intro 04:47 - AI Video Process Overview 06:54 - Script Writing Process 12:36 - ChatGPT for Shot List Creation 13:39 - Reve AI for Storyboarding 20:39 -Veo3 for Video Generation 27:28 - Editing and final production 28:08 - Final Tips and Tricks 34:37 - Sora's impact on the AI video production workflow Key Points: • PJ shares his complete process for creating viral AI videos that has helped scale his agency to six and seven figures in months • The workflow involves scripting, creating shot lists with ChatGPT, generating images with Rev, animating with VO3, and final editing • Using recognizable IP, juxtapositions, and internet-native content helps videos gain traction and views • PJ discusses how OpenAI's Sora may disrupt current workflows but believes creative ideas will remain the most valuable asset The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND PJ ON SOCIAL PJ’s AI Video Agency: https://www.genre.ai X/Twitter: https://x.com/PJaccetturo PJ’s newsletter: https://pjace.beehiiv.com

Join me as I chat with Jonathan Courtney, as we dive deep into Black Friday Campaign strategy. Jonathan shares his strategies and frameworks for leveraging Black Friday regardless of what type of business you run. Episode Timestamps 00:00 - Intro 01:01 - The Importance of Black Friday for Businesses 02:51 - Types of Black Friday Sales 09:40 - Comparing Strategies: MagicMind and AG1 13:40 - Premium brand approaches to Black Friday sales 18:25 - Bundling Products for Black Friday 24:40 - Startup Idea 1: Black Friday Agency 27:56 - Gamifying Promo Codes 30:00 - Our Black Friday Buys 31:41 - Live Streaming as a Sales Strategy Key Points: • Black Friday week can generate a company's entire yearly revenue in just one week • Different types of sales strategies include discounts, free bonuses, bundles, and subscription renewal offers • Premium brands like Apple participate in Black Friday without cheapening their brand by offering gift cards instead of discounts • Creating unique, branded experiences around sales can be more effective than simple discounts The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast: https://www.unscheduledceo.com X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

Join me as I chat with Amir about how to use OpenAI's new Agent Builder to create a multi-agent chatbot workflow that can classify user inquiries, provide customer support, and capture lead information. The video showcases how to build a complete solution using vector stores for context, logic nodes for decision-making, and ChatKit for website integration, all without requiring extensive coding knowledge. Timestamps: 00:00 - Intro 00:57 - Overview of Agent Builder 02:13 - Overview of ChatKit 03:05 - Overview of Widgets 03:57 - Building a workflow with classifier and support/lead agents 13:57 - Demo of support/lead agents 16:29 - Integration with ChatKit to embed the chatbot on websites 19:23 - Differences between Agent Builder vs other alternatives 20:48 - Key Takeaways 25:25 -Opportunities for founders Key Points: • OpenAI released three major tools: Agent Builder (visual workflow creator), ChatKit (SDK for embedding chatbots), and Widgets (dynamic UI components) • Agent Builder allows non-technical users to create multi-agent workflows with a drag-and-drop interface • The demo shows how to build a chatbot that classifies users as leads or existing customers and responds accordingly • ChatKit enables easy integration of these workflows into websites without developer dependency The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community  X/Twitter: https://x.com/amirmxt  Youtube: https://www.youtube.com/@amirmxt

Get the exact blueprint to Build A Content Engine Like Dan Koe (Prompts Included): https://startup-ideas-pod.link/content-engine Join me as I chat with Dan Koe where he shares his content creation system that allows him to efficiently produce high-quality content across multiple platforms. He explains how he uses Twitter as a testing ground for ideas, then repurposes successful content for newsletters, YouTube videos, and other social platforms. Dan demonstrates how he uses AI tools to research topics, generate content ideas, and analyze successful content structures without sacrificing his unique voice and perspective. Timestamps: 00:00 - Intro 02:09 - Overview of AI Content Engine 04:45 - How Dan generates newsletter ideas 10:32 - Using Twitter as a litmus test for content ideas 14:19 - Tools Dan uses to find viral content 36:32 - Dan’s AI Workflow and Prompts 21:01 - Daily content creation routine 26:06 - Discussion about visual assets in content 32:20 - Creating Viral Content with AI (Prompt Breakdown) Key Points: • Dan uses a systematic approach to content creation, starting with Twitter posts to validate ideas before expanding to other platforms • He leverages AI tools (primarily Claude and ChatGPT) to research, summarize, and generate content ideas • His weekly workflow includes writing newsletters that become YouTube videos, and creating 2-3 social media posts daily • Dan uses specific AI prompts to analyze high-performing content and create frameworks for replicating successful formats The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DAN ON SOCIAL Dan’s Newsletter: https://letters.thedankoe.com Youtube: https://www.youtube.com/@DanKoeTalks X/Twitter: https://x.com/thedankoe

On this episode I share a comprehensive framework for creating viral videos using Sora 2, Perplexity, and Claude. The process involves researching viral formats with Perplexity, using Claude to generate and evaluate video concepts based on audience psychology, and finally implementing those concepts with Sora 2. Timestamps: 00:00 - Intro 01:32 -Why Sora 2 gives you an unfair advantage 03:02 - Using Perplexity as a research agent 06:07 - Generating concepts with Claude 09:15 - Evaluating concepts for viral potential 14:51 - Implementing prompts in Sora 2 18:10 - Final thoughts and demonstration Key Points: • A three-step workflow using Perplexity for research, Claude for prompt creation, and Sora 2 for video generation • Creating viral content gives startups an "unfair advantage" in distribution and attention • Evaluating video concepts against engagement criteria (hook strength, emotional triggers, algorithm fit) • Testing multiple AI-generated concepts to find what resonates with your target audience The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - get your free builders toolkit to build cashflowing business - https://startup-ideas-pod.link/startup-empire-toolkit Become a member - https://startup-ideas-pod.link/startup-empire FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

On this episode I breakdown the frameworks for building a $100K MRR mobile app. We dive deep into how to find a niche daily habit to serve, validating demand before building, and creating a strong first-win experience for users. We discuss proper pricing strategies (typically $7-40/month), retention mechanics like streaks, and a multi-channel growth approach combining organic content, referrals, and eventually paid acquisition. Timestamps: 00:00 - Intro 02:06 - Overview of $100k Mobile App Blueprint 04:57 - Finding a daily habit to serve 06:27 - Validating demand 09:58 - User experience and onboarding flow 12:32 - Pricing strategies and monetization 13:46 - User journey from first use to advocacy 16:24 - Distribution and marketing channels 18:56 - 30 Day Monetization Blueprint 19:44 - Metrics to Measure 20:59 - Feature Development Framework 22:16 - North Star Metric 25:10 - Startup Idea 1: Dog Allergy Scanner 26:58 - Startup Idea 2: Migraine Weather Guard 28:07 - Startup Idea 3: Silent Study Timer 30:05 - Startup Idea 4: Plant Watering AI Coach Key Points: • Focus on serving a daily habit with a narrow wedge use case, ideally incorporating AI • Validate demand through Reddit, TikTok, and other platforms before building • Optimize for first-win experience within 24 hours of app download • Use a combination of organic growth, owned channels, and paid acquisition • Monitor key metrics like retention, conversion, and LTV/CAC ratio The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Find $30k/mo local businesses you can start. Get the guide: https://startup-ideas-pod.link/AI-Boring-Business Join me as I chat with James, the Boring Marketer, as he shares how to use AI to identify profitable "boring" local business opportunities that are overlooked by most entrepreneurs. He demonstrates a workflow that scrapes Google Maps data to validate market demand and customer pain points, then uses that information to create targeted content. James emphasizes focusing on underserved niches with high customer value in growing mid-sized cities rather than competing in saturated markets. Timestamps: 00:00 - Intro 02:30 - AI Powered Boring Businesses are Gold Mines (Underserved Niches) 06:37 - Boring Business Finder AI Agent 10:16 - Example of the Output 11:04 - How start a Boring Business 14:51 - The Market Opportunity 16:59 - Using Hostinger for Self Hosting AI Workflow 19:39 - Unique Boring Business Opportunities 22:13 - Creating AI-generated newsletters from Google Maps data Brought to you by: Hostinger - Self Host your AI Workflows https://www.hostinger.com/sip10 (coupon code: SIP10). Key Points: • Using AI to identify underserved, high-value local business niches in tier 2/3 cities • Leveraging Google Maps data to validate market opportunities through review volume, velocity, and sentiment • Creating niche-focused local media assets (newsletters, directories) to generate leads for service providers • Setting up cost-effective AI workflows using Hostinger instead of more expensive hosting options The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JAMES ON SOCIAL X/Twitter: https://x.com/boringmarketer  LinkedIn: https://www.linkedin.com/in/jadickerson/

Join me as I chat with Cody Schneider where we dive deep into how brands can leverage short-form content creators instead of traditional influencers to achieve better marketing ROI. He breaks down the economics of creator partnerships ($900/month for daily content across platforms vs. $2,000 for a single influencer post) and demonstrates how the for-you-page algorithm allows creators with zero followers to potentially reach massive audiences. The strategy works particularly well for mobile apps, e-commerce products, and services with straightforward value propositions. Timestamps: 00:00 Intro 01:26 - Why Short-Form Marketing? 02:55 - Creator vs. Influencer Marketing Explained 04:41 - Micro-Creator Strategy Overview 11:43 - Case study of Focus Tree app using creator marketing 16:04 - How to Find and Work with Creators 19:49 - The Drawbacks of this Strategy 20:27 - Tools for Managing and Tracking Campaign Performance 22:56 - Final Thoughts and Conclusions Key Points: • Creator marketing is more cost-effective than traditional influencer marketing, especially for mobile apps and B2C products • For-you-page algorithms have changed how content reaches audiences, making follower count less important than content quality • Working with multiple creators (5-10) creates a compound learning effect where successful formats can be shared across the team • This strategy works best for products with simple value propositions that can be purchased impulsively on mobile devices The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com  X/Twitter: https://x.com/codyschneiderxx  Youtube: https://www.youtube.com/@codyschneiderx

Join me as I chat with Cody Schneider about the power of using YouTube Creators for influencer marketing. Cody explains a step-by-step playbook for acquiring customers through YouTube creator partnerships. The strategy involves reaching out to 100+ creators in your niche, offering a three-video package plus affiliate commission, identifying which creators drive the most conversions, then putting top performers on monthly retainers. This creates a scalable system where you eventually have dozens of creators regularly making content about your product, with trackable ROI through affiliate links. Timestamps: 00:00 - Intro 01:03 - Why partner with Youtube Creators 04:38 - How to find and contact YouTube creators 08:11 - Crafting the email and follow-up strategy 09:26 - Overview of the Strategy 14:42 - The value of underpriced attention 19:12 - The numbers and scaling the process 22:06 - Biggest Bottleneck 22:50 - Automating the process 24:47 - Why start now Key Points: • YouTube creators + affiliate marketing is an effective strategy for getting initial customers, especially for SMB products with one killer feature • The strategy works by reaching out to creators, having them make videos about your product, and giving them affiliate commissions • This is a marketing arbitrage opportunity because many smaller creators (10k-50k subscribers) don't know how to properly price themselves • The goal is to identify underpriced creators, test them, then put the best performers on retainer to create monthly content The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com  X/Twitter: https://x.com/codyschneiderxx  Youtube: https://www.youtube.com/@codyschneiderx

Join me as I chat with Cody Schneider about AI Search. Cody explains that while AI search (GEO) is generating buzz, it currently represents a small portion of overall search volume compared to traditional search engines. The value lies in highly qualified leads, with conversion rates of 10-40% from AI search traffic. To optimize for AI search, businesses need to identify which URLs are being referenced by AI for relevant queries and work to get their brand mentioned on those pages. Timestamps: 00:00 - Intro 00:51 - What is GEO/AI search? 02:18 - Who GEO is most effective for? 08:16 - How AI search actually functions 12:31 - Tools and strategies for optimizing for AI search 16:45 - Why are people obsessed with GEO 19:56 - Discussion of available tracking tools 22:41 - Final Thoughts on AI Search and GEO Key Points: • GEO (AI Search) refers to search queries through AI platforms like Perplexity, ChatGPT, and Gemini • AI search works by expanding user queries into multiple derivative searches, then scraping top Google results • Most effective for businesses with long purchasing decision timelines (SaaS, local service businesses) • Success requires getting your brand mentioned on multiple high-ranking pages that AI references The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com  X/Twitter: https://x.com/codyschneiderxx  Youtube: https://www.youtube.com/@codyschneiderx

Join me as I chat with Rowan Cheung about how he uses practical AI workflows that help his small team at The Rundown operate like a much larger organization. He demonstrates how they use AI for content creation (including AI avatars and writing assistance), business operations (meeting scheduling and email management), and team efficiency (onboarding and research). Each workflow includes specific tools, prompts, and implementation strategies that listeners can adopt for their own businesses. Timestamps: 00:00 - Intro 02:53 - 1) AI avatars for content creation 13:56 -2) AI Tweet Generator 19:27 - 3) AI Newsletter Editor 22:53 - 4) Lindy AI Agent Personal Assistant 30:01 - 5) Perplexity AI Tutor 34:01 - 6) New Hire Onboarding GPT 37:32 - 7) Email Manager/Sponsorship Finder AI Agent Key Points • Rowan uses AI avatars (HeyGen + 11Labs) to create short-form video content, showing only the avatar briefly while using B-roll for most of the video • Voice dictation combined with Claude AI trained on personal writing style creates Twitter/social media content that's "90% ready" • Lindy AI serves as a meeting scheduling agent that works 24/7 without requiring Calendly links • Perplexity Comment functions as an AI tutor for YouTube videos, allowing users to ask questions about video content • Custom GPT for new hire onboarding eliminates repetitive questions by containing company SOPs, policies, and team information The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROWAN ON SOCIAL The Rundown: https://www.therundown.ai X/Twitter: https://x.com/rowancheung Instagram: https://www.instagram.com/rowancheung/

Join me as I chat with Ben Benkhin, Creator of WOMBO, about how he built mobile apps that achieved over 250 million downloads by identifying emerging AI technologies and making them accessible through simple, user-friendly interfaces. His first app, Wombo, allowed users to animate selfies to sing popular songs, while Dream was an early art generator that predated tools like Midjourney. Ben emphasizes the importance of studying viral content formats and creating apps that help users easily produce shareable content. Timestamps: 0:00 - Intro 02:00 - The "Copy What Works" Strategy 05:15 - Competition is GOOD 07:13 - WOMBO Demo 08:15 - Engineering for Virality 11:53 - Steps to creating viral mobile app 15:20 - WOMBO Story Continued 21:26 - Monetization strategy 23:57 - Optimization and Evolution of Wombo 29:22 - Advice for building an AI Mobile Apps 30:07 - Viral Content Creation and Studying Trends Key Points: • Ben created viral AI apps including Wombo and Dream by identifying open-source AI models and making them accessible through simple mobile interfaces • His strategy involves studying what's already working in the market and putting his own spin on it ("mimesis") • The most successful apps have a viral content creation loop where users create shareable content that drives new user acquisition • Monetization came through subscriptions and ads, with only 2% of users paying while the other 98% drive virality The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BEN ON SOCIAL X/Twitter: https://x.com/benzion_b W AI: https://w.ai WOMBO: https://wombo.com/m/home

Join me as I chat with Lee Robinson, VP of Developer Experience at Cursor, as he shares practical tips for maximizing productivity with Cursor's AI coding tools. He demonstrates how to structure prompts, create custom commands, and leverage agents for everything from bug fixes to code reviews. The conversation highlights how AI tools are making software development more accessible while enabling developers to build higher quality products with less effort. Timestamps: 00:00 - Intro 01:49 - Using AI Agents in Cursor 08:21 - Custom Rules within Cursor 11:49 - BugBot and code review automation 17:19 - CLI and headless options for Cursor agents 19:29 - Tips for getting the most out of Cursor 21:09 - Examples of innovative software built with Cursor Get Your Complete Financial OS at https://dub.sh/brex-sip Key Points: • Lee demonstrates how to effectively use Cursor's AI agents for discrete coding tasks • Setting up proper linting, formatting, and testing helps agents self-correct their outputs • Custom commands and rules can be created to enhance code reviews and writing quality • Cursor offers CLI and headless options for running agents in automation workflow The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND LEE ON SOCIAL X/Twitter: https://x.com/leeerob YouTube: https://www.youtube.com/@leerob Personal Website: https://leerob.com

Join me as I chat with Cody Schneider, where we go through a comprehensive marketing playbook for founders of "vibe-coded" startups, focusing on paid acquisition strategies that deliver immediate results. He walks through the exact process of setting up Google Ads campaigns with proper keyword targeting and conversion tracking, then explains how to create effective Facebook/Instagram ads using AI-generated content. The emphasis throughout is on testing multiple creative variations and optimizing for actual conversions. Timestamps: 00:00 - Intro 03:29 - Validate Demand 07:00 - Google Ads Overview 11:43 - Finding Keywords 15:59 - Setting Up Google Ads Campaign 17:16 - Landing page best practices 19:25 - Google Tag Manager Tutorial 24:38 - Why RUN Paid Ads 28:29 - How to structure the funnel 31:04 - Meta Ads Overview 33:26 - Finding Pain Points with Perplexity 34:25 - Writing the script for the Ad 40:34 - Creating AI avatar with HeyGen and ElevenLabs 44:01 - Setting Conversion Tracking for Meta Ads 46:04 - Setting Conversion Tracking for Meta Ads Key Points: • Focus on transactional marketing (immediate signups) when starting out rather than long-term strategies like SEO • Google Ads setup with phrase match keywords and conversion tracking is essential for SaaS products • Facebook/Instagram ads work differently than search ads - they disrupt users rather than fulfill search intent • AI avatar videos with compelling hooks perform best for SaaS marketing currently The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com  X/Twitter: https://x.com/codyschneiderxx  Youtube: https://www.youtube.com/@codyschneiderx

Join me as I chat with Logan Kilpatrick about Google's new Gemini 2.5 Flash Image model (Nano Banana), he showcases its capabilities for image generation and editing. We explore practical applications including creating marketing assets, product placement, and interactive experiences, all accessible through Google's AI Studio platform. The conversation highlights both the technical capabilities and business opportunities for developers or vibe coders to build innovative products with this technology. Timestamps: 00:00 - Intro 02:34 - Nano Banana Overview 04:55 - Demo of AI-generated product ads 10:06 - Demo of Social Assets 11:41 - Demo AI-Generated Mockup Generator 15:05 - How to edit image with prompting 18:45 - Best Practices for Prompting 21:18 - Product placement demonstration 23:04 Three Levels of Using the Model 25:54 - Why you should start using Nano Banana now Try Nano Banana: https://startup-ideas-pod.link/nano-banana Key Points: • Logan Kilpatrick demonstrates Google's new Gemini 2.5 Flash Image model (nicknamed "Nano Banana") • The model excels at fast image generation and editing with impressive quality at low cost (about 4 cents per image) • Multiple product applications are showcased including ad creation, image editing, and interactive experiences • AI Studio provides free access to experiment with the model through chat and pre-built applications • Developers can "vibe code" custom applications using the model's capabilities The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND LOGAN ON SOCIAL X/Twitter: https://x.com/OfficialLoganK  Youtube: https://www.youtube.com/@LoganKilpatrickYT  LinkedIn: https://www.linkedin.com/in/logankilpatrick/

On this episode I breakdown whether we're experiencing an AI bubble by examining arguments on both sides. I discuss how AI startups are receiving unprecedented funding despite potential economic weaknesses, while also acknowledging the genuine utility and adoption of AI technologies. I also share practical advice for founders navigating this landscape, emphasizing that fundamentals like user engagement and profitable pricing remain essential regardless of market conditions. Timestamps: 00:00 - Intro 00:33 - Yes it's a bubble 07:06 - No it's not a bubble 10:31 How to play the AI Wave 14:26 - What happens in a bubble 15:07 - The benefits of a bubble Key Points: • The case for an AI bubble includes excessive hype around startups, inflated valuations (seed rounds of $20-30M), similar base models across companies, and questionable unit economics • Arguments against a bubble include demonstrable utility in workflows, falling training and inference costs, increasing adoption rates, and development of new competitive moats • Different strategies are recommended for founders depending on whether they believe it's a bubble or not • Historical patterns show that even in bubbles, truly valuable companies emerge and thrive long-term The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Jonathan Courtney, as we analyze Alex Hormozi's comprehensive marketing funnel for his book launch, which combined traditional direct response marketing with modern digital techniques. The discussion reveals how Hormozi used multiple communication channels, urgency tactics, and bonus offers rather than discounts to drive conversions. The hosts also discuss how businesses can adapt these high-intensity marketing approaches to fit their own brand identity and comfort level. Timestamps: 00:00 - Intro 02:29 - Hormozi’s email campaign phases 04:18 - Hormozi’s Copy Writing Strategy 09:12 - Affiliate and Referral Program 11:17 - Most Incredible Free Gifts Ever Strategy 12:53 - Email Campaign Deep Dive 16:56 - Physical Mail Component 18:44 - Paid Ads Breakdown 19:55 - Free Content vs Sales Content 22:29 - Website and landing page analysis 30:52 - How to adapt these techniques for different brands Key Points: • Jonathan Courtney breaks down Alex Hormozi's book launch marketing campaign, analyzing the email sequences, landing pages, and webinar structure • The campaign used direct response marketing techniques including multiple email sequences, physical mail, and extensive ad creatives (1100+ variations) • The marketing strategy included pre-registration, reminder, live event, and post-event phases with multiple touchpoints • Physical elements like printed playbooks and mailed invitations proved highly effective despite being in a digital world The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast:https://www.unscheduledceo.com X/Twitter: https://twitter.com/Jicecream  LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

Get the exact roadmap to build your Voice AI Agent (Diagram Included): https://dub.sh/voiceai On this episode I share a comprehensive guide on creating profitable businesses using voice AI agents. I give away 5 detailed startup ideas with complete workflows and technical requirements. We go through the technology stack needed for implementation and provide recommendations for both technical and non-technical founders. Timestamps: 00:00 - Intro 01:13 - Startup Idea 1: AI Property Manager Voice AI 03:58 - What Are Voice AI Agents? 05:10 - How Voice AI Agents Actually Work 08:23 - Types of Voice AI Agents and Applications 10:17 - Demo of Startup Empire’s Voice AI Agent 13:34 - Startup Idea 2: Voice AI patient intake assistant for dentists 15:41 - Startup Idea 3: Voice AI HOA Hotline 17:34 - Startup Idea 4: Voice AI School Absence Line 19:57 - Startup Idea 5: Voice AI Trade Contractor Secretary 22:57 - Startup Idea 6: Voice AI funeral Home Intake Line 25:22 - Voice AI Platform tech stack recommendations Get Your Complete Financial OS at https://dub.sh/brex-sip Key Points: • Voice AI agents are software systems that can have natural phone conversations, understand speech, reason about requests, and take actions to solve problems • Four main types of voice AI agents: customer service, sales qualification, appointment scheduling, and information/support • Key technologies needed include speech-to-text (DeepGram, Whisper), AI brain (GPT, Claude), text-to-speech (11labs), and platforms like VAPI, Synthflow, and Retail AI • Voice AI agents can be applied across industries including healthcare, home services, legal, restaurants, real estate, and e-commerce • Hybrid approaches combining AI agents with human handoffs for complex issues or sales closings are often most effective The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Get the exact blueprint to from $0 to $25K+ MRR (Diagram Included): https://www.gregisenberg.com/startup-blueprint On this episode I present my three-phase approach to building an AI startup. Begin with a "leveraged agency" model, unlike traditional VC-backed startups, this method starts with manual service delivery to understand edge cases. Then implement AI agents to automate processes while maintaining pricing. And finally scale through multiple tiers and content distribution. This approach allows founders to be profitable from month one, retain equity, and build based on real customer pain points. Timestamps: 00:00 - Introduction to the leveraged agency approach 00:51 - Explanation of the three phases 06:24 - Finding an AI Startup Idea 07:06 - Timeline expectations for growth 09:13 - Building in public and content strategy 11:34 - AI Agent Systemization 12:24 - Pricing System 13:57 - Why this Approach Works Key Points: • Start with a manual service agency focused on one boring, painful task ($1K-$5K/month) • Transition to using AI agents to automate processes, doubling margins and scaling clients • Create multiple pricing tiers (enterprise, self-serve, API) to reach $5M ARR • Build an audience through daily content creation to drive customer acquisition The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Use https://www.lindy.ai/greg for a thousand free credits (thanks to Flo for hooking us up) Join me as I chat with Flo Crivello, founder of Lindy AI, about Lindy’s new Agent Builder and Computer Use features that significantly advance AI agent capabilities. The Agent Builder allows users to create complex AI agents through simple conversation, while Computer Use enables agents to operate computers like humans would, interacting with websites and applications. Flo showcases several practical applications including automated LinkedIn outreach, Twitter-to-LinkedIn cross-posting, and customer support automation. Timestamps: 00:00 - Intro 01:01 - Overview of Lindy’s new capabilities 03:10 - Customer Service AI Agent 05:00 - Sales AI Agent 09:03 - Live creation of a LinkedIn outreach agent 18:01 - Successful demonstration of the LinkedIn outreach agent 19:55 - Examples of complex agents developed through iteration 22:40 - Autonomous companies and future possibilities Key Points: • Lindy AI announces two major features: Agent Builder (for easily creating AI agents through conversation) and Computer Use (allowing agents to perform tasks on computers) • The Agent Builder simplifies agent creation through natural conversation, eliminating the need for technical expertise • Computer Use enables agents to interact with websites and applications, even those without APIs • Demonstrated use cases include automated grocery ordering, social media management, sales outreach, and recruiting The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FLO ON SOCIAL X/Twitter: https://x.com/Altimor Lindy: https://www.lindy.ai

On this episode I explore Sam Altman's prediction that AI will enable the first one-person billion-dollar company. I outline how this would work through AI agents handling traditional business functions like engineering, design, marketing, and sales, creating an organizational structure where one founder manages multiple AI agents. While technically possible, Isenberg believes this requires perfect conditions and will likely emerge between 2026-2028. Timestamps: 00:00 - Intro 01:13 - Sam Altman's $1B Solo Founder Prediction 01:45 - The new path to building a company 06:38 - 5 mega trends enabling solo billion-dollar companies 10:05 - How to get started as a solopreneur 12:13 - Organizational structure with AI agents 17:12 - AI Agent Framework 18:07 - AI Pricing Framework 19:46 - What can be $1B Solo Business 21:46 - Conclusion on feasibility and timeline Key Points: • Sam Altman predicts a one-person billion-dollar company will emerge in the next few years, enabled by AI • AI-first companies can replace traditional team structures with AI agents handling various business functions • The new path to building a company starts with audience building, then "vibe coding" a product, building community, and automating with AI • Five mega trends making this possible: services becoming software, instant distribution, building on existing platforms, trust in small brands, and high-precision ad platforms • The first solo unicorn is predicted to emerge between 2026-2028 The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with James (The Boring Marketer), where he shares how he partnered with a friend to create a mobile diesel repair service website using Claude Code, achieving top Google rankings almost immediately. He demonstrates a step-by-step process for identifying keywords, conducting SEO audits, and optimizing content for local search. The case study illustrates how AI tools can help entrepreneurs dominate local service markets with minimal technical knowledge. Timestamps: 00:00 - Intro 04:43 - Website tour and initial results 08:29 - SEO strategy breakdown 11:23 - Technical optimization process 22:40 - Results showing Google rankings 27:56 - Design tips using Figma and Anima 29:04 - Development environment setup Get Your Complete Financial OS at https://www.brex.com/sip Key Points: • James built a website for a local diesel truck repair business using Claude Code in just 4 hours and generated thousands in revenue within 24 hours • Local service businesses represent a significant opportunity because competition is often unsophisticated with outdated websites • Basic SEO optimization using AI tools can quickly outrank established local competitors • The process combines AI-assisted keyword research, technical SEO fixes, and content creation focused on local relevance The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JAMES ON SOCIAL X/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

Get my in-depth guide for creating scroll-stopping AI Ads with Arcads and Romain's Automations: https://www.gregisenberg.com/arcads Join me as I chat with Romain Torres, founder of Arcads, about how businesses are using AI to create diverse ad content at scale, showing examples of companies making millions monthly through AI-generated ads. The conversation covers techniques for creating winning ads, automating workflows, and identifying profitable niches. Timestamps: 00:00 - Intro 01:29 - Demo of Arcads AI 05:19 - Importance of testing multiple ad variations 10:50 - Examples of Successful AI Ad Campaigns 22:42 - Using AI-generated content for organic TikTok growth 25:13 - Visual hooks and creating custom AI actors 29:46 - VO3 integration and extending AI-generated scenes 32:07 - Automating ad creation with Gumloop workflows Create winning ads with AI and Arcads: https://www.arcads.ai/?via=community Try arcads over here: https://arcads.ai/?via=community (i get a small affiliate fee if you use that link, support the channel if you think this product will work for you) Key Points: • AI-generated ads are enabling businesses to create high-volume, diverse creative content that would be prohibitively expensive with traditional methods • Successful advertisers test multiple variations of ads (hooks, actors, situations) to find winning combinations • Tools like Arcade AI allow for creation of realistic UGC-style content and more creative VO3 videos • Automation workflows using tools like Gumloop can scrape winning content from platforms like TikTok and Reddit to inspire new ad creation The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROMAIN ON SOCIAL X/Twitter: https://x.com/rom1trs Arcads AI: https://www.arcads.ai

Join me as I chat with Nico Christie where he demos Shortcut, an AI-powered spreadsheet tool that functions like "Excel built for the future." Through several live demos, he shows how the platform can create financial models, update existing spreadsheets with new data, and build custom analysis tools using simple natural language prompts. The product aims to make Excel-based work significantly faster while maintaining transparency about data sources and calculations. Timestamps 00:00 - Intro 00:53 - Overview of Shortcut 02:08 - First Demo: How Shortcut works with Existing Excel files 04:44 - Different User Types Who Benefit From Shortcut 08:50 - How to Prompt Shortcut Effectively 11:20 - The benefits of Using Shortcut 13:42 - How Shortcut handles data verification and transparency 17:03 - Best Use Cases for Shortcut 19:03 - Obvious ideas and market opportunity 22:23 -Building a Utilization Model for Agencies 34:59 - Greg's Custom Utilization Rate Dashboard Demo 39:29 - Who should try Shortcut Checkout: https://www.tryshortcut.ai Key Points: • Shortcut is an AI-powered alternative to Excel that allows users to create and modify spreadsheets using natural language prompts • The tool can perform complex financial modeling tasks in minutes that would take hours in traditional Excel • Shortcut provides transparency by showing data sources and allowing users to trace where information comes from • The platform serves both Excel experts (making them faster) and non-experts (making complex spreadsheet tasks accessible. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICO ON SOCIAL X/Twitter: https://x.com/nicochristie Shortcut: https://www.tryshortcut.ai

On today’s episode I share a comprehensive guide to building micro SaaS businesses, which are niche-focused software products that can be developed by individuals or small teams. I explain the difference between traditional SaaS and micro SaaS, share real examples of successful businesses generating $20K-40K monthly revenue, and outline a step-by-step playbook for validating ideas, building MVPs, and growing through audience building and SEO. Timestamps: 00:00 - Intro 01:08 - What is a MicroSaaS? 02:25 - Examples of successful micro SaaS businesses 05:35 - Growth flywheel explanation 07:57 - User journey and funnel metrics 12:06 - Building in public strategy 18:28 - MicroSaaS Frameworks 21:58 - MicroSaaS Ideas 1: PermitSync 25:33 - MicroSaaS Ideas 2: PodScriptor 28:52 - MicroSaaS Ideas 3: SpecSheet 32:30 - MicroSaaS Ideas 4: CartSaver 33:58 - MicroSaaS Ideas 5: GrantGuru Get Your Complete Financial OS at https://www.brex.com/sip Key Points: • Micro SaaS businesses focus on niche markets with specific products, typically built by solo founders or small teams • Successful micro SaaS businesses can generate $10K-50K monthly profit with 80-90% margins • Growth comes from building an audience first, identifying pain points, creating solutions, and reinvesting revenue • Pricing strategies typically include free trials converting to monthly subscriptions or usage-based models The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Josh Pigford, who took an idea from Idea Browser, built a tool called NameSnag for finding expired domains, and sold it for $15,000 within eight days. The conversation explores Josh's rapid development process, including how he leveraged AI tools like Claude for naming and coding, created branding, and used Twitter to build momentum and find customers. Josh emphasizes the importance of shipping quickly rather than aiming for perfection. Timestamps: 00:00 - Intro 01:26 - NameSnag Backstory 04:44 - Explanation of domain acquisition strategy 13:29 - Branding NameSnag 19:12 - Building Hype through Building in Public 29:28 - Biggest Takeaways from Josh's story 30:58 - What Josh would have done differently 33:17 - Q&A about selling side projects Key Points: • Josh saw a viral tweet about an AI tool for finding expired domains and decided to build it • He publicly committed to building the project on Twitter, which created accountability • He named the product "NameSnag" and secured both .com and .ai domains • Josh documented his entire build process on Twitter, generating interest and early customers • He sold the project for $15,000 just 8 days after starting it The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JOSH ON SOCIAL X/Twitter: https://x.com/Shpigford Personal Website: https://joshpigford.com

Join me as I chat with Cody Schneider discusses why productized services using AI tools are superior to traditional AI automation agencies, offering five specific business ideas that can generate $40K - 80K monthly within six months. Each idea leverages AI tools to create scalable, recurring revenue streams while providing measurable value to clients. The conversation highlights acquisition strategies, pricing models, and specific AI tools that entrepreneurs can use to implement these services. Timestamps: 00:00 - Intro 01:34 - Why Productized Services 03:29 - Med Spa AI Marketing Service 13:50 - AI Ads for Beauty E-Commerce Brands 21:33 - SMMA for nutrition coaches 25:04 - Link Magnets for Webinars 29:34 - Data Analytics AI Agency 32:32 - Voice AI Agents and Future Trends Key Points: • AI automation agencies often struggle with sustainability, while productized services offer recurring revenue and better scalability • Med Spa marketing services using AI-generated content and Google Maps optimization can generate $2-3K monthly per client • Facebook ads for beauty e-commerce brands is a high-value opportunity due to constant need for fresh creative content • Social media management for nutrition coaches represents an underserved market with significant revenue potential • Data analytics services for SMBs can leverage AI tools to provide insights from existing business data The #1 tool to find startup ideas/trends - https://www.ideabrowser.com/ LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com/ X/Twitter: https://x.com/codyschneiderxx Youtube: https://www.youtube.com/@codyschneiderx

Join me as I chat with Josh Woodward, VP of Google Labs & Gemini, as he showcases Google's latest AI products and their capabilities. The conversation covers Gemini's advanced features including personalized context integration and video generation, Flow's AI filmmaking capabilities, Notebook LM's research and knowledge exploration tools, Stitch's UI design automation, and Project Mariner's autonomous web task execution. Throughout the demonstration, Josh highlights how these tools can empower both professionals and individuals to create high-quality content and automate tasks. Timestamps: 00:00 - Intro 01:57 - Gemini app features and capabilities 06:53 - Video generation with Gemini 13:53 - Flow AI filmmaking tool demonstration 21:17 - Notebook LM research and knowledge exploration 26:47 - Stitch UI design tool overview 31:04 - Project Mariner autonomous web agent demo Checkout Google’s AI Product Suite: https://labs.google Key Points: • Josh Woodward demonstrates five Google AI products: Gemini, Flow, Notebook LM, Stitch, and Project Mariner • Gemini features include scheduled actions, personalized context, and video generation capabilities • Flow is an AI filmmaking tool that allows users to create and edit high-quality videos with simple prompts • Project Mariner enables AI agents to perform web-based tasks autonomously with human oversight The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JOSH ON SOCIAL X/Twitter: https://x.com/joshwoodward LinkedIn: https://www.linkedin.com/in/joshwoodward/

I share 5 startup ideas that could be launched for under $500, particularly aimed at entrepreneurs in their twenties. Each idea requires minimal technical expertise to start and can be launched using existing platforms like Notion, Circle, Discord, or simple AI tools. These ideas can generate meaningful revenue while providing valuable learning experiences that might lead to bigger opportunities. Timestamps: 00:00 - Intro 01:20 - Startup Idea 1: First Job Rejection Tracker 02:31 - Startup Idea 2: Take your headphones off 04:14 - Startup Idea 3: Creator-in-Residence Agency 06:08 - Startup Idea 4: $2K Vibe Coding Agency 07:57 - Startup Idea 5: Hook Line Studio 09:02 - Bonus idea: Polymarket for college campuses Key Points: • First Job Rejection Tracker - A platform for college graduates to log job applications, track responses, and connect with others who were rejected from the same companies • Take your headphones off - A paid community for people addicted to tech and screens, offering digital detox challenges and IRL meetups • Creator-in-Residence Agency - Connecting brands with micro-creators who need steady pay, taking 20% of contracts • 2K Vibe Coding Agency - Offering two-week sprints to build micro-SaaS products using AI tools for $2,000 per project • Hook Line Studio - A tool that generates catchy TikTok hook lines based on video ideas, with potential for a subscription model The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

On this episode, I test Grok 4's capabilities across multiple use cases to determine if it outperforms competitors like OpenAI and Perplexity. I evaluate 9 different agent types by running specific prompts and analyzing the results. Grok 4 demonstrates particular strength in tasks leveraging X data, with standout performance in market research, customer feedback analysis, and negotiation assistance, while showing limitations in areas like visual design. Timestamps: 00:00 - Intro 01:00 - Market research Agent 04:05 - Coding Agent 05:57 - Productivity Agent 10:10 - Fundraising Agent 14:48 - Content MarketerAgent 23:23 - Customer Feedback Agent 27:04 - Negotiator Agent 29:50 - Product Innovator Agent 32:47 - Design Agent 35:17 - Grok Companions Feature 37:19 - Voice mode Demo 38:26 - Final review and conclusions Key Points: • I test Grok 4 across 9 different use cases including market research, coding, productivity optimization, and design • Grok 4's integration with X (Twitter) data provides unique advantages for certain tasks • Performance varied across different agent types, with market research and customer feedback analysis being particularly strong The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Ras Mic to discuss the current landscape of AI development tools, evaluating each as overrated or underrated based on their potential impact for both technical and non-technical users. We particularly highlight Claude Code as "extremely underrated" and discuss how tools like Devin and CodeRabbit are changing development workflows. The conversation also addresses my controversial viral tweet about building profitable SaaS businesses with AI tools. Timestamps: 00:00 - Intro 01:32 - n8n 06:35 - LindyAI 07:31 - Claude Code 12:09 - Devin/Code Rabbit 19:56 - Bolt/Lovable/Tempo 23:12 - Figma Make/Hostinger/Airtable 27:25 - ManusAI 30:10 - VAPI 31:08 - MCP 35:46 - Vibe Coding Profitable SaaS 51:11 - GitHub Key Points: • Ras Mic and I evaluate various AI tools as "overrated" or "underrated," including n8n, String, Claude Code, Devon, and CodeRabbit • They discuss the potential of MCP (Multi-Context Protocol) and its impact on non-technical users • They analyze Greg's viral tweet about building a $50K/month SaaS business using AI tools • Ras Mic provides a simple GitHub crash course explaining branching and workflow best practices Get Your Complete Financial OS at https://www.brex.com/sip LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIC ON SOCIAL X/Twitter: https://x.com/rasmickyy Youtube: https://www.youtube.com/@rasmic

On this episode, I breakdown my comprehensive guide to "vibe marketing" - using AI tools and workflows to automate and enhance marketing efforts. I go over several practical workflows including creating viral AI videos, building AI personas for customer nurturing, generating audio content from text, and creating AI-powered business dashboards. The presentation emphasizes that understanding these tools provides marketers with a significant competitive advantage in the current landscape. Timestamps: 00:00 - Intro 01:27 - Overview of Vibe Marketing 03:30 - MCPs and Workflow Explained 06:45 - Creating faceless video content workflow 09:57 - One-click CRM with Gumloop 13:50 - Voice AI agents with VAPI 16:56 - Creating AI personas with Tavus 21:04 - Generating AI Podcast with String 24:13 - Building Business Health Dashboards with Sting 25:20 - Creating high-converting ads with Arc Ads 27:38 - Growing followers and email lists with short-form video Key Points: • Vibe marketing combines AI tools and workflows to create an unfair advantage in today's marketing landscape • The presenter shares multiple AI workflows including faceless video content creation, one-click CRM, voice AI sales agents, and AI personas • Tools like Claude, Gumloop, VAPI, Tavus, String, and Arc Ads are demonstrated with specific use cases • Short-form video content combined with comment-based email collection can rapidly grow followers and email lists Create winning ads with ‍AI Actors: https://www.arcads.ai/?via=community The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Amir to discuss how Cursor can function as a comprehensive interface for business operations beyond traditional coding. Through demonstrations of Model Context Protocols (MCPs), Amir illustrates how to automate financial reporting, conduct UX analysis, create marketing content, and perform QA testing—all within Cursor. The conversation highlights how this approach can dramatically improve productivity by eliminating the need to switch between different applications. Timestamps: • 00:00 - Intro • 01:03 - Overview of using Cursor beyond coding • 02:40 - Finance automation with Xero MCP • 07:58 - UX analysis using Playwright MCP • 14:37 - Sales/Marketing automation with Perplexity and Firecrawl MCPs • 23:51 - QA testing automation • 26:50 - Advice for non-technical users getting started with Cursor Key Points: • How Cursor AI can be used beyond coding to manage finance, analytics, design, and marketing tasks • Model Context Protocols (MCPs) allow seamless integration with third-party services like Xero, Playwright, and Perplexity • Automated workflows can handle accounting tasks, UX analysis, content creation, and QA testing • Different AI models serve different purposes: "thinking models" for planning and "agentic models" for execution LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: https://www.boringmarketing.com/ The Vibe Marketer - Join the Community and Learn:https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community X/Twitter: https://x.com/amirmxt Youtube: https://www.youtube.com/@amirmxt Build, Ship, Market: https://buildshipmarket.com

Join me as I chat with Tod Sacerdoti about String, a platform that allows users to build AI agents through natural language prompts rather than complex visual workflows. Tod showcases several practical examples of automations, from monitoring Hacker News for specific terms to generating LinkedIn posts from blog content. The platform aims to make automation accessible to non-technical users while providing the power to solve complex business problems. Timestamps: 00:00 - Intro 01:03 - String Overview 01:49 - Agent 1: Monitoring Hacker News for MCP mentions 08:15 - Agent 2: Creating LinkedIn posts from RSS feeds 17:14 - Agent 3: Automating Google Analytics Summary 23:53 - Startup Idea: Building businesses on top of String 27:10 - Agent 4: Daily Automation Idea Generator 38:32 - Advice for getting started with String Checkout String: https://string.com Key Points: • String is an AI agent platform that builds AI agents using natural language instead of complex node charts • The platform allows users to create automations that monitor websites, generate content, and integrate with tools like Slack and Google Docs • String uses dynamic code generation to go beyond pre-built integrations, enabling more complex use cases • The platform follows a credit-based pricing model similar to other AI coding platforms The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND TOD ON SOCIAL String: https://string.com X/Twitter: https://x.com/tod?lang=en

Join me as I chat with The Boring Marketer to demonstrate how non-technical marketers can use AI tools like Cursor and Claude Code to build programmatic SEO strategies without coding knowledge. He walks through a complete workflow from keyword research to deploying a live comparison page for AI tools, showing how this approach can potentially generate thousands of targeted pages to capture search traffic. The demonstration highlights how AI is blurring the line between marketers and developers. Timestamps: 00:00 - Intro 01:35 - Cursor Overview 03:50 - Claude Code Overview 09:47 - Using FireCrawl MCP scrape website data 13:13 - Programmatic SEO Explained 15:25 - Benefits of Claude 4 Opus Max 17:48 - Using Perplexity MCP to find AI tool comparison keywords 22:44 - Creating a PRD for the project 24:58 - Using Claude Code for Programmatic SEO 29:21 - Why learn to use tools like Cursor 30:58 - Cursor + Claude Code vs n8n 40:06 - Cost of Claude Code 42:51 - Deploying the page to Vercel 45:28 - Reviewing Deployed Page Get Your Complete Financial OS at https://www.brex.com/sip Key Points: • James (The Boring Marketer) demonstrates how to use Cursor and Claude Code to build programmatic SEO pages without coding knowledge • The workflow combines MCPs (Model Control Protocols) like FireCrawl and Perplexity for research with Claude Code for implementation • James shows how to create a comparison page template for AI tools that can be replicated for thousands of keywords • The entire process from research to deployment happens within the Cursor environment using natural language prompts The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND THE BORING MARKETER ON SOCIALX/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

On this episode, I provide an unsponsored review of GenSpark, testing its capabilities across multiple business applications. I evaluate the platform's ability to create investor decks, product demos, customer personas, and marketing strategies. While I was impressed with GenSpark's research capabilities and business-oriented content, the product had significant limitations in design quality and occasional content confusion. Timestamps: 00:00 - Intro 00:55 - Genspark Super AI Agent Overview 03:28 - Building Fundraising Deck 07:33 - Building Product Demo 10:46 - Generating Social Media Strategy 16:26 - Building Fundraising Deck Pt2 17:17 - Building Data Room 18:59 - Researching Ideal Customer Persona 21:52 - Mapping/Researching Distribution Channels 24:05 - Final Thoughts on Genspark 25:43 - Genspark does not have Self Service Subscription Cancellation Key Points: • GenSpark is a new AI agent platform that reached $36 million ARR in 45 days, adding almost $1 million daily • Greg tests multiple use cases including creating investor presentations, product demos, customer research, and distribution strategies • The platform shows strengths in research and content creation but weaknesses in design and image generation • At $25/month, GenSpark offers value for specific use cases but isn't a complete replacement for other AI tools The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

The exact MCP system to make Claude 10x more powerful : https://www.gregisenberg.com/claude-mcp Join me as I chat with Riley Brown about how to enhance Claude's capabilities with MCPs. He demonstrates practical applications including accessing Notion databases for content creation and using Glyph for automated thumbnail generation. While acknowledging the current setup process is somewhat technical, Riley emphasizes the significant productivity benefits and predicts these integrations will become more streamlined in the near future. Timestamps: 00:00 - Intro 01:08 - MCP Explained 04:36 -Why MCP’s matter? 08:42 - Docker's MCP Toolkit 10:34 - Notion - Claude MCP Integration 22:56 - Demo of Glyph Workflow for Thumbnail Creation 28:17 - How to be an AI Agent Orchestrator Key Points: • Riley explains how to use MCP (Model Context Protocol) to give AI agents like Claude access to external tools • Demonstrates integration with Notion databases and Glyph workflows through Docker • Shows how to create automated workflows for content creation and thumbnail generation • Discusses the importance of providing good examples and context to AI agents The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND RILEY ON SOCIAL Vibe Code App: https://apps.apple.com/us/app/vibecode/id6742912146 X/Twitter: https://x.com/rileybrown_ai Youtube: https://www.youtube.com/@rileybrownai

Join me as I chat with Jonathan Courtney to discuss the mechanics of a successful sales funnel. He explains how funnels work to transform cold prospects into customers by warming them up through a strategic sequence of offers. The conversation covers both self-liquidating funnels (where initial purchases cover ad costs) and webinar funnels, with practical advice on implementation for different business models. Timestamps: 00:00 - Intro 01:01 - Why Funnels matter 02:26 - Demo of Facebook Ad Library to find competitors' funnels 04:00 - Walkthrough of the actual funnel pages and sales process 20:35 - Discussion of webinar funnels for software products Key Points: • Jonathan shares details of a self-liquidating funnel that generated $180,000 upfront and approximately $300,000 on the backend in just two weeks • The funnel structure includes a low-cost entry product ($6.99 book) with strategic upsells that qualify potential customers for sales calls • Jonathan explains how to reverse-engineer funnels by identifying customer transformation goals and creating irresistible offers • Live webinar funnels are presented as an effective strategy for selling software products without requiring heavy discounting The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ AJ&Smart: https://ajsmart.com

I explorePerplexity Labs, the AI agent product from Perplexity. I test its capabilities across multiple use cases including creating film storyboards, generating sales leads, developing content strategies, and performing financial analysis. Throughout the demo, I am surprised at the quality and depth of the outputs, particularly the tool's ability to create visual storyboards and comprehensive business dashboards. Timestamps: 00:00 - Introduction to Perplexity Labs 01:18 - Film director AI Agent 07:04 - Salesperson AI Agent 11:11 - Content strategy Consultant AI Agent 20:13 - Financial Analyst AI Agent 24:08 - Salesperson AI Agent (pt2) Key Points: • I test Perplexity Labs' AI agents against other AI tools like ChatGPT, demonstrating its capabilities for various business functions • Perplexity Labs ($20/month) can create detailed film storyboards, sales lead lists, content strategies, and financial analysis • The tool generates comprehensive dashboards with actionable information, including contact details for potential clients The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I share 17 practical methods for generating viable startup ideas in the AI era. The strategies focus on identifying pain points, tedious workflows, and manual processes that could be automated or improved with AI. These techniques can help both aspiring entrepreneurs seeking new ventures and established startup founders looking to expand their product offerings. Timestamps: 00:00 - Intro 01:48 - Method 1: Using ChatGPT to identify tedious workflows 06:08 - Method 2: Analyzing your ChatGPT history 09:11 - Method 3: Searching Reddit for tool requests 12:00 - Methods 4-7: Finding friction points and using Idea Browser 15:08 - Methods 8-11: Exploring niche groups and software review sites 19:13 - Methods 12-15: Learning from agency owners and job titles 24:06 - Methods 16-17: Finding opportunities in low-rated but high-usage plugins Key Points: • Use ChatGPT to identify tedious workflows in specific professions that AI could automate • Analyze your own ChatGPT history to find repeated prompts that could become products • Search online platforms (Reddit, Facebook, Discord) for people asking about tools that don't exist • Examine where you copy/paste between tools as these friction points represent startup opportunities • Browse service marketplaces like Upwork and Fiverr to find manual tasks ripe for AI automation The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Jack Friks to discuss driving free traffic to mobile apps through organic social media marketing on Instagram and TikTok. He details a specific approach that involves creating a fresh account, studying successful content in your niche, and consistently posting while iterating on formats until finding one that generates significant views. Jack emphasizes that success requires patience, often taking 30-100 posts before finding a winning formula. Timestamps: 00:00 - Introduction and overview 01:52 - What viewers will learn from the episode 03:21 - Explanation of organic social media marketing approach 05:30 - How to find content ideas and formats 10:53 - Account warming and posting strategy 18:29 - Converting attention into actual app users 20:15 - Using AI to generate content ideas Key Points: • Jack Friks shares his journey from making zero to $20k/month using organic social media marketing for his mobile apps • The strategy involves creating a new account, finding viral content formats in your niche, and consistently iterating • Properly "warming up" a new account is crucial before posting content to avoid algorithm penalties • Converting views to app downloads requires strategic calls-to-action without making content feel like advertisements Link to Jack’s Guide: https://x.com/jackfriks/status/1856013303169847470 LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JACK ON SOCIAL X/Twitter: https://x.com/jackfriks Instagram: https://www.instagram.com/jackfriks Youtube: https://www.youtube.com/@jackfriks0

Join me as I chat with Meng To, Founder of Aura, to discuss how to elevate AI-generated designs beyond generic templates by using proper prompting techniques. He demonstrates how providing AI with specific context about layouts, typography, colors, and animations results in more professional and unique designs. The conversation highlights how thoughtful design creates user trust and can be a competitive advantage for startups. Timestamps: 00:00 - Intro 00:32 - Giveaway Winner 1 Announcement 02:37 - Problem with generic AI-generated designs 03:22 - Developer-focused vs designer-focused AI tools 05:03 - Explanation of design framing and styling elements 08:06 - Demonstration of prompt builder and results 19:17 - Advice for product builders 26:18 - Meng's journey building Aura Key Points: • Current AI tools like V0 and Lovable create generic designs that lack uniqueness and taste • Using prompt builders with specific design vocabulary helps create more professional, unique designs • Understanding design elements (typography, layout, colors, animations) is crucial for effective AI prompting • Better design increases user trust and allows creators to charge more for their products LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MENG ON SOCIAL Aura: https://aura.build X/Twitter: https://x.com/MengTo

Join me as I chat with Sherry Jiang to discuss her journey creating Peek, an AI-native personal finance app. She explains her development process from rapid prototyping to user testing, and how building in public on social media drove significant user acquisition. The conversation highlights how AI can be leveraged not just within products but also for marketing and content creation. Timestamps: • 00:00 - Intro • 03:58 - Behavioral science principles applied to app design • 06:13 - AI Chat/Peek for X • 12:05 - User Testing/Feedback • 14:00 - Building/Launching App • 23:04 - Building in Public • 24:42 - Format for posts • 35:14 - Content Buckets • 38:47 - Making Meme's with ChatGPT • 47:33 - Final Thoughts Key Points: • Sherry Jiang shares how she built Peek, an AI-powered personal finance app that uses behavioral science principles to improve user engagement • The app was developed through "vibe coding" a prototype in just three hours, followed by user testing with a "rule of six" methodology • Building in public on Twitter/X was crucial to Peek's growth, helping it gain thousands of users within a month • AI tools (Claude, Gemini) were used both for app development and marketing content creation The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SHERRY ON SOCIAL Peek Money: https://peek.money X/Twitter: https://x.com/SherryYanJiang

Join me as I chat with Jordan Mix to discuss a comprehensive 35-step playbook for building profitable companies in the AI age. The conversation covers everything from finding niches and building audiences to leveraging AI tools for product development and scaling through automation. They emphasize the importance of creating a business ecosystem rather than isolated products and maintaining a culture of shipping new ideas consistently. Timestamps: 00:00 - Intro 0:41 - Finding and Validating Idea 03:04 - Building an Audience 05:55 - Vibe Code MVP 07:37 - v1 vs v2 09:09 - Marketing and Partnerships 13:07 - Pricing Strategy 13:48 - Building Enterprise Value for your Startup 19:42 - Don’t Forget to Have FUN 20:38 - Building a Portfolio of Cash Flowing Businesses Key Points: • Build a business on the back of a trend by finding an underserved niche and understanding their pain points • Use AI tools like Manus, V0, Bolt, and Cursor to build your product while keeping your team small • Create an audience on one platform first before expanding, and partner with creators for distribution • Focus on retention before growth, and consider building a portfolio of businesses that complement each other The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/) FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JORDAN ON SOCIAL X/Twitter: https://x.com/jrdnmix LinkedIn: https://www.linkedin.com/in/jordan-mix1/

Join me as I chat with filmmaker PJ Accetturo breaks down his process for creating viral AI commercials using Google's Veo 3 technology. He walks through his step-by-step approach for a pharmaceutical ad parody that went viral, explaining how to craft engaging scripts with ChatGPT, generate video with Veo 3, and edit the final product. PJ also shares strategies for monetizing these skills through various business models, emphasizing the importance of finding your niche and creating content that stands out in an increasingly saturated market. Timestamps: • 00:00 - Intro • 01:24 - What you’ll learn • 02:48 - PJ's viral pharmaceutical commercial • 05:27 - Ideation • 12:46 - Script writing process with ChatGPT • 16:29 - Creating prompts from the script for Veo3 • 21:15 - Prompting Veo3 • 21:55 - Cost of producing the video on Veo3 • 23:06 - Stitching together the videos • 25:20 - Viral Template for Social Media • 30:15 - Startup ideas for AI video creation Key Points: • PJ demonstrates how to create viral AI commercials using Google's Veo 3, breaking down his process for a pharmaceutical ad that received millions of views • The formula combines technical execution with viral storytelling techniques, focusing on setting up norms and then subverting them unexpectedly • The workflow involves using ChatGPT to generate scripts and prompts, then feeding those into Veo 3 to create video clips • PJ outlines 10 different ways to monetize AI video creation skills, from direct client work to building a personal brand The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND PJ ON SOCIAL X/Twitter: https://x.com/PJaccetturo PJ’s newsletter: https://pjace.beehiiv.com

**Sign up for free thttps://www.ideabrowser.com for startup ideas AND to participate in the giveaway** (full rules below) Join me as I chat with Brett from Designjoy as he walks through his process for creating high-quality AI-generated designs and videos using a combination of tools. He demonstrates how non-designers can create professional-looking content by using ChatGPT to generate sophisticated prompts, Midjourney to create styled images, and Runway to add motion. Brett emphasizes that while these tools aren't perfect, they make design accessible to everyone and can produce consistent, cohesive branding assets quickly. **$5,000 GREG’S GIVEAWAY (sponsored by Bolt.new)** - No purchase necessary - Open worldwide 18+ (void FL, NY, Quebec, Italy, Spain, Brazil & where prohibited) - How to enter: 1️⃣ sign up for free at https://www.ideabrowser.com/ 2️⃣ **Like the YouTube video and comment what you’d do with the $5k** - Entry window: 26 May 2025 → June 10th 2025 (ET) - Winner chosen at random and emailed on 03 June 2025; must claim within 48 h - Prize: $5,000 USD via PayPal or wire or what the sponsor chooses - Odds depend on entries. Taxes = winner’s responsibility. - Not sponsored by YouTube or any social platform. **Full Official Rules:** https://docs.google.com/document/d/1KSkNYH3lryT9GEXTaFkRYAQaYyla0C-YcXP0IDkNw2Y/edit?usp=sharing Timestamps: 00:00 - Intro 00:42 - Giveaway 02:47 - Why anyone can use these tools 04:08 - Higgs Field for easy video creation 07:13 - MidJourney and other Image Gen Tools 09:35 - Explanation of prompts, image references, and style references 10:57 - ChatGPT for prompt creation 15:16 - The process of generating AI assets 18:34 - Creating a motion video with Runway 21:55 - Startup Idea: AI Creative Agency 25:12 - Runway Video Result 26:16 - Making these assets into Ads 28:04 - Final Thoughts Key Points: • Brett demonstrates how AI tools like Higgs Field, Midjourney, and ChatGPT can be used together to create professional-quality designs and videos • The process involves using ChatGPT to generate prompts, Midjourney for image creation, and Runway for adding motion to static images • Brett emphasizes that these tools are accessible to non-designers and don't require special skills beyond basic prompting • Creating cohesive branding assets is highlighted as one of the biggest current opportunities in AI design The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Thanks to Bolt.new for sponsoring the $5k! BoringMarketing — Vibe Marketing for Sale: https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND THE BRETT ON SOCIAL X/Twitter: https://x.com/BrettFromDJ Design Joy: https://www.designjoy.co

Join me as chat I with The Boring Marketer as we demonstrate a complete n8n workflow automation that can save content creators 10-15 hours weekly by scraping top-performing content, generating new content ideas, and publishing to social. The system uses N8N to orchestrate multiple AI tools that research, write, and even create images for posts, with an optional human review step before publishing. Build an AI Content Automation in n8n: https://www.gregisenberg.com/ai-content-automation Timestamps: 00:00 - Intro 01:58 - Why use this Content AI Agent 03:05 - Demoing the n8n workflow 03:33 - Explanation workflow stages 04:52 - Appify for content scraping 05:57 - Researching Viral Content 06:59 - Content curation and Idea generation 11:47 - Overview of OpenRouter for accessing multiple LLMs 13:23 - Claude 3.7 Sonnet for content creation 14:23 - Prompting Tips 18:05 - Demo of the human review/posting process 22:33 - Get free workflow template Key Points: • The workflow uses N8N to automate content creation by scraping top-performing content from YouTube and X (Twitter) • The system processes this data through various LLMs (including Claude and OpenAI) to generate original content ideas • The workflow can automatically create and publish LinkedIn posts with minimal human intervention • Tools mentioned include Appify (for scraping), OpenRouter (for accessing multiple LLMs), and Claude 3.7 Sonnet (for writing) LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND THE BORING MARKETER ON SOCIAL X/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

Join me as I chat with Ben Tossell to discuss how non-technical users can leverage OpenAI's Codex to build and modify websites without writing code. The video showcases a practical example of adding a new tab to a personal website through simple text commands, with Codex handling all the coding work. Ben explains GitHub basics, pull requests, and how to manage code changes while emphasizing that this approach makes coding more accessible to beginners. Timestamps: 00:00 - Intro 01:28 - What is Codex 02:38 - Explanation of GitHub and repositories 05:54 - Demonstration of adding a new tab to a website 10:53 - Why use Codex if you are non-technical 15:26 - Explanation of merging and closing pull requests 18:18 - Best practices for non-technical people using Codex 21:54 - Tips for Debugging using ChatGPT 23:47 - More advanced use cases beyond personal websites 25:30 - Cloning a Repo and using Codex 30:08 - Conclusion and Final Thoughts on Codex Key Points: • Codex is an OpenAI terminal product that allows users to type in tasks, generate code, and push it to GitHub without writing code themselves • The workflow involves creating tasks, reviewing generated code, creating pull requests, and merging changes • For non-technical people, Codex offers a more accessible entry point to coding than traditional development • Best practice is to start with simple personal website projects before attempting more complex applications: LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BEN ON SOCIAL X/Twitter: https://x.com/bentossell Ben’s Bites: https://www.bensbites.com

Join me as I chat with Steph Smith to discusses startup opportunities in the AI era, focusing on both AI-enabled ideas and tech-agnostic concepts that remain valuable despite technological disruption. She presents detailed concepts for personal data dashboards, health data integration platforms, and AI-enhanced dating apps, explaining how these ideas address existing market gaps and could be monetized **$5,000 GREG’S LETTER GIVEAWAY (sponsored by Beehiiv)** - No purchase necessary - Open worldwide 18+ (void FL, NY, Quebec, Italy, Spain, Brazil & where prohibited) - How to enter: 1️⃣ Subscribe at http://gregisenberg.com/ 2️⃣ Reply to the welcome email with “Entering the $5K giveaway” (one per person) 3️⃣ **Like the YouTube video and comment what you’d do with the $5k** - Entry window: 19 May 2025 → 26 May 2025 (ET) - Winner chosen at random and emailed on 28 May 2025; must claim within 48 h - Prize: $5,000 USD via PayPal or wire or what the sponsor chooses - Odds depend on entries. Taxes = winner’s responsibility. - Not sponsored by YouTube or any social platform. **Full Official Rules:** https://docs.google.com/document/d/1KSkNYH3lryT9GEXTaFkRYAQaYyla0C-YcXP0IDkNw2Y/edit?usp=sharing Timestamps: 00:00 - Intro 03:01 - Startup Idea 1: Open Pages Creator 11:16 - Startup Idea 2: Lead Magnet Creator 14:26 - Startup Idea 3: Integrated Health Dashboard 21:59 - Startup Idea 4: Directory GPTs 24:54 - Startup Idea 5: AI-Powered Dating App Key Points: • Open Pages: Creating customizable personal data dashboards that display lifestyle metrics (fitness, habits, hobbies) • Health Data Integration: A platform that centralizes health information from various sources (CGMs, wearables, medical records) with AI analysis • Directory GPTs: Converting existing web directories into custom GPTs for personalized recommendations • AI-Powered Dating: Dating apps that match based on compatibility metrics beyond appearance using AI analysis LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND STEPH ON SOCIAL X/Twitter: https://x.com/stephsmithio Internet Pipes:https://internetpipes.com/ Surfer Diary: http://surferdiary.com/stats .

Join me as I chat with the Boring Marketer about building efficient marketing workflows using N8N and AI tools. Boring Marketer demonstrates how to use Claude AI with custom MCP integrations to automate keyword research, identify content gaps, and generate comprehensive marketing assets across multiple platforms. The approach focuses on simplifying complex marketing tasks through automation to free up time for more strategic work. Get ideas, tools, and tactics to 10x your marketing: https://www.skool.com/the-vibe-marketers Episode Timestamps: 00:00 - Intro 01:09 - Explanation of Vibe Marketing 04:12 - Automating keyword research 10:06 - MCP integration with keyword tools 15:41 - Analysis of search results and content gaps 20:33 - Creating automated content briefs 22:13 - Generating complete blog posts with proper brand voice 26:49 - MCP Explained 28:38 - Creating social media content from the same workflow 30:39 - Discussion of human review in the automation process 35:02 - Conclusion and the future of marketing Key Points: • Simple workflows in N8N can be more powerful than complex ones for marketing automation • Using Claude AI with MCP integrations to automate keyword research and content creation • Creating comprehensive content strategies based on keyword gaps in the market • Automating multi-format content creation (blog posts, social media threads, images) from a single workflow LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/) FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND THE BORING MARKETER ON SOCIAL X/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

Join me as I chat with Jonathan Courtney to discuss how AI tools are transforming business operations, allowing small companies to achieve the output of much larger teams. We explore practical applications like content research, ad creation, and workflow automation, while emphasizing that founders should personally master these tools rather than immediately delegating. Episode Timestamps: 00:00 - Intro 04:17 - AI Tools Inflection Point 09:44 - Building an Audience with AI 15:06 - The Role of the Human Editor 16:26 - Taste and Intuition in AI 18:36 - Execution with AI Tools 22:06 - Vibe Marketing 24:12 - Best Way to Learn how to use AI Tools 29:12 - The Future of AI Costs 30:14 - Mastering AI Tools 34:31 - Startup Idea: AI Automation Agency 40:14- AI is a Tool, use it Key Points: • AI tools like ChatGPT, Claude, and specialized platforms can dramatically increase productivity, giving small businesses the output capacity of much larger teams • Business leaders should personally learn AI tools before delegating to their team, mapping repetitive tasks that can be automated • There's currently an "arbitrage opportunity" with AI tools being relatively inexpensive while delivering significant value • Content creation, research, and ad generation are key areas where AI can replace manual processes LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ AJ&Smart: https://ajsmart.com

I share one of my techniques to get significantly better outputs from LLM’s. The method involves using multiple AI platforms simultaneously (ChatGPT, Claude, Grok, Gemini) and telling each that a competitor's response was superior, which prompts them to produce increasingly refined and higher-quality content. Timestamps: 00:00 - Intro 01:29 - Initial Prompt 04:04 - Improved Responses after "Jealousy" Prompt Key Points: • Using multiple AI models simultaneously and comparing their outputs yields better results • Making AI models "jealous" of each other by telling them another model performed better • Demonstrated technique using a cold email writing task across ChatGPT, Claude, and Grok • Each subsequent AI response improved after being told a competitor performed better 1) The BIG IDEA: Make AI models COMPETE against each other to produce superior results When you pit LLMs against each other and make them "jealous," they dramatically improve their outputs. Most people only use one AI at a time. That's a HUGE mistake. 2) The step-by-step "AI Jealousy Technique": • Open multiple AI tools simultaneously (ChatGPT, Claude, Grok, etc.) • Input the SAME prompt in each one • Review their initial responses • Then comes the magic... 3) The JEALOUSY trigger: Tell each AI that its competitor did BETTER! Example: "Not bad, but I'm surprised. [Competitor] crushed it with a 9/10 while you were just average at 5/10. I thought you were the better LLM. What's going on?" Then share the "winning" response. 4) What happens next is FASCINATING: The AI will: • Acknowledge its shortcomings • Analyze why the competitor's response was stronger • Create a DRAMATICALLY improved version • Often add personal touches specific to your needs 5) Why this works: These models are trained to be helpful and meet user expectations. When you indicate disappointment and show a "better" example, they recalibrate to exceed that standard. It's like getting a free upgrade to the premium version! 6) BONUS TIP: You don't even have to be 100% honest! Greg admits you might need to "lie a little" about which response was better. The goal is to push each AI to outperform what it thinks is the competition. Ethical? Debatable. Effective? ABSOLUTELY. 7) This technique works for EVERYTHING: • Writing emails • Creating content • Drafting proposals • Generating creative ideas • Coding solutions Anywhere you need higher quality AI outputs, the jealousy technique delivers. LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I walk through a step-by-step process for building a SaaS product in a weekend using AI tools. The demonstration follows a Reddit post methodology, using Gemini for competitive research, Claude for idea validation and planning, and V0.dev for UI generation. Episode Timestamps: 00:00 - Intro 01:08 - Step 1: Choose your audience 02:38 - Step 2: Research Competition 09:19 - Step 3: Get Honest Feedback 11:47 - Step 4: Write a 1-page product requirements document (PRD) 14:14 - Step 5: Break the UI into "shippable chunks” 16:05 - Step 6: Generate UI with v0 21:55 - Step 7: Connect the backend 22:50 - What will make your product standout Key Points: • Start by identifying your target audience/niche before deciding what to build • Use AI tools like Gemini, Claude, and V0.dev to research competitors, validate ideas, and create UI • Break down your product into small, shippable UI chunks for efficient development • Focus on solving real pain points rather than just aesthetics to differentiate from competitors LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Today I break down Vibe Marketing, I explain how it leverages AI agents and workflows to execute marketing tasks that previously required large specialized teams. I outline essential tools for the Vibe Marketing toolkit including Replit, n8n, Gumloop, Manus, Claude, and OpenRouter, then shares practical workflows for content creation, sales automation, and data analysis that marketers can implement immediately. Get ideas, tools, and tactics to 10x your marketing: https://www.skool.com/the-vibe-marketers Episode Timestamps: 00:00 - Intro 01:24 - What is Vibe Marketing 02:34 - Why is Vibe Marketing happening NOW? 04:05 - Vibe Marketing Toolkit overview 10:51 - Practical workflows and examples 19:31 - The Future of Marketing (next 12-18 months 21:07 - Qualities of a good Vibe Marketer 21:38 - Learn more about Vibe Marketing Key Points: • Vibe Marketing combines vibe coding tools with AI agents and workflows to automate marketing campaigns • The convergence of improved AI, accessible automation tools, and collapsed custom tool costs has made Vibe Marketing possible • Small marketing teams using Vibe Marketing can accomplish what previously required much larger teams • Vibe Marketing will evolve to resemble high-frequency trading with AI agents working 24/7 1) What is Vibe Marketing? It's the combination of vibe coding tools (Bolt, Replet, Lovable) with workflow automation (Gumloop, Manus, N8n) to create AI-powered marketing campaigns. "Marketing will resemble high-frequency stock trading in the near future." 2) The Vibe Marketing Toolkit To get started, you'll need: • Vibe coding tools (Replit, Bolt, Lovable) • Workflow automation (N8n, Gumloop, Flow) • AI assistants (Manus, Claude) • Model router (OpenRouter) • Visual generation (Sora, ChatGPT ImageGen) Pro tip: Create a scorecard to track which AI models excel at specific marketing tasks! 3) The Future of Marketing (next 12-18 months): • Interconnected AI systems working together • Manager agents trained by human experts • Small teams accomplishing what required 50+ people • Goal-oriented systems ("Get me 50k visitors") • Real-time adaptation to market opportunities 4) What makes a good Vibe Marketer? • Think in SYSTEMS, not campaigns • Test relentlessly (50-100 variations, not just 2) • Front-load value in everything you create • Build once, distribute forever • Let machines handle the boring stuff LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BORING MARKETER ON SOCIAL: X/Twitter: https://x.com/boringmarketer

Join me as I chat with Chris Raroque, who demonstrates how to use AI tools to build sophisticated mobile apps as a solo developer. Chris walks through adding an AI chat feature to his budgeting app, showing his workflow with Cursor and Claude 3.7. He explains how to implement function calling to create an intelligent agent that can access transaction data and answer questions about spending patterns. Timestamps: • 00:00 - Introduction to Chris Raroque and his portfolio of apps • 02:32 - Overview of Cursor workflow for native iOS development • 09:54 - Demo of adding AI chat to a budgeting app • 17:50 - Connecting AI Chat Feature with Open Router • 25:55 - Improving prompts using Claude for better responses • 34:19 - Implementing tool/function calling for efficient data access • 45:13 - Adding token usage and cost tracking to the app • 48:34 - Techniques for AI-generated app assets and illustrations Key Points: • Chris Raroque demonstrates how to use Cursor with Claude 3.7 to build native iOS apps with AI features • Shows a workflow for adding an AI chat feature to an existing budgeting app using OpenRouter • Explains tool/function calling implementation to create an AI agent that can access transaction data • Shares techniques for generating high-quality app assets using ChatGPT 4.0 1) Chris has built FOUR successful productivity apps as a solo developer - including a daily planning app with 2,000+ paid users. His secret weapon? Using AI to supercharge his workflow. "The only reason I'm able to do this is because I have AI to supercharge my workflow." 2) SURPRISING TOOL #1: Using Cursor for native iOS development Most devs use Cursor for React/web apps, but Chris opens Xcode projects directly in Cursor! His workflow: • Set up project manually in Xcode • Open files in Cursor for edits • Switch to Xcode to build • Repeat 3) KEY INSIGHT: Don't try to use Cursor to set up iOS projects - it won't work! You need to: - Set up the project manually in Xcode - Configure frameworks and settings in Xcode - Handle network permissions in Xcode - THEN use Cursor for coding 4) Chris demonstrated building an AI chat feature for his budgeting app "Luna" in just 4 major prompts: - Create the UI first (hardcoded) - Hook it up to OpenRouter API - Improve the prompt quality - Add function calling Each step builds on the previous one! 5) POWER TIP: Feed documentation directly into Cursor! Type docs and paste in API documentation URLs to give Cursor context. This DRAMATICALLY reduces hallucinations, especially for: • iOS/Mac development • New/changing APIs • Complex integrations Game-changer for accuracy! 6) PROMPT ENGINEERING SECRET: Use Claude to generate better prompts for your AI apps! Chris uses Claude to create XML-formatted prompts that produce better results from LLMs. This simple technique improves response quality by 30-40%! 7) ADVANCED TECHNIQUE: Function calling to build true AI agents in your apps! Instead of sending ALL user data with each request (expensive!), Chris implemented tool calling: • LLM analyzes user question • Calls specific functions to get ONLY needed data • Answers based on retrieved info 8) For example, when a user asks "What did I eat last year?" the agent: - Recognizes it needs transaction data - Calls getTransactionsForDateRange() with the right dates - Processes only relevant data - Provides a concise answer Saves $$$ on token costs! 9) VISUAL POLISH SECRET: Using ChatGPT 4.0 for app asset generation! Chris creates mascots and illustrations that give his apps personality and polish. The workflow: 1. Generate base character 2. Create variations for different states 3. Refine with specific prompts 10) RESULTS: With just a few prompts, Chris added: • A fully functional AI chat • Tool-calling capabilities • Cost tracking • Model switching • Custom illustrations All in a few hours as a solo developer! 11)FINAL ADVICE from Chris: "A lot of developers are averse to using AI tools, but the ones who embrace them will thrive for the next decade." For non-devs: Start with more guided tools like Replit or Lovable that have guardrails. LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CHRIS ON SOCIAL Youtube: https://www.youtube.com/@raroque X/Twitter: https://x.com/raroque Instagram: https://www.instagram.com/chris.raroque/

Join me as I chat with Hunter Isaacson, a successful mobile app builder who has created apps with hundreds of millions of downloads. Hunter shares his playbook for building million-dollar mobile apps, emphasizing the importance of simple experiences, strong branding, and creating effective growth loops. He discusses how to identify opportunities by adapting existing ideas to new channels and technologies. Timestamps:00:00 - Intro01:56 - Examples of Viral Consumer Apps04:35 - Hallow Deep dive 10:14 - Locket Deep dive13:51 -  NGL’s Deep Dive15:08 - Don’t reinvent the wheel17:27 -  Hunter’s $1M/Month App Playbook21:28 - Building a Brand People Love24:44 - Creating a simple experience25:26 - The importance of core action and North Star Metric26:33 - How to create growth loops31:28 - Additional Good Practices 33:13 - Opportunities in AI-enhanced app experiences36:38 - Future technology trends Hunter is excited about Key Points: • Hunter Isaacson shares his framework for building successful mobile apps, including NGL (250M downloads) and Bags• The importance of creating simple experiences with strong branding that people can understand and resonate with• How to identify core metrics and growth loops that drive user engagement and viral sharing• Leveraging new platform features (like widgets, live activities) to create innovative app experiences 1) Hunter's framework for building viral, profitable apps is SURPRISINGLY simple: • Build a brand people love• Create a simple experience• Get users on quickly (even just 100)• Select ONE core action• Maximize % of users completing that action Let's dive deeper... 2) On building a BRAND PEOPLE LOVE: "Keep it short and find a slang term" - Hunter's secret sauce for naming apps. NGL = "not gonna lie" (obvious to Gen Z)BAGS = crypto slang for holdings The best names are OBVIOUS, resonate with your audience, and set the right vibe. 3) Creating a SIMPLE EXPERIENCE is crucial! Hunter designs ALL his apps himself (started with PowerPoint, now Figma) His approach: "What's the bare bones MVP that solves the problem?" Don't overcomplicate. ONE user flow is better than branching journeys. 4) The NORTH STAR METRIC changes everything. For each app, Hunter picks ONE metric that matters above all: • Wink: % of users getting a match on day 1• NGL: % sharing link + replies• BAGS: % funding account + making first trade Aim for 90%+ completion! 5) GROWTH HACK: Build sharing into your core experience! "If you drop in 1000 people and 50% share, that's 500 people who've now shared your app" Hunter spent less than $10K marketing NGL to get 250M downloads!  The key? Seed it just enough to activate the viral loop. 6) You DON'T need to reinvent the wheel! Hunter on NGL: "Anonymous messaging apps have been around forever" The innovation? Using Instagram's new link feature as a growth channel. Look for EXISTING IDEAS that could work in NEW CHANNELS. 7) On SEEDING your app: • Test content formats before launch• Work with creators in different niches• Pay small amounts ($50-100) to influencers• Look for that ONE viral video to ignite growth• Build an authentic voice on social 8) TRENDS to watch according to Hunter: • Live Activities on iPhone (underutilized)• Lock screen widgets (not fully explored)• AI + consumer apps (CalAI's approach)• Crypto going mainstream• AR glasses (future) Massive opportunities in each! 9) For YOUNG FOUNDERS, Hunter recommends: "Take a lot of swings. Have a lot of at-bats." Consumer mobile apps over B2B/SaaS when starting out:• More fun• Reach global audience• Better psychology understanding• Tools getting better every day Notable Quotes: "I think that it's more about looking for frameworks than it is for looking for ideas. The framework, I feel like, is more important because now it's really easy to just framework X with audience Y." - Hunter Isaacson "You don't really need to reinvent the wheel... it's a new channel, right? If anonymous messaging has worked on the internet, it's worked on apps, it's worked on different platforms, why wouldn't it work with Instagram as the growth lever?" - Hunter Isaacson LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND HUNTER ON SOCIAL X/Twitter: https://x.com/hunterjisaacsonInstagram: https://www.instagram.com/hunterjisaacson/

Join me as I chat with Niels Klement, CMO of Perspective, we discuss how agencies are building highly profitable productized services using AI. He explains that the most successful approach involves focusing on a specific industry niche, creating a repeatable funnel template that delivers consistent results, and using AI to automate fulfillment. The discussion covers funnel optimization techniques, the importance of mobile-first design, and how interactive elements like quizzes significantly improve conversion rates. Timestamps:00:00 - Intro01:44 - Overview of productized services and funnel building03:21 - How to build a niche-focused service07:59 - Implementation of funnel templates and ads11:10 -  Funnel Strategies in 202514:43 - How to make a great VSL18:54 -  Funnel Strategies in 2025 pt221:05 - Where to use funnels23:51 - Demonstration of Perspective funnel building29:48 - Using funnels to validate startup ideas Build your next sales funnel: https://try.perspective.co/4i8i3dkviavy Key Points: • Agencies are building highly profitable productized services ($10K-100K/month) by focusing on specific niches and using AI and funnel tools like Perspective• The most successful agencies target industries that aren't tech-savvy and focus on business-critical services like recruiting and lead generation• High-converting funnels use interactive elements, personalization, and quiz formats to achieve 26-28% conversion rates on cold traffic• AI can automate much of the service delivery, allowing small teams or solo founders to scale to significant revenue 1) The Productized Service Revolution Agencies are shifting from service-heavy to product-heavy models using AI + automation. Some are scaling to $1M/MONTH with 80% profit margins by:• Targeting specific niches (bakeries, lawyers, etc)• Delivering business-critical results• Using ONE killer funnel template The best part? You can run this with just 1-2 freelancers + AI agents. 2) The Two Most Profitable Service Models Across thousands of agencies using Perspective, two business models consistently outperform: A) RECRUITING FUNNELSHelp businesses find talent through automated systems B) LEAD GENERATION FUNNELSDeliver qualified prospects to businesses 3) The "One Funnel, Sell Twice" Strategy The most successful agencies: • Pick ONE industry (preferably not tech-savvy)• Create ONE funnel template that delivers results• Use AI to customize it for each client• Automate fulfillment with AI agents Top agencies in Perspective convert at 26-28% on COLD traffic!  4) What Makes High-Converting Funnels Work? The best performing funnels focus on: • SPEED: Pages loading less than 1 second convert 2.5X better• INTERACTIVITY: Quiz elements that create engagement• PERSONALIZATION: Tailoring content based on responses• CONSISTENCY: Matching ad messaging to landing page These elements create a "dopamine hit" similar to social feeds. 5) The VSL (Video Sales Letter) Framework For creating high-converting video content: • Focus intensely on the HOOK (first 5 seconds)• Provide genuine EDUCATION and value• Show PROOF that builds credibility• Create a natural progression to the OFFER 6) How To Build Your First Funnel The process is simpler than you think: 1. Start with a mobile-first approach (95% of paid social traffic is mobile)2. Use quiz elements to qualify leads3. Personalize follow-up based on responses4. A/B test continuously (Perspective makes this easy) 7) The Startup Validation Strategy 1. Build an audience on social2. Create a funnel to test messaging3. Send organic traffic to validate4. Collect quiz data to understand pain points5. THEN build your product KEY TAKEAWAY: The future of services is PRODUCTIZED. With tools like Perspective + AI, you can build a highly profitable, low-overhead business by:• Focusing on one niche• Delivering one critical result• Using one killer funnel• Automating with AI LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NIELS ON SOCIAL Instagram: https://www.instagram.com/nielsklementLinkedIn: https://www.linkedin.com/in/nielsklement/

Join me as I chat with Nick Huber to discusses how "boring" businesses like storage, lawn care, and service companies often create more reliable paths to wealth than tech startups. He shares his personal journey from a college storage business that sold for $1.75 million to purchasing and improving self-storage facilities worth millions. The conversation explores various low-tech business opportunities with high profit potential and minimal competition. 00:00 - Intro02:08 - Nick's Sweaty Startup journey05:20 - Self-storage facility investments and returns07:31 - Examples of profitable service businesses13:13 - Sweaty Startup Idea: Night Nurse Marketplace18:49 - Value of a Good Domain Names22:25 - The AI + Sweaty Startups Opportunity Key Points • Nick Huber shares his journey building "boring" but profitable businesses, including Storage Squad and self-storage facilities• Sweaty startups (service-based local businesses) often have less competition and higher success rates than tech startups• Simple marketing tactics like sidewalk chalk, bandit signs, and local networking can be highly effective for service businesses• Domain names are valuable digital real estate worth investing in for business credibility and growth 1) The WEALTHY people in your town aren't tech founders They own boring businesses:• Underground utilities• Surveying companies• HVAC businesses• Real estate development While everyone's dreaming of being the next Elon, these folks are quietly building wealth. 2) Nick's first million came from... college student storage!  He built Storage Squad with:• $1500 Craigslist cargo van• $2200 box truck• SIDEWALK CHALK as his only marketing Grew to $2.2M in revenue, sold for $1.75M in 2020. No tech, no VC money, just hustle. 3) Self-storage facilities = GOLD MINES  Nick bought a neglected facility for $625K with:• 40,000+ square feet• 180+ units• Only making $4K/month Another facility they bought for $1.5M now generates $40K/month and is worth $4.5M! 4) "Sweaty startups" are EVERYWHERE making serious money: • Lawn care: $100K+ working 9 months/year• Mobile detailing: $17K revenue/$10K profit PER MONTH• High-end transportation: Consistent 6-figure income• Tree removal: $3K for 4 hours of work (2 people) All with minimal startup costs! 5) The DOMAIN NAME lesson that most miss: Nick paid $450K for [Somewhere.com](http://somewhere.com/) and says it's already delivered MORE value than that. "People will spend millions on physical real estate but balk at a few thousand for digital real estate - the home of your business." 6) The COMPETITION ADVANTAGE of sweaty startups: Would you rather compete against:• Stanford CS grad with $20M in VC fundingOR• Local business owner who doesn't answer phones on Monday afternoons? Choose your competition wisely! 7) BEST BUSINESS IDEA from the pod: Night Nurse Marketplace • Domain available for $13K (or $1,100/month lease-to-own)• Target new parents needing overnight baby care• Build directory + blog with AI• Charge $1K finder's fee to match families with nurses $20K+ monthly potential! 8) The AI + SWEATY STARTUP opportunity: The best AI companies might start as sweaty startups first. Build the customer base and trust with a service business, THEN layer in tech and AI solutions. This is how you build something valuable without competing with 1000 other AI startups. Notable Quotes: "The wealthy people that I know, the ones with giant beach houses in the outer banks and private jets at the local airport, almost all of them did something boring." - Nick Huber "Do you want to compete against LeBron James or a fifth grade girl in basketball? I play against the fifth grade girl every time because my odds of having a win and making money are higher." - Nick Huber LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICK ON SOCIAL X/Twitter: https://x.com/sweatystartupNick’s New book: https://www.sweatystartupbook.comSweaty Startup Ideas: http://Sweatystartup.com/ideasBolt Storage: http://boltstorage.comSomewhere: http://somewhere.com

Use agents https://www.lindy.ai/greg (thanks to Flo for hooking us up with 50% off and you can get started for free) Join me as I chat with Flo Crivello, founder of Lindy AI, where he demonstrates how to build AI agents that can automate various business processes without coding. The conversation showcases practical applications including meeting recording, scheduling, recruitment, competitive analysis, and customer support. Crivello emphasizes that there's currently a significant gap between what's technically possible with AI agents and what most businesses are implementing. Built your first AI Agent with Lindy: https://www.gregisenberg.com/ai-agents Timestamps:00:00 - Intro02:08 - Demo 1: Meeting Notes04:41 - Demo 2: YouTube comment scraping06:49 - Meeting Notes Continued08:27 - Demo 3: Outbound Phone Calling10:16 - Demo 4: Meeting Prep10:25 - Agent Swarms Explained11:25 - Meeting Prep Continued13:31 - Demo 5: Meeting Scheduler15:04 - How to start using Lindy15:52 - Live Building of a Recruitment Agent17:57 - When should you loop in a human18:37 - Building of a Recruitment Agent continued 20:34 - Demo 6: Sales Prospecting 22:44 - Why start using AI Agents26:00 - Overview of template categories and use cases28:52 - Demo 7: Elon Lindy30:12 - Demo 8: Competitive Analysis32:58 - Demo 9: CRM and Networking Manager34:50 - Final Thoughts Key Points: • Lindy is a no-code platform for building AI agents that can automate business processes• Users can create their first agent in 10 minutes and automate significant portions of their business• The platform features "Agent Swarms" that can handle multiple tasks in parallel with greater reliability• Lindy offers thousands of integrations with various platforms and services 1) Meeting Assistant Agents The most universal use case for AI agents? Meeting management! Lindy can:• Record and transcribe your meetings• Create searchable notes in Google Docs• Organize notes by person (incredible for context) Flo: "I just had to dig up Google Docs and send him everything we've ever talked about with this person." 2) The Agent vs Workflow Difference Unlike Zapier which connects isolated steps, Lindy creates TRUE AGENTS that: • Understand context between steps• Can recover from mistakes• Let you speak to them in natural language• Don't need every step configured The magic? You're basically telling an AI to execute a sequence of connected actions. 3)  Agent Swarms = GAME CHANGER This new feature lets you deploy multiple agents simultaneously! • Send personalized outreach to hundreds of leads• Research multiple people in parallel• Execute tasks reliably without losing coherence Think Agent Smith in The Matrix - your agent duplicates itself to handle massive workloads FAST. 4)  Real-World Examples That Blew My Mind Flo's Lindy made a restaurant reservation BY PHONE  The hilarious part? The restaurant was using an AI receptionist! "It's already happening - AI agents are working together in the wild" His AI also schedules meetings, preps him for calls, and manages his network. 5) Building a Recruiter Agent LIVE In just 2 minutes, Flo built a recruiting agent that:• Takes job criteria• Searches for matching candidates• Researches them on Perplexity• Sends personalized outreach emails All with human approval built in when needed! "There's a huge gap between what's possible and what people are actually doing." 6) The "Elon Lindy" = Middle Management Killer This agent:• Calls every team member weekly• Asks what they accomplished• Compiles everything into a report for the CEO One customer deployed this to 1000+ employees, essentially "replacing the middle management layer"! 7) Competitive Intelligence on Autopilot Flo's competitive tracker:• Wakes up monthly• Monitors competitors from a spreadsheet• Tracks employee count, traffic, funding, etc.• Sends reports on who's pulling ahead 8) The MASSIVE Opportunity Right Now "There is a HUGE arbitrage between what's possible and what people are actually doing." Companies exploiting this gap are EXPLODING:• One AI ad generator hit $5M ARR in months with just 8 people• Small teams can now operate like they have 30-50 people LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FLO ON SOCIAL X/Twitter: https://x.com/AltimorLindy: https://www.lindy.ai

Join me as I chat with Riley Brown to explore various opportunities in AI, from image generation to rebuilding essential software tools, while debating the future of content creation, customer support automation, and the concept of "vibe coding/marketing."  Timestamps:00:00 - Intro02:05 - ChatGPT 4.0 image generation capabilities07:30 - Rebuilding calendars, inboxes and CRMs11:02 - Component Animation Library12:59 - The "spaghetti video" and AI video progression19:41 - Customer support automation22:01 - The biggest trap for founders24:43 - Sketching is the future of AI building26:15 - Build Consumer AI Mobile Apps 27:42 - AI Market Dynamics29:01 - Rebuilding traditional products with AI advantages30:51 - AI tools and AI Agents will be cheaper than humans31:56 - Vibe Marketing is a huge opportunity35:41 - AI will replace the homepage36:56 - AI's impact on education and entrepreneurship Key Points: • ChatGPT 4.0's image generation capabilities will birth thousands of vertical software businesses• Calendars, inboxes, and CRMs will be completely rebuilt with AI within three years• AI-generated video has progressed dramatically and will transform content creation• Most customer support will be fully automated within 36 months, including complex issues• Mobile-first AI apps represent the next wave of $100M+ consumer applications 1) ChatGPT 4.0 ImageGen is as REVOLUTIONARY as the original ChatGPT launch It will birth 1000+ vertical software businesses worth $1-100M each. Riley: "It's incredible for generating gradients, components, character sprite sheets..." The window to build these businesses is NOW. 2) Every calendar, inbox, and CRM will be COMPLETELY REBUILT in the next 3 years Not just AI-enhanced — fully rethought from scratch. We're talking about a $700B+ industry transformation. Look at Micro HQ approach: turning email into a smart dashboard with intelligence baked in. 3) The "Will Smith eating spaghetti" video evolution shows how FAST AI video is advancing 739 days ago: Hilariously bad AI videoToday: Nearly perfect realism In another 739 days? Full movies created with prompts, perfect dialogue, and integrated music. The content creation landscape is about to be UNRECOGNIZABLE. 4) Most customer support will be fully automated within 36 months Not just basic tier-one tickets — we're talking complex, multi-step resolutions that currently require senior staff. The days of frustrating support calls may finally be ending as AI gets better at solving our problems instantly. 5) "The worst thing that can happen to your startup is mediocre success" Enough to keep you going, but not enough to change your life. Many founders get trapped in routines with projects they aren't passionate about. The key? Pivot to something that excites you to wake up every day. 6) The SKETCHING economy is the real AI revolution When anyone can turn rough sketches into production-ready designs, taste and ideation become the only scarce resources. Greg's insight: "I've been sketching more myself... if I sketch a thumbnail and throw it into GPT-4.0, I might get twice the engagement.” 7) Consumer mobile is BACK in full swing We went from:• Desktop-first apps (Facebook)• Mobile-first apps (Instagram)• Now AI-first mobile apps (Cal AI) The next wave of $100M+ apps will start mobile-first with AI baked in from day one. 8) AI is creating winner-take-most markets OVERNIGHT The window to establish yourself as the go-to solution in a specific vertical? 9) AI will kill the homepage as we know it Interfaces will be replaced by entry points that change based on who you are, what you need, and when you show up. Just as ads became hyper-personalized, websites and apps will adapt to each visitor in real-time. 10) Schools won't be disrupted by AI — they'll be DISINTERMEDIATED Smart teens will skip formal education to build audiences and run experiments. Kids say they want to be creators, but creators are becoming entrepreneurs. Entrepreneurship is becoming the safest "job" in an AI-powered world. LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND RILEY ON SOCIAL Vibe Code App: https://apps.apple.com/us/app/vibecode/id6742912146X/Twitter: https://x.com/rileybrown_aiInstagram: https://x.com/rileybrown_ai

Join me as I chat with Justin Mares, Founder of Kettle and Fire, as he explains his methodical approach to validating Kettle and Fire before fully launching it in 2014-2015. He created a basic landing page with a PayPal checkout to test if people would pay $29.99 for bone broth, achieving a 30% conversion rate despite having no actual product. The conversation highlights how modern AI tools have dramatically lowered barriers to entry for entrepreneurs testing new business ideas Timestamps:• 00:00 - Intro• 01:05 - The Scale of Kettle and Fire• 01:20 - The Initial Idea and Inspiration• 02:16 - Validating Market Demand• 04:03 - Addressing Skepticism on Market Research• 06:00 - Testing Pricing and Demand• 08:48 - Bing Ads and Early Revenue• 12:22 - Leveraging AI for Business Today• 13:42 - Finding Passion-Driven Problems• 15:28 - Identifying Trends and Tools• 20:15 - ChatGPT 4o for Initial Product Design Key Points • Justin shares how he validated and launched Kettle and Fire, now a nine-figure bone broth business• He used a minimal landing page, Fiverr logo, and Bing ads to test market demand before creating the product• The validation process focused on identifying if enough people wanted the product and if they would pay enough 1) The "Day Zero" validation strategy that worked: Justin wanted bone broth for his own health but couldn't find it online. Before creating anything, he asked two critical questions: • How many people actually want this?• Will they pay enough to make it a viable business? Smart validation = less risk. 2) Finding your TRUE market size: Justin didn't rely on gut feeling. He went where his potential customers hung out: • Paleo forums• CrossFit communities• Reddit threads• Mark's Daily Apple He found FANATIC engagement around bone broth recipes, sourcing, and benefits 3) The Google Trends hack  Justin checked macro trends to confirm his micro observations. He wasn't looking to build a 9-figure business at 24 - just wanted to make $10K/month with his brother. Simple math: A few thousand customers spending a few hundred dollars a year = viable business. 4) The $15 MVP that ACTUALLY validated demand: • $9.99 domain ([bonebroths.com](http://bonebroths.com/))• $5 logo from Fiverr• Basic landing page on Unbounce No product. No fancy design. Just a simple page highlighting benefits that his target audience cared about: - Healing leaky gut- Convenience- Organic ingredients 5) The GENIUS pricing strategy: Justin priced at $29.99 for 16oz - 6X MORE than grocery store broth! His thinking: "If people will pay this much for a product they've never tasted from a sketchy landing page, they REALLY want it." High price = strong signal of demand. 6) The checkout flow was HILARIOUSLY janky: "Order Now" button → Justin's personal PayPal That's it. That was the entire checkout. And guess what? PEOPLE STILL BOUGHT IT!  After spending just $100 on Bing ads (yes, Bing!), he made nearly $500 in revenue. 7) The honest follow-up that built trust: After validating demand, Justin emailed every customer: "We don't have the product yet. I can either refund you in full or give you 50% off when we ship in a few weeks." Most chose the discount, giving him runway to actually create the product. 8) From validation to execution: It took 8 months to figure out production and scaling. But because he KNEW people wanted it and would pay for it, he had the confidence to push through the hard parts. 9) How would he do it TODAY with AI tools? • Better landing pages using tools like Bolt.new• Sentiment analysis across Reddit/Twitter• AI-generated product designs (as shown in the podcast) 10) The bigger lesson for aspiring founders: Focus on problems YOU care deeply about. The best ideas come from the frontier where you're already spending your time. 11) AI is LEVELING the playing field: One person with strong conviction + AI tools can now build products that previously required entire teams. 12) Want to find YOUR startup idea? Justin's advice:• Find a problem that lights you up• Circle that problem until you find interesting solutions• Validate with real customers willing to pay• Use AI to accelerate everything LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JUSTIN ON SOCIAL X/Twitter: https://x.com/jwmaresHis Blog: https://justinmares.com/

Join me as I chat with Jacob Posel where he explains his viral method for creating professional ads using ChatGPT 4o and reference images. Jacob demonstrates that effective ad creation with AI relies more on providing quality inspiration images than complex prompting. The episode includes four example ads and two live demonstrations, showcasing how marketers can experiment with different audiences and styles at scale to improve conversion rates. Timestamps:• 00:00 - Intro• 02:01 - Best practices and the importance of inspiration images• 05:52 - Using Reference Images vs. No Reference • 09:07 - Exploring Sora for Prompt Inspiration• 13:33 - Another example of reference image + product image• 16:20 - More Ad Examples (Ridge Wallet)• 18:14 - More Ad Examples (Replit)• 19:12 - Where to find Ad inspiration• 20:00 - Live Ad Creation for LCA• 33:37 - Ad Concept Development for LCA• 37:37 - Finalizing the Ad and Next Steps Key Points: • Jacob Posel demonstrates how to create high-quality ads in minutes using ChatGPT, focusing on using reference images rather than complex prompts• The process involves providing inspiration ads and product images to ChatGPT, which can then generate customized, conversion-ready advertisements• Using well-known brands requires less specific prompting as the AI already understands them, while lesser-known products need more reference images• The speakers demonstrate live ad creation for Late Checkout Agency (LCA), showing the iterative process and prompt refinement techniques 1) The Secret to Great AI-Generated Ads Forget complex prompting - the REAL magic is in your reference images! Jacob revealed: "The important thing in creating good ads are the inspiration images and product images that you provide." ChatGPT understands intent better than other AI image tools. 2) The Simple Framework Here's the basic formula Jacob uses:• Find an inspiration ad you like• Add your product image• Give simple instructions• Let ChatGPT work its magic The model is SMART enough to understand what you want without elaborate prompts. 3) When to Use Reference Images vs. When Not To KEY INSIGHT: ChatGPT already knows popular brands! "It knows Nike, Adidas, Ridge wallets really well," Jacob explains. For well-known brands: Simple prompts work fineFor newer/smaller brands: ALWAYS provide reference images This saves you tons of time! 4) Pro Tip: Where to Find Ad Inspiration Jacob's go-to sources for ad inspiration:• Creative OS• Foreplay• Icon These tools pull from Meta's ad library and make it searchable. Finding the right reference ad is HALF the battle! 5) The Hidden Goldmine Nobody's Talking About ALPHA ALERT: Check out Sora's explore page! "This is a piece of alpha that people do not know about right now," Jacob revealed. It shows you the EXACT prompts people used for successful images. Perfect for learning how to prompt effectively! 6) Crucial Prompting Tips If your first attempt isn't perfect:• DON'T continue in the same chat• Start a fresh conversation• Make adjustments to your prompt there "You generally get through a cycle of worse and worse rather than improving" if you keep going in the same chat. 7) Real-World Example: The LCA Ad We created a luxury-style ad for Greg’s innovation agency in real-time! Process: 1. Screenshot website elements2. Find vintage Rolex ad as inspiration3. Simple prompt explaining the brand vibe4. Iterate in a NEW chat for improvements Took less than 10 minutes!  8) The Future of Advertising This technology enables:• Personalized ads at scale• Rapid response to trending moments• Testing different audiences/demographics• Experimenting with creative directions As Jacob puts it: "The ad is the targeting" - and now you can do it at SCALE. Notable Quotes: "Marketers have this saying nowadays that the ad is the targeting and this is just a way that you can actually do it at scale." - Jacob Posel "The important thing I found in creating good ads are actually the inspiration images and the product images that you provide." - Jacob Posel LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JACOB ON SOCIAL X/Twitter: https://x.com/jacob_posel

Build your business with beehiiv: https://www.beehiiv.com/greg-isenberg?utm_campaign=Q22025-greg-isenberg-partnership&utm_medium=influencer&utm_source=podcast&utm_source_platform=podcast&via=greg-isenberg-Q22025&utm_marketing_tactic=awareness&utm_creative_format=podcast&utm_content=greg-isenberg&utm_term=greg-isenberg Join me as I chat with Tyler Denk, co-founder of Beehiiv, to discuss how to grow a newsletter to 100,000 subscribers. He demonstrates Beehiiv’s platform features including customizable websites, subscriber data collection, automated welcome sequences, and multiple monetization options. Tyler emphasizes there's no "silver bullet" for growth—success comes from combining multiple strategies that each contribute incrementally to building a valuable audience asset. Get the 5-step guide to 100K subscribers: www.gregisenberg.com/beehiiv-business Timestamps• 00:00 - Intro• 02:58 - Overview of newsletter growth potential• 04:03 - Website building and email capture features• 15:00 - Subscriber data collection and welcome automations• 25:00 - Cross-promotion and "Boost" network for growth• 38:06 - Lead magnets and referral programs• 55:00 - Customized email collection based on content  • 1:08:35 - Monetization strategies (sponsorships, paid subscriptions)• 1:10:55 - Final thoughts on consistency and getting started Key Points• Beehiiv’s all-in-one platform includes website building, email capture, subscriber data collection, referral programs, and monetization tools• Multiple growth channels work together: lead magnets, email gating, referral programs, and cross-promotion with other newsletters• Monetization comes through direct sponsorships, Beehiiv’s ad network, and the "Boost" feature where newsletters pay each other for subscriber referrals 1) Website & Email Capture Strategy Beehiiv gives you a full website builder where you can create:• Custom landing pages• Email capture forms• Pop-ups targeted by traffic source• Different signup flows The key? Create MULTIPLE entry points that convert 15-20% of visitors to subscribers. Tyler's Windows 98-themed site stands out because it's INTENTIONALLY different! 2) The Subscribe Flow Magic This is GENIUS: After someone subscribes, Tyler shows:• Sponsored newsletter recommendations• A quick survey collecting demographic data• A welcome page with popular content This data helps him:• Sell premium sponsorships• Create targeted content• Understand his audience (60% founders!) 3) Network Effects & Passive Growth Tyler gets 200-300 FREE subscribers weekly through Beehiiv’s recommendation network! How it works:• Other newsletters recommend his in their subscribe flow• He recommends others in his flow "It's like getting $400-600 of value weekly just for existing on the platform"  4) The Boost Network (Paid Acquisition) Tyler spends $2-3K monthly buying subscribers through Beehiiv’s Boost marketplace. • He pays $2.50 per subscriber• Only pays for subscribers who ACTUALLY ENGAGE• Has autopause features to cut off low-quality sources• Manages 155+ acquisition sources in one dashboard It's like a vending machine: put in $2.50, get $4 back! 5) Lead Magnets That Convert Tyler shared his seed deck on Twitter (100K views) with a simple signup form. The magic:• Created a custom landing page in Beehiiv• Set up a different signup flow (no recommendations)• Built an automation to deliver the deck instantly• Added new subscribers to his newsletter Pro tip: Get sponsors for your lead magnets to fund MORE promotion! 6) The Referral Program (1% of growth) Tyler built Morning Brew's referral program (led to 1M+ subscribers) and implemented a simpler version: - 1 referral = Access to Series B deck (digital, zero cost)• 3 referrals = $10 off merch (dropshipped, zero cost) 7) Monetization (The Engine) Tyler makes $20-30K monthly through: - Direct sponsorships ($7K per placement)• Boost network referrals ($2-4 per subscriber)• No paid subscription (though many make $100K+/year this way) Beehiiv’s sponsorship storefront lets advertisers book directly with just a $10 transaction fee! Notable Quotes: "Writing weekly and sharing my thoughts online has probably been the highest leverage thing that I've done in my entire career. It's opened so many doors to angel investing, meeting other founders, meeting people who are doing really cool shit." - Tyler LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND TYLER ON SOCIAL X/Twitter: https://x.com/denk_tweetsBig Desk Energy: https://www.bigdeskenergy.com

In this episode, host I test Manus AI's ability to function as an AI co-founder by asking it to develop a million-dollar business idea focused on AI. The system analyzes Y Combinator startups and Reddit trends to identify opportunities, ultimately recommending an AI-powered micro-consulting platform for small businesses. Manus delivers a comprehensive business proposal including market validation, pricing strategy, and even designs a functional landing page. Timestamps:00:00 - Intro01:41 - Initial Prompt: Ideas for $1M Startup in 18 Months03:24 - Manus AI Processing Prompt06:25 - Alternative Use Cases of Manus AI13:14 - Results from First Prompt15:19 - Prompt 2: Focus on Niche Startup Opportunities 17:46 -  Results from Second Prompt23:15 - Prompt 3: Validate Ideas with data and trend analysis27:00 - Prompt 4: Refining data and trend analysis29:0` - Prompt 5: Creating a Landing Page with Manus34:23 - Reviewing results from Business Proposal37:35 - Results from Fifth Prompt39:25 - Final Thoughts on Manus AI and Startup Ideas Key Points: • I explore Manus AI's multi-agent capabilities to generate a viable startup idea that could make $1 million in 18 months• Manus AI analyzes YC's latest batch, Reddit trends, and market opportunities to identify niche AI business concepts• The AI recommends "AI-powered micro-consulting for SMBs" as the most promising opportunity• Manus creates a complete business proposal including landing page design, pricing strategy, and go-to-market plan 1) I challenged Manus AI (a multi-agent AI system) to develop a complete business plan for an AI startup that could make $1M in 18 months. The goal: See if AI can identify REAL market trends and opportunities better than humans can. 2) What makes Manus different from ChatGPT? • Multi-agent capabilities (can browse while chatting)• Can analyze multiple sources simultaneously• Performs complex research tasks independently• Creates actual code/designs, not just concepts 3) The COOLEST use cases Greg discovered while testing Manus: • Converting unstructured data into organized tables• Analyzing financial reports like a JP Morgan analyst• Contract review (saving $1500+ lawyer fees)• Creating highlight reels from podcast audio• Building websites from scratch 4) The AI identified these KEY TRENDS in the AI startup landscape: • Vertical-specific AI solutions for regulated industries• AI agents for specialized workflows• Infrastructure tools helping others deploy AI• No-code/low-code AI accessibility solutions 5) The WINNING IDEA Manus proposed: "Spark Console AI" - an AI-powered micro-consulting platform for small businesses. The problem it solves? SMBs need expert consulting but can't afford $150-500/hour traditional services. The solution? $49-500/month AI consulting agents. 6) What impressed me most: Manus VALIDATED the idea with ACTUAL DATA: • 47% growth in r/smallbusiness subscribers• Direct quotes from Reddit showing pain points:"I'd love expert advice but can't justify $200 consultants""Generic AI tools don't understand my industry challenges" 7) Manus even built a COMPLETE landing page with:• Eye-catching design• Lead generation forms• Interactive business assessment• Pricing tiers All without Greg needing to write a single line of code!  8) The LIMITATIONS Greg found: • You still need to ask the right questions• It's more like a "junior employee" than a true co-founder• Takes 10-15 minutes for complex tasks• You need to push back on some recommendations 9) My takeaway: We're entering an era where the COMPETITIVE ADVANTAGE isn't coding ability - it's knowing which QUESTIONS to ask AI. The winners will be those who can identify trends and direct AI to build solutions that ride those tailwinds. Notable Quotes: "In a world where anyone could create software... figuring out what is the brand, what is the landing page, what is the product, and what is the trend... is gonna help you actually build a business, not just build a product." - Greg LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Andrew Wilkinson, Co-Founder of Tiny, as we discuss investment and startup ideas in the current AI landscape. We explore how AI is simultaneously lowering barriers to entry while increasing competition, making it easier to build "million-dollar businesses" but harder to create sustainable long-term ventures. We share specific startup ideas leveraging AI, including secure data integration platforms, automated web design services, and AI-powered lending. Timestamps:00:00 - Intro01:25 - Business building in AI08:13 - Media Business Opportunities and AI 18:18 - The future of GPT wrappers21:20 - Automation and AI tools we use29:14 - Startup Idea 1: MCP and Financial Analysis34:49 - Startup Idea 2: AI Web Design Agency 37:06 - Startup Idea 3: Message Maxing43:43 - Startup Idea 4:  AI-Based Lending Solutions49:43 - Andrew's Stealth Startup  Key Points • AI is making it easier to build businesses but harder to maintain competitive advantages as tools become widely accessible• Distribution, data advantages, and network effects are becoming the primary moats in the AI era• Media businesses with high-value niches present opportunities for entrepreneurs to build audiences before layering AI tools• Secure AI applications (particularly around financial data and personal communications) represent potential sustainable business models 1) The AI Paradox: It's never been EASIER to build a $1M business, but never HARDER to build sustainable value. Why? Because anyone can "vibe code" your product in a weekend. Distribution and network effects are the new moats. Tools alone won't cut it anymore. 2) Where are the ACTUAL opportunities? Andrew & Greg agree: Buy or build MEDIA businesses first, then layer AI on top. • Focus on High-value niches not mass audiences• Build community BEFORE tools• Example: Buy TechCrunch or event series like South by Southwest 3) AI tools they're actually using RIGHT NOW: • Gumloop - For sales lead intelligence• Lindy - Email processing & calendar management• Manus AI - For candidate screening (saved Andrew hours!)• Vercel V0 - Rebuilt Andrew's pressure washing website in 30 SECONDS 4) Startup Idea 1: "Secure MCP" Model Context Protocol (MCP) lets LLMs access your data securely. Andrew built a custom system to analyze his company finances across multiple businesses. Opportunity: Build the "1Password of MCP" - where security is the selling point. 5) Startup Idea 2: "Message Maxing" An app that analyzes your text messages to identify:• Which friends exhibit toxic traits• How YOU come across in messages• Who you're neglecting Perfect for viral TikTok marketing. Could be the next CalAI! 6) Startup Idea 3: AI-powered web design agency • Use V0 to auto-redesign ugly local business websites• Reach out with "I already built you a better site"• Charge $500 + $20/mo hosting• Scale with automation Low-hanging fruit for your first million! 7) Startup Idea 4: "Bank of Vibe Coding" AI-powered lending platform for vibe coders:• Quick approval for developers with traction• Take % of profits instead of interest• Criteria: X followers, Stripe integration, etc. Sahil Lavingia's $100K offer proves demand! 8) The BIG question: Are these Cal AI businesses (make $1M then die) or sustainable? Andrew's take: "Almost all these businesses will be zeros in 5 years." Greg's counter: "It's so hard to predict even 5 months from now!" What do YOU think? Are you building for the short or long term? The MOST VALUABLE insight: The businesses that are easiest to start are often the worst businesses to be in long-term. But that doesn't mean you shouldn't start one! Making your first million with a "Cal AI business" is still a win. Notable Quotes: "It's never been easier to build a million dollar business and it's never been easier to lose all your equity value." - Andrew "Distribution is the new moat, anyone could create anything." - Greg LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire — a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ANDREW ON SOCIAL X/Twitter: https://x.com/awilkinsonNever Enough: https://www.neverenough.comTiny: https://www.tiny.com

I’m joined by Ashwinn Krishnaswamy, an expert in launching and growing consumer brands, where we discuss how he evaluates market opportunities and creates unfair advantages. We discuss various tools for market research including Ahrefs for keyword analysis, Particl for competitor sales data, and AI tools for product design. Ashwinn emphasizes that entrepreneurs should work backward from distribution channels rather than focusing solely on product development. Timestamps:00:00 - Intro03:45 - Ahrefs tool for keyword research15:08 -  Particl for analyzing competitor sales data18:52 - Why start a CPG brand21:05 - How to stand out in crowded categories24:57- Opportunities in Branding for Older Adults28:40 - Bootstrapping Your Product Idea33:56 - Researching Your Market and Competitors36:52 - Manus AI for automating market research39:58 -  Distribution is everything. Key Points: • Ashwinn shares tools and strategies for evaluating market opportunities for physical products and brands• Tools like Ahrefs and Particle provide valuable data on search volume, competition, and sales trends• AI tools like Manis can now automate much of the market research process that previously cost thousands• Distribution strategy should come before product development, not vice versa 1) First, understand that DISTRIBUTION is everything. "First-time founders focus on product, second-time founders focus on distribution." The hard truth? Many subpar products CRUSH IT because they nail distribution and operational excellence. Always work BACKWARDS from how you'll acquire customers! 2) Use Ahrefs to evaluate category demand and competition  Type any keyword to see:• Monthly search volume (market size)• Keyword difficulty (competition level)• Seasonal trends• Geographic distribution This helps you VALIDATE demand before building anything! 3) Look for geographic OPPORTUNITIES in the data  When Ashwinn checked "electrolytes" he found:• 74% of searches from English-speaking Western countries• Only 3% from India, Philippines This reveals potential to build "Element for Germany" or other untapped markets where trends haven't diffused yet! 4) For physical products, use Particle to spy on competitors This tool shows:• E-commerce sales data for brands• Best-selling SKUs• Category trends Crucial insight: Often 90% of revenue comes from just 4 SKUs! 5) The REAL opportunity in physical products? They force you to become EXCEPTIONAL at marketing. "The bleeding edge of marketing happens in consumer products because it's SO HARD to get attention and convince someone to part with their dollars." It's a marketing masterclass in real-time. 6) How to stand out in crowded categories: Study the competition obsessively! Ashwinn showed how most magnesium supplements look generic and medical. But brands like Moon Juice and Lemme differentiate through:• Distinctive packaging• Custom bottles• Clear positioning• Targeting specific demographics 7) The BIGGEST opportunity right now? Find UNDERSERVED demographics! Most brands target coastal millennials or Gen Z because that's who creates them. But what about products for older adults with:• More disposable income• Less saturated marketing channels• Different aesthetic preferences 8) AI is your UNFAIR ADVANTAGE for research • Competitor analysis• Market sizing• Customer needs• Design trends "It's putting together a report Nielsen would charge $20K for!" 99% of people aren't using AI this way yet. 9) Before building ANYTHING, become a "relentless researcher": • Study every competitor's positioning• Read all the 1-2 star reviews in your category• Visit stores and talk to owners• Contact potential customers directly Notable Quotes: "First time founders focus on product, second time founders focus on distribution." - Ashwinn "Building a physical product business is very hard and by most people probably just shouldn't be done on a whim. But if you can do it in a somewhat low stakes way or low risk way... I think it is a phenomenal way to get really good at marketing." - Ashwinn LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire — a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ASHWINN ON SOCIAL X/Twitter: https://x.com/ShwinnabegoInstagram: https://www.instagram.com/shwinnabegobrandBrand Brothers Podcast: https://open.spotify.com/show/2wgTQ7mXBngdiNzcJ2cUJZ

How to build an audience in 2025: https://www.startupempire.co/build-an-audience I’m joined by Jonathan Courtney to jam on how to  build an audience in 2025. We explore various tactics including finding your unique format, implementing consistent systems, and measuring progress against clear goals. Timestamps:00:00 - Intro01:58 - The ACP Framework04:06 - Step 1: Identify Who You're Creating For10:05 -  Step 2: Find Your Format19:43 -  Step 3: Build Systems That Stick24:52 - Step 4: Pick ONE Primary Goal28:08 - Where to Begin? The Reply Guy Strategy31:08 - WHY Building an Audience Matters Key Points: • ACP framework for building an audience in 2025: Audience (people passionate about your niche), Community (hardcore followers), and Product (what you sell)• The four-step playbook includes identifying your audience, finding your format, creating systems, and setting goals• Starting as a "reply guy" on platforms like X (Twitter) is recommended as a low-pressure way to begin building an audience• Building an audience serves as an "insurance policy" that provides options for future business opportunities 1) The ACP Framework: Your Foundation A = Audience (people passionate about your topic)C = Community (your hardcore followers)P = Product (what you sell to them) The KEY insight: Start with audience FIRST, then community, then product. Why? Because audience-first gives you OPTIONS and CONFIDENCE when you launch. 2) Step 1: Identify Who You're Creating For Don't just create random content. Be strategic! • Focus on people interested in YOUR specific niche• Understand what they're NOT getting from others• Find your unique "sauce" (Greg gives away ALL his startup ideas)• If not getting engagement, start one level broader than your niche Example: Jonathan's company wanted to be known for design sprints, but started with broader UX content to build audience first. 3) Step 2: Find Your Format Your format is HOW you deliver your content. This is CRUCIAL but often overlooked! • Test one format each business day• Look for formats OUTSIDE your niche (don't copy what's saturated)• Consider what's working platform-wide (short-form video in 2025)• Focus on what feels NATURAL (or you'll quit)• Test for 90 days and let data guide you Remember: Formats have lifecycles! What works today might not work in 6 months. 4) Step 3: Build Systems That Stick The difference between creators who quit and those who succeed? SYSTEMS. System breakdown:• Build a "creative faucet" routine (what gets your ideas flowing?)• Create an ideas capture system (Greg uses Apple Notes)• Schedule weekly time to turn ideas into content• Be strategic with timing (post when your audience is active) 5) Step 4: Pick ONE Primary Goal Don't try to do everything at once! • Choose ONE metric (100K followers? 25K email list? $1M in sales?)• Measure your formats against this goal every 90 days• Optimize for your goal, not vanity metrics• Remember: attention is SCARCE - build it as an asset The BEST advice: Just start! Don't get stuck in analysis paralysis. 6) Where to Begin? The Reply Guy Strategy Feeling overwhelmed? Start as a "reply guy" on X: • Less pressure than posting on your own profile• Lets you experiment with formats• Builds connections with established creators• Gives you confidence before going solo 7) WHY Building an Audience Matters An audience is your INSURANCE POLICY: • Gives you clarity into your niche• Creates a pool of potential customers/users• Provides job opportunities during recessions• Allows you to monetize when needed Notable Quotes: "The audience first approach gives you so many options, also gives you so much confidence when you release something and people actually use it." - JC "I think the number one reason why anyone should create an audience is to have something to fall back on, period. It's like an insurance policy." - Greg Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/AJ&Smart: https://ajsmart.com/

I’m joined by Ras Mic to explain MCPs. Mic breaks down how MCPs essentially standardize  how LLMs connect with external tools and services. While LLMs alone can only predict text, connecting them to tools makes them more capable, but this integration has been cumbersome. MCPs create a unified layer that translates between LLMs and services, making it easier to build more powerful AI assistants. Timestamps:00:00 - Intro02:39 - The Evolution of LLMs: From Text Prediction to Tool Use07:51 - MCPs explained11:11 - MCP Ecosystem Overview13:59 - Technical Challenges of MCP15:18 - Conclusion on MCP's Potential16:00 - Startup Ideas for Developers and Non-Technical Users Key Points: • MCP (Model Context Protocol) is a standard that creates a unified layer between LLMs and external services/tools• LLMs by themselves are limited to text prediction and cannot perform meaningful tasks without tools• MCP solves the problem of connecting multiple tools to LLMs by creating a standardized communication protocol• The MCP ecosystem consists of clients (like Tempo, Windsurf, Cursor), the protocol, servers, and services 1) What are MCPs and why should you care? MCPs are NOT some complex physics theory - they're simply STANDARDS that help LLMs connect to external tools and services. Think of them as universal translators between AI models and the tools they need to be truly useful. This is HUGE for making AI assistants actually capable! 2) The Evolution of LLMs: From Text Prediction to Tool Use Stage 1: Basic LLMs can only predict text• Ask ChatGPT to send an email? "Sorry, I can't do that"• They're glorified text predictors (if I say "My big fat Greek..." it knows "wedding" comes next)• Limited to answering questions, not DOING things 3) The Current State: LLMs + Tools Stage 2: LLMs connected to tools• Companies like Perplexity connect LLMs to search engines• This makes them more useful but creates problems• Each tool = different "language" the LLM must learn• Connecting multiple tools = engineering NIGHTMARE This is why we don't have Jarvis-level assistants yet!  4) Enter MCPs: The Game-Changer MCPs create a UNIFIED LAYER between LLMs and external services. Instead of your AI speaking 10 different "languages" to use 10 different tools, MCPs translate everything into ONE language. Result? LLMs can easily access databases, APIs, and services without massive engineering headaches. 5) The MCP Ecosystem Explained The MCP system has 4 key components: • MCP Client: User-facing apps like @tempoai, Windsurf, Cursor• Protocol: The standardized communication method• MCP Server: Translates between client and services• Service: The actual tool (database, search engine, etc.) Brilliant move by Anthropic: SERVICES must build MCP servers! 6) Why This Matters For Builders For technical folks:• Opportunity to build tools like MCP app stores• Easier integration between services• Less engineering headaches For non-technical folks:• Watch closely as standards evolve• When standards finalize, new business opportunities will emerge• Think of MCPs as Lego pieces you'll stack to build powerful AI apps Notable Quotes: "LLMs by themselves are incapable of doing anything meaningful... The only thing an LLM in its current state is good at is predicting the next text." - Ross Mike "Think of every tool that I have to connect to make my LLM valuable as a different language... MCP, you can consider it to be a layer between your LLM and the services and the tools." - Ross Mike LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire — a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIC ON SOCIAL X/Twitter: https://x.com/rasmickyyYoutube: https://www.youtube.com/@rasmic

I’m joined by Min Choi to test if Manus AI can replace your AI tech stack. Throughout the episode, we test Manus AI's capabilities by asking it to create a DocuSign clone, research startup ideas, and analyze website SEO.Timestamps: • 00:00 - Intro• 02:18 - What is Manus AI?• 03:58 - Project 1: DocuSign clone• 16:54 - Project 2: Research Greg’s top startup ideas• 27:09 - Security concerns with Manus AI • 30:16 - Manus bug and reboot • 32:06 - Deploying DocuSign Clone• 39:42 - Project 3: SEO Optimization • 44:14 - Discussion of Manus’s Limitations and Scaling issues• 48:23 - Project 4: Build a Flight Simulator Video Game• 49:48 - AI companies facing scaling issues• 52:05 - Where does Manus excel? • 53:48 - What Manus was able to accomplish during the episode Key Points: • Testing Manus AI by asking it to autonomously research, plan, and execute complex tasks• Having Manus create a DocuSign clone, research startup ideas, and analyze website SEO• Manus AI functions as a multi-agent system that can browse websites, write code, and deploy applications with minimal prompting• The tool has limitations including context windows, deployment issues, and daily usage limits 1) What makes Manus AI different? Unlike ChatGPT or Claude, Manus is a TRUE AGENT system that:• Researches, plans, and executes simultaneously• Controls browsers to gather information autonomously• Creates full applications from simple prompts• Deploys working code with minimal guidance "It's the closest thing to AGI yet" - Min Choi 2) The DocuSign Clone Experiment  With just a 4-WORD PROMPT ("create a DocuSign clone"), Manus:• Researched DocuSign's core features• Created a complete project structure• Built login, document upload & e-signature functionality• Generated deployable code All without templates or boilerplate code! 3) Human-in-the-loop capabilities  One of the MOST IMPRESSIVE features:• You can interrupt Manus WHILE it's working• Refine requirements mid-process• Add constraints or pivot direction When they narrowed focus to "just e-signature features," Manus immediately adjusted its plan without starting over. 4) Multi-agent workflow  Manus feels like having MULTIPLE EMPLOYEES working simultaneously:• A researcher gathering information• A PM creating specifications• A developer writing code• A marketer analyzing opportunities It's like an entire team in one tool! 5) Beyond coding: Marketing & Growth  Manus can also:• Analyze websites for SEO improvements• Target specific audiences (like executives)• Create content strategies• Scrape data for market research It's not just about building - it's about GROWING your business too. 6) Current limitations Manus isn't perfect (yet):• Context length limitations on complex tasks• Deployment issues with sophisticated apps• Daily usage limits (currently ~10 sessions)• Server load causing errors as popularity grows It's still beta, but even with limitations, it's REVOLUTIONARY. 7) Security considerations Since Manus is a Chinese company, there are valid concerns:• Be mindful of what data you share• Don't connect personal accounts or payment systems• Use for learning & experimentation Min's advice: "Always be careful with the data you share online." The BIG TAKEAWAY: We're witnessing a fundamental shift in how businesses will be built. What used to take weeks now takes MINUTES.What required TEAMS now needs just ONE PERSON with AI. This is just the beginning of the agent AI revolution. Notable Quotes: "I think that we're getting closer and closer to sort of the glimpse into what the AGI is gonna look like." - Min Choi "It feels like we have like four employees working at the same time... We've got this marketing person. We've got this researcher. We've got this cracked PM slash developer." - Greg Isenberg Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIN ON SOCIAL X/Twitter: https://x.com/minchoi

Im joined by Cody Schneider to jam on 3 trends/business ideas that will blow your mind. We analyze three main trends: the "buy it for life" movement (anti-consumerism focused on quality products), AI landing page builder for marketers, and TikTok templates. For each trend, we outline specific business models, monetization strategies, and tactical approaches to implementation. Timestamps: 00:00 - Intro01:51 - Trend 1: The Buy It For Life22:59 - Trend 2: AI Landing Page Builder29:49 - Trend 3: TikTok Template Aggregator 34:48 - Why we are in the Golden Age of Online Business Opportunities Key Points:• We discuss the "buy it for life" trend and how to build a directory website monetized through affiliate marketing• We explore opportunities in AI landing page builders for digital marketing agencies• We analyze the TikTok template trend and potential for creating a newsletter sharing viral formats• We emphasize how easy it is to build online businesses in the current environment using AI tools• We discuss strategies for building audiences on different platforms 1) The "Buy It For Life" Trend 69,000 monthly searches for people seeking products that LAST FOREVER instead of cheap disposables. The subreddit r/BuyItForLife is EXPLODING with consumers sharing durable products across categories. Here's the opportunity: Build a directory website with:• Beautiful UI (unlike Reddit's clunky interface)• Filters by category• Price drop alerts for premium products Monetize through:• Affiliate commissions• Newsletter with exclusive deals• Premium membership for instant alerts Marketing strategy? Create value-packed Reddit posts with subtle domain signature. 2) AI Landing Page Builders Digital marketers DESPERATELY need landing pages that match ad keywords. Current tools are clunky and time-consuming. The opportunity: Create an AI tool where you:• Input brand aesthetics• Generate landing page templates instantly• Deploy to subdomains with one click• Modify with point-and-click Target audience? Digital marketing agencies running paid ads who need SPEED. "But what about Webflow and Shopify adding AI?" Cody: "That's VALIDATION! Lead Pages does $50M/year. It's a MASSIVE category with room for many players." 3) TikTok Template Trend 98,000 monthly searches from creators hunting for viral TikTok formats. The opportunity: Create a newsletter showing:• This week's viral TikTok templates• How brands can adapt them• One-click editor access Acquisition? Twitter threads breaking down viral formats with newsletter CTA. Monetization:• Free weekly version• Premium daily version• Eventually build video editor tech BONUS IDEA: Reinvent Scott's Cheap Flights as a simple email newsletter with flight alerts from specific airports. Cody's FINAL WISDOM: "This is the GREATEST time ever to start online businesses. In an hour, you can have a company live with people on the website." "Don't buy a laundromat during the greatest gold rush of all time." Notable Quotes: "I don't think people understand the moment that we're in right now. Like this is the greatest time ever to start online businesses." - Cody "In an hour, you can have a company live and people on the website... We had it live in an hour. And then I put a tweet out and we drove, I think so far over like 20,000 people have gone to the website and we validated the idea." - Cody Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIALCody’s startup:  https://www.landingcat.comX/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r

In this episode, I test Polymet AI, an AI product designer tool, by creating a YouTube analytics prediction SaaS concept inspired by a viral tweet about predicting tweet performance. I compare Polymet AI with V0, keep in mind that while Polymet required multiple prompts and offered less feedback during the design process, both tools ultimately produced usable designs.  Timestamps: 00:00 - Intro02:33 - First Impressions of Polymet03:57 - Startup Idea: Predicting YouTube Engagement05:03 - Initial Design Prompt10:11 - Polymet’s First Design Output: TubePredict11:04 - UI and Functionality Issues and Debugging16:08 - Polymet’s Second Design Output17:44 - Debugging pt 220:48 - Prompting v0 22:30 - v0’s Design Output 23:41 - Polymet’s Third Design Output24:49 - Comparing v0 and Polymer and Final Thoughts on Design Outputs27:36 - Conclusion and Recommendations for AI Design Tools Key Points • I test Polymet AI, a new AI product designer tool, that claims to help non-designers create production-ready designs• I compare Polymet AI with v0 by having them design a YouTube analytics prediction tool• Both tools produced functional designs, but with different user experiences and output quality 1) First impressions of Polymet AI: • Clean interface similar to ChatGPT• Includes voice input (huge plus!)• Image upload capability for reference designs• Credit-based system (250 free credits to start)• 50 credits per page generation 2) The design process with Polymet was... interesting. PROS:• Named the product "TubePredict" automatically• Created decent landing page copy• Saved version history CONS:• Slow generation (2+ minutes)• No progress indicator (frustrating!)• Initial designs missed the mark completely  3) After 3 attempts with increasingly specific prompts, Polymet finally delivered: • Clean, modern interface• Detailed A/B testing dashboard• Statistical confidence indicators• AI suggestions for optimization But the communication was ONE-WAY. No feedback loop! 4) Meanwhile, v0 showed its strengths: • Real-time reasoning as it designed• Conversational approach ("I'll create a SaaS that...")• Faster FEELING process (transparency helps!)• Ability to ask clarifying questions The difference in experience was NIGHT and DAY. 5) The final designs were surprisingly similar in quality! Polymet's strengths:• More detailed product features• Hover states built in• Actual code generation v0's advantages:• Slightly more polished visually• More "glassy" as requested• Better feedback loop 6) MAJOR INSIGHT: The future isn't about finding ONE perfect AI design tool. It's about using MULTIPLE tools strategically:• Generate initial concepts in one• Refine in another• Mix and match their strengths Just like we do with ChatGPT, Claude, Gemini, etc. 7) The REAL lesson? Knowing design terminology matters! When I specifically requested "glassmorphism" instead of just saying "glassy," both tools performed MUCH better. The more precise your design vocabulary, the better your AI design results. 8) Would I recommend these tools? YES - but with expectations in check. Two years ago this would have been MIND-BLOWING.Today, our standards are higher. But for quick prototyping or inspiration, both tools deliver value in different ways. Notable Quotes: "Two years ago, if I would have seen this, I would have been like, 'Oh my God, everything has changed.' And now our bar for all these AI products is so high that the output needs to be incredible for you to really use it in your workflow." "How do you get the most out of them is just you use all of them, you realize what's best for each individual product... There's these nuances that make these products better." Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

In this episode I share my exact framework for identifying profitable AI SaaS business opportunities by focusing on manual workflows that could be automated. We focus on export buttons and other manual processes in enterprise software as indicators of workflow breakdowns that AI could solve. The framework breaks down to solving niche problems, charging immediately for solutions, and focusing on quantifiable ROI. Timestamps:00:00 - Intro02:50 - The Export Button Theory of AI Opportunity04:03 - Step 1: Identifying Repetitive Pain Points08:31 - Step 2: Adding Intelligence to Manual Processes10:53 - Step 3: Identifying Data Silos that Need Bridging12:47 - Step 4: Finding Missing Connections Between Tools14:12 - Step 5: Start Small, Grow Naturally16:55 - Exploring Additional Manual Buttons for Startup Ideas19:03 - The QuickBooks Export Gold Mine20:43 - Your First 30 Days: Getting Started with Your AI SaaS Startup24:02 - Final Thoughts on AI Startup Opportunities Key Points:• The "Export Button Theory" - Every export button in software represents a business opportunity worth $10,000-30,000/month• Five-step framework for finding AI SaaS opportunities• Manual buttons in software (like "generate report," "schedule meeting," "upload CSV") represent AI automation opportunities 1) The Export Button Theory of AI Opportunity  Every time a user clicks "export" in software, they're signaling:• A workflow breakdown• Manual labor that could be automated• A potential $10-30K/month feature 2) The 5-step framework for finding these opportunities: Step 1: Identify repetitive pain points  Watch how people use enterprise software daily:• Exporting data to reformat it (Salesforce → Excel → PowerPoint)• Copying between tools (Jira → Slack)• Building the same reports weekly• Maintaining spreadsheets manually 3) Step 2: Add intelligence to manual processes  Every manual task is an LLM opportunity:• Turn Stripe exports into AI-powered revenue analysis ($50-100K MRR)• Convert CRM data into AI-formatted presentations ($80-120K MRR)• Generate sentiment trends from support tickets ($30-70K MRR) 4) Step 3: Bridge data silos  Look for phrases like:"I need to pull this data every week""I wish I could see this alongside that""We keep this in a separate spreadsheet" 5) Step 4: Find missing connections between tools  Watch for "I wish these two things worked together": • HR system + Payroll → AI opportunity: automatic sync with anomaly detection• CRM + Marketing automation → AI opportunity: bi-directional sync with AI prioritization 6) Step 5: Start small, grow naturally  The MOST successful AI SaaS businesses:• Pick a specific niche big players ignore• Focus on ONE painful workflow• Make it 10x better with AI• Let AI suggest next actions• Charge immediately (if solving real pain, people will pay day one)  7) Beyond the export button, look for these manual buttons in software:• "Generate Report" → AI opportunity: automatic insight generation ($2.5B market)• "Schedule Meeting" → AI opportunity: context-aware scheduling ($1.8B market)• "Upload CSV" → AI opportunity: intelligent data processing ($3.2B market) 8) The QuickBooks goldmine  • 250M financial reports exported annually• Each export = 45-90 mins of manual work• Value of time: $75-150 per export• Total addressable market: $12-18B annually This is just ONE platform with massive opportunity! 9)  Your first 30 days roadmap: Days 1-5: Select software with high export volume, research communitiesDays 6-10: Interview power users about export habitsDays 11-20: Build minimal prototype (using V0, Lovable, Bolt, etc.)Days 21-30: Get 3-5 PAYING beta users Notable Quotes:"Every export button in software represents a business opportunity. When a user clicks export, what are they saying to us? They're basically saying this software doesn't do what I need to, so I'm taking my data elsewhere to do manual work." "The best AI opportunities aren't where everyone is looking. They're hiding in these mundane, repetitive tasks that knowledge workers are doing every single day." Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

David Park, founder of Jenny AI, details his step-by-step approach to building a profitable AI startup that reached $10 million in annual recurring revenue. He emphasizes starting with organic short-form content and influencer marketing before moving to SEO and paid advertising. Park attributes much of Jenny AI's success to finding viral content formats that could be repeated with variations, working with the right influencers regardless of follower count, and focusing on retention metrics as the company scaled. Timestamps: 00:00 - Intro03:00 - Organic Short Form Content08:25 - The Power of Fresh Accounts in Influencer Marketing11:17 - Case Study: MengMengDuck and Influencer Partnerships18:01 - New Creator Guidelines25:57 - Order of Virality: Steps to Achieve Success30:55 - Finding Influencers36:21 - Outreach Strategies40:34 - Negotiating with Influencers44:50 - Content posting strategy49:15 - Final UGC Tips 51:52 - SEO Strategy57:00 -  Paid Ads Playbook59:53 - David's final advice:01:02:08 - From $5M to $10M 1) ORGANIC SHORT-FORM CONTENT  David's shocking truth: Fresh accounts with 1 follower can OUTPERFORM accounts with millions! The algorithm rewards quality, not history. 2) The "Fresh Account" Strategy: • Create new accounts specifically for your product• Find creators to be the face of these accounts• Pay them to create consistent content• Focus on hooks that resonate with your audience 3) The Viral Series Formula  Find ONE format that works, then repeat it with slight variations. Example: "POV: You have an essay due" videos for Jenny AI generated 300M+ views and $500K+ in revenue! 4) INFLUENCER MARKETING  Don't waste time with mega-influencers charging $20K per post. Instead:• Find creators whose audience matches your users• Create a new account with them as the face• Pay for consistent content (not one-offs)• Let them maintain their authentic style 5) How to find the RIGHT influencers: • Ask your users which creators they follow• Create a "scout" account that only follows relevant creators• Let the algorithm suggest similar accounts• Look for creators with high engagement (not just followers) 6) Outreach hack that WORKS: Send money via Venmo to influencers you want to work with! They'll get a push notification and respond out of curiosity. 7) Negotiation strategy: • Start by asking for their HIGHEST price point (all features)• Remove elements you don't need to lower the price• Negotiate bulk deals (20% off for multiple videos)• Split payment between upfront and performance-based NEVER pay based on follower count - that's outdated! 8) Content posting strategy: • Post 1+ videos DAILY to test different hooks• Trust creators to maintain their authentic style• Create systems that let influencers work autonomously• Don't be afraid of videos looking like ads - they convert BETTER Scale to a video every few hours! 9) David's final advice: "I'm a non-technical founder, a college dropout, not from Silicon Valley. If I can build this, YOU CAN TOO." - David Park "The truth? Only 1% of people reading this will implement these strategies for a full year." - David Park Notable Quotes "We had one video that got 20 million views that had almost a negligible effect on conversions that day for Jenny. It was as if we got zero views, like nothing really happened that day. And yeah, it's just important to create content for people that actually want to convert and want to actually use your product." - David Park "I'm a non-technical person. I'm a non-technical founder doing an AI startup. I am a college dropout. I would not say I'm like one of those cracked people. I'm not from Silicon Valley... and I was able to kind of build this company." - David Park Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DAVID ON SOCIAL Jenni AI: https://jenni.aiX/Twitter: https://x.com/Davidjpark96Instagram: https://www.instagram.com/paviddark/

Today’s episode  features Jake Knapp (creator of the Design Sprint), Jonathan Courtney (Founder and CEO of AJ & Smart). We explore how to evaluate and build successful AI products. They use Jake's Foundation Sprint framework to analyze JC's concept for an app that helps entrepreneurs balance content consumption with creation. The conversation demonstrates how to move from initial idea to clear differentiation strategy, emphasizing the importance of first principles thinking before technical implementation. Timestamps:00:00 - Intro01:36 - Startup Idea: Hit Me App04:28 - The Foundation Sprint Overview05:16 - Step 1: Customer07:50 - Step 2: Problem12:25 - Step 3: Capability15:20 - Step 4: Insight23:34 - Step 5: Motivation31:44 - Step 6: Competitors 38:57 - How to use AI in the Development Process41:55 - Differentiation Analysis51:58 - Reviewing Foundation Sprint  Click Book: https://www.theclickbook.com Key Points:• Introduction to the Foundation Sprint framework for evaluating startup ideas• Discussion of building AI wrappers and product differentiation• Exploration of a case study: “Hit Me” - an app for controlling digital consumption• Detailed walkthrough of the basics canvas: customer, problem, capabilities, insights• Analysis of differentiation strategies and competitive positioning 1) The Foundation Sprint Framework:• Start with the basics• Define clear differentiation• Map possible product forms• Test & validate assumptions Key insight: Most founders skip this critical planning phase!  2) The Basics Framework includes: • Customer identification• Problem definition• Special capabilities• Key insights• Core motivation• Competitor analysis Pro tip: Write these down BEFORE touching any code! 3) Real Example Breakdown:JC pitched his “Hit Me” app idea:• Target: Entrepreneurs (25-40)• Problem: Digital overconsumption• Insight: Consumption vs Creation balance• Motivation: Personal struggle with anxiety• Competition: Self-control & existing blockers 4) Key Differentiator Exercise:Plot your product on scales:• Speed (not important)• Intelligence (basic)• Ease of use (very easy)• Price (free)• Focus (targeted) The goal: Find your unique position in the market  5) Major Insight:Most digital wellness apps focus on REMOVING distractionsThe opportunity: Build tools that REPLACE consumption with creationThis is the kind of differentiation that makes marketing easy!  6) Framework Benefits:• Clarifies fuzzy ideas• Forces first principles thinking• Reveals hidden opportunities• Saves time & resources• Prevents building "Homer's Car"  Notable Quotes:"It's hard to build when your hands are on fire." - Greg"If you don't have clear differentiation, you need to be a god tier marketer to sell something." - JC LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIALX/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/AJ&Smart: https://ajsmart.com FIND JAKE ON SOCIALX/Twitter: https://x.com/jakekWebsite: https://jakeknapp.com/LinkedIn: https://www.linkedin.com/in/jake-knapp/

Get Greg’s Deep research research notes: https://www.gregisenberg.com/deep-research-ideas I compare in real-time ChatGPT's and Perplexity's deep research capabilities for developing startup ideas. Both platforms were prompted to generate AI agent business ideas with specific revenue targets ($1M Y1, $3M Y2, $5M Y3). The results showed that Perplexity provided faster, more concise responses, while ChatGPT offered more detailed, comprehensive analysis but took longer to generate responses. Key Points:• Comparison between ChatGPT Pro ($200/month) and Perplexity Deep Research (free/~$20/month) for startup ideation• Both platforms were tested with identical prompts for creating AI-based startup ideas• Comparison of response speed, depth, and quality between the two platforms• Practical demonstration of how to use AI tools for business planning and market research Timestamps:00:00 - Intro01:33 - Defining the Startup Prompt02:29 - Initiating Research with ChatGPT05:05 - Initiating Research with Perplexity09:13 -  Perplexity results (Legal Contract AI)15:44 - ChatGPT results (AI Sales Outreach Assistant)26:10 - Comparing Perplexity and ChatGPT Outputs27:55 - Follow-Up Prompts and Further Exploration31:55 - Perplexity's Follow-Up results34:43 - ChatGPT's Follow-Up results 37:07 - Where to get Greg’s Deep research research notes37:31 - Conclusion: Choosing Between Tools 1) THE SETUP:• Testing ChatGPT Pro ($200/mo) vs Perplexity Deep Research ($20/mo)• Same prompt: Build a defensible AI agent startup• Target: $5M ARR in 3 years• MVP budget: $5K 2) PERPLEXITY AI WINS ON SPEED • Completed research in ~2 mins• Analyzed 34+ sources• More concise, actionable insights• Free tier available! 3) CHATGPT WINS ON DEPTH • Longer, more detailed analysis• Comprehensive playbooks• Better market context• More examples & case studies 4) BEST STARTUP IDEAS GENERATED: Legal Contract AI (Perplexity):• $2.4B market opportunity• Auto-redline contracts• Defensible through learning• Clear path to $5.4M ARR AI Sales Assistant (ChatGPT):• Virtual SDR automation• Network effect moat• Product-led growth strategy• $100M+ potential 5) MVP INSIGHTS: For $5K budget:• Use existing APIs (OpenAI/GPT-4)• Start with Chrome extension• Focus on single workflow• Manual fallback for quality• Self-serve freemium model 6) KEY TAKEAWAYS: Both tools are INSANELY good• Perplexity = Fast, concise, free tier• ChatGPT = Deeper analysis, more context• Both provide actionable insights• Worth integrating into workflow 7) PROTIP:For best results:• Be specific with constraints• Ask follow-up questions• Double-click on interesting areas• Cross-reference competitor insights Bottom line: These AI research tools are an unfair advantage for founders right now. Notable Quotes:"Distribution is the new moat" - Greg"This is an unfair advantage right now" - Greg regarding AI research tools Conclusion: Both platforms demonstrated valuable capabilities, with Perplexity offering speed and efficiency while ChatGPT provided more comprehensive analysis. The video suggests both tools can be effective for startup planning, with the choice depending on user preferences for depth versus speed. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

Join us for an engaging conversation with Cody Schneider, Co-Founder and CEO of Swell AI, as we explore a wide range of AI startup ideas and business opportunities with detailed analysis of market opportunities, implementation strategies, and potential revenue models. Timestamps:00:00 - Introduction and technical setup01:31 - Startup Idea 1: Lightroom Preset SaaS04:41 - Startup Idea 2: Domain Portfolio for Lead Gen10:56 -Startup Idea 3: E-commerce newsletter AI tools15:19 -Startup Idea 4: High-LTV SaaS Services20:08 - Startup Idea 5: Productized Service  Agency28:11 - Startup Idea 6: Dog park bar concept32:53 - Startup Idea 7: Micro app Studio Key Points:• Detailed discussion of an AI-powered Lightroom preset subscription business opportunity• Analysis of e-commerce newsletter AI tools and market potential• Exploration of physical business concept: Dog park combined with bar• Discussion of micro-apps trend and opportunity in riding viral waves 1) Lightroom Preset SaaS Photographers spend $$$ on presets. Time to disrupt.• Build AI tool to generate Lightroom presets from sample photos• Convert XML packets at scale• $29/month subscription model• Target Adobe users on FB ads Infinite margins. Just code. 2) Domain Portfolio for Lead Gen Law firms do it. Now apply it everywhere.• Buy 1000+ exact-match domains for niche keywords• Rank organically (still works!)• Bundle leads to specific industries• Sell entire portfolio to PE firms 40k+ per lead in some niches  3) AI for Ecomm Newsletters People hate coding email templates.• AI chat interface for newsletter design• Product storytelling automation• Holiday campaign generation• Template modification without code Klaviyo users desperate for this. 4) Lalo Agency Play New CRM taking music industry by storm.• Help artists build fan lists• Run targeted merch giveaways• Geographic targeting for tours• Less than $1 cost per signup All major labels switching over  5) Dog Park Bar Concept The millennial country club is here. • Combine dog park + bar• Add app for daily dog updates• Target high-income dog owners• Members-only model potential 4pm is packed every day  6) Micro AI Apps Studio Text-behind-image went viral. More coming. - Build simple, focused AI tools• Ride viral trends• Credit pack monetization• $7/week pricing psychology Adobe does this. Why not you? 7) High-LTV SaaS Services Find tools people pay for but barely use.• Target Klaviyo, HubSpot, Sage• Build productized service• Create digital assets/templates• Add custom plugins 25k+ customer LTV  Notable Quotes:"Labels are like a bank. That's all they turned into." - Cody Schneider "Find trends. That's a very hard thing, I think, for the average person to do. But I think to that point, I think it's gonna get easier and easier to see these trends that are occurring." - Cody Schneider Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIALCody’s startup: https://www.swellai.com/X/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r

Get the exact system used to build profitable local directories: https://www.gregisenberg.com/directory The episode features Frey Chu explaining his methodology for building profitable directory websites, using dog parks as a case study. He demonstrates how to identify opportunities through keyword research, validate ideas through social proof, and implement a basic yet effective directory structure. The discussion emphasizes that even simple directory websites can generate significant passive income through various monetization methods, while also serving as a foundation for larger business opportunities. Timestamps:00:00 - Intro03:40 - Examples of Profitable Directories and their traffic10:35 - Why Build Directories12:23 - Finding and validating directory ideas26:44 - Data collection and enrichment42:21 - WordPress implementation46:36 - Monetization strategies Key Points:• How to identify profitable directory website opportunities using keyword research and competition analysis• Step-by-step process for validating directory ideas using Reddit and social listening• Data collection and enrichment techniques for building comprehensive directories• Simple implementation strategy using WordPress or other CMS platforms• Monetization strategies including AdSense, affiliate marketing, and potential SaaS opportunities 1) First, find your niche:• Use Ahrefs "near me" searches• Look for 30-100K monthly searches• Target keyword difficulty under 20• Avoid seasonal/branded keywords• Find niches with fragmented search intent 2) Validate your idea:• Check competition on Google• Look for basic/outdated directories• Browse Reddit discussions• Confirm real user pain points• Set a "bounty" on weak competitors 3) Data Collection Strategy:• Use Google Maps scraping tools (like Outscraper)• Focus on exact category matches• Collect key data points: - Name, address, phone- Reviews & ratings- Hours & location links- Street view images 4) Data Enrichment • Add unique features competitors lack• Include amenity details (shade, benches, etc)• Use AI tools to automate enrichment• Focus on solving specific user problems• Make data actually USEFUL 5) Building The Directory:• Start with simple "static pillar pages"• Target city-specific keywords• Include: - Table of contents- Location details- Embedded maps- Reviews- Internal linking structure 6) Monetization Options • Display ads (most passive)• Affiliate partnerships• Lead generation• Data collection/email lists• Potential SaaS upsell Notable Quotes "AdSense has been the closest thing that I've ever experienced to passive income." - Frey Chu"People are monetizing directories wrong. They're just putting AdSense... The opportunity is actually to build software on top of these directories." - Greg Isenberg LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FREY ON SOCIAL X/Twitter: https://x.com/freychuYoutube: https://www.youtube.com/@FreyChuFrey’s Newsletter: https://shipyourdirectory.kit.com

In this episode, Ayman Al-Abdullah, former CEO of AppSumo, shares his framework for scaling businesses from seven to nine figures. The conversation focuses on the importance of customer retention, strategic hiring, and proper incentive structures. Ayman shares insights from his experience scaling AppSumo from $3M to $84M in revenue, emphasizing the transition from founder to CEO mindset. Timestamps:00:00 - Introduction and background02:47 - Discussion of the Nine Steps framework08:13 - Team building and executive compensation10:35 - The Reality of Startup Valuations14:36 - The importance of setting a strong foundation15:59 - Focus on Retention Before Growth22:26 - Evaluating Opportunities and Thinking Big29:47 - Examples of Successful Founders that Ayman admires31:35 - The Importance of Focus in Business33:26 - Build Skyscrapers, Not Strip-malls 36:01 - The importance of being the best in the market37:54 - Where to double down in your business40:22 - Testing and Investing in Business Strategies42:05 - Identifying Bottlenecks in Your Business44:39 - Finding Your Zone of Genius Key Points:• The "Nine Steps to Nine Figures" framework divides business growth into three phases: startup, scale-up, and grow-up• Focus on retention and customer loyalty before aggressive growth• Use the "Test Then Invest" framework with 80% resources on core business and 20% on experiments• Structure executive compensation with a 50-50 split between top-line and bottom-line metrics 1) The "Nine Steps to Nine Figures" Framework: Breaks down into 3 phases:• Startup (Product Market Fit)• Scale-up (Company Creation)• Grow-up (Legacy Protection) Most founders get this wrong from day 1... 2) RETENTION over GROWTH  "Building a business without focusing on retention is like building a skyscraper on sand" Every 3% increase in net revenue retention = DOUBLES company valuation Stop chasing growth before you nail retention! 3) The 80/20 Marketing Rule: • 80% of resources on proven channels• 20% on experimental channels Real example: AppSumo tested switching from credits to cash payments for referrals → Became 8-figure revenue channel 4) The Shield vs Sword Framework for Decision Making: Rate every opportunity 1-5 on:• Impact (Sword)• Effort (Shield) Only pursue 8+/10 total score opportunitiesIgnore the rest - they're distractions 5) On Building Your Executive Team: Two core functions:• Sales (CRO)• Delivery (COO) Pro tip: Hire first in YOUR zone of geniusWhy? You'll know what excellence looks like 6) The Triple, Triple, Double, Double Path to $100M: Year 1: $3M → $9MYear 2: $9M → $27MYear 3: $27M → $54MYear 4: $54M → $108M This is how you hit 9-figures in 5 years  7) REVOLUTIONARY Compensation Framework: Forget traditional equity!Instead:• Set total comp package• Let employees choose cash vs equity split• Makes equity REAL by forcing skin in the game 8) CEO Evolution: "The founder is the hardest working personThe CEO should be the laziest" Your job: Think 3-5 quarters ahead while your team executes  Key Takeaway:Focus on retention firstBuild processes before hiringThink in 5-year blocksExecute with intention Notable Quotes:"Product market fit is when it feels like you're wearing a meat suit in a dog park - you just have more leads than you know what to do with." - Ayman"Every 3% increase in net revenue retention doubles a company's valuation." - Ayman LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AYMAN ON SOCIAL Ayman’s Website: https://aymanalabdullah.comX/Twitter: https://x.com/aymanalabdulLinkedIn: https://www.linkedin.com/in/aalab003/

Greg's step-by-step guide to building a startup using AI workflows: https://www.gregisenberg.com/ai-startup In this episode, Omar Choudhry, a serial entrepreneur, shares the exact prompting sequences he uses to combine multiple AI tools to create products people actually want to buy. Watch us build a custom avatar business live. You'll learn the exact process: from crafting the perfect prompts in ChatGPT, to generating images in Leonardo AI, to animating with Kling AI, all the way to automated fulfillment with Printful. This isn't theory - it's a complete blueprint you can copy today. Timestamps:00:00 - Introduction and overview04:22 - Technical, Audience, and Cultural Shifts10:12 - Explanation of sequential prompting14:15 - How to create an AI Avatar using ChatGPT and Leonardo AI26:18 - Startup Idea 1: Custom AI Greeting Cards36:43 - Teenie Tales MVP showcase43:10 - How to animate AI Avatar’s using Kling AI 52:50 - Startup Idea 2: Personalized AI Sticker’s Key Points:• Detailed walkthrough of creating AI avatars using sequential prompting across multiple AI tools• Exploration of business opportunities in personalized greeting cards and educational materials• Discussion of automated workflows combining ChatGPT, Leonardo AI, and Kling AI• Integration strategies with print-on-demand services like Printful for physical products 1) The Big Shift in Business Models: Traditional path:• Raising VC $$$• Years to launch• Large teams• Office space needed New AI-First path:• Build instantly• Low cost• Zero employees• Remote-first 2) The Sequential Prompting Framework  Omar's genius method:• Use ChatGPT to create prompts• Feed prompts to specialized AI tools• Chain outputs together• Build user-friendly frontend Example flow:ChatGPT → Leonardo AI → Kling AI → 11Labs 3) Business Idea #1: AI-First Greeting Cards  The $400M Moonpig-killer:• Upload photos → Get AI avatars• Generate personalized scenes• Add animation & voice• Print physical cards Monetization:• $7-10 per card• $10-15 monthly subs• Gift upsells 4) Business Idea #2: Educational AI Stickers  Target market: Schools & Teachers The product:• Custom teacher avatars• Personalized student stickers• Achievement celebrations• Classroom decorations Distribution:• Direct mail to principals• School district partnerships 5) The Technical Stack  Tools needed:• ChatGPT for prompts• Leonardo AI for images• Remove.bg for backgrounds• Printful API for fulfillment• Zapier/Make for automation CAC potential: $15/customer 6) Marketing Strategy  Guerrilla tactics:• Find faculty directories• Create custom samples• Direct mail campaigns• Social media DM outreach• Leverage virality in schools Pro Tip: Start manual, perfect the process, then automate! 7) BONUS INSIGHT  The real opportunity isn't just in the tools - it's in the UX layer on top. Build specific solutions for specific problems.Create branded experiences.Make it dead simple to use. The tools are commodities. The experience is the moat. Notable Quotes:"We're building full workflows today using AI avatars. I'm going to have a ton of business ideas that you can start immediately with zero employees." - Omar "By the end of this episode, you'll be able to assemble an AI SaaS product that can literally print you cash." - Omar LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND OMAR ON SOCIAL 5 Day Sprint - Build with AI: https://www.skool.com/5-day-sprint/aboutInstagram: https://www.instagram.com/omarchoudhry/X/Twitter: https://x.com/OmarChoudhryLinkedIn: https://www.linkedin.com/in/omarchoudhry/?originalSubdomain=uk

In this episode, Sari Azout, Founder and CEO of Sublime,  explores various startup ideas and business concepts. The discussion centers on the evolving nature of startups in the AI era, emphasizing the importance of focusing on specific, well-defined problems rather than broad solutions. Sari shares multiple business ideas, from parental control services to creative tools, while discussing the philosophy behind building successful products in today's market. Timestamps:00:00 - Introduction and setup00:57 - Startup Idea 1: DrScreenTime06:39 - Startup Idea 2: Business-in-a-box ideas13:34 - What becomes scarce in an AGI world? 14:38 - Founders and Their Approaches16:10 - Akio Morita Simplicity Principle 17:01 - Startup Idea 3: Podshot 22:10 - Discussion on micro-startups 25:53 - Testing Ideas and Positioning29:03 -  Feedback and Intuition33:04 - Startup Idea 4: Meme generator  Key Points:• Discussion of several innovative startup ideas including "DrScreenTime" (parental control franchise), PodShot, and meme generator • Exploration of business-in-a-box concepts and the future of trades/crafts• Analysis of micro-startups vs. traditional startup approaches 1) The "Franchise for Parental Controls" Idea  Parents are desperate for help managing screen time. Current solutions = messy. Opportunity: In-home screen time consultants who: - Set up controls- Create family rules- Recommend apps/tools Revenue model:• $2K setup fee• Recurring affiliate revenue• Think "Dr. Screen Time"  2) The "Business in a Box" Trend  Big insight: What becomes scarce in an AI world?Answer: People doing things with their hands! Opportunity: Modern craft business franchise• Partner with local artists• Supply chain + education• Target: offline-first experiences• Status = disconnecting from screens 3) The Trade School Revolution  Huge opportunity in modernizing trade education:• Lambda School model for trades• Zero upfront tuition• Revenue share after job placement• Bundle with business tools/marketing• Focus: plumbing, electrical, etc. Why? Trades becoming MORE valuable in AI era 4) The Micro-Startup Strategy  Modern startup playbook: 1. Have a 10-year vision2. Unbundle into micro-products3. Start with easiest/viral pieces4. Build distribution first Key insight: "Nobody searches for an inspiration engine" 5) Product Development Philosophy  Two types of founders:• Artists (creative vision driven)• Scientists (iteration driven) Choose your path but stick to it. Sari’s 2024 goal: "Take less feedback, trust intuition more" 6) The Meme Generator Opportunity  Final killer idea: Long-form to meme converter• Input: articles, presentations, links• Output: culturally relevant memes• Train on curated meme library• Potential $10M+ SaaS business Why? No idea goes mainstream without memes  Key Takeaway: 2024 startup strategy: 1. Build close to OR far from AI2. Focus on what becomes scarce3. Start micro, think macro4. Distribution not Product Notable Quotes:"No idea will become mainstream if it's not captured in a meme." - Sari Azout"Screenshots are the new bookmarks." - Greg LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SARI ON SOCIAL Sublime: https://sublime.appX/Twitter: https://x.com/sariazoutSubstack: https://sublimeinternet.substack.com

Greg's DeepSeek Cheetsheet: From Installation to Expert Prompting: https://www.gregisenberg.com/deepseek Ray Fernando, a former Apple engineer, gives an in-depth tutorial on DeepSeek AI and local model implementation. The conversation includes detailed guide for setting up local AI environments using Docker and OpenWebUI, and how to implement DeepSeek on mobile using the Apollo app. Key Points:• Comprehensive overview of DeepSeek AI and its reasoning capabilities• Discussion of data privacy concerns when using Chinese-hosted models• Detailed tutorial on running AI models locally using Docker and OpenWebUI• Comparison of different AI model providers (Fireworks, Grok, OpenRouter)• Mobile implementation of AI models using Apollo app Timestamps:00:00 - Introduction02:34 - Overview of DeepSeek05:29 - Data privacy concerns with Chinese-hosted models08:02 - Running Models Locally with OpenWebUI10:06 - Comparing Hosting Providers: Fireworks and Groq16:54 - Cost Comparison of using/running AI Models18:35 - Improving Prompts for Better Outputs22:41 - Running AI Models Locally: A Step-by-Step Guide37:09 - Mobile AI implementation discussion45:27 - Future implications and closing thoughts 1) DeepSeek's R1 Model - What's the big deal? • On par with ChatGPT's reasoning capabilities• Open source & free to use• BUT hosted in China (data privacy concerns)• Incredible for analysis and content generation 2) Alternative Ways to Use DeepSeek: • Fireworks AI ($8/million tokens)• OpenRouter• Grok API• Local hosting (safest for sensitive data) 3) Running AI Models Locally  Step-by-step setup:• Install Docker• Use OpenWebUI• Download models via Ollama• Configure API connections Pro tip: Takes 5 mins to set up, saves hours of worry about data privacy 4) Mobile AI is HERE! • Apollo app lets you run models locally on phone• Download smaller, optimized models• Works offline• Perfect for quick analysis on the go 5) Temperature Settings Explained: High temp (0.8-1.0) = Creative modeLow temp (0-0.3) = Logical mode Choose based on your needs! 6) FUTURE PREDICTIONS  • Watch-based AI coming soon• Emergency response applications• Real-time negotiation assistance• Advanced audio analysis 7) Getting Started Tips: • Start with public data on DeepSeek• Experiment with different models• Use temperature settings wisely• Focus on practical use cases Notable Quotes:"We're in this new deep-seek world where if you figure out the model that works for you and the tasks that you want to accomplish, you might be able to out-compete whoever you're competing against." - Greg "Please don't be fearful or don't feel like you're left behind. If you're just finding out about this, you're not that far behind. We're all actually still trying to understand what this intelligence can give us." - Ray Fernando LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND RAY ON SOCIAL X/Twitter: https://x.com/RayFernando1337YouTube: https://www.youtube.com/@RayFernando1337Ray's Website: https://www.rayfernando.ai

Meet David Senra, the guy who turned his obsession with reading about successful people into a million-dollar podcast. He's read over 300 books about the world's biggest entrepreneurs and shares all the best bits on his show, Founders. In this episode, David breaks down exactly how he finds golden nuggets of wisdom in these books, building deep relationships with founders, and insights from meetings with figures like Charlie Munger. Timestamps:00:00 - Intro and Founders Origin Story 07:10 - The importance of Naming and Branding14:56 - Energy Transfer in Relationships and Cities 19:51 - How to become World-Class25:03 - Startup Idea 1: Founders for Kids26:52 - The Value of Biographies31:28 - The Power of Long Attention Spans37:42 - You’re never too late39:32 - Innovative ways entrepreneurs monetized their business44:05 - Work - Life Balance Problems with High Achievers48:38 - Meeting with Charlie Munger55:22 - Monetization strategy and business model of Founders 1:01:28 - Biography recommendations and reading strategies1:08:55 - Career Advice from Charlie Munger 1) On Building a World-Class Podcast: "Find what you're meant to do and let time carry the weight" David's moat: 375+ books read, connecting historical figures across episodes. To compete, you'd need to read all those books first. And he keeps going.  2) On Business Models: Fascinating approach to podcast monetization:• Only 2 long-term partners (2-year contracts)• Focus on brand partnerships vs CPM• Deep relationships with founders first• Think Nike/Tiger Woods, not traditional podcast ads 3) On Learning from History: "Biographies are the closest thing to finding a cheat code in real life" Every great entrepreneur studied other great entrepreneurs:• Elon read Franklin, Ford, Tesla• Edison read every bio in Detroit library• Jobs studied Edwin Land 4) On Work Ethic & Balance: Key insight: Almost every legendary figure sacrificed balance for greatness One exception: Ed Thorpe (Episode 222)• Built first quant hedge fund• Amazing father/husband• Stayed in shape• Lived a thrilling life 5) On Memory & Knowledge: It's not natural talent - it's "maddening repetition" David's method:• Rereads highlights daily• Re-listens to old episodes• Updates/re-edits past content• Constantly connects historical figures 6) STARTUP IDEA  "Founders for Kids" - Comic book-style biographies teaching entrepreneurship to children Why it works:• Proven model (worked for @SamParr)• Huge educational value• Underserved market• Scalable content 7) Key Quote Worth Remembering: "Money comes naturally as a result of service" - Henry Ford The best entrepreneurs don't chase billions - they chase excellence in service. 8) Final Wisdom: Want to be world-class? The competition isn't as fierce as you think. Most people:• Never try• Quit quickly• Lack patience Notable Quotes:"I think podcasting is building relationships at scale." - David Senra "Money comes naturally as a result of service." - Henry Ford (quoted by David Senra) LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DAVID ON SOCIAL X/Twitter: https://x.com/FoundersPodcastYouTube: https://www.youtube.com/@founderspodcast4055Founders Podcast: https://www.founderspodcast.com/

Jonathan "Jicecream" Courtney believes that in 2025, basic marketing still outperforms everything: a simple 90-minute webinar turns 200 attendees into 20 buyers, even with just 2,500 subscribers. The framework is dead simple - 20 minutes on your story, 15 minutes on the solution, 20 minutes showing the transformation, then offering them a choice between DIY or done-for-you. He goes into it in this episode. Key Points:• Detailed breakdown of successful webinar funnel structures and challenge funnels• Discussion of basic marketing fundamentals that still work in 2025• Exploration of how software companies can use traditional funnel marketing techniques Timestamps:00:00 - Intro03:17 - Greg’s New Year Reflections11:19 - JC's transition from CEO to an advisory role22:07 - How to make deals with influencers25:10 - Detailed breakdown of webinar funnels30:28 - The structure of webinar funnels37:07 - How to use funnels for SaaS products and challenge funnels explained 47:25 - Product recommendations and wrap-up 1) The Basic Funnel Formula Still Works:• Email list → Webinar → Product sale• Even with just 2,500 subscribers• Live training converts WAY better than direct email• 90-min webinar can turn 200 attendees into 20 buyers 2) Perfect Webinar Structure (by Russell Brunson):• 20min: Your story & struggles• 15min: The "vehicle" (solution you discovered)• 20min: Impact & transformation• Present options: DIY vs accelerated path• Close with clear next steps 3) Challenge Funnels Are Underrated:• Perfect for SaaS & digital products• 30-day format with daily support• Free trial + structured program• Examples: - Notion + Second Brain challenge- Fitness apps + weight loss challenge- Meditation apps + mindfulness challenge 4) The Warm-Up Step is CRUCIAL:• Direct pitching rarely works• Need a middle step to build excitement• Options: - Webinars- Challenges- Info sessions- Live trainings 5) List Partnerships Done Right:• Never cold pitch for list access• Build relationships first• Consider paid partnerships ($10k can be worth it for 1M+ list)• Focus on value alignment KEY TAKEAWAY:Basic funnels still work incredibly well in 2024, but you need: 1. A list (even small)2. Warming step (webinar/challenge)3. Clear transformation story4. Tactful execution Notable Quotes:"Most of the real basics work so goddamn well today. Like 2025, we can launch a product using basically just the same webinar. Just email your list, send them to a webinar." - JC "When a company is doing well, they don't want me involved... They want the strategic advice. They want access to connections." - Greg Isenberg LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/AJ&Smart: https://ajsmart.com/

Nicolas Cole delivers a comprehensive masterclass on writing with AI, demonstrating how to combine human expertise with AI capabilities to create high-quality content. The discussion covers practical frameworks for content creation, including how to structure articles, generate hooks, and test ideas. Cole emphasizes that AI should be viewed as a collaborative tool rather than a replacement for human writers, and success comes from understanding fundamental writing principles first. Learn how to use AI to create high-quality content: https://www.gregisenberg.com/write-with-ai Timestamps:00:00 - Intro01:03 - Why Learn to write with AI05:06 - Choosing a Content Topic07:38 - Framework for idea development12:40 - The role of AI in the Idea generation process16:39 - The Editor-in-Chief approach to writing with AI18:53 - Creating a Compelling Hook28:28 - Framework for structuring an article34:13 - The "10 Magical Ways" framework45:54 - Collaborating with AI for improving output49:37 - The Power of Education in the Digital Age Key Points:• Framework for using AI as a writing tool while maintaining quality• How to effectively prompt AI for content ideation and refinement• The "10 Magical Ways" framework for structuring content• The importance of making strategic decisions before writing begins 1) The biggest mindset shift:AI isn't replacing writers - it's AUGMENTING them. Just like Photoshop didn't kill designers, it created 1000x more designers.Just like Instagram didn't kill photographers, it made everyone a photographer. 2) Key Framework: The Editor-in-Chief Method  Don't treat AI as a writer - treat it as your junior staff writer.YOU are the editor making high-level decisions.AI helps execute your vision. 3) Writing Process Revolution: - Don't start writing immediately- Make key decisions BEFORE writing:- Clear headline promise- 3 main tangible points- Format for each section 90% of value comes from these decisions! 4) The "10 Magical Ways" Framework: Every piece of content can be broken down into: - Tips- Steps- Lessons- Stats- Examplesetc. Pick your format FIRST, then structure accordingly. 5) Pro Tip: Use AI Conversationally Two approaches: 1. Chunk-by-chunk dialogue2. Massive single prompt Most people fail by sitting in the middle.Start conversational, then compress into mega-prompts. 6) Quality Control Method: 1. Generate multiple versions2. Apply your taste/judgment3. Refine best options4. Test against goals Remember: AI suggestions need human curation! 7) The Education Leverage Play: Learning frameworks = AI superpowers What took experts years to master can now be: 1. Learned quickly2. Taught to AI3. Scaled infinitely This is the real opportunity! 8) Bottom Line: The future belongs to "orchestrators" - people who: - Understand frameworks- Make high-level decisions- Use AI as a tool- Maintain quality control Don't fight the future - leverage it!  Notable Quotes:"AI is not a silver bullet. On some level, you do have to have a baseline understanding of how the thing is supposed to work so that you can prompt AI in order to do it." - Nicolas Cole "90% of the value is not in the writing. It is in the fact that you said what you're going to give [the reader]." - Nicolas Cole LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND COLE ON SOCIAL X/Twitter: https://x.com/Nicolascole77Youtube: https://www.youtube.com/@nicolascole77/featuredWrite with AI: https://writewithai.substack.com

Join me as I chat with Paddy Galloway, a veteran YouTube strategist who has worked with major creators like MrBeast, where he shares a comprehensive blueprint for YouTube success. The discussion covers everything from initial channel strategy to advanced content packaging techniques, emphasizing the importance of consistent posting, strategic ideation, and effective thumbnail design. Galloway presents a structured approach to growing a YouTube channel over 12 months, with specific benchmarks and goals for each phase. Growth guides to turn your startup into a money printer Get access: https://www.gregisenberg.com/growth-guides Timestamps:00:00 - Intro03:41 - Why YouTube09:26 - Evergreen Content vs Timely Content11:54 - The Value of Comments and Engagement14:44 - YouTube's Unique Position in Content Consumption15:26 - Monetization Potential on YouTube17:14 - The Challenge of Mastering YouTube19:36 - YouTube's Popularity Among Younger Audiences20:35 - Algorithm Stability on YouTube30:27 - Depth vs. Discovery on YouTube36:51 - The 12-month growth strategy breakdown1:17:38 - Content ideation framework discussion1:32:26 - Thumbnail and packaging strategies Key Points:• Success requires a 12-month commitment with specific phases: establishment (months 1-4), improvement (months 5-8), and optimization (months 9-12)• Content ideation should follow a 0-100-10-1 framework: start with zero, generate 100+ ideas, filter to 10 strong ones, develop 1 final concept• Thumbnails and packaging are crucial, with recommendation to create 3 distinct thumbnails per video and follow the "three focus area rule" 1) First, understand what YouTube really is: • It's NOT social media - it's a streaming platform• 60-70% of views come from TV screens• It's the biggest streaming service worldwide• Videos = digital real estate that appreciates over time 2)The 12-Month YouTube Growth Plan: Months 1-4 (Establishment Phase):• Find your niche using triple Venn diagram:1. What you love2. What you're good at3. What people want to watch• Post 2x per week consistently• Don't overthink quality yet 3) Months 5-8 (Improvement Phase):• Generate 100 video ideas weekly• Make 3 thumbnails per video• Study outlier content in your niche• Switch to 1 high-quality video per week• Focus on packaging (title + thumbnail) 4) Months 9-12 (Optimization Phase):• Analyze your top 10% performing videos• Double down on what works• Spend 4 hrs/week studying YouTube• Make small 1% improvements each video• Build systems for consistent output 5) The Golden Rule of Audience Overlap: Each video should have 80%+ audience overlap with your other content. If someone watches one of your videos, they should want to watch MOST of your other videos too. 6) Thumbnail Psychology: • Use the "3 Focus Areas" rule• Pass the "Glance Test" (1-second viewability)• Max 4-5 words of text• Make it bright and clear• Being good at graphic design ≠ good at thumbnails 7) Smart Title Strategy: • Keep under 60 characters• Use simple, universal language• Include superlatives when possible• Write for humans, not algorithms• Grade A readability score (7-8 year old level) 8) The CCN Framework for Ideas: Every video should appeal to:• Core audience• Casual viewers• New viewers 9) The Video Idea Pipeline: Start with 100 ideas → Filter to 10 strong ones → Pick the best one 10) The ROI reality: • Expect 12 months minimum before seeing real returns• Need 50+ videos to find your groove• Success = Volume + Quality + Consistency• Best converting platform after email• Worth the long-term investment Remember: YouTube is a game of marginal gains. Notable Quotes:"YouTube is not a video platform... before making a video, you need to understand what video to make, the strategy behind choosing ideas, packaging." - Paddy Galloway "If you're going to do something for 12 months on YouTube, you have to be willing to eat shit for a long time before it might pay off." - Paddy Galloway LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND PADDY ON SOCIAL X/Twitter: https://x.com/PaddyG96Youtube: https://www.youtube.com/@paddygalloway8780YouTube Job Board: https://ytjobs.co

In this episode we dive deep into modern marketing strategies with Cody Schneider, focusing on the concept of "digital gravity" versus traditional marketing funnels. The discussion covers comprehensive tactics for both B2B and B2C companies, including detailed strategies for content creation, distribution, and monetization. Special emphasis is placed on leveraging AI tools, programmatic SEO, and multi-channel marketing approaches to build sustainable growth engines. Timestamps:0:00 Intro01:23 - Digital gravity concept and content strategy10:00 - B2B marketing tactics and implementation38:45 - B2C marketing strategies and case studies Key Points:• Comprehensive breakdown of modern B2B and B2C marketing strategies• Detailed explanation of "digital gravity" concept vs traditional marketing funnels• Step-by-step guide for building media presence and content distribution• Technical insights on email marketing, ad targeting, and influencer partnerships 1) The Digital Gravity Model  Forget marketing funnels. Think orbits. People don't move linearly through funnels - they orbit your brand, coming closer until they convert. More digital mass = more gravitational pull = more customers naturally drawn in. **2) B2B Marketing Stack:** • Scrape target emails ([Apollo.io](http://apollo.io/), $99/mo)• Run AI avatar ads (Heygen + ElevenLabs)• Cold email at scale (MailReef)• Launch industry podcast• Turn podcast → social content• Monetize audience w/sponsorships Cost per click? Often less than $0.01 vs $5+ on ads. 3) The Content Engine  Record customer convos → podcast episodes↓Turn into blog posts↓Create social clips↓Make whitepapers↓Email newsletter One piece of content = 10x distribution points 4) B2C Growth Stack: • Pick HUGE TAM• Run FB/TikTok conversion ads• Price at $70.99/week ($29/mo psychology)• Use multiple creator accounts• Clone best UGC with AI• Add affiliate program Key: $5 CPM or less = profitable 5) The SEO Playbook  • Wait for DA 40+• Scrape top ranking content• AI generate 10k articles• Human edit winners• CTA every scroll frame• Pop-up at 25-50% depth Focus on long-tail keywords nobody fights for. 6) Why This All Works: Traditional marketing = campaigns (start/stop)Modern marketing = always-on systems You're not "doing marketing"You're "marketing" Big difference Notable Quotes:"Marketing isn't something you did, it's something you're doing. You're constantly doing marketing." - Cody Schneider "The closer your ad is to content on the platform, the less you're going to have to pay for it." - Cody Schneider Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIALCody’s startup: https://www.swellai.com/X/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r

Join me as I chat with  Dr. Tyler Lemco, known for co-founding Epic Mealtime (600M+ views), where we discuss strategies for building an internet audience from scratch. The conversation covers practical advice for content creators, including bio optimization, platform selection, and content strategy. We explore the balance between algorithmic success and authentic content creation, while emphasizing the importance of starting small and scaling gradually. Episode Timestamps:• 00:00 - Intro• 01:54 - Transitioning from Creative for Hire to Solopreneur • 07:29 - AI as a Thinking Partner• 09:03 - How to position yourself within your niche• 14:22 - Crafting a Compelling Bio• 26:28 - YouTube Growth Strategies• 41:30 - AI Tools for Content Production Key Points:• Transitioning from being a creative-for-hire to building your own audience• Framework for effective content creation and social media growth• Importance of platform focus and consistency in content creation• Strategy for building audience before community before product Content Strategy Framework: 1. Pick a platform to focus on2. Identify what you love doing3. Study what algorithms favor4. Find gaps in your niche5. Commit to consistency Platform-Specific Insights:• YouTube Shorts: Good for subscriber growth, lower monetization• Long-form content: Best for overall revenue and engagement• Live streams: Excellent for community building, poor for new audience growth Key Takeaways:• Start fresh when pivoting content direction• Focus on audience building before community development• Test and iterate content strategy• Be willing to experiment publicly• Utilize AI tools like Descript for content production 1) The Creative-for-Hire Trap • Good money but no equity upside• Easy to get stuck helping others win• Key is transitioning to building YOUR OWN assets• Start small, think big 2) Framework for Content That Works: • Pick ONE platform to focus on (seriously)• Do what you genuinely love creating• Study what algorithms reward• Fill gaps in your niche• Commit to consistency 3) The YouTube Revenue Reality: • Shorts: 3M views = $418 (+12k subs)• Long-form: 1.3M views = $13,580• Livestreams: 100k views = $1,926 Strategy: Use shorts for growth, long-form for revenue 4) The ABC Growth Framework: A) Build an Audience firstB) Convert to CommunityC) Create Products/Services Don't try all at once. Master each phase! 5) Social Bio Formula: • Show Credibility• Create Intrigue• Clear Value Prop Pro tip: Write for non-followers, not existing ones 6) Starting Fresh vs Legacy Account: • 94 engaged followers is better than 31,000 dead ones• Algorithm favors engagement %• Don't let ego stop you from starting over• Fresh start = clean slate 7) Content Market Fit Truth: • Takes 6-24 months to find• Must experiment publicly• Embrace the uncomfortable• Better to ship than perfect Bonus: For creators starting out - just START. You figure it out by doing, not planning. The only difference between launching and not launching is deciding you've launched. Notable Quotes:"The goal of every solopreneur should be to not be a solopreneur." - Greg"The only difference between launching and not launching is deciding that you've launched." - Tyler Lemco Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/) FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND TYLER ON SOCIAL Tyler’s Website: https://www.tlem.co/X/Twitter: https://x.com/tlemcoYouTube: https://www.youtube.com/tlemco

In this episode, I share comprehensive guide to launching profitable newsletter businesses in 2025, focusing on niche markets and proven monetization strategies. The episode covers various newsletter concepts ranging from local news to B2B decision-makers, with detailed implementation steps and revenue projections for each model. Special emphasis is placed on using newsletters as a foundation to build larger businesses through multiple revenue streams. Timstamps: • 00:00 - Intro• 01:54 - Newsletter Idea 1: Marketing newsletter for global talent• 08:03 - Newsletter Idea 2: Platform-based educational newsletters• 11:24 - Newsletter Idea 3: Unofficial sports team coverage• 13:03 - Newsletter Idea 4: Local real estate investor news• 20:55 - Newsletter Idea 5: B2B decision maker• 25:01 - Newsletter Idea 6: Niche ad examples for media buyers• 26:37 - Newsletter Idea 7: Meme-based news coverage• 29:23 - Newsletter Idea 8: Industry-specific AI tips• 31:12 - Newsletter Idea 9: Leadership lessons and profiles• 34:38 - Newsletter Idea 10: Local community newsletters• 37:14 - Final Thoughts and Conclusion Link Mentioned:  Matt’s full article: https://www.newsletteroperator.com/p/10-newsletter-business-ideas Matt’s Twitter/X: https://x.com/JMatthewMcGarry Key Points:• Detailed breakdown of 10 different newsletter business models with monetization strategies• Focus on building profitable newsletters with low startup costs and high scalability• Emphasis on combining paid acquisition (Facebook ads) with organic growth• Strategy for turning newsletters into larger businesses (software, marketplaces, agencies) 1) Marketing Newsletter for Global Talent  • Target overseas marketers seeking US jobs• Cost: $0.25-0.50 per sub via FB ads • Structure:1) Remote job listings2) Digital marketing news3) Marketing tutorials Monetization path to $28k/mo:• Job board ($18k/mo)• Recruiting blasts ($10k/mo) 2) Platform-Based Newsletter  Pick ONE tool (Figma, Notion, Perplexity AI) and go deep. The gold mine here:• 20-50% recurring affiliate commissions• Sell premium templates• Potential acquisition by the platform• Build & sell SaaS tools to your audience 3) Local Real Estate Investor Newsletter  The math:• 5-10k subs• $2 CPA• $7.5k/mo in ad revenue• $50k from seminars• $50k from premium subs Total: $190k/year with just 10k subscribers! 4) B2B Decision Maker Newsletter  The secret sauce:• Need only 2k subs (if they're the right people)• Target C-suite in specific industry• Collect detailed subscriber data• Charge premium for targeted access 5) Visual News & AI Newsletters  Two massive opportunities: A) Meme-based news• 2-4 stories/day• Prosumer focus (tech/finance)• Visual over Text in 2024 B) Industry-specific AI tips• Target specific verticals• Focus on time/money saving• $200/year subscription model 6) Local Community Newsletter  The playbook:• Focus on positive news• Thursday "Weekend Plans" format• $0.50 CPA possible• Target high-LTV local sponsors Real example: Naptown Scoop makes $400k/year in one city! 7) The bigger opportunity?  Don't just think "newsletter"Think "audience building machine" that can spawn:• Software products• Marketplaces• Agencies• Communities Start with newsletter, expand into empire. Pro tip: for ANY of these:• Use pre/post CTAs on social• Build one social channel alongside• Collect subscriber data beyond email• Think paid first, organic second Pick one and start this weekend!  Notable Quotes: "Newsletter businesses are a cheat code... you can build a marketplace, you can build an agency, you can build so much on top of a newsletter." "You don't need 100,000 subscribers to make $100,000 a year. With 5-10,000 subs, you can make $190,000 a year." Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Avi Schiffmann, Founder and CEO of friend.com, as we discuss technical challenges in AI memory systems and broader startup philosophy. Avi emphasizes the importance of creating new categories rather than competing in existing ones, while advocating for personal growth and confidence as crucial elements of entrepreneurial success. The discussion covers both technical aspects of AI development and philosophical approaches to startup building. Episode Timestamps:• 00:00 - Introduction and discussion of memory systems• 02:04 - Advice for Founders, Competition, Critique of YC • 06:02 - Entrepreneurship vs Innovation• 15:52 - Thoughts on Raising VC Funding and Bootstrapping• 18:52 - Discussion on Confidence and Personal Growth• 27:58 - Work Life Balance Discussion• 31:18 - Startup Idea 1: Memory as a Service Key Points:• Discussion of memory systems for AI chatbots and the need for "memory as a service"• Exploration of startup philosophy and the importance of creating new categories• Emphasis on personal confidence as a key factor in startup success• Critique of conventional startup wisdom and YC methodology 1) First, a HUGE opportunity in AI: Memory as a Service (MaaS) for AI chatbots • Current memory systems rely on RAG• No good solution exists yet• Companies would pay $$$ to solve this• Critical for AI relationship products 2) On building in existing categories: The real advantage of startups?• Fresh slate in people's minds• Ability to define new categories• Instant category leadership 3) MINDSHARE is the only true moat  Example:• Claude is better than ChatGPT in quality• But ChatGPT owns mindshare• Google trends: ChatGPT = 100, Claude = ~0 Lesson: Better product ≠ Winning product 4) On raising VC:"The real way you raise is when it becomes about the deal, not what you're working on"• VCs invest in YOU, not your product• It's a social game• They care about who else is in• Focus on being good at "yapping" 5) The REAL key to startup success: Personal confidence over YC advice How to build it:• Get out of tech bubble• Build real relationships• Have experiences• Travel• Live life "No one great ever thought they couldn't be great" 6) On working style: "You don't need to be at your computer to be working" • Best ideas come in shower/walks• Live life, let ideas brew• Focus on right direction not working hard• Think through ideas in different places 7) Final wisdom: "You have a short bubble of consciousness while alive. Don't waste it working on something you're not confidently proud about." Stop preparing.Start building.Be confident.Make art. Notable Quotes:"If you view your work as art, you have no competition and you have no fear of failure.""It's easier to create a new category than to try and win in an existing category because if you create your own category, you immediately crown yourself king." Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AVI ON SOCIAL Friend: https://friend.comX/Twitter: https://x.com/AviSchiffmann

My comprehensive year in review covering personal achievements, business developments, and investment strategies in 2024. I share a detailed breakdowns of my wealth allocation, business portfolio performance, and social media growth. The review emphasizes a shift toward business simplification, increased focus on AI and technology integration, and the importance of building sustainable, scalable ventures. Timestamps:00:00 - Intro01:38 Biggest wins05:54 Biggest losses and lessons11:47 - Q&A from social media18:00 - Growth across social platforms25:00 - Wealth breakdown and investments33:03 - Business updates48:16 - Productivity gains50:48 - New insights and learnings Key Points:• Personal milestone of having first child and significant net worth achievement• Business portfolio performance across Late Checkout Agency, Boring Marketing, and other ventures• Portfolio breakdown: 75% stocks, 16% private equity, 7% real estate, 2% crypto• Platform growth across YouTube (11K to 146K subscribers), X/Twitter (361K to 420K followers)• Strategic shift toward simplification and focus on building "skyscrapers, not strip malls" 1) BIG WINS 2024: • Had a baby • Started lifting consistently (+15-20 lbs muscle)• Grew podcast into major platform• Hit personal net worth milestone 2) Portfolio breakdown (fascinating): • 75% stocks• 16% private equity• 7% real estate• 2% crypto Top holdings:• 10% Berkshire• 10% SPY• 8% Apple• 7% Amazon 3) Business Updates: Late Checkout Agency (LCA):• Found their niche: AI interfaces + community products• Booked solid with major brands• Started taking equity deals with billion-dollar companies  Boring Marketing & Boring Ads: • Both crushing it• $100M+ in ad spend managed• 76 meetings booked in next few weeks• Unbundling tools for DIY customers• Created Boring Holdings umbrella company 5) Key productivity unlocks: • Switched to Yerba Mate for afternoon energy• Simplified from Notion to Apple Notes• Using Things app for to-do lists• Less tools, more focus 6) Platform Growth 2024: YouTube: 11K → 146K subsX: 361K → 420K followersLinkedIn: 82K → 149KNewsletter: 72K → 120K subsPodcast: 360K → 575K downloads 7) Best decision framework: "Friday Afternoon Test" - Only make big decisions Friday PM when tired- If it still feels right then, it's probably right- Prevents caffeine-fueled impulse choices 8/ MAJOR hiring insight: "Day Zero Integrity Test"• Give unclear instructions for small task• See if they ask questions or just guess• Reveals everything about future behavior 9/ Key lessons: • Trust but verify (especially with remote teams)• Simple over Complex• Double down on what's working• Build skyscrapers, not strip malls• Tech investment over immediate profits 10) 2025 Focus: • Finding long-term business partners• Building more proprietary tech• Simplifying business structure• Going harder on current opportunities• Scaling what works Notable Quotes:"If this scales, do I want to be in that business? If not, what is the business that I want to be in?""My main mission is to build skyscrapers, not strip malls." Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses [https://www.startupempire.co](https://www.startupempire.co/) FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg

Join me as I chat with  Daniel Dalen, CEO and Founder of Ecomflow, as we explore various startup ideas and business opportunities, focusing on embeddable businesses and the Shopify ecosystem. We discuss the potential of credibility badges, analyzing both successful and unsuccessful business concepts while sharing insights on product development, aesthetics, and bootstrapping versus venture capital approaches. Timestamps:00:00 - Intro01:39 - Startup Idea 1: Best Product Plaques for Credibility09:00 - Startup Idea 2: Embeddable Businesses31:49 - Startup Idea 3: Shopify ecosystem opportunities45:53 - Building sustainable businesses59:47 - Content creation strategy discussion Key Points:• Discussion of embeddable businesses and their potential in 2025• Analysis of credibility badges/plaques as a business model• Deep dive into Shopify ecosystem opportunities• Insights on aesthetic vs luxury software products 1) First startup idea: "Best Product of Year" Certification Business • Similar to Better Business Bureau model• Sell digital badges + physical plaques to startups• ~$200/year subscription model• 99% margins, pure SaaS play• Key challenge: Need massive distribution to create credibility 2) Second concept: "Embeddable Businesses" • Greg built http://offerbutton.com as an example• Place buttons/widgets on other people's websites• Own digital real estate across the web• Similar to "Sent with Superhuman" model• Massive distribution potential through viral embedding 3) Fascinating insight on software categories: Luxury Software is DEADAesthetic Software is the FUTURE • Users care more about design than status• Example: People use Superhuman for its clean UI• Shows they value design-thinking• Growing trend in 2024+ 4) On building Shopify apps: • Massive opportunity in DTC ecosystem• Need to deeply understand specific pain points• Niche down (ex: CRO for specific industries)• Can charge premium as money constantly flowing• Avoid competing with Shopify's core features 5) Building mindset insights from Daniel Dalen: • Bootstrap over VC if possible• Focus on cash flow positive businesses• Build with people who share your values• Success = freedom to choose your projects• Document over promote when building in public 6) Hot Take from Greg: "The wealthiest people have the least amount of recurring meetings" True wealth = control of your timeAutomation over MeetingsClear calendar = Clear mind 7) Key lesson on content: Stop asking for likes/subsStart asking for genuine feedbackLet quality speak for itselfFocus on documenting the journeyReal value drives real engagement Notable Quotes:"I feel like luxury software is old, and the new wave is gonna be aesthetic software." - Greg Isenberg"The wealthiest people have the least amount of recurring meetings." - Greg Isenberg Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DANIEL ON SOCIAL X/Twitter: https://x.com/danielvandalenYoutube: https://www.youtube.com/@danieldalen/videosInstagram: https://www.instagram.com/danieldalen/

I share my experience growing from zero to 145,000 LinkedIn followers in 14 months, generating millions in revenue. I detail specific strategies for LinkedIn growth, including leveraging the new video tab, creating engaging story posts, and utilizing infographics. The presentation explains how to properly monetize a LinkedIn following through strategic content posting and lead magnet implementation. This talk was given at Andrew Wilkinsons IP2 conference Learn more about IP3Andrew's Newsletter: https://neverenoughnewsletter.kit.com/signupAndrew's Twitter/X: https://x.com/awilkinsonAndrew's Youtube: https://www.youtube.com/@NeverEnough2024 Episode Timestamps:  00:00 - Intro02:05 - The ACP Funnel Explained02:50 - Case Study: BoringMarketing.com04:42 - Tactical Tips for Going Viral on LinkedIn06:10 - Leveraging Video Content on LinkedIn08:10 - Crafting Compelling Stories for Engagement09:46 - Using Infographics to Boost Engagement10:31 - Monetizing Your LinkedIn Audience12:16 - Creating Effective Lead Magnets Key Points:• LinkedIn in 2024 is comparable to Twitter in 2020 for viral growth potential• Three main strategies for LinkedIn growth: video content, storytelling posts, and viral infographics• Monetization through strategic lead magnets and post-editing techniques• Building the ACP (Audience-Community-Product) funnel for business growth 1) The ACP Framework:• Audience first• Convert to Community• Build Product for themExample: Boring Marketer → Free community → $8M ARR SEO tool business 2) Why LinkedIn in 2025?"LinkedIn right now is 2020 Twitter - it's fishing with dynamite"Greg grew 125K followers in 14 months with just 15 hours of work  3) LINKEDIN HACK #1: Video Content  LinkedIn just added a video tab. Nobody knows this yet.Two options:• Faceless content with AI voiceover (use @elevenlabs)• Record yourself Pro tip: Videos are getting INSANE reach right now 4) LINKEDIN HACK #2: Stories that Convert• Get someone to interview you• Extract 15 career stories• Focus on vulnerable moments• MUST pair with photo of yourself• Use storytelling frameworks 5) LINKEDIN HACK #3: Viral Infographics• Find previously viral infographics• Repost with credit• Add universally agreeable caption• Example: "This year's gonna be great" → 151K likes 6) THE MONETIZATION STRATEGYDon't put links in original posts!Secret sauce:• Post content• Wait 4 hours• If more than150 likes, EDIT post to add link• LinkedIn won't suppress it 7) LEAD MAGNET MASTERY:Don't sell directly. Create valuable free content.Example:• Made startup ideas database• 5,000 downloads in 30 days• Segment in ConvertKit• Nurture → Monetize later 8) KEY TAKEAWAY:2025 will be HUGE for LinkedIn.Start now while organic reach is insane.Even 15 hours can build a massive following that drives millions in revenue. Notable Quotes:"LinkedIn is fishing with dynamite right now." - Greg"I grew from zero to 125,000 followers with probably like 15 hours of work in 14 months." - Greg LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Mike Hudack, CEO of Sling Money, as we deep dive into AI startup strategy by discussing frameworks for building AI companies, product development approaches, and go-to-market strategies. The conversation covers practical advice for entrepreneurs considering AI ventures, from choosing between B2B and B2C models to pricing strategies and competition analysis. Hudack shares insights from his experience at Facebook and current venture Sling Money. Timestamps:00:00 - Intro02:12 - AI agent framework and startup ideas08:19 - Discussion of successful AI companies16:20 - B2B vs B2C strategy19:28 - Product development philosophy25:20 - How to think about Competitors 28:40 - Go-to-market strategies33:46 - Pricing and monetization discussion39:16 - Mark Zuckerberg's Perspective on AI Key Points:• Framework for AI agents: single clear action, instant feedback, bounded decisions, zero friction• Three promising AI companies discussed: Greenlight (fin-crime), Granola (note-taking), Gradient Labs (customer service)• B2C vs B2B strategy: B2C has higher potential but higher risk, B2B offers more predictable outcomes• Product development approach: focus on solving genuine pain points and building with meaning 1) On picking AI startup ideas: Look for repetitive, time-consuming tasks that:• Have clear actions• Provide instant feedback• Make bounded decisions• Create zero friction Examples: Flight booking, restaurant reservations, scheduling 2) The most promising AI companies right now: • Green Lite - Automating financial compliance• Granola - AI-powered collaborative note-taking• GradientLabs - Next-gen customer service• Domu - AI debt collection with empathy All solving specific, manual problems with tight feedback loops. 3) Framework for choosing what to build: Run a "regret minimization" exercise:• Imagine yourself 5-10 years in the future• Consider all possible outcomes• Pick something meaningful you'd be proud to work on• Must be excited to wake up for it every day 4) On B2B vs B2C products: B2B:• Easier to validate• Clear path to revenue• Lower failure rate• Smaller outcomes B2C:• Bigger potential upside• Harder to get right• Need to catch lightning• More glory (if it works) 5) On pricing AI products: Formula:(Human labor cost saved + Emotional damage prevented) × (20-50% discount) = Your price Pro tip: You CAN raise prices later if you build something people truly love. 6) Go-to-market strategy for AI products: • Build in public• Create early waitlists• Find your core believers• Let them help shape the product• Focus on native content for your audience's platform 7) On competition: Don't be afraid to copy primitives (basic features everyone needs) BUT:• Stay true to your vision• Keep a mental tab on competitors• Don't get sucked into being reactive• Maintain consistent narrative Most important lesson: Build something YOU deeply care about. The most successful products come from genuine passion, not just market opportunity. Notable Quotes:"We don't make services to make money, we make money to make better services." - Mike Hudack (citing Walt Disney/Facebook)"If you build a thing which is beautiful and people love and has a place in their lives, you can charge more for it later." - Mike Hudack Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MIKE ON SOCIAL Mike’s Website: https://hudack.com/X/Twitter: https://x.com/mhudackLinkedIn: https://www.linkedin.com/in/mhudack/Sling Money: https://sling.money/

Join me as I chat with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into various lead generation strategies. Jonathan shares his strategies and frameworks for building a client pipeline without having a large online following.  00:00 - Intro03:13 - The Dream 100 Strategy11:01 - The Canvas Strategy (for reaching out)18:12 - Go Where Your Audience Lives27:21 - The Power of Strategic Gifting36:33 - Content Creation (if you choose to)40:47 - Key Mindset Shift around Content Creation 1) The Dream 100 Strategy:• Make a list of 100 people/orgs who already talk to your target audience• Research their platforms, reach, content• Focus on building relationships with them• Can start with just 10-20 names Example: Web design agency targeting founders? Start with podcast hosts, community leaders 2) The Canvas Strategy (for reaching out):• Don't just ask for favors• Focus on providing extreme value first• Make thoughtful, detailed pitches• Show you've done your homework• Be patient and play the long game 3) Go Where Your Audience Lives:• Join paid communities ($149/mo is nothing if you land 1 client)• Lurk in Reddit threads• Answer Quora questions in detail• Participate in Discord servers• Be the MOST valuable member No promotion, just pure value. 4) The Power of Strategic Gifting:• Doesn't need to be expensive ($5-50 can work)• Make it personal and meaningful• Think long-term relationship building• One mentor landed a huge deal with a $50k guitar gift• Small gestures = big memories 5) Content Creation (if you choose to):• Focus on MASSIVE value over production quality• Create 5+ hour detailed tutorials• Answer common questions exhaustively• "Low quality, high effort" is the new formula• Example: mastering . com's 11-hour tutorials 6) Key Mindset Shift: Stop obsessing over:• Social media metrics• Personal branding• Complex marketing funnels Start focusing on:• High-leverage relationships• Direct value creation• Being present where your audience is 7) The ROI is INSANE:• Single partnerships can generate millions• One webinar can outperform months of ads• Relationship-based leads convert better• More sustainable than viral marketing• Less stressful than being an "influencer" Pro Tip: Review your Dream 100 list every quarter. Most businesses forget this and focus on low-leverage tasks instead. Links Mentioned:  The Dream 100 Google Sheet: https://docs.google.com/spreadsheets/d/1a7d1GSZoJq_pT2Ptbvc9HsZWPxNsQDhRcUvT6d1V2Jw/edit?gid=0#gid=0 The Canvas Strategy Ep: https://youtu.be/fr5xG_bTV44 Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/AJ&Smart: https://ajsmart.com/

Join me as I chat with Zach Yadegari, Co-Founder of Cal AI, as we discuss his frameworks and strategies for building and scaling viral AI Apps. Learn his step-by-step formula creating viral apps.  00:00 - Intro01:40 - Concept Behind Dr. AI and App Feature Overview05:37 - Designing the User Experience08:42 - Inspiration and Primitives in App Design11:10 - User Experience and Simplicity16:05 - Gamification and User Engagement17:26 - Shareability and Marketing Potential20:07 - History Feature and User Retention21:14 - Symptoms Quiz Design23:58 - Incorporating Sources and References24:39 - Chatbot Functionality25:33 - Marketing Strategy and Influencer Outreach28:34 - Prompting for AI Responses33:15 - Go-to-Market Strategy Discussion37:14 - Identifying Target Influencers41:04 - Pricing Structure and Revenue Models 1) The Core App Features: • Skin scan for diagnosis• Symptoms quiz• Medical chatbot• History tracking Key insight: Keep it SIMPLE. Basic features done well better than complex features done poorly. 2) UX Design Strategy: - Start with basic wireframes• Copy "primitives" from successful apps• Design for influencer marketing• Put app name on key screens• Make results instantly digestible Pro tip: Design screens thinking about how influencers will showcase them in content. 3) Growth Strategy: Target audience = concerned parentsBest channels:• Mom influencers• Family content creators• Parenting communities Look for creators with 250k+ views/videoBudget: $4-5k per 1M views 4)Monetization Structure: Weekly pricing model works best:• $4-7/week• No free trial initially• A/B test different prices• Optimize for repeat users Strategy: People will delete/resubscribe when needed 5) Technical Implementation: - Use ChatGPT API with custom prompts• Bypass medical disclaimers creatively• Build clear diagnosis displays• Include danger levels (1-5)• Add sources for credibility 6) Marketing Angles: - Target anxious parents• Focus on peace of mind• Show quick diagnosis stories• Emphasize "should I see a doctor?" use case• Leverage influencer storytelling 7) Key Success Factors: • Heavy disclaimers• Accurate diagnostics• Simple UX• Clear value prop• Strong retention hooks Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ZACH ON SOCIAL X/Twitter: https://x.com/zach_yadegari

In this episode, I am joined by Dan Shipper, co-Founder and CEO of Every, as we explore a wide range of AI startup ideas and business opportunities Timestamps: 00:00 - Intro01:12 - Startup Idea 1: Advanced Voice Notes 08:59 - Startup Idea 2: N of 1: Personalized Data Science Marketplace 16:12 - Startup Idea 3: Great Books Reimagined28:28 - Trend to Watch: Voice-First Products 34:33 - Distribution Strategy for AI Apps 1) Advanced Voice Notes  Imagine voice notes you can actually talk to!- Record your thoughts while walking• AI creates smart summaries• Team members can "interview" the recording• Get deeper context without endless follow-up questions The future of media might be media you can talk to. 2) N of 1: Personalized Data Science Marketplace  Remember Netflix's $1M algorithm challenge?Now ANYONE can be a data scientist with GPT-4.- Post personal/business datasets• Set bounties for predictions• Perfect for health tracking• New way to do personalized science Market size: Think Kaggle but for everyone. 3) Great Books Reimagined  Classic literature is valuable but hard to digest. The opportunity:• AI-powered modern translations• Format classics for specific audiences• Create multimedia versions• Add interactive elements Two markets:- Students (massive TAM)- Business intellectuals (high willingness to pay) 4) The Luxury AI Paradox  Key insight: As AI makes things cheaper, human-made becomes luxury. Examples:• Broadway shows• Handmade clothing• Mechanical watches Opportunity: Look for what AI is making cheap, then create premium human-made alternatives. 5) Voice-First Products  Huge trend: Kids growing up with voice interfaces (Apple Watch + Siri) Opportunities:• Voice-first travel booking• Conversational commerce• Voice-native discovery engines TAM: Could capture 1-5% of existing markets just by being voice-first. 6) Distribution Strategy for AI Apps  Dan's approach:• Build media presence first• Target like-minded audience• Use early adopters for feedback• Start with YouTube → funnel to email• Product-led growth after initial traction Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DAN ON SOCIAL X/Twitter: https://x.com/danshipperLinkedIn: https://www.linkedin.com/in/danshipper/Youtube: https://www.youtube.com/@EveryInc/videosEvery: https://every.toSpiral: https://spiral.computer/Sparkle: https://makeitsparkle.co

Join me as I chat with Jacky Chou, a serial entrepreneur, as we dive deep into growth hacking opportunities. Jacky shares his strategies and frameworks for how to growth hack businesses using SEO and keyword research. Timestamps00:00 Intro01:46 Most AI companies are leaving money on the table11:04 Paid Ads for InteriorAI15:04 Jacky's million dollar SEO plan with Reddit21:13 Other Neglected Platforms to beat VC-funded startups24:57 Startup Idea 1: NSFW AI O.F. 35:31 Community Building in 2024 1) Most AI companies are leaving money on the table Case study: InteriorAI (by Pieter Levels) - Missing out on ~50K/month- Could monetize through affiliate content- Should create blog targeting high-value keywords- Opportunity for "retail rank & rent" ($1-2K/month per placement) 2) Jacky's million dollar SEO plan with Reddit: - Find keywords where Reddit ranks #2 (tons right now!)- Share your product as a "user" (no links!)- Target all related long-tail keywords- Look at AI-related terms (massive growth)- Replicate across Quora, Medium, LinkedIn 3) Keyword Research Gold: "AI video generator" trends: - Search volume is exploding- Reddit ranking #2 consistently- CBC around $1.50- Huge opportunity for indie hackers- Most big players ignoring UGC platforms 4) Dark Horse Opportunity: Adult AI Market - Extremely low keyword difficulty (KD: 2)- High search volume- Most competitors doing poor execution- AI chat + OF management tools needed- Mid 6-7 figures/month potential(Not for everyone, but opportunity exists) 5) Community Building in 2024: - @JackieChou hitting $80K/month- Built from 15K YouTube subs- Key: Sell transformation, not just community- Focus on membership benefits- Bundle partnerships/tools Key Takeaway: To win in 2024: Do what VC-funded startups won't: - Target neglected platforms- Create authentic content- Build real communities- Ignore "brand concerns" early- Focus on actual user value Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JACKY ON SOCIALX/Twitter: https://x.com/indexsyLinkedIn: https://www.linkedin.com/in/jacky-chou/Youtube: https://www.youtube.com/@indexsy/videosAdvise: https://advise.so/apply/

Join me as I chat with Omar Choudhry, a serial entrepreneur, as we dive deep into how to build and scale directories. Omar shares his strategies and frameworks for how to use AI and SEO to build and scale cash flowing directories. Episode Timestamps00:00 Intro04:26 Overview of GuiltyChef.com06:56 The Power of Schema in SEO14:04 Traffic 18:07 Monetization Potential24:34 Overview of bestdubai.com32:09 Live Cooking Session: Building a Directory35:47 Using Apify for Data Scraping39:54 Using Claude for organizing information and data44:01 Setting Up Zapier for Automation55:26 Formatting data on Claude 1:06:42 Building a Comprehensive Directory 1) First directory: GuilteyChef.com - AI-generated recipes from top restaurants- Went from 0 to 100k monthly visitors in 7 months- Built in ONE week as a side project- Already monetizing with $2.99 recipe packs Key insight: People want to recreate restaurant dishes at home 2) Second directory: BestDubai.com - Bought domain for $1.2k (incredible deal)- Competing with TripAdvisor in just 30 days- AI-generated reviews & scores- Automated everything Smart move: Added referral tags to outbound links = restaurants see traffic source 3) The Tech Stack  - Webflow for website- Zapier for automation- Claude AI for content- Apify for data scraping- Google Sheets as input- Python snippets for formatting No coding experience needed! 4) The Secret Sauce: Schema markupOmar uses AI to generate perfect schema for each page Why it matters:- Helps Google understand content- Gets rich snippets in search- Ranks above established sites- Most competitors do this wrong 5) The Process: 1. Get place ID from Google Maps2. Scrape data using Appify3. Format data for Claude4. Generate content with AI5. Push to Webflow CMS6. Auto-generate everything One place ID = complete page with images, content & SEO 6) Monetization strategies:- Premium recipe packs- Restaurant partnerships- Ingredient affiliate links- Sponsored listings- Brand partnerships- Custom AI tools Pro tip: Let restaurants find YOU through analytics 7) Key Learning:You can now compete with giants like TripAdvisor using:- Smart AI automation- Proper schema markup- Geographic targeting- Language optimization- Clean UX design Budget needed: Under $2k  The future of directories is here. Time to build! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND OMAR ON SOCIAL 5 Day Sprint - Build with AI: https://www.skool.com/5-day-sprint/aboutInstagram: https://www.instagram.com/omarchoudhry/X/Twitter: https://x.com/OmarChoudhryLinkedIn: https://www.linkedin.com/in/omarchoudhry/?originalSubdomain=uk

Join me as I chat with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into Black Friday Campaign strategy. Jonathan shares his strategies and frameworks for leveraging Black Friday regardless of what type of business you run.  Episode Timestamps00:00 - Intro01:15 - The Importance of Black Friday for Businesses04:21 - Types of Black Friday Sales05:01 - Case Study: Endel's Renewal Strategy08:49 - Comparing Strategies: MagicMind and AG112:48 - Apple's Unique Approach to Black Friday14:25 - Creative E-commerce Strategies20:12 - Bundling Products for Black Friday22:51 - Startup Idea 1:  Black Friday Agency27:55 - Gamifying Promo Codes29:59 - Our Black Friday Buys31:41 - Live Streaming as a Sales Strategy 1) The Store Credit HackInstead of basic "20% off" - tell customers they have $21.63 in store credit expiring soon Why it works:• Feels like "their money"• Specific numbers boost authenticity• Creates urgency 2) The Premium PlayHow luxury brands do Black Friday:• No discounts• Give gift cards with purchase• Example: Apple gives $200 creditKeeps brand prestige while driving sales  3) The Bundle BuilderFour Sigmatic's genius approach:• Interactive bundle builder• Unlocks bigger discounts at $59/$99• Shows real-time savings• Makes shopping funSteal this for your store  4) The Bonus StackMagicMind's approach:• Start with core discount• Add digital product access• Include physical gifts• Stack more bonuses as week progresses Psychology: Value over Discount 5) The Subscription PushSaaS playbook:• Offer renewal discounts• Add exclusive bonuses• Example: Endel does 50% off + premium gifts• Works for any subscription business 6) The QVC StrategyModern twist:• Run 12-hour livestream sales• Show limited quantities• Create FOMO• Add exclusive bundles• Perfect for influencer brands 7) The Campaign TimelineSmart businesses:• Plan 6 months ahead• Start ads 3 days before• Build waiting lists• Layer in bonuses• Peak on Friday 8) The Profit RealityTruth bomb:• Could make 1-2 months revenue in 1 week• Some brands make yearly revenue• Even "bad" years saved by Black Friday• Ignoring it = leaving millions on table Remember: Black Friday isn't just a discount day.It's a strategic revenue event that can make your entire year.Don't flub it Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/AJ&Smart: https://ajsmart.com/

In this episode, I am joined by Shahed Khan, co-founder of Loom, as we explore innovative startup ideas, and his frameworks for finding and building startups Episode Timestamps:00:00 Intro00:50 Startup Idea 1: The Modern Travel Guide 19:25 Startup Idea 2: The anti-social social network34:06 Startup Idea 3: Time Capsules of Shared Memories 1) The Anti-TripAdvisor Traveler Problem: Millennials & Gen Z hate cookie-cutter travel experiencesSolution: TikTok-inspired travel app with curated, local gems Key features:• City-specific guides (coffee shops, bookstores, etc.)• Video carousels showing vibes• Monetize by unlocking full guides ($0.99) How to build MVP:1. Use TikTok API to pull trending local videos2. Transcribe with Descript or Google Speech-to-Text3. Clean up with ChatGPT4. Auto-post to WordPress via ZapierPro tip: Start hyper-niche (e.g., coffeesnobs.xyz) then expand 2) The New "Path" - Dunbar's Social Network Problem: We've lost connection with our REAL friendsSolution: Reinvent Path for 2024 - ultra-private social networkKey features:• Max 150 connections (Dunbar's number)• Location-based updates• Simple, minimalist design Why it could work:• People crave intimate, ad-free spaces• AI makes building faster & cheaper• Charge $20-30/year subscriptionMarketing angle: "The anti-social social network" 3) Time Capsules of Shared MemoriesProblem: "Shared albums are where memories go to die"Solution: Physical, ephemeral time capsules of shared experiences Key features:• Pull from connected social accounts• Curate personalized memory boxes• Make it EASY to send as gifts Monetization:• Subscription for curation• Charge per physical time capsule sent Inspiration: Remember Klout? Leverage nostalgia!Bonus insight: People don't change. Our needs stay the same.Products evolve, but human nature is constant. Study the past! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SHAHED ON SOCIALX/Twitter: https://x.com/_shahedkLinkedIn: https://www.linkedin.com/in/shahedkhan/Instagram: https://www.instagram.com/_shahedk/

In this episode, I am joined by Michael Girdley, Chairman and CEO of Girdley Enterprises, as we discuss how to build a HoldCo. Michael shares his frameworks and best practices for structuring HoldCo’s. Episode Timestamps: 00:00 Intro02:25 What is HoldCo07:22 Types of HoldCo09:45 Why go HoldCo12:56 Types of HoldCo Pt 215:27 Frameworks for structuring your HoldCo19:16 7 steps of starting a HoldCo23:47 Why HoldCo’s are awesome36:12 HoldCo’s are antifragile 43:16 Make sure HoldCo’s are right for you45:16 HoldCo Conference 1) What's a Holdco?It's owning multiple businesses but not running any of them day-to-day.Think Warren Buffett lite - you're the maestro orchestrating a portfolio of companies. 2) Why go Holdco?• Diversify risk• Create asymmetric bets• Design your ideal lifestyle• Leverage your passionsGirdley: "I tap dance to work every day, even when things are sucky." 3) Types of Holdcos:• Roll-up (same biz, diff locations)• Platform (related businesses)• Pure Holdco (unrelated businesses)• Conglomerate (big daddy version)Pick your flavor based on your interests & expertise! 4) How to start your Holdco journey:1. Have a plan2. Define your goals3. Design your org structure4. Consult lawyers & tax pros5. Build your all-star advisory team6. Execute & iterate7. Optimize for happiness! 5) The secret sauce? 🤫• Low-cost tech makes it easier than ever to incubate new businesses.• Girdley: "You can do that same business they built off the ground for a few $1000"• Asymmetric bets FTW! 6) Centralize or nah?• Depends on your asset types & personal strengths.• Girdley keeps it "radically decentralized" - know thyself!• "Don't try to do things that I know I suck at." 7) Who's it for?Not everyone! But if you:• Love variety• Hate micromanaging• Want to build long-term wealth• Crave a custom-designed career...Holdco life might be your jam! 8) Ready to dive in?Start with ONE successful biz, then expand.And if you're serious, check out Girdley's Holdco conference in Utah next spring! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MICHAEL ON SOCIALMichael Girdley’s Website: https://www.girdley.com/X/Twitter: https://x.com/girdleyLinkedIn: https://www.linkedin.com/in/michaelgirdley/Youtube: https://www.youtube.com/@Michael-Girdley

In this episode, I am joined by Arvid Kahl, CEO and Founder of Podscan, as we explore a wide range of AI startup ideas and business opportunities Episode Timestamps: 00:00 Intro04:09 Startup Idea 1: AI Co-Founder21:07 Startup Idea 2: Silent Refactoring as a Service37:00 Startup Idea 3: Niche-specific AI-powered content curation 1) AI Co-Founder: Your 24/7 virtual partner with ZERO equity • Trains on your business data• Handles marketing, sales, strategy• Interacts with other AI agents for fresh ideas• Potential pricing: $50-100/month to start 2-4) AI Co-Founder cont'd:• Customizable personality (Elon-like? Thiel-like?)• Reduces co-founder drama• Ideal for solo founders wearing multiple hats• Scalable SaaS model with potential for AI-AI interactions 5) Silent Refactoring as a Service: Your code's guardian angel • Constantly analyzes and improves your codebase• Runs simulations to test performance• Suggests optimizations based on future roadmap• Fully tested, commented code delivered via PRs 6-7) Refactoring Service cont'd:• Pricing models:A) Per repositoryB) Frequency of experimentsC) Value-based (replacing 3 full-time devs)• Start at $50-100/month, scale with capabilities 8) Niche-specific AI-powered content curation • Aggregate data from various sources (podcasts, social, magazines)• Summarize for specific industries (e.g., medical, equestrian)• Personalize content format (text, audio, video) per user• Potential for paid newsletters or SaaS products 9) Content curation tips:• Choose a niche you're already part of• Leverage AI for summarization and personalization• Start with free content, add premium features• Use as a wedge to build industry-specific SaaS later 10) Key takeaway: AI enables solo founders to tackle bigger problems!  Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ARVID ON SOCIALPodscan: https://podscan.fmX/Twitter: https://x.com/arvidkahlYoutube: https://www.youtube.com/channel/UCB6s-V1Ls4vc_mXEF-4Lz_Q

Join me as I chat with Joseph Choi, Founder of Viral App Founders Community, as we discuss his frameworks and strategies for finding and building profitable Consumer Apps. Learn his step-by-step formula to building and growth hacking apps.  Episode Timestamps: 00:00 Intro04:01 Ecom Marketing Strategies applied to Consumer Apps11:07 TikTok Shop Affiliate Center  = goldmine for app ideas22:16 Profitable Niches that are Underserved33:26 Influencer Marketing 2.040:58 Capitalize on internet "cults" & movements 1) TikTok organic = BIGGEST underpriced distribution channel right now- Cost of creating & distributing content = low- Potential reach for consumer apps = high- Time to leverage this opportunity!  2) E-commerce tactics are invading the app world- Remember Tabs Chocolate? 0 to $10M/year with mass UGC creators- Now these tactics are being used for consumer SaaS - Higher margins + better exit multiples = Bigger Opportunity 3) Carousels perform better than Short-form video on TikTok?!- Surprising trend: Photo carousels are CRUSHING IT- Easier to create + more scalable than talking head vids- Pro tip: Use Midjourney for quick, eye-catching visuals  4) TikTok Shop Affiliate Center = goldmine for app ideas- Find top performers in any niche- Build apps to help them sell better- Get free marketing from influencers Win-win-win situation!  5) High LTV niches are UNDERSERVED on TikTokThink: Golfers, poker players, niche sportsExample: Golf swing analysis app - 10k downloads / month- $70k revenue / month- Huge potential for more! 6) Myth: TikTok users are all young- Reality: Diverse demographics, especially in niche content- Serve content to underserved niches = Underpriced reach 7) Rethink influencer marketing for TikTok- Old way: Pay for followers- New way: Hire creators as ACTORS, not for their audience- TikTok algorithm favors good content, not follower count  8) Capitalize on internet "cults" & movementsExamples:- Looksmaxing (YouMax app)- Make money online (Crayo app)1. Find passionate communities without products2. Build the app they need 3. Profit Bonus tip: Product quality is CRUCIALNail your metrics before scaling marketing efforts! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/ Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JOSEPH ON SOCIALViral App Founders Community: https://whop.com/viral-app-founders/X/Twitter: https://x.com/JosephKChoiLinkedIn: https://www.linkedin.com/in/choi-joseph/

Join us for an engaging conversation with John Coogan, Entrepreneur in Residence at Founders Fund, as we explore a wide range of moonshot ideas from Cybersecurity to moon Colonization to humanoid military robots Episode Timestamps: 00:00 Intro01:57 Startup Idea 1: Cybersecurity for AI companies11:37 Startup Idea 2: Moon-focused space startup21:33 Startup Idea 3: Kid-friendly smartphone alternative 36:02 Startup Idea 4: Humanoid military robots  1) Cybersecurity for AI companies • AI models = new high-value digital assets• Estimated $500M to train GPT-4• Potential for theft/espionage• Opportunity: Build Fort Knox-level security for AI weights• Think Chainalysis, but for AI 2) Moon-focused space startup • SpaceX focused on Mars, opportunity on the Moon• Easier access, always visible from Earth• Ideas: Moon tourism, mining, asset placement• Leverage SpaceX's falling launch costs• Be the "Varda" or "Planet Labs" of the Moon 3) Kid-friendly smartphone alternative • Parents want device control, kids need connectivity• Opportunity: Build ruggedized, fun, limited-feature phone• No addictive apps, basic communication + learning tools• Counter-position against Apple's sleek designs• Target millennial parents via Instagram ads\ 4)  Humanoid military robots • Combine trends: AI, robotics, defense tech• Controversial but attention-grabbing• Potential uses: Tele-operated missions, security• Ethical concerns, but tech seems inevitable• Opportunity to lead in emerging field Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/ Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JOHN ON SOCIALJohn’s Podcast: https://open.spotify.com/show/2L6WMqY3GUPCGBD0dX6p00?si=7TdH3TuJQWmsTt53e9s7Rg&nd=1&dlsi=ab2bcd252c4847ccX/Twitter: https://x.com/johncooganLinkedIn: https://www.linkedin.com/in/jacoogan/

Join me as I chat with Blake Anderson, Co-Founder of Apex, as we discuss his frameworks and strategies for building and scaling viral AI Apps. Learn his step-by-step formula creating viral apps.  Episode Timestamps: 00:00 Intro02:59  Why build AI Apps04:58 Startup Idea 1: Career AI08:19 Blake's framework for building Viral AI Apps10:38 Finding influencers13:23 Product Development17:25 Startup Idea 2: Journal AI24:01 Paywalls and Payment Strategy29:03 Startup Idea 3: Language AI24:01 How to find more AI app ideas 1) Career AI: The all-in-one career advancement tool• Combines resume analysis, career quizzes, & job application tips• Use AI to create a 6-factor rating system for resumes (like Madden ratings)• Design viral hooks: "I'm a senior and it says I should study CS!" Distribution strategy:• Target students on IG, TikTok, LinkedIn• Partner with ed-tech influencers• Split test different hooks across niches 2) Journal AI: Your AI-powered second brain• Branded as a journal, functions like an emotional support assistant• Provides productivity insights, relationship analysis, and emotional support• Uses ChatGPT with enhanced memory storageKey insight: People already use ChatGPT as a journal. This makes it official.Naming tip: Consider friendly names like "Juni" or "Journey" instead of "AI" 3) Language AI: The Duolingo disruptor• Create a dynamic, AI-powered language learning app• Leverage newest AI voice-to-voice models as they become cheaper• Update content dynamically, unlike Duolingo's static modules Why it could work:• Even 1% of Duolingo's market = $100M company• High-intent users willing to pay• Established players move slower than scrappy startups 4) Blake's framework for building viral AI apps:1. Iterate on virality from day one2. Split test hooks, influencers, and product features3. Build personal relationships with influencers (don't use marketplaces)4. Design around both functionality AND virality5. Use tools like Superwall for easy paywall testing 5) Pricing strategy: Optimize for (users^n * profit per user), where n is greater than 1• This prioritizes growth and market dominance over short-term profits.• Blake's hot take: The "evil" onboarding flow that works 1. Get users to input personal info for "customization"2. Hit them with a paywall at the end • It's effective, but Blake admits it feels morally questionable. Use at your own risk. 6) Bonus tip: Create burner social media accounts to immerse yourself in your target niche.• Curate your feed around your app's topic to truly understand your audience. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co/ Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/ FIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BLAKE ON SOCIALBlake’s startup: http://apex.inc/X/Twitter: https://x.com/blakeandersonwLinkedIn: https://www.linkedin.com/in/blakeandersonw/

Join us for an engaging conversation with Cody Schneider, Co-Founder and CEO of Swell AI, as we explore a wide range of AI startup ideas and business opportunities Episode Timestamps: 00:00 Intro01:46 Startup Idea 1: AI-Generated UGC Ads 16:10 Startup Idea 2: AI Infographic Generator 21:14 Startup Idea 3: AI Journaling App 30:10 Startup Idea 4: Novel DTC products 36:39 Startup Idea 5: Creator Business Model 2.044:13 Startup Idea 6: AI Receptionist  1) AI-Generated UGC Ads • Use AI avatars + scripts to create UGC-style ads at scale• Test 100s of variations quickly and cheaply• Use for paid ads AND organic social content• Huge arbitrage opportunity right now How to distribute:• Run as Facebook ads to conversion event• Post across multiple burner accounts on TikTok/Reels 2) AI Infographic Generator • 9,000 searches/month for "AI infographic generator"• Turn blog posts into visually appealing infographics• Save time and money for businesses Distribution:• SEO - exact match domain already acquired• B2B sales - infographics proven to increase engagement 3) AI Journaling App • 8,100 searches/month, trending up fast• Voice recording + transcription + AI insights• Daily habit tracking + ability to query past entries Growth strategy:• Partner with journaling YouTubers (200+ videos, affiliate commissions)• TikTok/Instagram influencer sponsorships 4) Creator Business Model 2.0 • Short-form content → Lead magnet → Email list → Long-form YouTube• Monetize through ads, sponsorships, and newsletter• Scale to multiple channels/niches Pro tip: Use community to ideate products for your audience 5/ AI Receptionist • Huge demand, especially for specific industries (dentists, etc.)• Answers FAQs, schedules appointments, integrates with CRMs• Outperforms human receptionists in many cases Target market: Local businesses struggling to hire front desk staff 6) Novel DTC products • Create daily-use products with novel formats (e.g., toothpaste cubes)• Focus on "clean living" trends• Design for TikTok virality Key: Make it a consumable for repeat purchases 7) AI-powered outbound calls • Use APIs like VAPI for managing calls• Applications: Lead qualification, debt collection, appointment reminders• Massive efficiency gains for businesses Tip: Don't reinvent the wheel - find existing categories and remix with AI Remember: Don't try to be too creative. Find validated markets and apply new tech to solve old problems better, faster, cheaper. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIALCody’s startup: https://www.swellai.com/X/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r

I’m joined by Jordan Mix, Operating Partner at Late Checkout, to discuss how to build swipe files and how to remix successful strategies. Jordan breaks down why these marketing funnels work and the anatomy of a successful funnel. Episode Timestamps: 00:00 Intro01:27 Why build Swipe Files04:00 Example 1: Tweets08:40 Example 2: DTC Product 12:10 Example 3: Thumbnails14:47 Example 4: Landing Page18:46 The Anatomy of a Funnel22:22 Example 5: Email Followup 26:13 Example 6: Digital Lead Magnet28:57 Example 7: IRL Lead Magnet30:26 Creating a Got Got Swipe File31:14 Innovating on Pricing31:33 Micro SaaS idea: AI Agent Funnel Scraper 1) We see 4,000-10,000 ads daily. Turn that consumption into creation with a swipe file.The best way to learn how to sell? Study how YOU got sold.Create a "got got" file - save anything that makes you take action (click, share, buy). 2) Use My Mind to easily save & organize inspiration:• Chrome extension for quick saves• Tag system for easy retrieval• Serendipity feature to surface random inspoBeats bookmarking tweets you'll never see again! 3) Look for pattern interrupts & scroll-stoppers.Example: Not Fried chicken ice cream Lessons:• Combine unexpected elements• Use high contrast visuals• Mix hot & cold conceptsApply this thinking to your digital products! 4) Anatomy of a killer funnel:• Top: Free value (content, lead magnets)• Middle: Nurture (email sequences, surveys)• Bottom: Convert (calls, buy buttons)Key: Top should be ALL about THEM. Only talk about yourself at the bottom. 5) IRL to URL: Don't forget offline lead gen!Tiago Forte's "Building a Second Brain" book:• Bonus chapter accessed via URL in book• Segments readers for targeted offersThink: How can you bridge physical & digital worlds? 6) Innovation isn't just about product. Consider:• Marketing innovation• Pricing model innovationExample: Sublime app's "pay what you want" modelCould this work for your biz? 7) Micro SaaS idea: AI Agent Funnel Scraper Automatically collect & analyze:• Email sequences• Sales funnels• Marketing tacticsBuild a searchable database of winning strategies to remix! 8) Remember: Everyone's seeing "cool stuff" daily. You just need to train yourself to notice & capture it. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co Stop Building Websites That Look Good But Don’t Sell: https://www.designscientist.com/design-store?b=https://www.designscientist.com/FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JORDAN ON SOCIAL X/Twitter: https://x.com/jrdnmixLinkedIn: https://www.linkedin.com/in/jordan-mix1/

Join me as I chat with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into how to build million dollar sales funnels. Jonathan shares his strategies and frameworks for creating sales funnels that will 10x your conversion rate Episode Timestamps: 00:00 Intro03:04  Sales Funnels explained (Websites vs Funnels) 15:53 Ugly funnels convert better!17:52 The magic formula and example 125:28 What businesses should use funnels34:11 Example 1 continued 44:58 Pixeling + retargeting = marketing gold50:15 Example 2: Book Funnel56:27 The MIFGY secret (Most Incredible Free Gift Yet) 1) Websites are not FunnelsWebsites = brochuresFunchannels = $$$ machinesMost businesses confuse the two. Don't make that mistake! 2) The magic formula:Facebook/YouTube ads → Landing page → Free valuable content → Call bookingThis simple funnel structure has generated MILLIONS for AJ&Smart 3) Ugly funnels convert better! Jonathan's "ugliest" funnel:• 4 years old• Looks terrible• Generated $20M+ revenueLesson: Done is better than perfect. Launch fast, iterate later. 4) The power of long-form content:1-hour training video → Deeper engagement → More qualified leadsPeople who invest time watching = more likely to buy 5) Pixeling + retargeting = marketing goldTrack visitors, show them targeted ads across platforms.Build an inescapable marketing web! 6) Email marketing isn't dead, it's EVOLVINGCapture emails → Drip feed value → Segment based on behavior → Targeted offersSmart email funnels = predictable revenue 7) Physical products STILL WORK in digital ageFree book funnel = game changerPeople love holding something tangible. Use it to your advantage! 8) The MIFGY secret (Most Incredible Free Gift Yet)Stack one-time bonuses on your offer. Create FOMO.Even high-end brands use this. It just WORKS. 9) Key takeaway: Funnels aren't sleazy, they're ESSENTIALTop brands like Eight Sleep, AG1, and Whoop all use these tactics.It's not about tricking people. It's about guiding them to solutions they need. 10) Want to dive deeper?Read "Expert Secrets" and "DotCom Secrets" by Russell BrunsonStudy Facebook Ad Library to reverse-engineer competitor funnels Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Community Empire - a membership for builders who want to build cash-flowing businesses: http://communityempire.co/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/AJ&Smart: https://ajsmart.com/

Join me as I chat with Sarah Lacy, Co-Founder of The Best Book Store , as we discuss  a variety of EdTech startup ideas.  Sarah also shares her the lessons she learned from studying Mark Zuckerberg and her advice for networking and storytelling Episode Timestamps: 00:00 Intro01:46  Startup Idea 1: Pre-MBA Entrepreneurship Program for Tween Girls23:53  Networking and Storytelling as Key Skills31:13 Lessons Learned from Mark Zuckerberg36:33 Startup Idea 2: AI-Powered Author Coaching Bots 1) Startup Idea 1: Pre-MBA Entrepreneurship Program for Tween GirlsWhy it's HOT:• Tackles confidence drop in adolescence• Teaches negotiation, self-worth, ideation• Potential to transform female leadership Key features:• Online curriculum for schools• Real-world challenges with local businesses• Focus on digital marketing, not outdated door-to-door sales Monetization strategy:• Sell to schools (public & private)• Sponsorships from big brands (Nike, anyone?)Pro tip: Use storytelling to sell to sponsors. Remember the water charity campaign? ONE story can lead to big numbers. 2) Startup Idea 2: AI-Powered Author Coaching BotsProblem: People buy self-help books but struggle to apply the lessons long-term. Solution: Daily prompts & coaching from an AI avatar of the author!  How it works:• Personalized daily check-ins• Reminders to apply book concepts• Voice & look of the actual author Potential authors to target:• James Clear (Atomic Habits)• Adam Grant• Brené Brown  Business model:• Partner with publishers• Drive book pre-orders (10k = NYT Bestseller!)• Offer exclusive access to early adopters 3) Zuckerberg Insight 👀 What made young Zuck unique? EXTREME HUMILITY + self-awareness. "He knows when he doesn't know something, and he doesn't just go in to learn it. He gives himself... a position of extreme humility." - Sarah Lacy 4) Key takeaway: NETWORK + STORYTELLING = Startup success Remember: It's not just WHO you know, but HOW you pitch your idea!  Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Community Empire - a membership for builders who want to build cash-flowing businesses http://communityempire.co/ FIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SARAH ON SOCIALX/Twitter: https://x.com/sarahcudaLinkedIn: https://www.linkedin.com/in/sarahcuda/The Best Book Store: https://bestbookstore.com/

Join me as I chat with John Rush, a serial entrepreneur, as we dive deep into how to build and scale directories. John shares his strategies and frameworks to for how to use AI and SEO to build and scale cash flowing directories. Episode Timestamps: 00:00 Intro01:12  Why directories02:59 How to find directory ideas08:43 Building your directory19:47 Promoting your new directory:23:27  SEO for Directory29:53 Data/Content for Directory 34:25 How to monetize Directory 42:29 What are the multiples for Directory 45:20 How large can a directory became 1) Why directories are hot right now:• More content online = higher need for curation• People trust well-curated directories• Less SEO competition than other niches 2) How to find directory ideas:• Use Google Keyword Planner• Look for high search volume, low competition keywords• Find available domain names that match or are close to target keywords 3) Building your directory:• Use no-code tools (like Unicorn Platform) for speed• Start simple - focus on listing items, not features• Use AI to generate initial content and structure 4) Promoting your new directory:• Share on relevant Reddit threads (carefully!)• List your directory in other directories• Engage on social media, especially Twitter• Focus on SEO after initial validation 5) SEO strategy for directories:• Start with ~10 high-quality articles• Use tools or AI to generate SEO-optimized content• Focus on internal linking and site structure• Add trending items quickly to capture search traffic 6) Monetization strategies:• B2B sponsorships and featured listings• Affiliate links (especially for high-ticket items)• Sell anonymized data or insights• Charge for premium listings or access• Brand sponsorships for established directories 7) The power of directories for SaaS:• Easier to win SEO traffic than direct SaaS marketing• Use directories to funnel traffic to your main product• Consider buying relevant directories for instant traffic 8) Realistic expectations:• $5K MRR achievable as a side project• Up to $20K MRR with focused effort• Million-dollar potential exists (but rare) 9) Why start with directories:• Lower failure rate than SaaS• Faster dopamine hits (traffic, first sale)• Great way to learn digital product development Pro Tip: Don't fall in love with one idea. Launch multiple directories, see what sticks after 30 days, then double down on winners! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers [BoringMarketing.com](http://boringmarketing.com/) Community Empire - a membership for builders who want to build cash-flowing businesses http://communityempire.co/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JOHN ON SOCIAL X/Twitter: https://x.com/johnrushxLinkedIn: https://www.linkedin.com/in/johnrushx/John’s directory guide: https://johnrush.me/directory-guide/

Join me as I chat with Anu Atluru, startup builder, angel investor, and writer, as we dive deep into how to build and scale premium dating apps, and Anu shares her thoughts on how to leverage status to position and growth hack your startup.  Episode Timestamps: 00:00 Intro01:27  Startup Idea 1: Premium Dating App for Niche Markets20:51 Startup Idea 2: AI Girlfriends/Boyfriends for Niche Demographics 27:23 Startup Idea 3: "Riz-maxing" app30:55 Startup Idea 4: Report cards for life35:15  Pricing strategy shift39:10  Content format discussion 1) The League 2.0: Dating app for modern status symbols - Original League app sold for $30M+ to Match Group a) Charged up to $2,499/month (!) for premium membershipsb) New version could filter by: - YC founders- Follower counts- Who follows you Key insight: Status markers have evolved beyond just education/job 2) Why now for League 2.0? - Cheaper than ever to launch dating apps a) More distribution channels to hack growthb) People desperate for new ways to find partnersc) Premium/niche dating apps are HOT Example: Lox Club for Jewish singles crushing it 3) Controversial idea alert: AI girlfriends/boyfriends for niche demographics - Huge financial opportunity (but ethically questionable)- Google Trends shows massive spike in interest- Could target specific ethnicities, religions, etc. Opportunity for brave founders, but proceed with caution! 4) "Riz-maxing" app: Charisma coach in your pocket - AI listens to your convos & scores social skills- Gives feedback on awkwardness, charisma, etc.- People crave honest social feedback Think: Looksmaxxing app, but for personality 5) Report cards for life: Huge untapped opportunity - We're conditioned to want feedback from school days- Adults still crave knowing how they measure up- Combine with personality tests, IQ tests, etc. People LOVE data about themselves! 6) Pricing strategy shift: Death of monthly subscriptions? - One-time payments- Lifetime subscriptions- Annual plans- Pay-what-you-want models Monthly feels like a "situationship" - users want commitment or freedom! 7) Content creation pro tip: Iterate on format until you find your groove - Don't get stuck on what you "should" do- Experiment with: a) Live vs. asyncb) Solo vs. groupc) Short-form vs. long-formd) Audio vs. video Find your emotional center & natural aptitude! 8) Challenge: Create more novel content formats! Ideas:- Tech/culture Daily Show- Startup Cribs (MTV-style home tours)- Live, unscripted breakdownsPush to extremes - avoid the crowded middle! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Community Empire - a membership for builders who want to build cash-flowing businesses http://communityempire.co/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ANU ON SOCIALX/Twitter: https://x.com/anuatluruNewsletter: https://www.workingtheorys.com

Join me as I chat with Andrew Wilkinson, Co-Founder of Tiny, as we explore innovative startup ideas, and his frameworks for finding and building startups Timestamps00:00 Intro01:55 Startup Idea 1: Robot Lawn-mowing Service/Directory17:54 Startup Idea 2: CPAP alternatives for Sleep Apnea26:24 Startup Idea 3: Computer Vision for Small Biz 32:03 Startup Idea 4: Negotiating as a Service 36:48 Startup Idea 5: Sperm Freezing Made Easy 42:50 Startup Idea 6: Community Building as a Service  1) Robot Lawnmower Revolution • Buy robot mowers, geofence yards• Start a mowing company with ZERO labor• ROI beats solar panels (6-12 month payback)• Opportunity: Review site for mowers (affiliate $$$) 2) Sleep Apnea Gold Rush • Apple Watch can now diagnose sleep apnea• 80-90% of cases undiagnosed• Opportunities:a) Buy sleep clinicsb) DTC alternatives to CPAPc) App using Apple Watch datad) Financing for CPAP machines• Sleep tech is about to EXPLODE 3) Computer Vision for Small Biz • Mount an old iPhone in your store• Get heat maps, customer behavior insights• Identify repeat vs. new customers• Enterprise-level tech now accessible to SMBs 4) The Ultimate Negotiator • Most employees HATE negotiating• Idea: Outsourced negotiation for EVERYTHING• Houses, cars, software, office supplies• Take a % of savings 5) Sperm Freezing Made Easy • Older fathers = higher risk of complications• Current process is awkward and clinical• Idea: At-home kit, ship back with dry ice• ZERO Google Ads competition (for now) 6) Community Building as a Service • EO/YPO Forum model: Monthly deep discussions• Build trust, solve problems, forge friendships• Opportunities beyond just business groups• "Secular church" concept 7) Bonus: Undiagnosed Illness Detection • Smartwatches can detect more than sleep apnea• AFib, hypertension, stress/anxiety• Huge market for early, non-invasive detection• The future of healthcare is on your wrist Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  Work with me and my team: LCA — world’s best product design firm to build apps, websites and brands people love. https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Community Empire - a membership for builders who want to build cash-flowing businesses =http://communityempire.co/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ANDREW ON SOCIALX/Twitter: https://x.com/awilkinsonNever Enough: https://www.neverenough.com/Tiny: https://www.tiny.com/

Join me as I chat with Romain Torres, Co-Founder of Arcads AI, as we discuss his frameworks and strategies for finding and building profitable AI Apps. Learn his step-by-step formula to building and growth hacking apps.  Episode Timestamps0:00 Intro00:49 Introduction to AI Apps and User Acquisition10:38 Product-Led Growth13:30 ASO (Apple Search Optimization)21:13 Organic Social Growth Hacks33:51  Paid Ads Strategy40:30 Creating Ads at Scale with AI Tools 1) Three main strategies to grow mobile apps:• TikTok/Instagram organic growth• Paid ads (FB, TikTok, Google)• Apple Search Optimization (ASO)• Each has its pros and cons. 2) ASO (Apple Search Optimization) 101:• Find keywords with high volume, low competition• Put keywords in app title• Optimize app store page conversion rate• Get reviews & high initial download velocity• Pro tip: Use AppFigures to research keywords & opportunities 3) Organic social growth hack:• Create native-looking content (not ads)• Integrate app naturally into videos• Post consistently across platforms• Leverage micro-influencers for reach• Example: Travel buddy app crushing it with wanderlust reels  4) Paid ads strategy:• Test THOUSANDS of ad variations• Use AI to scale ad creation (tools like @ArcAdsAI)• Iterate on winning formats• Localize ads for different markets• Key insight: AI makes testing 1000s of ads feasible for small teams 5) Case study: 17yo dev makes $400k/mo with AI calorie tracking app • Found trend on Reddit/TikTok• Built simple AI-powered app• Leveraged micro-influencers for organic growth• Iterated on viral formats• Lesson: Sometimes "overdone" ideas + AI + great marketing = $$$ 6) Monetization hack: Niche down existing app ideas• Examples:a) Dating apps for specific demographicsb) Bible app for womenc) Plant identifier for specific countries• Smaller audience, but higher conversion rates & less competition 7) AI is leveling the playing field:• Easier to build MVP with ChatGPT• Faster ad creation & testing• Quick localization for global markets• You don't need VC $ to compete with big players anymore! 8) Key takeaway: Success = Product-Market Fit + Execution• Find proven demand (ASO, trends)• Add AI "sizzle" to existing concepts• Execute relentlessly on product & marketing• Test, iterate, scale Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROMAIN ON SOCIALX/Twitter: https://x.com/rom1trs Arcads AI: https://www.arcads.ai/

Join me as I chat with Samir Chaudry, Co-Founder of Colin and Samir, we dive deep into the evolving landscape of content creation, technology, and the future of media.  Timestamps: 00:00 Intro01:20 AR glasses10:46 The future of Content in an attention economy15:15 Samir’s Youtube and content strategy21:50 Content Formats29:56 Why it’s hard to standout on Youtube33:58 Samir’s thoughts on Monetization45:20 VR vs. AR50:35 Creators should build software56:58 Advice from Tim Ferris 1) AR glasses: The next big thing? •  Meta's Orion AR glasses left a big impression. Samir thinks they could replace smartphones... but not as soon as Zuckerberg predicts.•  Greg’s timeline: 2035-2040 for mainstream adoption. Start experimenting NOW. 2) Content creation is evolving FAST • YouTube's push for connected TV means:• 30+ minute videos• Organized into series• Netflix-like UI 3) The "Exit Velocity" problem • On YouTube, if 70% of viewers are still watching after 5 minutes, you're CRUSHING IT.• Reality check: Audience retention is harder than ever. Hook them FAST or lose them forever. 4) Monetization strategy: Value Prop Extension • Don't just chase any sponsorship. Ask:• What's my core value proposition?• Which brands align with that mission?• How can I extend that value to my audience?Authenticity = $$$ 5) The future might value INEFFICIENCY 🤯• As AI makes everything hyper-efficient, there will be a premium on verifiably human experiences.• Example: Paying $$$ for a live concert vs. streaming for free. 6) Events are the next big opportunity for creators 🎉• Build community• Create unforgettable experiences• Solve the "loneliness problem" for your audience 7) VR vs. AR: Place your bets • Samir's not sold on VR. He believes AR/mixed reality has a brighter future.• Why? People still want to be part of the real world, not fully immersed. 8) The creator's dilemma: Opportunity rich, time poor • Biggest challenge? Finding operators who can maintain quality as you scale.• Lesson: Your content is still your #1 product. Everything else comes second. 9) Final wisdom from Tim Ferris•  Separate the rewards of podcasting:a) The conversation itselfb) The performance/results• Enjoy the process, not just the metrics! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND SAMIR ON SOCIALX/Twitter: https://x.com/samirchaudryYoutube: https://www.youtube.com/@ColinandSamir/videosWorkshop: https://courses.colinandsamir.com/50-ideas-in-5-days-waitlistPublish Press: https://www.thepublishpress.com/

In this episode, we dive deep into my process for naming my startups and businesses. I share my 4-step guide for coming up with memorable names for startups and how you can apply these principles to come up with your own scroll stopping name.  Timestamps: 00:00 Intro01:09 types of names01:53  Naming Strategy 1: Descriptive 03:11 Naming Strategy 2: Phrases 05:39  Naming Strategy 3: Funny08:17 Bad Name Examples12:19 Good Name Examples16:53 Tofu Name Examples18:10 Hack your way to a novel name20:25 Use AI for brainstorming22:22 Greg's personal name list 1) 3 types of names:• Bad names• Good names• "Tofu" names (bland, forgettable) 2) 3 winning name strategies:• Descriptive (e.g. @somewhereilive)• Phrases (e.g. Boss Babe)• Funny (e.g. You Probably Need a Haircut) 3) Bad name examples:• WhatsApp (fails telephone test)• GameStop (negative connotation)• Google Bard (sounds like barf)  4) Good name examples:• Perplexity (matches brand promise)• Bump (action-oriented)• Autopilot (clear value prop) 5) Hack your way to a novel name:• Create "Name Game" note on your phone• Jot down catchy words/phrases• Check handle availability bi-weekly• Test with friends/family• Create logo mockups 6) Use AI for brainstorming:• Prompt Claude: "I'm brainstorming names around [your topic]. What are some interesting, clear, direct names that speak to this community?" 7) Greg's personal name list sneak peek:• AfterParty• PrettyPerfect• InvitationOnly• InCred 8) Pro tip: It's okay to have bad names on your list. Keep refining! 9) Remember: A great name can be the difference between viral growth and crickets. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://www.boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Chris Josephs, Co-Founder of Autopilot, as we discuss his frameworks and strategies for growth hacking startups. Learn his step-by-step formula to building and converting attention, affinity, and authority into brand loyalty and startup growth.  Timestamps: 00:00 Intro03:20 Chris’s Viral Formula Overview08:13  Step 1: Build Niche Meme account with Authority 14:36 Step 2: Find Creative ways to build loyalty and vitality19:18  Step 3: Getting free press23:54 UFC Sponsorship Retrospective28:23 How Chris would build a meme account40:49 Startup Idea: Twitch for Online Shopping46:52 SIP success stories  1) Chris doesn't see himself as a marketer or growth guy. He's a SOCIAL ENGINEER.•  His focus? Reverse engineering virality and creating formulas for content that EXPLODE on social media.  2) The Pelosi Tracker origin story:• Built meme pages with millions of followers• Focused on politician stock trades• Translated virality into a real product (Autopilot app)Key insight: Memes + Authority = Powerful combo  3) Chris's framework for building viral meme pages:a) Create an account with a clear, catchy nameb) Engage as a "reply guy" on relevant topicsc) Do deep, investigative journalism to build credibility• Marry memes with authority to become THE go-to account in your niche.  4) The UFC sponsorship case study:• Sponsored the event (base layer of credibility)• Sent a fake Nancy Pelosi to the fight• Drove a Cybertruck with "Pelosi 2024" around Vegas•  Goal: Maximize surface area for virality and build brand loyalty 5) Chris's viral formula:• Each additional stunt increases chances of going viral:a) UFC sponsorship alone = 10% chanceb) +Fake Pelosi = 15% chancec) +Cybertruck stunt = 20% chance•  Keep adding elements to boost your odds!  6) Key to monetizing meme pages:• Don't just post funny content. Mix in authority-building posts to be taken seriously.• High engagement does not mean High monetization• Authority + Engagement = winning formula 7) Startup idea alert: Live shopping streams for Gen Z women • Imagine: The Twitch of online shopping, where influencers livestream their browsing & purchasing decisions.• Huge potential here. Who's gonna build it?  8) Growth hack: Build relationships with journalists• Create an email list of reporters in your niche• Regularly send them high-quality, relevant info (no selling!)• Become their go-to source for stories• Free press = Priceless marketing  9) Remember: Consistency is key in building your brand.• Find your angle (like Autopilot's "Pelosi 2024 - Invest like a politician") and double down on it.• Create moments, build loyalty, make people LOVE your brand.  Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CHRIS ON SOCIALX/Twitter: https://x.com/ChrisjjosephsAutopilot: https://www.joinautopilot.com/Pelosi Tracker: https://x.com/PelosiTracker_

Join me as I chat with Luke Sophinos, Founder & CEO of CourseKey, as we discuss the frameworks and strategies for building a successful vertical SaaS business. Learn how to find, validate, and launch SaaS opportunities! Timestamps: 00:00 Intro01:51 Why Vertical SaaS?05:46  How to pick your vertical11:05 Understand the industry inside-out19:11 Analyze existing solutions22:02 Automating the ideation and validation process with AI35:04 Go-to-market strategy is CRITICAL40:19 The power of the wedge product49:35 Pricing framework 1) Why Vertical SaaS?• Market often overlooked by VCs chasing unicorns• Opportunity to build enduring businesses with strong retention• Still massive potential in 2024, even in "boring" industries 2) How to pick your vertical:• Focus on industry, not idea• Look for:a) Large market size ($1B+)b) Fragmented (many SMBs)c) Mix of small, mid-market, enterprise 3) Understand the industry inside-out:• Map end-to-end operations• Get hands on P&Ls• Follow the money - where are they spending?• Identify areas still using pen & paper 4) Analyze existing solutions:• Look for legacy providers• Identify where they're using horizontal solutions• Find gaps where AI/FinTech could add value 5) The power of the wedge product:• Your "get in the door" offering• Should be:a) Easy to implementb) Solves a critical problemc) Ideally free or low-cost• Example: Roofer․com's proposal tool 6) Go-to-market strategy is CRITICAL:• Many industries require relationship-based sales• Product-led growth is ideal (but rare)• Get creative: Industry newsletters, memes, etc. 7) The payments opportunity:• Owning the transaction can 10x your market size• Build before/after transaction, then capture it• Example: Toast in restaurants 8) Pricing framework:• Understand current spend on problem you're solving• Price based on ROI you deliver• Aim for 20-50% of value created 9) Keys to success:• Only build products that:• Increase revenue• Decrease costs• Prevent churn• Maintain compliance 10) Validating ideas:• Don't just Google search• Talk to actual businesses• Offer to buy lunch and shadow operations Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICK ON SOCIALX/Twitter: https://x.com/lukesophinosLuke’s Newsletter: https://www.newsletter.lukesophinos.comLuke’s vSaaS Bible: https://verticalsaasbible.com

Join me as I chat with Nick Huber, a serial entrepreneur and real estate investor, as we dive into the art of going viral on social media. Nick reveals his proven formula for creating engaging content that’s reached millions and helped him grow a massive following. If you're looking to boost your social media game and learn strategies that truly work, this episode is packed with actionable insights! Timestamps:  00:00 Intro01:36 The mindset02:39 The structure of a viral tweet / Example 108:42 Example 211:38 Example 315:51 Example 4 (video content) 16:59 Example 517:35 The importance of priming the algorithm19:28 Example 622:37 Example 7 1) The mindset:• Don't try to make everyone like you• Be willing to look silly sometimes• Have thick skin - you can't please everyone 2) The structure:• Start with a "wow" statement that sounds unique• Take a hard line on one side - no nuance• Back it up with strongly written copy 3) The hook:• You have 1/8 of a second to grab attention• Make people laugh, strike emotion, or teach something• Use numbers and specific details for added humor 4) The controversy:• Say something different than what most people hear• Take an un-nuanced stance on a debatable topic• Trigger people who disagree (respectfully) 5) The follow-up:• Double down in your second tweet• Add more context or examples• Don't backpedal or soften your stance 6) The visuals:• Use video when possible - algorithms favor it• Catch attention in the first second 7) The mix:• Blend personal content, entertainment, and value• Prime the algorithm with high-engagement tweets• Follow up bangers with business-related content 8) The authenticity:• Tweet things you actually believe• It's okay if not everyone agrees• Spark good conversations and critical thinking 9) The strategy:• Build a following of smart people and entrepreneurs• Use the "jab, jab, jab, right hook" approach• Leverage high-engagement tweets for business asks 10) The lesson: Nuance doesn't go viral. But thoughtful, controversial takes that make people think? Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICK ON SOCIALX/Twitter: https://x.com/sweatystartupInstagram: https://www.instagram.com/sweatystartupLinkedIn: https://www.linkedin.com/in/sweatystartup/

My notes on mr beast's LEAKED 36 page leaked "how to succeed in mr. beast production" document Timestamps:00:00 Intro01:12 Initial Thoughts02:38 Clarity of the Goal03:27  YouTube is eating all media:04:27 A, B, C player framework05:15 How to go viral08:21 Why isn’t MrBeast building the Y-Combinator of Creators? 09:12  He defines his own language. ie: lull, reengagement 11:26 Startup Idea 1: Audience and Engagement Insights Software for YT 12:32 Obsession is a prerequisite 13:13 Bias for Action14:01 Grounds Himself15:54 Constraint Fuels Creativity17:39 Always have a Backup Day18:54  Communication is key19:37 Leverage Experts21:55 "No does not mean no" can get toxic22:43 Meritocracy 23:27 His numbers are HUGE28:02 Keep things simple27:15 Work Life Balance Debate  28:20  What is the goal of our “content”29:37 Ads as Content30:18 Does his culture scale 31:12 His incentive structur  32:28 Final thoughts 1) YouTube is eating all media:• 99% of TV shows would flop on YouTube• Platform-specific content is crucial• MrBeast: "We are not Hollywood" 2) A-player mentality:• Only hire obsessive, coachable people• B-players can be trained, C-players must go• "There's only room for A-players here" 3) Re-engagement strategy:• Hook viewers at 3-minute mark• Use spectacles that only MrBeast can do• Example: Carl watching Josh in prison video 4)  Data-driven content:• Creators are data scientists, not just entertainers• 60M views = same as presidential debate• Obsess over audience retention graphs 5) Constraints fuel creativity:• Don't rely on big budgets• Example: Year's supply of Doritos is more engaging than $20k cash• "Creativity is the answer, not money" 6)  Communication is key:• Define when to use in-person, email, or text• No excuses, move on mentality• "Late" isn't in MrBeast's dictionary 7) Consultants are cheat codes:• Leverage expert knowledge• Example: Call previous world record holder• "Consultants are a gift from God" 8) Brand deal integration:• Make ads part of the content• Avoid boring, scripted brand mentions• Goal: No viewer realizes it's an ad Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I sit down with Oren John, the internet's creative director who's worked with major brands like Red Bull, Ciroc, Grey Goose, and YRB. Together, we explore the game-changing potential of TikTok Shop and how creators are using the platform to build thriving businesses. Oren shares his expert insights on the role of luxury, craftsmanship, and storytelling in product design, and how these elements can elevate your brand. If you're curious about using TikTok to grow your business, this conversation is packed with valuable takeaways! Timestamps: 00:00 Intro00:55 Startup Idea 1: Collectible Pokemon iPhone Case10:22 TikTok Shop is a game-changer15:10 The power of creator communities18:38 TikTok Shop success formula21:40 Oren’s tech stack and tools24:37 YouTube vs TikTok26:29 Oren's content creation philosophy 1) Startup Idea 1: Collectible Pokemon iPhone Case• Combines collectibility and utility• A product’s utility is the best way to standout on the interet• Tap into current trends to leverage the zeitgeist 2) TikTok Shop is a game-changer:• Scale through affiliate creators• Brands pay $1,500-$2,500/month retainer• Creators earn 20% commission on sales"Kids aged 20-25 are making 10-25k/month off these commissions" - Oren 3) The power of creator communities:• Discord channels like "Your First Dollar"• Brands recruit creators for TikTok Shop• Learn video creation, hooks, and editingPro tip: Brands can find pre-trained creators here  4) TikTok Shop success formula:• Wide demographic reach• Multiple creators across age/race/gender• Leverage Amazon for fulfillmentExample: Goalie (gummy brand) offering Rolex, Lamborghini as affiliate incentives  5) Content creation golden rule:• Provide saveable, shareable value• Entertain (replace Netflix experience)• Or fail"So many people fall in that third bucket because they go say, I'm going to talk about my brand story" - Oren 6) TikTok vs Youtube:• TikTok algo allows for hyper-specific targeting• TikTok has wider reach than YouTube for niche products• Youtube is a less direct sales driver• Youtube is great for brand building• Long-form content still valuableHot take: "YouTube as a primary sales driver for most businesses" is outdated 7) Oren's content creation philosophy:• 1) Value 2)entertainment 3)brand story• Tell stories, not just facts• Create content people want to bookmark• Focus on your area of expertise"I want your director to drop it in the Slack channel and be like, why aren't we doing this?" - Oren Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND OREN ON SOCIALX/Twitter: https://x.com/orenmeetsworldInstagram: https://www.instagram.com/orenmeetsworld/LinkedIn: https://www.linkedin.com/in/orenj/

I’m joined by Jonathan Courtney, as we deep dive on how to set up million dollar sales funnels.  1) Startup Idea 1: Paid Ads Agency• Huge market for one-person ad consulting businesses• Target specific verticals (e.g., hair salons, female info product owners)• Take a cut of revenue instead of charging upfront 2) Facebook ads still crush it (for 40+ demo):• Still effective for 40+ demographics• AJ&Smart spends $80k/month on FB ads• 318% ROI in June ($252k revenue from $80k spend)"Meta ads are only dead for people under 35" - Jonathan 3) Funnel basics:• Opt-in page → Free training video → Call booking• Use ClickFunnels for quick tests• Use Framer for validated funnelsPro tip: Automate everything possible in your funnel 4)  The book funnel strategy:• Offer free digital + physical book• Lose money upfront to get email addresses• Monetize later with other offersExample: http://workshopperplaybook.com/ 5) Copywriting hacks:• Focus on increasing status (even for B2B)• Use pain vs. pleasure framework• Adjust tone based on economic conditionsKey insight: Status increase drives purchases, even in corporate training 6) Jonathan's funnel philosophy:• Don't obsess over tracking every conversion source• Focus on overall company growth• Prioritize Facebook ad spend ROI"You have your monthly P&L. You just make sure your company is growing" - Jonathan To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ Episode Timestamps:0:00 Intro06:41 Startup Idea 1: Paid Ads Agency26:19 Funnel Hacking and Conversion Optimization34:34 AJ & Smart Funnel breakdown44:27 Copywriting Hacks

I’m joined by Marc Lou, a serial entrepreneur and indie hacker legend, as we explore innovative startup ideas, and his frameworks for content marketing, gamification, and pricing 1) Sell Digital Products• Create courses/ebooks on what you know• Focus on life-changing hacks (e.g. better sleep)• Use gamma.app for slick lead magnetsPro tip: Share your personal journey, not just advice 2) Document your journey publicly:• Share what you're working on (Twitter, YouTube, etc.)• Creates initial traction & builds audience• Find your authentic voice over timeKey: Use "I" statements, not "you should" when starting out 3) Smart pricing strategies:• Always use a paywall• Don't undervalue your work• Research competitor prices• Test one-time vs. subscription models"When it's cheap, people will undervalue the product." - Mark  4) Harness the power of gamification:• Inspired by Pokemon Sleep's $100M success• Apply to habits: sleep, diet, workouts• Use leaderboards, points, rewards 5) Gamify GitHub commits for devs!• Combine Github commits with credit card point system• Create leaderboards and scorecards for commits• Leverage word of mouth and social for growth 6) Stripe Atlas alternative for indie hackers • Legal setup & tax optimization• Simplify global business setup• Explore international business structures• Premium support services"It's the #1 question I receive on every YouTube video." - Mark on legal advice! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIALX/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND MARC ON SOCIALX/Twitter: https://x.com/marc_louvionYoutube: https://www.youtube.com/@marc-louMarc Lou: https://marclou.com Episode Timestamps:0:00 Intro03:26 Startup Idea 1: Sell Digital Products10:32 Framework for Content Marketing16:21 Framework for Pricing Products24:07 Framework for Gamifying Apps/Life30:37 Startup Idea 2: Gamify GitHub commits for devs!33:07 Startup Idea 3: Stripe Atlas alternative for indie hackers

I’m joined by Jason Fried, Co-founder and CEO of 37signals, as we deep dive on innovative startup ideas, our frameworks to building products people love, and our thoughts on the current software landscape.  1)  The "Scratch-off Ad" app idea:• Full-screen ad you scratch off with your finger• Blow into mic to clear "dust"• Chance to win prizes/coupons• Global, once-a-day experiencePotential: Massive user base, high engagement  2) "Shower Door Sketch" app concept:• Simulates drawing on steamy shower glass• Ephemeral canvas that fogs up & clears• Add shower sounds for immersion• Screenshot to save ideasPerfect for creative brainstorming! 3) Key insight: Bring real-world experiences to digital• Leverage mystery, surprise, uncertainty• Create moments that can't be replicated• Tap into universal human experiences"There's some sort of deeper universal things to tap into here." - Jason 4)  The power of limitations in software:• Time-based experiences (HQ Trivia)• Visit-once websites• Apps with "open hours"Creates scarcity & increases perceived value  5) Hobbyist ethos missing in modern software:• Early internet had more quirky, fun projects• Less focus on monetization, more on exploration• Need for "weirder" apps and experiencesChallenge: How can we make the internet weird again?  6)  Cozy software movement:• Make apps feel warm, comfortable• Contrast to clinical, cold modern design• Focus on user experience & delightGoal: Create software people genuinely enjoy using  Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JASON ON SOCIALX/Twitter: https://x.com/jasonfriedLinkedIn: https://www.linkedin.com/in/jason-fried/37signals: https://37signals.com/ Episode Timestamps:0:00 Intro02:17 Startup Idea 1: The "Scratch-off Ad" app 18:44 Startup Idea 2: "Shower Door Sketch" app concept:33:43 Frameworks for building products people love

Join us for an engaging conversation with Brian Dean, Co-Founder of Exploding Topics I, as we explore a wide range of startup ideas and business opportunities 1) AI Content Updater for Publishers • Automatically finds & updates outdated content• Fixes broken links, outdated stats, irrelevant info• Integrates with CMS for seamless updates• Target: Large publishers with 1000s of posts•  Potential: $1k-$10k/month per enterprise client  2) Uber Black of Meal Delivery •  Chef-prepared, high-end meals ($50-$75 per meal)• Beautifully presented, like an "Apple product"• Target: Tech cities with high-income professionals• Potential: Multi-million dollar business in select markets• Key insight: There's always a market for premium versions 3)ADHD Brand & Community • Position ADHD as a potential superpower• Create content, products, and community• Start with social media to build audience• Expand into apps, tools, coaching services• Opportunity: No clear market leader in ADHD space yet• Pro tip: Name it after a historical figure with ADHD 4) Content Repurposing Service • Turn blog posts into videos, podcasts, newsletters• Target: Content marketers at larger brands• Pricing: Per-update model to avoid subscription fatigue• Potential: 8-figure agency if executed well Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BRIAN ON SOCIALX/Twitter: https://x.com/BrianEDeanLinkedIn: https://www.linkedin.com/in/brianedean/ Episode Timestamps:0:00 Intro02:11 Startup Idea 1: AI Content Updater for Publishers08:25 Startup Idea 2: Uber Black of Meal Delivery 18:08 Startup Idea 3: ADHD Brand & Community 26:28 Startup Idea 4: Content Repurposing Service

Join us for an engaging conversation with Cody Schneider, Co-Founder and CEO of Swell AI, as we explore a wide range of startup ideas and business opportunities 1) Canva  Agency •  Create tutorials on how to use Canva• Build an audience through YouTube• Offer design services to viewers• Hire offshore talent for execution• Monetize through ads, affiliate links, and services• Potential: $80K/month with 80% margins 💰 2) AI-Generated Type Beats • Use AI to create thousands of "type beats"• Upload to YouTube with SEO-optimized titles• Monetize through streaming, licensing, and beat sales• Top producers making $60K/month• Distribution strategy: YouTube + beat marketplaces 3) Digital Influencers for DTC Brands • Create AI-generated influencers owned by brands• Craft narratives and drama for engagement• Cheaper and more controllable than human influencers• Becomes a digital asset on balance sheets• Use tools like Midjourney, DALL-E 2, Stable Diffusion 4) AI Email HTML Generator • Solve the pain of writing email HTML• Create an AI-powered tool with visual preview• Target keywords like "email HTML generator"• Distribution: AI directories, Google Ads, content marketing• Potential: $20K MRR, sellable for $1M+ 5) Newsletter Service for Short-Form Creators •  Help creators monetize through newsletters• Creator records 30-min video, you create newsletter• Build targeted B2B email lists• Monetize through ads and sponsorships• Potential: $20K/month per newsletter Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIALCody’s startup: https://www.swellai.com/X/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r Episode Timestamps:0:00 Intro01:44 Startup Idea 1: Canva Agency 10:53 Startup Idea 2: AI-Generated Type Beats 19:37 Startup Idea 3: Digital Influencers for DTC Brands33:44 Startup Idea 4: AI Email HTML Generator 37:31 Startup Idea 5: Newsletter Service for Short-Form Creators 

I’m joined by Adam Robinson who has bootstrapped startups to millions of dollars in revenue, as we deep dive on how we would validate and grow a startup idea. 1) The Yonder Phone Pouch market is exploding• Locks phones away to create "phone-free spaces"• Already in schools, concerts, comedy shows• Huge potential for innovation (charging, remote unlock, etc.)• Adam predicts 98% of middle schools will require in 10 years 2) How to validate & launch a Yondr competitor:• Target affluent customers first (Elon approach)• Have 100s of conversations before building• Look for "eyes lighting up" as signal• Prototype only after strong validation 3) Growth strategy: Micro-influencer UGC• Outreach to 1000s of relevant micro-influencers• Send free product, ask for honest posts if they like it• No monetary incentives needed for authentic content• Aim for breadth of coverage, not mega-influencers 4) Copywriting Framework• Study successful brands in similar space (e.g. Jolie)• Use AI (Claude, ChatGPT) to adapt their style• Remember: Don't copy, but get inspired and make it your own 5) The "third way" of building startups:• Combine Rework's bootstrapping principles with Y Combinator's focus on product excellence• Result: Profitable growth without VC dependency• If product is truly excellent, word-of-mouth drives growth Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ADAM ON SOCIALX/Twitter: https://x.com/retentionadamLinkedIn: https://www.linkedin.com/in/retentionadam/ Episode Timestamps:0:00 Intro02:34 Startup Idea 1: Yondr Phone Pouch 2.009:53 How to validate & launch a Yondr competitor18:41 Growth strategy: Micro-influencer UGC26:28 Copywriting Framework30:43 The "third way" of building startups:

I’m joined by Chris Koerner who owns 8 RV parks + 7 companies, as we jam on 5 ideas he would start tomorrow: 1) Content Management for underserved platforms  • Instagram Reels can be cross-posted to Facebook• FB Reels get massive organic reach (100k+ views/hr)• Clickable links allowed in comments (unlike IG)• Opportunity: Build a tool/agency to automate this for creators 2) Programmatic SEO Franchise • Use tools like Zapier, TagParrot, Whalesync to create 1000s of local landing pages• Target undersaturated home services niches• Sell as a "business in a box" for $10k + monthly fee• Cheaper than a franchise, potentially huge ROI 3) Viral-Content Finder • Content often goes viral on one platform, unknown on others• AI could scan for viral content in your niche across platforms• Automatically repurpose & post to your accounts• Bonus: Add viral potential prediction feature 4) "Lifetime Warranty" DTC Brand  • Inspired by Shady Rays ($130M sunglasses brand)• Offer lifetime replacements, factor cost into pricing• Apply to other niches: flip flops, accessories, etc.• Key: High margins + emotional connection to product 5) Shopify Abandoned Cart Call Center  • Human outreach converts WAY better than automated messages• Target high AOV Shopify stores (100$+)• Offer no upfront cost, take % of recovered sales Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas  🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CHRIS ON SOCIAL X/Twitter: https://x.com/mhp_guyInstagram: https://www.instagram.com/thekoerneroffice/Youtube: https://www.youtube.com/@thekoerneroffice/videos 0:00 Intro02:16 Startup Idea 1: Content Management for underserved platforms 10:24 Startup Idea 2:  Programmatic SEO Franchise19:21 Startup Idea 3:  Viral-Content Finder27:15 Startup Idea 4:  "Lifetime Warranty" DTC Brand 30:46 Startup Idea 5:  Shopify Abandoned Cart Call Center 35:09 Most Valuable Platform for Personal Brand Discussion 39:42 Greg’s Elon Story

In this episode, we dive deep into uncovering validated startup ideas by leveraging anti-trends on Pinterest and Google Trends. I'll walk you through my workflow, showing you exactly how to use these tools to spot emerging trends, identify key problems and solutions, and find creators and websites thriving in these niches. If you're looking for a fresh approach to finding your next big startup idea, this episode is packed with actionable insights you won't want to miss! 1) What are anti-trends and how to spot them•  Anti-trends = opposite of what's hot right now• Example: "AI-free" products when EVERYONE is jumping on the AI bandwagon•  Why it works: Creates a unique moat + appeals to overlooked market segments•  How to spot anti-trends: Real-world observations, Social media chatter, Consumer studies (e.g. recent study shows AI mentions LOWER purchase intent)•  Pro tip: Always be on the lookout for what's NOT being talked about 2) Tool: Pinterest deep dive:• Shows monthly/weekly changes• Reveals related trends• Displays popular pins•  Example: "Slow living" trend analysis gives insights into minimalism, cozy bedrooms, etc. 3) Tool: Google Trends + Glimpse hack:• 5-year view of trend growth• Related trends• Social platform activity• Topic maps•  Pro tip: Look for steady, sustainable growth rather than spikes 4) Competitive research workflow:1. Use Claude AI to list top creators/websites in your niche2. Analyze their traffic/backlinks with Ahrefs3. Check creator growth on ViewStats 5) Key questions to ask:• What products/services can I create for this anti-trend?• Where's the audience hanging out?• Any low-hanging fruit in terms of SEO?• Which geographic markets are underserved? 6) Remember: Anti-trends are about serving overlooked markets• There's often less competition and more passionate audiences in these niches• Don't be afraid to go against the grain! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: https://www.gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ How I use Reddit and AI to find winning startup ideas: https://youtu.be/8vXoI7lUroQ Episode Timestamps: 00:00 Intro00:59 What are anti-trends and how to spot them03:12 Tool 1: Pinterest07:40 Tool 2: Google Trends 08:52 Tool 3: Glimpse13:07 Tool 4: Claude AI finding top creators/websites15:23 Tool 5: Ahrefs for analyzing traffic/backlinks 17:28 Tool 6: ViewStats checking creator growth

In this episode, I share 4 SaaS ideas with massive potential. I'll dissect each concept, revealing its market opportunities and possible pitfalls. Plus, learn the exact strategies and frameworks I'd use to grow these innovative software businesses from the ground up. 1) Legal Jargon Simplifier • Chrome extension that demystifies complex legal docs• AI-powered "for dummies" version of Terms of Service• Highlights red flags and unusual clauses• $5/month or $50-75/year for premium features Growth Strategy:• Viral social media comparing simplified vs. original ToS• Chrome store optimization• Referral program: "Protect a friend, get a month free"• Partner with legal education platforms 2) Micro-Influencer Campaign Manager • AI-powered tool for small to medium-sized brands• Vets micro-influencers• Automates outreach, negotiation, content approval• Tracks performance across platforms• $149 for 20 influencers Growth Strategy:• Free influencer campaign ROI calculator• Partner with smaller e-commerce platforms• Certification program for marketing specialists• "Campaign of the month" showcase• Host online speed dating events for brands/influencers 3) AI Writing Coach for Non-Native English Speakers • Analyzes writing style and common errors• Real-time suggestions for grammar, style, vocabulary• Content-specific language usage tips• Personalized writing exercises Growth Strategy:• Free professional English proficiency assessment tool• Host webinars on effective business writing• Build a community for non-native speakers• Showcase success stories of career advancement 4) Micro-Localization Platform • AI analysis of local cultural nuances and trends• Adapts content for different localities• Integrates with CMS and social media platforms• Real-time performance tracking• $199-400 per locality Growth Strategy:• Free cultural sensitivity reports for top global brands• Create a "local rank score" for brand adaptation efforts• Partner with marketing agencies• Host workshops on micro-localization impact on sales• Local referral program for marketing consultants Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas) 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ Episode Timestamps: 0:00 Intro 02:27 Startup Idea 1: Legal Jargon Simplifier07:07 Startup Idea 2: Micro-Influencer Campaign Manager09:32 Startup Idea 3: AI Writing Coach for Non-Native English Speakers12:04 Startup Idea 4: Micro-Localization Platform

I’m joined by Justin Welsh, a 7-figure Solopreneur & Creator, where we dive deep into how we would build an AI-powered book empire and the opportunities and challenges that AI brings.  1) AI-powered book empire 📚 Greg's step-by-step process:• Use Claude/GPT-4 to brainstorm book concepts• Analyze Amazon bestsellers with Jungle Scout• Generate detailed outlines with AI• Use Grammarly & Hemingway app for editing• Leverage Bookstat for real-time sales data 2)  The rise of AI brings opportunities AND challenges • AI will devalue most content, making it harder to stand out• Top 1% of creators may earn 100x more due to increased demand for quality• Early adopters can capitalize on AI-powered content creation• Long-term success still relies on unique perspectives and staying power 3) Creator-led businesses: The new frontier • Example: Midday Squares• Buying products as a "tip" for valuable content• Stand out in a world of commoditized products by becoming a person people want to support Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JUSTIN ON SOCIAL X/Twitter: https://x.com/thejustinwelshLinkedIn: https://www.linkedin.com/in/justinwelsh/Justin’s Newsletter: https://www.justinwelsh.me To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ Episode Timestamps: 0:00 Intro01:49 Startup Idea 1: AI-powered book empire05:46 Step 1: Brainstorm book concepts / generate detailed outlines with AI08:19 The rise of AI brings opportunities AND challenges18:22 Step 2: Leverage AI to create and edit content22:03 Step 3: Track the sales of competitors23:46 Step 4:  AI-powered book formatting27:09 Step 5: Create the audiobook version of book using AI narration30:27 Step 6: Self Publish Book32:02 Startup Idea 2: All-in-one Solution for SaaS Verticals39:18 Framework: The power of Creator-led businesses

I’m joined by Tibo Louis-Lucas , Founder of Revid.AI, as we explore a wide range of Creator tool ideas and business opportunities 1) Brand & Influencer Matching 2.0• Passionfruit's success shows there's still room for innovation.• Idea: Flip the model. Create a "link tree" for brands, not creators.• Use AI to curate & rank inbound creator applications.• Brands save time, creators find opps. Win-win.  2) Framework: Mini-Tools Strategy for Growth•  Build  small, useful tools related to your core product.• Example: Taplio's LinkedIn video downloader drove 1M+ monthly visitors.• Key insight: The simplest ideas often outperform complex ones.• Let users try core features without signing up. Genius!  3) SEO Isn't Dead (Despite ChatGPT)• Action-based queries (e.g., "compress video") will still drive Google traffic.• Double down on building useful web tools.• They'll likely remain relevant even as AI search evolves. 4) Content strategy: Humans + AI is the future• Don't rely 100% on AI for content creation• Combine AI assistance with genuine human experiences.• Story-driven content will always stand out. • Bonus Insight: Anti-positioning is underrated. 5) "Certified No AI" Product Suite• As AI-generated content floods the market, there's opportunity in the opposite direction.• Idea: Build a suite of "certified no AI" tools for content creation.• Position as the authentic, human-centric alternative.• Tap into growing AI fatigue.  Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND TIBO ON SOCIAL X/Twitter: https://x.com/tibo_makerRevid: https://www.revid.ai To improve your rankings your business on Google and using AI for SEO, sign up to boringmarketing.com Episode Timestamps 0:00 Intro 01:35 Startup Idea 1: Brand & Influencer Matching 2.015:22 Framework: Mini-Tools Strategy for Growth22:56 Framework: SEO is evolving28:06 Framework:  Content strategy: Humans + AI is the future33:54 Startup Idea 2:  "Certified No AI" Product Suite

I’m joined by Danny Postma, Founder and CEO of Headshot Pro, as we explore a wide range of AI startup ideas and business opportunities 1) AI Keyword Generator + Content Creator• Use Ahrefs to find low-competition keywords• Generate AI content for each keyword (e.g. AI tattoos)• Build directories and tools for user-generated content• Rapidly create 100k+ pieces of content• Google loves it, traffic pours in 2) Comfy UI Marketplace• Visual drag-and-drop interface for AI workflows• YouTubers creating tutorials = market validation• Build marketplace for Comfy UI templates• Sell/rent out workflow templates• Next big wave in AI development 3) Fiverr/Upwork 2.0 (AI-powered)• Clone freelance platforms, but hire AI bots instead of humans• Automate repetitive tasks (e.g. translations)• Make it feel like hiring a person, but it's 100% AI• Target businesses wanting reliable automations• Potential acquisition target for Fiverr/Upwork 4) Niche AI Tools for Professionals• Target specific professions (e.g. veterinarians, nurses)• Create AI note-taking and workflow tools• Less competition than broad consumer apps• Professionals prefer specialized tools 5) AI-Powered Marketing Agency• Run entire agency on AI without clients knowing• Example: Headline99 for $99 landing page headlines• Use questionnaires + AI to generate ideas• Human in the loop for final selection• Scale to $1B revenue with minimal staff Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DANNY ON SOCIAL X/Twitter: https://x.com/dannypostmaaHeadshot Pro: https://www.headshotpro.com To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ Episode Timestamps0:00 Intro 01:50 Startup Idea 1: AI Keyword Generator + Content Creator10:17 Startup Idea 2: Comfy UI Marketplace18:49 Startup Idea 3: Fiverr/Upwork 2.0 (AI-powered)28:08 Startup Idea 4: Niche AI Tools for Professionals35:38 Startup Idea 5: AI-Powered Marketing Agency

In this episode, we explore 8 standout startup ideas from Dani Grant’s list of 139. I’ll break down why each idea has potential or pitfalls and share the frameworks and strategies I’d use to grow these businesses. Here are the most interesting ones (with my takes): 1) Product Spec Doc SaaS  • Google Docs for PMs•  Pricing Potential: $20/mo• Partner with PM influencers (e.g. Lenny Rachitsky )• Build MVP, then get creator buy-in• Solid idea, but needs influencer partner to succeed. 2) Developer Portfolio Site Builder • Like Format but for devs• $15/mo avg per user, low churn• Start by designing for influencer devs• Build MVP after refining the concept• Great cash flow biz. Niche website builders still work in 2024! 3) Blog + Newsletter in a Box  •  Set up blogs like Fred Wilson’s AVC• Use existing tools (Substack, WordPress)• One-time fee, cold outreach model• Good side hustle. Keep it simple, don't try to be Substack 2.0. 4) JSFiddle Meets Twitter  • Social code sharing + memes• Devs love to remix and share• Build on existing dev culture• Compelling idea. Devs crave better social tools. 5) Shopify for X  • No-code marketplace builder• No-code messaging app creator• No-code Instagram clone maker• HUGE potential. The unbundling of Shopify is coming! 6) HQ Trivia for Dating  • Live, gameshow-style dating app• Start in NYC or LA• Make it feel like reality TV• Love this. HQ format will make a comeback in new niches. Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: http://gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ Links Mentioned: Dani’s startup ideas: https://thedani.notion.site/Project-Ideas-b598df2c46ac4969af1ac28553d82411 Episode Timestamps: 0:00 Intro 02:18 Startup Idea 1: Product Spec Doc SaaS 04:17 Startup Idea 2: Developer Portfolio Site Builder 08:32 Startup Idea 3: Blog + Newsletter in a Box 11:16 Startup Idea 4: Virtual Workspaces 12:42 Startup Idea 5: Turntable FM 2.0 13:44 Startup Idea 6: JSFiddle Meets Twitter 14:57 Startup Idea 7: Shopify for X 16:17 Startup Idea 8: HQ Trivia for Dating

I’m joined by Jonathan Courtney, Co-Founder and CEO of AJ&Smart, discuss startup ideas, lifehacks and book recommendations Startup Idea: "Drip" - AI-powered content resurfacing• Combats "read it later" syndrome• Synthesizes bookmarks, saved content• Delivers curated insights via SMS/email• Personalizes based on interests & goals Startup Idea: Entrepreneur Bookmark Newsletter •  Weekly newsletter• Curated Bookmarks from famous entrepreneur• Partner with famous entrepreneurs Lifehacks:• Craft a personal mission statement• Avoid angry people & curmudgeons• Chasing generational wealth is overrated• Show up to meetings with small, thoughtful gifts• Use social media apps on desktop only• Use analogies to make ideas stick• Keep a learning list as your side hustle Must-Read Books for Entrepreneurs:• The 4-Hour Workweek by Tim Ferris• Anything You Want by Derek Sivers• Double Your Profits by Bob Fifer• Rework by Jason Fried and David Heinemeier’s Rework Bonus Book Recs:• Expert Secrets by Russell Brunson• Traffic Secrets by Russell Brunson Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: http://gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com/ 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ To improve your rankings your business on Google and using AI for SEO, sign up tohttp://boringmarketing.com/ Links Mentioned: Episode Timestamps: 0:00 Intro03:58 Startup Idea 1: "Drip" - AI-powered content resurfacing13:04 Startup Idea 2: Entrepreneur Bookmark Newsletter 18:53 Lifehacks 1:04:40 Book Rec 1: Tim Ferris’s 4-hour Workweek 1:08:53 Book Rec 2: Derek Sivers’ Anything You Want 1:10:39 Book Rec 3: Bob Fifer’s Double Your Profits 1:11:55 Book Rec 4: Jason Fried and David Heinemeier’s Rework 1:16:06 Book Rec 5: Russell Brunson’s Traffic Secrets and Expert Secrets

Join us for an engaging conversation with Dani Grant, Co-Founder and CEO of Jam.Dev, as we explore a wide range of startup ideas and business opportunities 1) K-pop style factories for unicorn startup hires•  Target: Specialized roles like first growth marketer or dev evangelist•  Idea: Train people specifically for these high-demand positions•  Monetization: Startups pay premium for ready-to-go talent•  Key insight: Flips coding bootcamp model on its head 2) Bounty program for dev evangelism•  Pre-hire solution for startups•  Deliverables: Docs, tutorials, starter repos, videos•  Workers: Junior devs worldwide•  Edge over Fiverr: Higher quality bar, specialized reviews 3) Let millennials invest in VC funds•  Create a shadow LP for public access to top VC funds•  Target: 25-year-olds wanting to invest $100 in A16Z’s fund•  Caveat: Likely won't work due to VC resistance•  Food for thought: What else do millennials want to invest in? 4) "So Far Sounds" for X• Inspired by SoFar Sounds' successful model• Format: 3 short talks (comedy, science, etc.) in 60 mins• Key: High-quality, curated experiences• Insight: Events industry ripe for innovation 5) Dani’s advice for startup founders• Choose an idea you'll love for 10-20 years• Ensure it's fascinating enough to discuss constantly• Have a rough idea of the "idea maze" ahead• Consider how the business type will shape your lifestyle• Bonus insight: "Moats are dead. Brand is the only moat." Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND DANI ON SOCIAL X/Twitter: https://x.com/thedanigrantLinkedIn: https://www.linkedin.com/in/danigrant/ Links Mentioned:  Dani’s startup ideas: https://www.notion.so/b598df2c46ac4969af1ac28553d82411?pvs=21 Jam.Dev's pitch deck: deck.jam.dev To improve your rankings your business on Google and using AI for SEO, sign up toboringmarketing.com Episode Timestamps: 0:00 Intro03:21 Startup Idea 1:  K-pop style factories for unicorn startup hires13:15 Startup Idea 2: Bounty program for dev evangelism16:36 Startup Idea 3: Let millennials invest in VC funds19:49 Startup Idea 4: "So Far Sounds" for X25:11 Dani’s advice for startup founders

Join us for an engaging conversation with Ben Rubin, Co-Founder and CEO of Here Not There Labs, as we explore a wide range of startup ideas and business opportunities 1) Dating app with on-chain reputation:• Track user behavior (response time, follow-through on dates)• Use data to predict compatibility• Reward good actors, discourage bad behavior 2) Luxury watch marketplace:• Use RFID & blockchain to verify authenticity• Create NFTs tied to physical watches• Enable trusted P2P transactions• Build exclusive communities for watch enthusiasts 3) Tutoring/coaching platform:• Match students with teachers based on "fit" not just reputation• Track engagement & retention to measure success• Create efficient markets for education Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀 My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BEN ON SOCIAL X/Twitter: https://x.com/benrbnLinkedIn: https://www.linkedin.com/in/rubinben/ To improve your rankings your business on Google and using AI for SEO, sign up to boringmarketing.com Episode Timestamps: 0:00 Intro02:32 Crypto and Blockchain’s value proposition 12:53 Startup Idea 1: Dating app with on-chain reputation 27:28 Startup Idea 2: Luxury watch marketplace 46:10 Startup Idea 3: Tutoring/coaching platform

I’m joined by Jonathan Courtney, Co-Founder and CEO of AJ&Smart, to explore the growing trend of Faceless YouTube channels  What are faceless YouTube channels? • No visible creator• Voiceover narration• Can be high-quality content or "absolute dog shit"• Huge opportunity for creators who don't want to be on camera Tools to get started• ChatGPT/Claude for scripts• Gummy Search for topic research• DALL-E 2 for image generation• Crayo for video creation• Eleven Labs for AI voiceovers• vidIQ/ViewStats for optimization Choosing your niche is crucial• Target specific lifestyles or communities• Examples: anti-smartphone, keto diet, video game lore• Focus on high-impact, underserved areas• Build products/services for your audience later  Examples of successful faceless channels• Lemmino (history & mysteries)• Internet Historian• The Infographics Show (14.3M subs!)• Daily Dose of Internet Why start a faceless YouTube channel?•Build an audience without personal exposure• Learn about AI tools and audience building• Potential to quit your job if successful• Create valuable, shareable content Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ To improve your rankings your business on Google and using AI for SEO, sign up tohttp://boringmarketing.com/ Links Mentioned: Faceless Channel Notion Board: https://becomeviral.notion.site/6-Figure-Channel-List-c9c95a3a06ff4ec891093c3fb06f11ae Episode Timestamps:  00:00 Intro02:13 Faceless YouTube Channels Explained14:50 Framework and Tools for Creating Faceless YouTube Channels19:58 Choosing a Niche for Faceless YouTube Channels25:50 Examples of Successful Faceless YouTube Channels34:15 Benefits of Starting a Faceless YouTube Channel

Join us for an engaging conversation with Jesse Pujji, Founder and CEO of Gateway X, as we explore a wide range of startup ideas and business opportunities 1) Hedge Fund Information Business  • Sell insights to hedge funds for $100-200k/year• Use reverse auction: only 20 clients get access• Potential $10M+ EBITDA business 2) Verticalized Expert Networks  • Focus on specific industries (e.g., marketing, IT, healthcare)• Connect experts with businesses needing insights• Target both Wall Street and industry professionals• Differentiate through specialization• Example: Marketing-centric expert network• Potential $10M+ EBITDA business 3) Demographic-Specific Supplements  • Create multivitamins for specific ethnic groups• Target $100/month price point• Potential 9-figure business with 100k subscribers 4) AI-Generated Kids' Music on Spotify  • Use AI to create catchy, simple songs for kids• Mimic successful artists like Parry Gripp• Create multiple "ghost" Spotify channels• Potential for passive income stream• Potential $1M+  business Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas) 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JESSE ON SOCIAL X/Twitter: https://x.com/jspujjiInstagram: https://www.instagram.com/jspujjiLinkedIn: https://www.linkedin.com/in/jessepujji/ To improve your rankings your business on Google and using AI for SEO, sign up to http://boringmarketing.com/ Episode Timestamps: 0:00 Intro 02:56 Startup Idea 1: Hedge Fund Information Business 06:47 Startup Idea 2: Verticalized Expert Networks 11:54 Jesse’s framework for finding and launching businesses 24:36 Startup Idea 3: Demographic-Specific Supplements 41:36 Startup Idea 4: AI-Generated Kids' Music on Spotify

Neer Sharma shared 6 startup ideas and the frameworks he would use to grow them:  1) Baby Fund: a JustGiving for parents to raise money that can only be invested into their kid’s future  • Crowdsource money from family/friends at baby showers• Invest only in index tracker funds• Could help solve the "can't afford kids" problem for millennials. 2) Anti-Spend: The app that gamifies saving money  • Track money you DON'T spend• Show future value of savings• Create dopamine hit from NOT buying• Growth hack: Tap into FIRE and minimalism movements on TikTok 3) Cold Turkey: Gamified app to help people quit vaping  • Real-time counter shows how long you've been "cold turkey"• Mini-games to distract during cravings• Social sharing for accountability• Potential to expand to other addictions. 4) Gold Stars: Gamification app for parents to motivate kids • Think: "Starbucks app, but for kids"• Parents set tasks, kids earn stars• Unlock rewards at milestones (e.g. 100 stars = $10 Amazon item) 5) Long Live Research Inc: Personalized longevity research summaries  • Input your health concerns/family history• Receive summaries of relevant academic papers• Target the "don't die" community (e.g. Bryan Johnson fans)• Easiest to start, potentially most profitable. 6) Ayurvedic Products for the West: Rebrand Indian health products• Create algorithm-breaking packaging and content• Leverage TikTok Shop and influencer marketing• Key: Make it VISUALLY scroll-stopping for maximum algo impact! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NEER ON SOCIAL: X/Twitter: https://x.com/thisisneer To improve your rankings your business on Google and using AI for SEO, sign up tohttp://boringmarketing.com/ Episode Timestamps:  0:00 Intro 02:07 Startup Idea 1: Baby Fund: JustGiving for Parents 09:54 Startup Idea 2: Anti-Spend: app that gamifies saving money 22:26 Startup Idea 3: Cold Turkey: app to help people quit vaping 32:21 Startup Idea 4: Gold Stars: app for parents to motivate kids 40:22 Startup Idea 5: Personalized longevity research summaries 45:35 Startup Idea 6: Rebrand Indian health products

Cody Schneider the Manic Startup Idea Machine is back. He's full of 7 figure ideas: 1) Blue Collar Startups (Window Cleaning, Power Washing, Lawn Mowing) Low start up costsOptimize Google My Business listingUse AI to write keyword-rich descriptionsScale into an agency, then buy portions of other companiesPotential for $1M-$5M/year business2) Costco-style Membership Club Target growing "Buy It For Life" subreddit (2.3M members)Curate high-quality, long-lasting productsOffer subscription model (like Costco)Potential for $5M-$20M/year business3) Dumb Appliances Brand Create simple, long-lasting appliances (no smart features)Target people frustrated with over-complicated productsFocus on reliability and ease of usePotential for $1M-$10M/year business4) AI-Powered Print-on-Demand Mockup Generator Use AI to create product mockups for print-on-demandTarget $6.8B market growing at 18% YoYPotential for $1M-$10M/year business5) AI Grant Finder and Writer Tap into $2.5B grant management software marketCreate all-in-one solution for finding and applying for grantsAutomate grant writing proces6) Programmatic SEO for E-commerce Build massive websites with AI-generated contentTarget businesses with large product catalogsCreate millions of landing pages for long-tail keywords7) Curated Book Subscription Service Use AI to recommend books based on influencers/expertsTarget specific niches or industriesInclude key insights from recommended booksMonetize through subscriptions and Amazon affiliates8) Renewable Energy Land Acquisition Leverage public data on best locations for wind/solar farmsConsider starting a fund to buy strategic locationsTake advantage of government subsidies and tax benefitsPotential for massive returns over 20-30 year periodWant more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: http://gregisenberg.com/30startupideas 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND CODY ON SOCIAL Cody’s startup: https://www.swellai.com/X/Twitter: https://tinyurl.com/5fjdn8d7LinkedIn: https://tinyurl.com/28e89f5r To improve your rankings your business on Google and using AI for SEO, sign up tohttp://boringmarketing.com/ Links Mentioned: Cody's Recommendation for Google Indexing Service: https://t.me/SpeedyIndexBot?start=5190421326 Episode Timestamps:0:00 Intro 02:04 Startup Idea 1: Sweaty Startup 14:41 Startup Idea 2: Sweaty Startup HoldCo 27:17 Startup Idea 3: Buy-it-for-life brands Deal Club 33:00 Startup Idea 4: Curated Book Subscription Box 39:10 Startup Idea 5: Dumb Appliances 47:21 Startup Idea 6: AI-Powered Print on Demand Mock up Business 51:43 Startup Idea 7: Dynamic Landing Page Generator Agency 55:31 Startup Idea 7: AI Grant Writer 1:01:15 Startup Idea 8: Solar/Wind Farm

Join us for an insightful conversation with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into the mindset required for entrepreneurial success and we reveal two promising startup ideas. At the beginning of the episode, we discuss strategies to avoid burnout and my productivity system that maximizes efficiency. We explore the challenges of entrepreneurship and why it can be tough, sharing the benefits of being a multipreneur to address some these common stresses. Toward the end, we delve into how to leverage the growing trends of shopping local and the desire for a "third place" to build a couple of great businesses. We outline how to build these businesses and why they are ideal for first-time founders. Whether you're looking to start your first million-dollar business or are curious about entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas) 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/JicecreamLinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ To improve your rankings your business on Google and using AI for SEO, sign up tohttp://boringmarketing.com/ Episode Timestamps: 0:00 Intro02:28 How to deal with Burnout22:44 When you should hire a CEO26:23 Benefits of being a HoldCo Entrepreneur 35:59 The most difficult thing about entrepreneurship 39:45 Ideas vs Execution? 42:31 Startup Idea 1: Farmers Market Management Company 52:41 Startup Idea 2: Event Management as a Service

Join us for an engaging conversation with Brett Goldstein, who is currently building a stealth startup. Previously, Brett was the Co-Founder and CEO of Launch House and served as a Senior Product Manager at Clearbit. In this episode, we explore a variety of startup ideas and business opportunities, including a conference event aggregator, vertical SaaS for matchmakers, data enrichment SaaS, and much more. Brett shares his framework for building a billion-dollar startup by disrupting legacy enterprise software companies. We break down how to transform spreadsheets into profitable startups and discuss the tactics and frameworks to build these businesses from idea to cash flow. Whether you're aiming to launch your first million-dollar business or are curious about cutting-edge entrepreneurial strategies, this episode is packed with actionable advice and inspiration. Don’t miss this essential guide to launching a successful startup! Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav) Get access: [gregisenberg.com/30startupideas](http://gregisenberg.com/30startupideas) 🚀  My FREE 5 day email course to learn how to build a business of the future using the ACP funnel:https://www.communityempire.co/free-course 🎯 To build your own portfolio businesses powered by community you might enjoy my membership. You'll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more! Spots are limited. https://www.communityempire.co/ 📬 Join my free newsletter to get weekly startup insights for free: https://www.gregisenberg.com 70,000+ people are already subscribed. FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenbergInstagram: https://instagram.com/gregisenberg/LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BRETT ON SOCIAL X/Twitter: https://x.com/thatguybgLinkedIn: https://www.linkedin.com/in/bgoldstein3/Brett’s newsletter: [https://www.homescreen.news](https://www.homescreen.news/) To improve your rankings your business on Google and using AI for SEO, sign up to: boringmarketing.com Episode Timestamps:0:00 Intro02:55 Startup Idea 1: Conference Event Aggregator and Social Platform17:20 Startup Idea 2: Vertical SaaS for Matchmakers27:12 Startup Idea 3: Bespoke Dating App36:22 Startup Idea 4: AI-powered Data Enrichment Startup 45:28 Framework: Enterprise workflow startup idea formula